Marketing Solutions for Local Law Firms

Marketing Solutions for Local Law Firms

This local marketing podcast, hosted by Frank Demming, has been created to primarily help attorneys market their respective law firms effectively by using proven digital marketing strategies. It will help you with what is working now, and what strategies you should consider replacing. We discuss topics like Paid Advertising (PPC), Display Advertising, Search Engine Optimization (SEO), OmniChannel Marketing, and much, much more. We will also have guests that will discuss topics surrounding their particular service and how they can be of service to our listeners. Since this is a podcast for local law firms, in addition to the digital marketing advice we are also providing our listeners with sound business growth activities that are necessary for today's business environment.

Episodes

May 1, 2024 51 mins

Anthony M. Verna III, is the managing partner at Verna Law, P.C. His JD is from Rutgers University and his BA is in Computer Science from Case Western Reserve University.  With a strong focus on Trademark, Copyright, Domain Names, Entertainment, and Advertising law, Verna Law, P.C. strives to provide all Intellectual Property services a modern business of any size may need to market and promote itself better.
From the very earl...

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Avi Kumar is the Founder and CEO of KUWARE Inc., a marketing and advertising agency that focuses on growing businesses through organic and paid media. Avi prides himself on being an irreverent marketer, looking past the star power of marketing “gurus” and shattering myths. His no-nonsense, results-driven approach to business has nurtured long-standing relationships between his agency and clients for more than 15 years. Avi places o...

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April 17, 2024 37 mins

In today's episode, we're diving into the essentials that every law firm website must-have in order to thrive and expand in 2024.

As the legal marketplace continues to evolve, establishing a strong online presence is no longer optional—it's essential. Whether you're a solo practitioner or a large firm, your website serves as the virtual front door to your practice, therefore, you truly need to get it ri...

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April 10, 2024 49 mins

Erin C. Lewis specializes in all areas of Trusts and Estates Law as well as civil litigation, including but not limited to Estate Planning, Estate Administration and Guardianships. Erin has a statewide practice, handling matters in various counties.

Erin received her B.A. magna cum laude, from Seton Hill University in Pennsylvania. Erin received her J.D., magna cum laude, from Florida Coastal School of Law. While attendin...

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Patrick Dillon is an investor and he views the marketing of his business as an investment. Over the years Pat's companies have been featured in Forbes, The Wall Street Journal, Fast Company, Entrepreneur, Pando, TechCrunch, and numerous industry-specific publications. He's had the opportunity to work with national and global brands such as the NFL, Warner Bros. Records, and NBC Universal, as well thousands of small and me...

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Michael Alder is the owner and Senior Trial Attorney at AlderLaw, a leading Los Angeles firm that represents plaintiffs in personal injury and employment litigation cases. He is known as one of the top trial attorneys in California, an advocate for underdog clients, and a generous supporter of fellow trial attorneys, charitable causes, and community giving.

Mr. Alder vigorously pursues all cases on behalf of his clients w...

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March 20, 2024 25 mins

Since the pandemic, lawyers and attorneys are more open to using non-traditional tactics for promoting their law firms nowadays. But now that the legal industry has finally caught up with marketing and technology, what are the potential changes in store for the future?

I’ve compiled legal marketing trends you should watch out for. By preparing for these future challenges, your law firm can remain relevant–if not strengthen its posit...

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March 13, 2024 40 mins

Sam Torres is the Chief Digital Officer and co-founder of The Gray Dot Company, a consulting firm that specializes in SEO and data analysis for regulated industries, non-profit organizations, and SaaS. She has been in the field for more than a decade and is sought-after as a subject matter expert in complex digital analytics and consumer insights data.

She has also a knack for using digital data to provide insights into c...

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March 6, 2024 57 mins

Rae Greenip has owned her own business since October 2018. After a twelve-year corporate career based in international business creating, developing, and sustaining lasting mutually beneficial partnerships in international business, she relocated to the Nashville area from New Jersey and transferred her skills to helping service-based businesses with websites, content, and customer relationship management.

During Rae’s te...

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February 28, 2024 42 mins

Jon Groth is the founder and owner of the Groth Law Firm S.C.  At the firm, they help people in all the different practice areas of Personal injury, from car crashes "single events" to Vaccine Injury Administration. They have recovered millions of dollars on the firm thanks to the experience, compassion, and hard work that define them.

Connect with Jon

Website: https://grothlawfirm.com/
LinkedIn: htt...

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February 21, 2024 36 mins

Joshua Schneeloch was born in 1969 in a tiny German village, a black orphan abandoned on the first day of his life. The son of an unwed white German woman and an anonymous Black-American GI, the baby Joshua was given up for adoption at birth and grew up cloistered in a secluded Catholic convent in a bucolic German village, nestled on the southwest border of France. Raised by nuns, young Joshua knew nothing of his birth family and t...

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Doug Bradley is the President and Founder of Everest Legal Marketing. His commitment to trust and ethical business practices sets him apart from the unethical practices of some in his industry. He values strong relationships with his clients and strives for excellence in his work.

His journey began with a 1979 Camaro, which he broke and repaired endlessly as a young driver. This hands-on approach sparked his curiosity abou...

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February 7, 2024 53 mins

Karlyn Ankrom is the founder and lead strategist of Oh Snap! Social and creator of the Fan Firestarter Framework, a new approach to social media marketing made specifically for businesses “tempted to fake their own death and flee to Tahiti at the mere thought of content creation.” Karlyn developed her user-friendly strategy after working for a decade with a variety of brick and mortar businesses who were decidedly social allergic, ...

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Zealous advocate of LGBTQ+ issues who is the Founder and Owner of Zaylore Stout & Associates where he helps employers foster inclusive workplaces and represents HIV+ and transgender employees who have faced discrimination. The Minneapolis St. Paul Business Journal recognized Zaylore Stout & Associates with their Business Pride award. He is an impassioned advocate for change in the communities in and around the Minneapolis-S...

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January 24, 2024 45 mins

In this episode, Lora Shipman explores the evolving landscape of social media and the impact of constant changes.  She addresses the challenges and opportunities arising from shifts in social media platforms.

Key points:

  • Discusses the significance of algorithmic updates on major social media platforms.
  • Explores how changes in algorithms affect content visibility and user engagement.
  • Emphasizes the need for users to adapt ...
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January 17, 2024 49 mins

Kristaps Brencans started as a Project Manager at On The Map Marketing in 2015 and now runs the day-to-day operations as the company’s chief executive officer. He has been pivotal in implementing the company’s entrepreneurial operating system (EOS), which has better aligned the teams, helped structure meetings, and created a culture of accountability by introducing core values. In his leadership, On The Map Marketing has become a n...

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January 10, 2024 36 mins

Licensed since 2005, Jonathon practiced nationwide at large international law firms representing the world’s biggest companies, until starting The Nicol Law Firm in 2020 to focus on the needs of individuals and small and medium-sized businesses.

Connect with Jonathon:

LinkedIn: https://www.linkedin.com/in/jdnicol/

Exciting news! Our $4,500 website promotion is now on sale for $2,250. This incredible deal includes a...

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January 3, 2024 14 mins

Happy New Year... 2024 and Season 5 are here.

Check out what we have in store for you this year.

Exciting news! Our $4,500 website promotion is now on sale for $2,250. This incredible deal includes an entire year of hosting, maintenance, and an online booking tool.

Click here for ProWeb Legal Offer: https://lbms.us/product/proweb-legal-website-and-maintenance

General Info:

Need help with your law firm's ...

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December 27, 2023 19 mins

Our year-in-review episode

Exciting news! Our $4,500 website promotion is now on sale for $2,250. This incredible deal includes an entire year of hosting, maintenance, and an online booking tool.

Click here for ProWeb Legal Offer: https://lbms.us/product/proweb-legal-website-and-maintenance

General Info:

Need help with your law firm's digital marketing?

Check out these case studies of some killer result...

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December 20, 2023 28 mins

In today’s digital landscape, law firms have recognized the need to adapt their marketing strategies to the evolving times. With face-to-face interactions limited during the pandemic, the importance of digital presence and engagement became paramount. Enter content marketing — a game-changer for lawyers seeking to connect with their clients in a meaningful way.

As law firms dive into the realm of content marketing, many questions ar...

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