Married With A Business

Join Craig and Allison Guido on this episode of Married with a Business as they interview Diana Okeefe, owner of Threads and Ink in Norwell, MA! 

Diana shares her fascinating journey of business evolution: from her origin story starting in her parents' company, to striking out solo, and ultimately building the Threads and Ink team by bringing her husband into the fold, and then what came next.. It's a candid conversation about gene...

• Ever feel like you and your partner are speaking different languages when it comes to work? One of you is already on the next big idea while the other is still perfecting the to-do list. This episode is for you! Craog & Allison are diving into the fascinating world of work styles and how understanding these differences can be the secret to a smoother relationship. We'll explore common archetype...

In this episode of Married with a Business Podcast, Craig and Allison dive into the idea of the Fall Reset. September often carries that back-to-school energy—bringing a mix of motivation, stress, and even a bit of anxiety as summer winds down and routines ramp back up.

Craig and Allison explore why this shift can be challenging, from reduced daylight to increased demands at work and home, and share practical ways families and busi...

• In this episode of Married with a Business, co-hosts Craig and Allison tackle a topic that influences everything from your bank account to your relationships: positive self-talk. They explore how the way you speak to yourself can impact your appearance, actions, feelings, and success.
• Join them as they discuss how to recognize unhealthy self-talk and share actionable st...

This week on Married with a Business, as the Town Little League wraps up and big changes loom, we're talking about something we finally did: completely disconnecting for a whole week at Disney!

We've preached the importance of "white space" – those short, intentional breaks – but a full week of truly stepping away from the business was a game-changer. For business...

Tired of feeling like you're just drifting through life? On this episode of Married with a Business, we're diving deep into what it really means to define success on your own terms. We'll explore the big picture — like what truly matters in your life and the legacy you want to leave — and then get into the nitty-gritty of what brings you joy and how to leverage your strengths. We'll even share how to create a "Life Plan" to help ho...

In this episode, we delve into the powerful lessons learned from the classic book "Who Moved My Cheese?" by Spencer Johnson. We share our experience facilitating a team workshop based on this insightful allegory, exploring how to navigate change effectively within the construction industry.

Key Takeaways:

• Embrace Change as a Constant: We discuss how to shift from resisting change to proactively ant...

Stop Trying to Clone Yourself: Implementing the Clockwork System for Small Business Success

In this episode, we delve into the struggles of many small business owners: the constant feeling of being overwhelmed and the desperate need to break free from the day-to-day grind. We explore the concept of "cloning yourself" – delegating effectively and training your team to take on key responsibilities.

Inspired by the book "Clockwork" by...

This episode dives into the inspiring world of the Women in Construction conferences. Host Allison reflects on her experience as a speaker and attendee, surrounded by exceptional female leaders in the industry. At several conference for WOmen in Business in 2024 

Why We Need Conferences Like WIR+CC, ProNewEngland, and South Shore COnference for Women

The episode explores the critical role of events for Women in Business (like WIR+C...

• In this episode, we sit down with Victoria Robillard, a financial advisor with Edward Jones, to discuss the importance of financial planning for couples. Victoria shares valuable insights on how couples can work together to achieve their financial goals, from budgeting and saving to investing and retirement planning.

Tune into #MWB to learn that and more about working with your spouse/part...

• Let's talk about the ups and downs of working with your spouse! In this discussion, Craig & Allison explore some common pitfalls to avoid and share tips for maintaining a healthy work-life balance and a strong relationship.

Tune into #MWB to learn that and more about working with your spouse/partner not only at home but also at the office! 

Links:

http://audibletrial.com/BizMarried 

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• Let's dive into the art of understanding your perfect customer! In this discussion, we'll explore some of the strategies we have used to define our ideal client and how we can reach them, from demographics and psychographics to their pain points and desires. By pinpointing who your target audience is, you can tailor your marketing efforts, refine your products or services, and build stronger, more m...

• We get all excited when we take on a new project or decide to start working on resolving a pain point or friction point in the company and then something happens that stalls or stops us and we feel like we are sliding backwards.This week Allison and CRaig are talking about that feeling like you are taking 1 step forward and 2 steps backwards. And how can we remember   "Progress is not about being pe...

We all go through it - those late-night moments of worry, doubt, or overwhelm, both in business and life. But who do you turn to when the world feels a little too much to handle on your own?

In this episode of Married with a Business, we're getting personal! We'll be talking about the power of having a strong 2am person in your corner. That one person you can call, text, or vent to at any hour, knowing they'll be there with unwaver...

Ever dreamt of taking your business to the next level? We just returned from The 2024 Pinnacle Experience by ProRemodeler in Baltimore, and let us tell you, it was a game-changer!

In this episode, we'll be diving deep into our experience at this exclusive event for remodeling rockstars. We'll share what we learned from industry leaders, the cutting-edge trend...

In this episode, we delve into the pivotal decision faced by many small business owners: buying a building for their operations. Join us as we explore the strategic advantages of ownership over leasing, essential financial preparations, and the intricate process of selecting the right property. We'll uncover key insights on navigating financing options, negotiating the purchase, and ensuring a smooth closing. Through expert advice ...

• As Allison kicks off an in person, small group Mastermind at home. Allison and Craig talk about their journey through the last 20 years in industry specific and not Mastermind groups for Almar Building & Remodeling. They will share what they think are some key benefits, and lessons learned and how mastermind groups offer a unique blend of support, guidance, and challenge that can be very helpful...

• Imagine a central command center for your business. That's what a dashboard can be. It consolidates all your important data from various aspects of your business into one easily digestible display. In this episode Allison and Craig from Almar Building & Remodeling discuss our love of dashboards, what types we have and why we use them. Let’s see how dashboards can be game-changers for keeping tra...

When most folks think of friction, they probably think of middle school science class. But if you’re a customer experiencing professional, “friction” you're talking about customer pain points or frustration. This week Craig & Allison talk through their experience working with the team to identify and come up with solutions to address friction that impacts customers’ relationship with a business.

Tune into #MWB to learn that...