Midtown Atlanta, like all urban areas, took a huge hit during the pandemic. The move for people to work from home has also hurt the businesses and communities who depend on the influx of daily visitors. Brian Carr, Director of Marketing and Communications for Midtown Alliance, and his team are creating new reasons to get people to come back to work in town and stay longer once they arrive. He discusses what's working and what isn't and how Midtown is helping people gain the one big thing they're missing— personal connections.
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