Guest Profile: Kathy PaceKathy Cragg Pace is a megawatt beacon of growth, expertly guiding window treatment sales professionals into the world of thriving they deserve. In a sea of sales sameness, Kathy helps design sales pros fearlessly find their success with her Modern Sales Way, encouraging them to throw out everything we’ve all been taught about “closing a sale,” replacing it with the brightness of human connection and learning how to deliver an irresistible selling experience.Her specialty is helping businesses look at their existing sales process and implement her Modern Sales methods quickly and painlessly, so they can finally move beyond the most common objections without any of the "salesyness" so often taught in traditional training. You’ll learn the art of “the stretch to connect” so you can thrive in design sales.Throughout her extensive career, she’s led her own award-winning design franchise, real-estate and custom home-building companies, a North American network of large and small window-covering business owners, and a nationwide sales team of in-home design professionals. She’s worked with the biggest names in the industry, and influenced $450 Million dollars in sales. This pro knows!Kathy’s Modern Sales Way includes a course, sales tools, and coaching, available for the first time to entrepreneurial businesses. She guarantees results, and she generously shares thought-provoking insights, memorable selling stories, and free downloadable guides.Other Notes/Links:To learn more about Kathy Pace visit:KathyPace.compssst.... want to be a guest on the show?Listen to other episodes
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TranscriptWill Hanke – WTMP (00:00)Welcome to the next episode of Marketing Panes. My name is Will Hanke. This is your go -to podcast when it comes to window treatment and awning marketing. Each month we bring you insights from industry experts and fellow business owners sharing tips, tools, and strategies to boost your online presence and drive growth. Excited about my guest today, we’re going to be talking about sales.And in today’s environment, that’s probably something we need to be paying attention to a little bit more than we have maybe in the past couple of years. My guest is Kathy Cragg Pace. She is a megawatt beacon of growth, expertly guiding window treatment sales professionals into the world of thriving they deserve. that sounds really good. I like that. a sea of… Yeah, not surviving. You’re right. Thriving. Great. In a sea of sales sameness,Kathy Pace (00:45)Not surviving. Thriving.Will Hanke – WTMP (00:52)Cathy helps design sales pros fearlessly find their success with a modern sales way, encouraging them to throw out everything they’ve been taught about closing a sale, replacing it with the brightness of human connection, and learning how to deliver an irresistible selling experience. That sounds fantastic so far. Cathy’s specialty is helping businesses.Look at their existing sales process and implement her modern sales methods quickly and painlessly so they can finally move beyond the most common objections without any sales enos so often taught in traditional training. You’ll learn the art of the stretch to connect so you can thrive in design sales. So we’ve got some things to dissect here, Kathy. Thanks for being on today.Kathy Pace (01:43)You are so welcome. I’ve been so excited to share with you and your audienceWill Hanke – WTMP (01:49)Awesome. Well, it’s great having you on. I’m curious about some of the things that were in your intro. And I guess we’re going to get into those as we go on. So tell me with the audience how you got started in the sales industry and what led you to design or led you to focus specifically on in -home design services.Kathy Pace (02:10)Right? Because who would choose to be a salesperson or a sales specialist? know, everybody avoids a salesperson unless we absolu...