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April 29, 2025 25 mins

Ninety-nine percent of ads are bad! Most businesses throw ads out into the world and hope something sticks — but real results come from strategy, not guesswork.

In this episode of Mastering Local Marketing, we break down the five essential types of ads every local business needs to have in their back pocket to stay relevant, drive sales, and create momentum year-round. From building brand awareness, to tapping into customer pain points, to maximizing holiday events, these aren’t just "nice to have" — they’re the backbone of a winning ad strategy.

If you’ve ever wondered why your ads aren't hitting like they should — or what’s missing from your current marketing — this episode will connect the dots.

Master these five, and you’ll never wonder what to post — or when — again.

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Host

Matt Hanson

Matt Hanson

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