The Four-Year-Old Marketing Guru: Insights from Shelby's Daughter

Shelby brings her four-year-old daughter McKenzie Rose onto the Marketing Happy Hour podcast for an impromptu and adorable interview about marketing. The unscripted conversation reveals surprising insights and hilariously direct advice that reminds us of the power of simplicity in marketing communication.

• McKenzie describes her mom's work as "taking pictures" and helping with "stickers on windows"
• When choosing a talking animal mascot for business, McKenzie selects a hungry green snake
• Her advice for when no one buys your products: "go work out" to release stress
• Marketing strategy tips include screaming "BUY IT NOW" rather than saying please
• The suggested slogan "yummy yummy tum tum tum" showcases child-like marketing directness
• McKenzie recommends selling lemonade and "eating breadsticks" as the path to wealth
• Shelby's daughter shows early signs of being a "mini boss babe" and future podcaster

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Episode Transcript

Speaker 1 (00:00):
Hey y'all, what's up?
It's Shelby here with theMarketing Happy Hour podcast.
I am so excited about my littleinterviewee today.
This is Mackenzie Rose.
You want to say hi, hi, useyour big girl voice.
You scream louder than that onthe playground, yeah, hi.

(00:20):
So, mackenzie, you want to telleverybody how old you?
Are.

Speaker 2 (00:25):
I'm like four and eight years old, four years old?

Speaker 1 (00:30):
Yes, you are, and you're going into pre-K four.
That's so exciting.
So today she saw me recording afew podcasts and so she wanted
to pop on and use the microphone.
So we're just gonna see whatkind of questions we can come up
with here.
What kind of questions we cancome up with here and what kind

(00:52):
of answers we have.
We have no idea.
This could be completelyunhinged, but you know what this
is, what marketing is?
One-on-one right, just doingthings on the whim, seeing
what's up, yeah, what's up, okay.
So I'm gonna ask you a fewquestions, okay, kin, kin, okay,
and then you're gonna answerthem.

(01:13):
Are you ready?
So, to everyone out there, Ihave um ash chat gbt, a few
questions to ask a four-year-oldabout marketing, and let's see
what this smart one has to say,because she has been working
with me since the day she wasborn and I'm really curious to
hear what her answers are.
Okay, ken, ken, let's startwith the number one.

(01:36):
What do I do for work?

Speaker 2 (01:40):
I do take pictures.
What?

Speaker 1 (01:44):
I do take pictures.
What else do I?
Do you help me with stickers?

Speaker 2 (01:48):
Yep.

Speaker 1 (01:49):
Yep, you know how to lay stickers on a window, huh.

Speaker 2 (01:51):
Mm-hmm.

Speaker 1 (01:52):
What kind of materials and what kind of tools
do we need for stickers?

Speaker 2 (01:58):
Um, like furniture Mm-hmm and don't work out.

Speaker 1 (02:04):
Oh, okay, so we need pictures and going and working
out.
Those are definitely two thingswe do together.
Okay, so if a business had atalking animal and you got to
choose which animal could talk,what animal would you choose?

Speaker 2 (02:22):
A snake.

Speaker 1 (02:24):
A snake.
Wow, what would the snake say?

Speaker 2 (02:28):
The snake says he's hungry.
The snake is hungry.
What color?
Is the snake, a green snake.
So what happens if no one buysyour?

Speaker 1 (02:48):
stuff.
If you're trying to sell it, gowork out.
You go work out.
You know what.
That's what I do too.
I do like to go work out,release some stress whenever no
one's buying my stuff.

Speaker 2 (02:57):
Yeah, that makes sense yeah, what do you want?
To talk about to the peopletoday you want to give them some
advice for business.

Speaker 1 (03:01):
Yeah, what do you want to talk about to the people
today?
You want to give them someadvice for business.

Speaker 2 (03:06):
Yeah, I'm like burnt shirt.
People is.
I'm like hungry.

Speaker 1 (03:13):
Oh, okay, I feel like you're really hungry right now.
Yeah, you are, yeah Interesting.
So what's your favorite thingto cook with me?

Speaker 2 (03:27):
I'm Scotty, scotty yeah.

Speaker 1 (03:31):
We like some Scotty Scotty.

Speaker 2 (03:34):
Scotty.

Speaker 1 (03:39):
Oh, my goodness.
Okay, so if you could chooseone name to name your business.
What would you name it?

Speaker 2 (03:47):
Um, I'm just like um Tantan, tantan Sprinter.

Speaker 1 (03:53):
Oh, that's interesting.
What kind of things would yousell?

Speaker 2 (03:58):
Um AAM Hmm.

Speaker 1 (04:04):
That's pretty interesting.
If you're listening to thispodcast, I'd love for you to
comment what you think we'reselling here, yep.
Yep, you just like to say yep.
So what's your favorite thingto do when you're not working
with Mama?

Speaker 2 (04:21):
Go watch TV.

Speaker 1 (04:23):
Ooh, what kind of TV shows are you into now?

Speaker 2 (04:27):
Um Bluey and Paw Patrol.

Speaker 1 (04:29):
Bluey and Paw Patrol are the bomb, uh-huh.
What's your favorite characteron Bluey?

Speaker 2 (04:36):
Um, um, um.
They'll eat brisket.
What?

Speaker 1 (04:48):
Um don't eat, princess.
Don't eat, princess.
Yeah yeah, that's off of one ofthe Bluey shows Mm-hmm, mm-hmm.
So what's your favorite snackto eat whenever you like are
trying to do a quick lunch breakduring work day.
Um, um, I like lunch breakduring work day.

(05:13):
You're very distracted withyourself on this camera right
now.

Speaker 2 (05:19):
I have Cheetos Cheetos.
That's a good snack.
I do like thatetos Cheetos.

Speaker 1 (05:25):
That's a good snack.
I do like that, yeah, okay, solet's do a little bit of
marketing advice from afour-year-old.
Are you ready for this?
Yeah, all right.
How do I become rich?
Like the people on YouTube areGo eat breadsticks.
Go eat breadsticks.
Yeah, Well, that's a fantasticway to get rich.

(05:48):
Okay, I'd be really good atthat.
Okay, so if I had a product andno one buys it, do I just throw
it at them?
No, what do I do then?
I don't eat gosh.
You just everything's abouteating man.
Okay, I hope that's not afuture coping mechanism, all
right.
So should I sell lemonade,spaghetti or socks, lemonade,

(06:17):
you love lemonade?
Yeah, lemonade's so good.
Okay, here's a good one.
Should I say please when I'mmarketing, or just scream buy it
now.

Speaker 2 (06:30):
Um, scream it, buy it now.

Speaker 1 (06:33):
Oh, I like your little strategy there.

Speaker 2 (06:35):
Yeah.

Speaker 1 (06:37):
So what's the best slogan?
Eat it or else, or yum, yum inyour tum tum.

Speaker 2 (06:43):
Um, don't, um, don't, um, don't, yummy, yummy, tum
tum tum.

Speaker 1 (06:51):
Ooh, I like that a lot.
So do you have any last advicefor all of our listeners out
there on business or anythingmarketing-wise that you think
that they could learn from you?

Speaker 2 (07:01):
Um, um butcher could learn from you um um bircher and
you heard it from her.

Speaker 1 (07:09):
The best guys.
This is my little mini bossbabe here, mackenzie rose.
I hope you enjoy this littleshort podcast, but I am so proud
of you this was your firstpodcast interview ever was, yeah
, you had so much fun.
Yeah, you love it, don't you?
My little future podcaster?

Speaker 2 (07:29):
Yeah.

Speaker 1 (07:31):
Watch out, guys.
She's going to be taking overthe world one day.
See you next time.

Speaker 2 (07:38):
I'll see you next time.