Your school’s brand is more than a logo—it’s how your community connects with your story. In this episode, Andrea chats with Kelly May from CEL Marketing PR & Design to break down a 10-item checklist to ensure your brand is ready for social media. From templates to accessibility, you’ll walk away with practical tips you can apply immediately.
4 Key Takeaways:
- Why consistent branding builds trust – and how to reflect your school’s personality on social media.
- Essential elements your brand kit must include – from cover banners to flexible color palettes and scalable logos.
- How to design for accessibility – including tips for color contrast, alt text, and captions.
- The importance of branded templates and photo libraries – to save time and tell better, more engaging stories.
SPECIAL GUEST
Kelly May
Design Director
CEL Marketing | PR | Design, Minnesota
Email: kellymay@celpr.com
Website: https://www.celpr.com/
Facebook: https://www.facebook.com/celpr
Instagram: https://www.instagram.com/celcreative/
LinkedIn: https://www.linkedin.com/company/cel-marketing-pr-design
USEFUL INFORMATION
- Branding examples from dozens of schools - https://www.celpr.com/marketing-agency-portfolio/
- Join the LIVE Golden Gribble Awards on Friday, May 9th, at noon EDT! Click here for all the details and the Zoom link to join!
- Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!
- Interested in our membership program? Learn more here: https://socialschool4edu.com/
MORE RESOURCES
Free Video Training: Learn the simple secrets behind social media for K12 schools!
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