Learn from Aleric Heck as he shares his journey from YouTube content creator to advertising expert, delves into the intricacies of audience targeting, and the effective strategies for retargeting in digital marketing. As always, Marketing Legends is ad-free and this week's episode includes…
This episode is a memorable one due to how much insight Aleric drops in the hour. For 46 minutes, Aleric covers all sorts of topics related to YouTube advertising and brand building. With such a packed episode, you may have to watch this one twice!
What makes Aleric Heck a legend? Aleric is best known for his expertise in YouTube advertising and as the founder of AdOutreach, a company specializing in helping businesses leverage YouTube ads to grow their brand and increase revenue. Aleric’s specific achievements include:
Aleric is recognized as an authority in the field of YouTube marketing, particularly in using video ads to drive traffic, generate leads, and acquire customers. He is the absolute best in his field, and that is what makes him a certified Marketing Legend!
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Dateline NBC
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Are You A Charlotte?
In 1997, actress Kristin Davis’ life was forever changed when she took on the role of Charlotte York in Sex and the City. As we watched Carrie, Samantha, Miranda and Charlotte navigate relationships in NYC, the show helped push once unacceptable conversation topics out of the shadows and altered the narrative around women and sex. We all saw ourselves in them as they searched for fulfillment in life, sex and friendships. Now, Kristin Davis wants to connect with you, the fans, and share untold stories and all the behind the scenes. Together, with Kristin and special guests, what will begin with Sex and the City will evolve into talks about themes that are still so relevant today. "Are you a Charlotte?" is much more than just rewatching this beloved show, it brings the past and the present together as we talk with heart, humor and of course some optimism.