Joe DeVita, founder of Moving Traffic Media, began his journey into e-commerce after graduating college and working at an outdoor gear start-up. While initially attracted by the gear discounts, he quickly discovered a passion for e-commerce that transformed his career. Over five years, Joe contributed to every aspect of the business, from packing boxes to hard-coding product pages for SEO optimization, fueling his professional growth.
00:00 - 00:19 "Organic results, throughout my couple of decades of working in SEO, you'll see the prominence of organic results get pushed further and further down a search engine result page. I think, I don't know if everyone realizes that, but certainly if you work in this industry, you've noticed.” — Joe DeVita
00:20 - 00:36 Welcome to Peppershock Media’s Marketing Expedition Podcast
00:37 - 02:40 Joe’s Background
02:41 - 10:54 Marketing Essentials Moment: Advertising advantages when done right
10:55 - 15:30 Welcome to the show, Joe!
15:31 - 18:13 Founding Moving Traffic Media
18:14 - 20:09 Changes in SEO and Search Engines
20:10 - 24:15 Impact of AI on Search Engines
24:16 - 29:36 Alternative Advertising Platforms
29:37 - 30:50 Client Budget Constraints
31:52 - 34:25 Using First-Party Data
34:26 - 37:36 Success Story: Healthcare Client Lead Generation
37:37 - 39:00 Reach out to Joe (https://www.movingtrafficmedia.com/)
39:00 - 43:43 Building Remote Team Culture
43:44 – 44:22 Thank you so much, Joe! Share this podcast, give us a review, and enjoy your marketing journey!
44:23 – 45:09 Join the Marketing Expedition Community today!
Like what you hear, but need more information?
#MovingTrafficMedia #Ecommerce #SEO #SearchEngineOptimization #MarketingEssentialsMoment #OrganicSearch #AI #ArtificialIntelligence #FreshMarketingStrategy #MarketingTips #HelloAudio #FirstPartyData #BusinessMetrics #AdvertisingTools
Hosted on Acast. See acast.com/privacy for more information.
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.