October 21, 2025 • 17 mins
Are you trying to market your business but not sure what's working? If so, you're not alone, my friend. I often have students and clients ask, How do I know if my marketing is working?
If you're spending time or money (or both!) to market your business, then you need to understand how to measure your efforts to know if what you're doing is working.
It's very possible that you're spending time or money on marketing efforts that aren't paying off. Let me show you how to start unraveling what's going on with your marketing efforts and get answers.
Register now for the free live SEO class and find out the secrets to being found, generating leads, and making money from Google and in AI Search like ChatGPT.
https://www.etchedmarketing.com/registration-seo-class
My free resources, including the Beginner's step-by-step SEO Guide and my free class, are available here.
https://www.etchedmarketing.com/freebies
Learn more about 1:1 Elite Marketing Coaching, where we work together for 3 months on your business. I'll help you make more money.
https://www.etchedmarketing.com/marketing-coaching
Join me in Simple SEO Content, my complete SEO and Content Marketing course that teaches you what to do step-by-step. It walks you through the entire process. (complete course)
https://www.etchedmarketing.com/yes
Join Simple Podcast SEO and learn how to grow your show quickly and easily in the self-study podcast SEO program.
https://www.etchedmarketing.com/enroll
My favorite marketing tools (affiliate links)
Podcast recording and editing - Descript
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:01):
Hi there.
Welcome back to the podcast.
Today I do branch out a littlebit from SEO and I wanna talk
about your marketing in general.
How to determine if yourmarketing is working or if you
are wasting your time or money.
So I know you're probably usedto talking more about SEO on
this podcast, and I get that,but I wanna start talking to you
(00:23):
more about your marketingstrategy.
Overall online marketing programbecause my friend, you should
not be dependent upon only onechannel for your marketing.
You want to have what they callcross-channel marketing, meaning
you are present on multiplechannels.
So let's talk about how do youfigure out.
(00:44):
Is it working?
What am I doing?
What do I do more of?
What do I do less of?
Am I wasting my money?
Am I wasting my time?
These are all questions that Ihear from clients when I first
start working with them.
So the very first thing that Ihave clients do is a time audit,
and I'm going to explain why injust a minute.
(01:06):
But I got a question from a newclient recently, and she was
very focused on Instagram.
She had heard social mediamarketing was the place to be
and she needed to be onInstagram.
Because that's where her idealcustomers were.
Now, I don't think her idealcustomers are spending a lot of
time on Instagram looking forthe type business that she has,
(01:28):
the services that she provides,but that's neither here nor
there.
That's just my gut after havingbeen in marketing for 20 years.
And realistically, I wanted herto be able to figure out, had.
It had her efforts paid off, soI didn't say, no, it's not
working, or, yeah, I'm sure it'sworking.
I said, let's answer thatquestion.
(01:49):
Are my 20 hours a week that I'mspending on Instagram paying
off?
Because the reality is she wasgetting tired of it.
She was burning out from it,because that's a lot of time to
be focusing on one channel andanyone.
Who's done social mediamarketing knows that.
It feels like it's a constantgame of keeping up with the
(02:12):
algorithm because it changes.
One week.
It feels like they wantcarousels, then they want static
photos, then they want reels,and now you've gotta follow the
trending topics and the trend.
Audios and just all sorts ofstuff, and it can truly turn
into a full-time job.
And what you have to remember isyour full-time job is running
(02:33):
your business, not marketingyour business.
Your marketing should supportyour business, but it should not
be your number one focus and.
Honestly, you shouldn't bespending 20 hours a week on any
marketing channel.
I would ideally like to see youhave your marketing under maybe
an hour a day, maybe five hoursa week on marketing, not 20.
(02:55):
So what we need to do is figureout are those 20 hours a week
being spent on Instagram worthit?
So the first thing I had her dowell, the very first thing I
asked was, are you gettingleads?
And she said, you know what?
I don't even know.
Okay, if you don't know ifyou're getting leads from a
marketing channel, there are acouple things going on, but the
first is you're probably prettynormal because a lot of people
(03:18):
don't know.
So how do you figure out ifyou're getting leads from a
channel when you are talking tonew potential leads or new
customers?
Maybe you have a program thatpeople can enroll in online.
What I want you to do is askthem, where did you hear about
me?
How did you find me?
Because that's gonna give yousome indication as to which
channels are bringing traffic.
(03:39):
Now, if she knew.
You know what?
I've had conversations, I've hadDM conversations with six people
on Instagram that led directlyto sales.
Then it would be like, well,that's probably worth it.
How long was that timeframe thatyou had those six conversations?
Was it all in the first week?
Was it a month?
(04:00):
Was it six months?
Was it a year?
And then how much money did youmake from each of those new
clients that you had those DMconversations on Instagram?
Because now you can start tolook and see how much time did I
invest in Instagram?
So she's spending 20 hours aweek.
Let's say she got six customersin a month, 20 hours a week is
(04:22):
80 hours.
Six customers in a month, aslong as she's, you know, making
more than$10 per purchase.
$8 per purchase.
You know, we wanna make surethat her hourly rate is decent.
So let's just say that she's gota$500 purchase.
(04:43):
So she made$3,000 and she spent80 hours to do it.
That means she made 37 50 anhour.
That's not a bad return oninvestment for her time.
But if she made$300 and shespent 80 hours to do that, she
made$3 and 75 cents per hour.
That's significantly below theminimum wage.
(05:05):
It's not a great return on hertime, and she probably would
want to try something else.
So that's part of what you lookat is what am I doing?
What return am I getting?
How much am I getting per hourback?
It's not a rule that you have tofollow, but it helps you start
to see.
Are you generating money fromwhat you're doing?
(05:27):
The other way I like to look atthis is to look at the analytics
on my website to see where aremy leads coming from.
So I set up goals.
Um, I've traditionally,historically used.
Google, Google Analytics.
I have recently started testingout and have fallen in love with
Clicky.
It is C-L-I-C-K-Y.
(05:47):
I'll put an affiliate link inthe show description for you.
Super user friendly, super easyif you use that little affiliate
link.
Yes, it gives me credit thatyou've signed up, but as long as
you're just on the free plan, itdoesn't, it doesn't pay me
anything.
It just gives you access to it.
Um, so you get a.
A, um, a subscription trial withthe premium features that is
(06:11):
going to show you where yourleads are coming from because
you can set up goals in iteasily.
You can tie revenue to it, andso you'll be able to look and
see, okay, I'm on Instagram andI'm making, I had 37 new leads
come in this week fromInstagram.
Well, that's probably good ifyou wanna try to understand like
(06:32):
cost.
With that, you could then lookat what does, if you have
Facebook ads running, what doesit cost you to get a new lead
from your Facebook ads?
So if it's$2 per lead.
And you got 37 new leads overthe course of the week from
Instagram, then you got$75 worthof value.
So now you have to think, howmany hours did I work to get
(06:52):
that$75 worth of value, but 37leads in a week from a channel.
Not bad at all.
That's probably worth it.
So you really wanna look atwhere are you spending your
time.
What I want you to look at then,beyond where are you spending
your time is, where are theleads and sales coming from?
Because very, uh, very often inmarketing, what we find is that
(07:15):
there are some channels.
That are time sucks.
We are spending a ton of time onthem and they're not generating
leads.
For me personally, it'sPinterest.
Now I know people talk aboutPinterest and they say,
Pinterest is this, darling.
It's amazing.
It's the social media channelthat you have to be on.
(07:37):
I will be honest, I've been onPinterest for years.
I've used it.
I understand that it's analgorithm, it's a search engine,
all of that.
I have optimized my profile.
I've done all the things.
I get traffic from Pinterest.
What I don't get are leads andsales, and because I don't get
leads and sales from Pinterest,I no longer focus on it because.
(08:01):
I know they try to make it outto be really easy and not take a
lot of time.
But have you done Pinterest?
If you follow the guidelines,they recommend you're posting
like five to 10 pins a day.
And sure you can repurpose andsure you can do all of that.
But the reality, if you'recreating 150 to 300 pins a
month.
(08:21):
Even if you're using Canva,you've got templates, all of
that.
That takes time.
You've got a lot of work to doto batch those pins.
Then you have to upload them toPinterest.
Then you have to write yourdescriptions and you have to
optimize, and you have toresearch keywords, and you have
to do all of that.
If you are not gettingsignificant amounts of not only
(08:45):
traffic, but engaged traffic,the right people, the leads and
the sales, it's not worth yourtime.
I felt so confident when Istopped doing Pinterest because
I knew, yes, I'm gettingtraffic.
No, they are not converting.
This is a waste of time for me.
I was able to then repurposethat time, reuse that time for
(09:08):
another marketing channel.
Ultimately, that old Pinteresttime is what I now use for the
podcast, and I can tell you thepodcast is a much better
marketing channel for me becauseI know that you listen, you
learn.
You implement what you learn,and then when you're ready, you
work with me because you tell meall the time, oh yeah, I fell
(09:31):
into your podcast first.
I fell in love with yourpodcast.
I have binged every episode.
I am ready for the next one.
And you want to work with mebecause you've gotten to know me
and you've gotten to hear myteaching style and you know that
you know what?
I've learned this much throughthe free content.
I can only imagine how much moreI'll learn if I pay, and I work
(09:52):
with Rachel Closer.
So for me.
Getting rid of Pinterest,freeing up those hours and using
it for the podcast was the bestdecision I ever could have made.
I can't imagine if I were stilltrying to use Pinterest and
still putting all those hoursinto it, and I spend a lot less
time on the podcast than I didtrying to keep up with Pinterest
and the requirements forposting.
(10:15):
'cause 150 to 300 pins a monthis insane.
I'm sorry, but I'm just gonnasay it.
I'm, I can't keep up with that.
I don't have time for that.
So I want you to start today.
Your homework is just to take alook at where are you spending
your hours marketing yourbusiness.
So if you don't know, spend thenext week doing a time audit and
(10:37):
just jot down what you're doingover the course of the day.
I did this recently to help mereally see where I was at and
what I could adjust, and Ispent.
I ended up spending two weeks,'cause one week was not as
typical as a normal week, so Idid two weeks and I did 15
minute increments and I justjotted down everything I was
working on from replying back tostudent emails, holding calls,
(10:59):
answering questions, recordingpodcasts, et cetera, in 15
minute increments, just in anotebook.
It doesn't have to be fancy.
I just kept track of it.
And then I added up how manyhours I was working each day and
then each week, and then I wentback and I analyzed it to see
what was driving revenue, whatwas helping me grow, what was
stuff that I could get rid of,what was stuff that I absolutely
(11:22):
had to do.
And it'll help you start to seewhere you can potentially make
some changes, make someadjustments.
If you don't yet have data thattells you which channels are
bringing in the money, you don'tknow how to find it in
analytics, you don't have it setup, um, go ahead and get clicky
set up.
I'll put that link, like I saidin there.
(11:42):
Go ahead and get that set up.
It's gonna make it easier foryou to find that in the future.
And then you can start trackingand seeing, okay, these are my
goals.
This is how many people havesigned up for this opt-in.
This is how many people havesubmitted this lead form.
This is how many people havebecome customers.
Start tracking that data andit's gonna make you a lot, make
(12:03):
it a lot easier.
I have a brand new opt-in foryou.
That I've been working on, andit is a marketing checkup.
So I'm gonna go ahead and putthat.
It's updated, it's on thefreebies tab, but you want the
marketing checkup that's gonnahelp you walk through all of
this.
Where am I spending my time?
What am I doing?
What's working, what's notworking?
And then I've also walkedthrough like what each stage of
(12:27):
the sales funnel is and what thebig things are that you need for
those stages.
To help you identify the gaps inyour marketing so that you can
prepare and address the gapsthat you have so that you're
ready to focus on more and growand scale.
I've also, um, addressed alittle bit about like.
(12:49):
When do you scale with ads andyou know, how do you kind of
start to figure that out?
Because I know that's a bigquestion a lot of people have,
and I see people try to move toads too soon and that's why they
end up wasting a lot of money.
Ads are expensive and you've gotto know that you.
Um, you're convertingorganically before you invest in
(13:11):
ads or you will just wastemoney, and I don't want you to
do that.
So get that opt-in, that newmarketing checkup.
If you wanna start working onthis right away, you'd like to
work on it.
One-on-one.
You want to have this, like haveme guide you through it done
with you.
You can check with me and see ifthere are any spots open in
(13:31):
Elite Marketing Coaching.
As you know, I batch my content,so as of today when I'm
recording, yes, there's onespot.
I don't know if that spot willbe available by the time that
this comes out, so just.
Shoot me an email.
You're gonna get an email fromme each week.
Just reply back and ask, HeyRachel, do you have a spot?
If not, you can get on the waitlist for the next spot that
(13:51):
opens.
We can work on this together.
Otherwise, in January is theplan.
There will be a new programcoming out.
It will be a six month cohortprogram as well, like simple SEO
content, where we're going tofocus on your marketing, not
just one channel, but allchannels.
We're gonna make sure that youhave everything set up so that
(14:15):
you are ready to scale with ads,if that's what you want.
But we're gonna make sure yoursales funnel is working.
You've got the right opt-in,you're getting the right people
into the world, you've got theright, um, SEO, you've got the
right content on your site.
All of that to really make sureyour messaging is good,
everything so that your businesscan grow.
I really want to help you growyour business and I am excited
(14:39):
to share more with you.
You may not know, but I'mactually.
As you listen to this podcastepisode, I should be in
Nashville.
I'm traveling to Nashville thisweek to meet with my mastermind
in person, to work on some ofthese changes that we're making
to the business and some of thisexciting stuff.
(15:02):
We'll be coming out for you inQ1 of 2026.
Can you believe we're evenstarting to talk about Q1 of 26?
Oh my gosh.
So I am excited.
I will be back in Tucson at theend of the week, but I'm
spending a couple days inNashville.
I'm actually on an airplane thismorning, headed there by the
time you're listening to this.
Alright, I will see you backhere next week.
(15:24):
I just wanted to get you startedthinking about like, is your
marketing working?
Are you wasting time?
Are you wasting money if youdon't yet know, like how your
um, or.
Hi there.
Welcome back to the podcast.
Today I do branch out a littlebit from SEO and I wanna talk
about your marketing in general.
How to determine if yourmarketing is working or if you
are wasting your time or money.
So I know you're probably usedto talking more about SEO on
this podcast, and I get that,but I wanna start talking to you
(00:23):
more about your marketingstrategy.
Overall online marketing programbecause my friend, you should
not be dependent upon only onechannel for your marketing.
You want to have what they callcross-channel marketing, meaning
you are present on multiplechannels.
So let's talk about how do youfigure out.
(00:44):
Is it working?
What am I doing?
What do I do more of?
What do I do less of?
Am I wasting my money?
Am I wasting my time?
These are all questions that Ihear from clients when I first
start working with them.
So the very first thing that Ihave clients do is a time audit,
and I'm going to explain why injust a minute.
(01:06):
But I got a question from a newclient recently, and she was
very focused on Instagram.
She had heard social mediamarketing was the place to be
and she needed to be onInstagram.
Because that's where her idealcustomers were.
Now, I don't think her idealcustomers are spending a lot of
time on Instagram looking forthe type business that she has,
(01:28):
the services that she provides,but that's neither here nor
there.
That's just my gut after havingbeen in marketing for 20 years.
And realistically, I wanted herto be able to figure out, had.
It had her efforts paid off, soI didn't say, no, it's not
working, or, yeah, I'm sure it'sworking.
I said, let's answer thatquestion.
(01:49):
Are my 20 hours a week that I'mspending on Instagram paying
off?
Because the reality is she wasgetting tired of it.
She was burning out from it,because that's a lot of time to
be focusing on one channel andanyone.
Who's done social mediamarketing knows that.
It feels like it's a constantgame of keeping up with the
(02:12):
algorithm because it changes.
One week.
It feels like they wantcarousels, then they want static
photos, then they want reels,and now you've gotta follow the
trending topics and the trend.
Audios and just all sorts ofstuff, and it can truly turn
into a full-time job.
And what you have to remember isyour full-time job is running
(02:33):
your business, not marketingyour business.
Your marketing should supportyour business, but it should not
be your number one focus and.
Honestly, you shouldn't bespending 20 hours a week on any
marketing channel.
I would ideally like to see youhave your marketing under maybe
an hour a day, maybe five hoursa week on marketing, not 20.
(02:55):
So what we need to do is figureout are those 20 hours a week
being spent on Instagram worthit?
So the first thing I had her dowell, the very first thing I
asked was, are you gettingleads?
And she said, you know what?
I don't even know.
Okay, if you don't know ifyou're getting leads from a
marketing channel, there are acouple things going on, but the
first is you're probably prettynormal because a lot of people
(03:18):
don't know.
So how do you figure out ifyou're getting leads from a
channel when you are talking tonew potential leads or new
customers?
Maybe you have a program thatpeople can enroll in online.
What I want you to do is askthem, where did you hear about
me?
How did you find me?
Because that's gonna give yousome indication as to which
channels are bringing traffic.
(03:39):
Now, if she knew.
You know what?
I've had conversations, I've hadDM conversations with six people
on Instagram that led directlyto sales.
Then it would be like, well,that's probably worth it.
How long was that timeframe thatyou had those six conversations?
Was it all in the first week?
Was it a month?
(04:00):
Was it six months?
Was it a year?
And then how much money did youmake from each of those new
clients that you had those DMconversations on Instagram?
Because now you can start tolook and see how much time did I
invest in Instagram?
So she's spending 20 hours aweek.
Let's say she got six customersin a month, 20 hours a week is
(04:22):
80 hours.
Six customers in a month, aslong as she's, you know, making
more than$10 per purchase.
$8 per purchase.
You know, we wanna make surethat her hourly rate is decent.
So let's just say that she's gota$500 purchase.
(04:43):
So she made$3,000 and she spent80 hours to do it.
That means she made 37 50 anhour.
That's not a bad return oninvestment for her time.
But if she made$300 and shespent 80 hours to do that, she
made$3 and 75 cents per hour.
That's significantly below theminimum wage.
(05:05):
It's not a great return on hertime, and she probably would
want to try something else.
So that's part of what you lookat is what am I doing?
What return am I getting?
How much am I getting per hourback?
It's not a rule that you have tofollow, but it helps you start
to see.
Are you generating money fromwhat you're doing?
(05:27):
The other way I like to look atthis is to look at the analytics
on my website to see where aremy leads coming from.
So I set up goals.
Um, I've traditionally,historically used.
Google, Google Analytics.
I have recently started testingout and have fallen in love with
Clicky.
It is C-L-I-C-K-Y.
(05:47):
I'll put an affiliate link inthe show description for you.
Super user friendly, super easyif you use that little affiliate
link.
Yes, it gives me credit thatyou've signed up, but as long as
you're just on the free plan, itdoesn't, it doesn't pay me
anything.
It just gives you access to it.
Um, so you get a.
A, um, a subscription trial withthe premium features that is
(06:11):
going to show you where yourleads are coming from because
you can set up goals in iteasily.
You can tie revenue to it, andso you'll be able to look and
see, okay, I'm on Instagram andI'm making, I had 37 new leads
come in this week fromInstagram.
Well, that's probably good ifyou wanna try to understand like
(06:32):
cost.
With that, you could then lookat what does, if you have
Facebook ads running, what doesit cost you to get a new lead
from your Facebook ads?
So if it's$2 per lead.
And you got 37 new leads overthe course of the week from
Instagram, then you got$75 worthof value.
So now you have to think, howmany hours did I work to get
(06:52):
that$75 worth of value, but 37leads in a week from a channel.
Not bad at all.
That's probably worth it.
So you really wanna look atwhere are you spending your
time.
What I want you to look at then,beyond where are you spending
your time is, where are theleads and sales coming from?
Because very, uh, very often inmarketing, what we find is that
(07:15):
there are some channels.
That are time sucks.
We are spending a ton of time onthem and they're not generating
leads.
For me personally, it'sPinterest.
Now I know people talk aboutPinterest and they say,
Pinterest is this, darling.
It's amazing.
It's the social media channelthat you have to be on.
(07:37):
I will be honest, I've been onPinterest for years.
I've used it.
I understand that it's analgorithm, it's a search engine,
all of that.
I have optimized my profile.
I've done all the things.
I get traffic from Pinterest.
What I don't get are leads andsales, and because I don't get
leads and sales from Pinterest,I no longer focus on it because.
(08:01):
I know they try to make it outto be really easy and not take a
lot of time.
But have you done Pinterest?
If you follow the guidelines,they recommend you're posting
like five to 10 pins a day.
And sure you can repurpose andsure you can do all of that.
But the reality, if you'recreating 150 to 300 pins a
month.
(08:21):
Even if you're using Canva,you've got templates, all of
that.
That takes time.
You've got a lot of work to doto batch those pins.
Then you have to upload them toPinterest.
Then you have to write yourdescriptions and you have to
optimize, and you have toresearch keywords, and you have
to do all of that.
If you are not gettingsignificant amounts of not only
(08:45):
traffic, but engaged traffic,the right people, the leads and
the sales, it's not worth yourtime.
I felt so confident when Istopped doing Pinterest because
I knew, yes, I'm gettingtraffic.
No, they are not converting.
This is a waste of time for me.
I was able to then repurposethat time, reuse that time for
(09:08):
another marketing channel.
Ultimately, that old Pinteresttime is what I now use for the
podcast, and I can tell you thepodcast is a much better
marketing channel for me becauseI know that you listen, you
learn.
You implement what you learn,and then when you're ready, you
work with me because you tell meall the time, oh yeah, I fell
(09:31):
into your podcast first.
I fell in love with yourpodcast.
I have binged every episode.
I am ready for the next one.
And you want to work with mebecause you've gotten to know me
and you've gotten to hear myteaching style and you know that
you know what?
I've learned this much throughthe free content.
I can only imagine how much moreI'll learn if I pay, and I work
(09:52):
with Rachel Closer.
So for me.
Getting rid of Pinterest,freeing up those hours and using
it for the podcast was the bestdecision I ever could have made.
I can't imagine if I were stilltrying to use Pinterest and
still putting all those hoursinto it, and I spend a lot less
time on the podcast than I didtrying to keep up with Pinterest
and the requirements forposting.
(10:15):
'cause 150 to 300 pins a monthis insane.
I'm sorry, but I'm just gonnasay it.
I'm, I can't keep up with that.
I don't have time for that.
So I want you to start today.
Your homework is just to take alook at where are you spending
your hours marketing yourbusiness.
So if you don't know, spend thenext week doing a time audit and
(10:37):
just jot down what you're doingover the course of the day.
I did this recently to help mereally see where I was at and
what I could adjust, and Ispent.
I ended up spending two weeks,'cause one week was not as
typical as a normal week, so Idid two weeks and I did 15
minute increments and I justjotted down everything I was
working on from replying back tostudent emails, holding calls,
(10:59):
answering questions, recordingpodcasts, et cetera, in 15
minute increments, just in anotebook.
It doesn't have to be fancy.
I just kept track of it.
And then I added up how manyhours I was working each day and
then each week, and then I wentback and I analyzed it to see
what was driving revenue, whatwas helping me grow, what was
stuff that I could get rid of,what was stuff that I absolutely
(11:22):
had to do.
And it'll help you start to seewhere you can potentially make
some changes, make someadjustments.
If you don't yet have data thattells you which channels are
bringing in the money, you don'tknow how to find it in
analytics, you don't have it setup, um, go ahead and get clicky
set up.
I'll put that link, like I saidin there.
(11:42):
Go ahead and get that set up.
It's gonna make it easier foryou to find that in the future.
And then you can start trackingand seeing, okay, these are my
goals.
This is how many people havesigned up for this opt-in.
This is how many people havesubmitted this lead form.
This is how many people havebecome customers.
Start tracking that data andit's gonna make you a lot, make
(12:03):
it a lot easier.
I have a brand new opt-in foryou.
That I've been working on, andit is a marketing checkup.
So I'm gonna go ahead and putthat.
It's updated, it's on thefreebies tab, but you want the
marketing checkup that's gonnahelp you walk through all of
this.
Where am I spending my time?
What am I doing?
What's working, what's notworking?
And then I've also walkedthrough like what each stage of
(12:27):
the sales funnel is and what thebig things are that you need for
those stages.
To help you identify the gaps inyour marketing so that you can
prepare and address the gapsthat you have so that you're
ready to focus on more and growand scale.
I've also, um, addressed alittle bit about like.
(12:49):
When do you scale with ads andyou know, how do you kind of
start to figure that out?
Because I know that's a bigquestion a lot of people have,
and I see people try to move toads too soon and that's why they
end up wasting a lot of money.
Ads are expensive and you've gotto know that you.
Um, you're convertingorganically before you invest in
(13:11):
ads or you will just wastemoney, and I don't want you to
do that.
So get that opt-in, that newmarketing checkup.
If you wanna start working onthis right away, you'd like to
work on it.
One-on-one.
You want to have this, like haveme guide you through it done
with you.
You can check with me and see ifthere are any spots open in
(13:31):
Elite Marketing Coaching.
As you know, I batch my content,so as of today when I'm
recording, yes, there's onespot.
I don't know if that spot willbe available by the time that
this comes out, so just.
Shoot me an email.
You're gonna get an email fromme each week.
Just reply back and ask, HeyRachel, do you have a spot?
If not, you can get on the waitlist for the next spot that
(13:51):
opens.
We can work on this together.
Otherwise, in January is theplan.
There will be a new programcoming out.
It will be a six month cohortprogram as well, like simple SEO
content, where we're going tofocus on your marketing, not
just one channel, but allchannels.
We're gonna make sure that youhave everything set up so that
(14:15):
you are ready to scale with ads,if that's what you want.
But we're gonna make sure yoursales funnel is working.
You've got the right opt-in,you're getting the right people
into the world, you've got theright, um, SEO, you've got the
right content on your site.
All of that to really make sureyour messaging is good,
everything so that your businesscan grow.
I really want to help you growyour business and I am excited
(14:39):
to share more with you.
You may not know, but I'mactually.
As you listen to this podcastepisode, I should be in
Nashville.
I'm traveling to Nashville thisweek to meet with my mastermind
in person, to work on some ofthese changes that we're making
to the business and some of thisexciting stuff.
(15:02):
We'll be coming out for you inQ1 of 2026.
Can you believe we're evenstarting to talk about Q1 of 26?
Oh my gosh.
So I am excited.
I will be back in Tucson at theend of the week, but I'm
spending a couple days inNashville.
I'm actually on an airplane thismorning, headed there by the
time you're listening to this.
Alright, I will see you backhere next week.
(15:24):
I just wanted to get you startedthinking about like, is your
marketing working?
Are you wasting time?
Are you wasting money if youdon't yet know, like how your
um, or.
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