Marketing Strategy Academy with Jen Vazquez
🎙️ Hey there, solopreneurs and small businesses with tiny but mighty teams! Ready to level up your business? Welcome to the podcast where fierce female service providers get the inside scoop on strategic marketing that actually works. Join Jen as she shares the real deal, drops some serious marketing wisdom, and serves up Pinterest tips hotter than your morning coffee. We dive deep into everything from Pinterest mastery to SEO secrets, email marketing strategies that convert, and harnessing the power of AI. Plus, we’re all about repurposing content so you can maximize your efforts across every platform without burning out. We’ll also guide you through smart marketing workflows designed to help you work smarter, not harder, so you can get back to doing what you love. And it’s not just about the strategies—we’re bringing in mindset and organization experts to help you break through roadblocks, get organized, and take action with confidence. Tune in weekly for solo episodes and guest chats with marketing pros who’ve cracked the code and are here to help you do the same. Follow @marketingstrategyacademypod + @jenvazquezmedia on IG to engage with us!
Episodes
You’ve got questions about Pinterest—and I’ve got answers. In this episode, I’m answering the 25 most common Pinterest marketing questions I get from clients, students, and DMs.
If you're a service provider trying to turn Pinterest into a traffic-driving, lead-generating machine (without the stress), you’ll love this one. We’re covering everything from strategy and scheduling to SEO, analytics, and whether or not ...
Join Jen Vazquez on Marketing Strategy Academy as she reveals a streamlined system for busy female entrepreneurs. Learn how to beat marketing overwhelm using Pinterest and smart content repurposing—no extra hours required. Perfect your strategy and reclaim your time!
Shownotes (Including Links): https://jenvazquez.com/ethical-marketing-tips/
📌 Pinterest Visibility Masterclass (FREE): https://learn.jenvazquez.com/pinter...
In this episode, Jen interviews Jessica Rhodes, founder of Interview Connections and pioneer of podcast booking for entrepreneurs. They discuss how service-based business owners can turn podcast guesting into warm leads, sales, and networking gold. Jessica shares practical strategies on pitching yourself, using AI to repurpose interviews, and building post-interview business relationships.
All The Links: https://jenvaz...
On this episode of the Marketing Strategy Academy, Jen Vazquez dives into why brand photography is essential for modern marketing. Discover how to use branded visuals to build trust, tell your story, and create a content library that makes marketing easier and faster — even if you hate being on camera. Learn actionable tips whether you're DIY-ing or booking a brand photographer.
Selling doesn’t have to feel icky. In this inspiring episode, Andee Hart shares how women can overcome sales anxiety, price confidently, and create genuine sales conversations. Tune in for real-world tips, mindset shifts, and a free sales tool list.
Shownotes: https://jenvazquez.com/andee-hart
You don’t need to post daily, be on every platform, or chase the algorithm to stay visible.
That hustle? Exhausting and unn...
Join us as Michelle Glogovac, THE Podcast Matchmaker™, shares her expert strategies on utilizing podcast interviews to elevate your marketing efforts. Discover how to craft personalized pitches, deliver authentic interviews, and repurpose content to maximize your brand's visibility and impact.
Shownotes: https://jenvazquez.com/michelle-glogovac/
You don’t need to post daily, be on every platform, or chase the algor...
In this powerful episode, Jen Vazquez speaks with Courtney Tarrant, COO of The Ad Girls, about building a business that supports your life instead of running it. Courtney shares how she scaled to multi-7 figures while prioritizing freedom, profitability, and joy. Learn how to implement a results-only work environment, price your services for profit, and avoid burnout. Plus, grab a free calculator to map out your dream...
In this enlightening episode of the Marketing Strategy Academy, host Jen Vazquez sits down with renowned photographer and educator Sue Bryce to delve into the profound impact of self-worth and confidence on business success. They explore the challenges female entrepreneurs face with pricing, imposter syndrome, and the journey to building a profitable business.
You don’t need to post daily, be on every platform, or chas...
If you're new to Pinterest, this episode walks photographers through the five critical steps to set up a high-performing profile. Learn how to use keywords, optimize your boards, and drive real traffic to your photography business.
Shownotes: https://jenvazquez.com/photographers-new-to-pinterest-start-with-these-5-steps/
📌 Pinterest Visibility Masterclass (FREE): https://learn.jenvazquez.com/pinterest-visibil...
In this 5-minute Pinterest audit, we help Emily Grace Design, a talented branding and Showit website designer, fine-tune her Pinterest presence. We cover smart board strategies, better descriptions, and easy changes to boost her reach and book more dream clients.
📌 Pinterest Visibility Masterclass (FREE): https://learn.jenvazquez.com/pinterest-visibility
📌 Book a Discovery Call to find out how to work with me: https:...
If your Pinterest traffic has taken a nosedive, there's a good reason—and a way to fix it. In this episode, we break down Pinterest’s latest update that’s hiding the "Visit Site" button on some pins, explain why it’s happening, and give you the exact steps to get your clicks back. Featuring insights from Pinterest expert Kate Ahl of Simple Pin Media.
My insights here are based on Kate Ahl’s blog and podc...
Are you done feeling like Instagram is your full-time job? In this episode, Jen Vazquez walks you through the exact 1-hour-a-week marketing workflow she uses—and teaches her clients—to attract leads, build visibility, and grow your business without being online 24/7. Learn how to repurpose content, automate your platforms, and finally market smarter, not harder.
📌 Pinterest Visibility Masterclass (FREE): https://learn...
Want your photography content to work for you around the clock? Learn how to turn one session into 10+ Pinterest pins that attract your dream clients, build your email list, and boost blog traffic — all with a strategic workflow that saves you time. Plus, details on the upcoming Booked AF retreat in Northern California.
📌 Pinterest Visibility Masterclass (FREE): https://learn.jenvazquez.com/pinterest-visibility
Building a personal brand isn’t about appealing to everyone—it’s about attracting the right people and setting boundaries with confidence. In this episode, I’ll walk you through how to define your brand identity, create authentic content, and grow your business without burnout.
📌 Pinterest Visibility Masterclass (FREE): https://learn.jenvazquez.com/pinterest-visibility
Affiliate marketing on Pinterest can create a steady stream of passive income—if you know how to do it right. In this episode, I’m sharing how to choose affiliate programs, create content that converts, and track your success.
📌 Pinterest Visibility Masterclass (FREE): https://learn.jenvazquez.com/pinterest-visibility
📌 Book a Discovery Call to find out how to work with me: https://jenvazquez.com/discovery
- ...
In this episode, I’m sharing how Cloudspot completely transformed my photography business. From stunning client galleries to seamless contracts and mini sessions, Cloudspot.io has streamlined my workflow and elevated my client experience. Tune in to discover why this tool is a game-changer for photographers!
Get Cloudspot.io! https://jenvazquez.com/cloudspot
📌 Pinterest Visibility Masterclass (FREE): https://learn.jenv...
Are taxes and money management overwhelming you? In this episode, Dr. Sherry Peel Jackson shares expert insights on tax reduction, financial security, and wealth-building for female entrepreneurs. Learn how to avoid tax pitfalls, grow your income, and build lasting financial freedom.
You don’t need to post daily, be on every platform, or chase the algorithm to stay visible.
That hustle? Exhausting and unnecessary.
What i...
Want to scale your agency to $30K months without hiring a team? Pia Silva shares her no-BS formula to maximize profits, streamline services, and work less while earning more. Learn how to ditch free proposals, charge premium rates, and simplify success. Tune in now!
You don’t need to post daily, be on every platform, or chase the algorithm to stay visible.
That hustle? Exhausting and unnecessary.
What if one piece of con...
Want to get more eyes on your Pinterest content? In this episode, we dive into Pinterest SEO strategies to help you boost visibility, drive traffic, and grow your audience. Learn how to optimize your profile, research keywords, design high-performing pins, and track your success using Pinterest Analytics. Whether you're a beginner or looking to refine your strategy, these tips will help you maximize your reach on...
Want to write blog content that ranks on Google and keeps readers engaged? In this video, we chat with content marketing expert Allison Verhalen about balancing SEO and engaging writing. Learn blogging best practices, keyword strategies, and how to drive more traffic to your website.
🔹 How to write SEO-friendly blog posts
🔹 Blogging strategies for business growth
🔹 SEO tips for ranking on Google
🔹 How t...
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