“Think about the customer experience and how we can complement what they're doing versus bombarding them with the information that they're not ready for.” - Destini Copp
We live in a day and age where people are so inundated with information that they're not going to respond to anything unless they're really interested in it. So if we want people to actually take action, we have to be very creative and come up with something that's really going to pique their interest. In today’s episode, we have an insightful conversation with Destini Copp, a marketing expert who helps entrepreneurs launch and grow their online businesses with time-saving templates, swipe files & simplified MBA-like training. She will share how to generate leads and how to increase conversions on your website. She will talk about how you can understand your ideal customer and figure out what would make them happy in order to be successful and provide a unique experience. She also discloses how you can increase the chances that someone will take action and sign up for your email list or purchase your product or course.
Key Highlights:
[00:01 - 10:22] Keep Things Simple!
[10:23 - 20:36] Ensure That People Are Satisfied with The Experience
[20:37 - 28:34] Continue to Create Great and New Content
[28:35 - 29:39] Wrapping Up!
Connect with Destini
Website: https://destinicopp.com/
Instagram: https://www.instagram.com/destinicopp/
LinkedIn: https://www.linkedin.com/in/destinicopp
Resources Mentioned
https://freelancingfreedom.com/
Key Quotes
“As you grow and learn more about your market and your ideal customer or what they need from you, you are going to make changes and you're going to pivot from that.” - Destini Copp
“My key takeaway here is just to get creative, think about different ways you can grow and market your business.” - Destini Copp
“The absolute biggest way that I have grown my audience and my email list has been through collaborations with other business owners in my niche.” - Destini Copp
Let’s get connected!
You can find me on Instagram and Facebook. Visit my website https://lizboer.com
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