Marketing That POP's | ThrivePOP

Grace Clemens is the Founder and CEO of SGC Marketing, a strategy-first digital marketing agency. With over 14 years of experience in copywriting, digital strategy, and multichannel marketing, she has scaled startups and built high-performing campaigns for global brands. Before founding SGC, Grace helped grow SilkFred’s revenue 5x and managed the marketing strategy for the $100M XPRIZE Carbon Removal initiative.

In this episode…

Many...

Katie Stoller is a PR marketer and communications professional who helps brands create high-performing influencer marketing campaigns. With experience leading influencer marketing at top PR agencies like Fiat Growth, Golin, and Ketchum, she has worked with high-profile brands like Mulberry, Allstate, Wendy’s, and General Mills. Katie created the Influencer Insider Guide as a resource for marketing professionals. In this episode…

Man...

Michele Ringelberg is the Owner and CEO of ThrivePOP, a digital marketing agency specializing in the cannabis, technology, and manufacturing industries. As a certified Hubspot Gold Partner, a Google Ad Certified Partner, and a WBENC-Certified woman business owner, she helps B2B and B2C businesses scale by implementing marketing tactics that generate leads and traffic. Michele also volunteers for the National Cannabis Industry Assoc...

Nikki Rausch is the Founder and CEO of Sales Maven, a coaching and training company helping women entrepreneurs and business leaders master authentic sales conversations. With over 25 years of sales experience, she has sold to organizations like The Bill & Melinda Gates Foundation, Hewlett-Packard, and NASA. Nikki also holds a Master Certification in neuro-linguistic programming, has written three books, and hosts the Sales Mav...

Bianca Snyder is the CEO of Society’s Plant, an artisanal hemp company. She is also the Founder of High Society Mama, a community that destigmatizes cannabis use during motherhood, and The Node Chicago, an experimental event venue. After a decade in the wine and spirits industry, Bianca transitioned to cannabis advocacy to promote plant-based wellness among mothers seeking alternatives to alcohol. In this episode…

Can cannabis and p...

Matt Bertram is the Head of Digital Strategy at EWR Digital, a digital marketing agency for industrial, energy, and B2B companies. He is also the Chief Marketing Officer at Oil and Gas Global Network, the largest network of podcasts for the oil and gas industry. With over 15 years of experience in digital marketing, Matt has led initiatives across various industries, including energy, healthcare, and Web3. He co-hosts The Unknown S...

​Katherine Golden, RN, is the Founder, CEO, and Executive Director of Leaf411, a nonprofit organization offering free, nurse-led cannabis education and guidance. She is also the Founder and CEO of Leaf Nurse Network, a staffing agency for cannabis nurses, and a Cannabis Case Coordinator at the Colorado Department of Labor and Employment. With over 22 years of nursing experience, Katherine is a certified cannabis nurse educator and ...

Autumn Karcey is the Founder and CEO of Cultivo, Inc., a cannabis design consulting firm specializing in high-performance cultivation facilities. With over 20 years in the industry, she led projects across 20 US states and three countries, focusing on permit acquisition, cultivation, and environmental optimization. In 2020, Autumn launched Artemis CoPack, a 67,000-square-foot manufacturing facility producing tech-driven cannabis pr...

Kristina Chavez is the President of Blackleaf, a company specializing in SMS marketing solutions for cannabis businesses. With experience in marketing, retail operations, business development, and tech innovation, she has been instrumental in forging strategic partnerships for the company. Kristina has held various roles at Blackleaf, including Director of Operations and Administration. 

In this episode…

Many businesses in the cannab...

Michele Ringelberg is the Owner and CEO of ThrivePOP, a digital marketing agency specializing in the cannabis, technology, and manufacturing industries. As a certified Hubspot Gold Partner, a Google Ad Certified Partner, and a WBENC-Certified woman business owner, she helps B2B and B2C businesses scale by implementing marketing tactics that generate leads and traffic. Michele also volunteers for the National Cannabis Industry Assoc...

Bethany Moore is the Director of Content Strategy and Market Growth at The GMP Collective. Previously, she spent nearly ten years as Director of Communications at the National Cannabis Industry Association, where she hosted NCIA’s Cannabis Industry Voice podcast, and was a volunteer for Americans for Safe Access (ASA). With an extensive background in nonprofit activism, strategic planning, and public relations, Bethany has worked o...

Amy Donohue is the Co-founder of Hybrid Social, Arizona’s first all-cannabis marketing and social media agency. She is also the Co-founder of Cannafriends, a cannabis networking group in Arizona. As one of the first members of Women Grow, she consulted on the Prop 205 campaign. A former high school Spanish teacher, Amy transitioned into stand-up comedy and radio, where she built a strong following through social media.

In 2011, she...

Michele Ringelberg is the Owner and CEO of ThrivePOP, a digital marketing agency specializing in the cannabis, technology, and manufacturing industries. As a certified Hubspot Gold Partner, a Google Ad Certified Partner, and a WBENC-Certified woman business owner, she helps B2B and B2C businesses scale by implementing marketing tactics that generate leads and traffic. Michele also volunteers for the National Cannabis Industry Assoc...

Michele Ringelberg is the Owner and CEO of ThrivePOP, a digital marketing agency specializing in the cannabis, technology, and manufacturing industries. As a certified Hubspot Gold Partner, a Google Ad Certified Partner, and a WBENC-Certified woman business owner, she helps B2B and B2C businesses scale by implementing marketing tactics that generate leads and traffic. Michele also volunteers for the National Cannabis Industry Assoc...

Eric Mercado is the Co-founder, COO, and CFO of Terpli, an AI-driven product recommendation tool for dispensaries. As a high-performing entrepreneur, business advisor, Big 4 assurance manager, and CPA, he has experience in private and public sectors, working in industries, including cannabis, consumer products, real estate, mining and metals, recycling, oil and gas, and manufacturing. 

In this episode…

The cannabis industry is sti...

As the VP of Partnerships at Springbig, Eric Zeiri is driven by a passion for building strong, lasting relationships with partners and making an impact in the cannabis industry. Outside of work, Eric brings the same enthusiasm to his personal interests — whether it’s his love for EDM (Eric was known as DJ EZ back in his college days), his dedication to training as a gourmet chef in the hopes of impressing Gordon Ramsay, or speaking...

Carter Foster is a marketing professional with over nine years of experience blending strategy and creativity into impactful brand stories. Now leading the charge as Brand Manager for East Coast Cannabis, Carter swapped his marketing agency life for cannabis marketing in Maine. Originally from the Pacific Northwest, he now lives in southern Maine with his family and pets.

Marketing in the cannabis industry is nasc...

Michele Ringelberg is the Owner and CEO of ThrivePOP, a digital marketing agency specializing in the cannabis, technology, and manufacturing industries. As a certified Hubspot Gold Partner, a Google Ad Certified Partner, and a WBENC-Certified woman business owner, she helps B2B and B2C businesses scale by implementing marketing tactics that generate leads and traffic. Michele also volunteers for the National Cannabis Industry Assoc...

Michele Ringelberg is the Owner and CEO of ThrivePOP, a digital marketing agency specializing in the cannabis, technology, and manufacturing industries. As a certified Hubspot Gold Partner, a Google Ad Certified Partner, and a WBENC-Certified woman business owner, she helps B2B and B2C businesses scale by implementing marketing tactics that generate leads and traffic. Michele also volunteers for the National Cannabis Industry Assoc...