January 29, 2025 • 32 mins
Questions Norman answered in this episode:
- Tell us about your background in growth.
- What is Omio?
- Do you have localized marketing support in each market? Or are you able to centralize most of what you do in Berlin?
- What are some of the biggest hurdles you face when penetrating a new market?
- Why are you a big proponent of AI? How do you use it?
- What is AI incapable of helping you with today?
- How is your team leveraging AI around engagement and loyalty?
- How do you port data into AI models?
- How do you discern what is a good AI solution from others?
- How much is this about training your employees how to effectively prompt AI?
Timestamp:
- 3:13 Norman’s background
- 8:24 What is Omio?
- 10:03 The future of localization for foreign markets
- 12:18 Hurdles to breaking into new markets
- 14:00 5 ways AI enables his life
- 15:45 Limitations of AI (it’s not creativity)
- 19:15 AI for engagement and loyalty
- 21:55 Tools to port your data into AI Solutions
- 24:29 The 5 foundational AI models
- 25:55 A/B testing AI content and training LLMs
- 28:28 Training your employees to prompt AI
Mentioned in this Episode:
Mark as Played
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.