Maximize Business Value Podcast

Maximize Business Value Podcast

A podcast for business owners who are passionate about building long term, sustainable value in their businesses - and ultimately transitioning on their terms.The Maximize Business Value Podcast is hosted by Tom Bronson, CEO of Mastery Partners. Mastery Partners equips business owners to maximize business value so that they can transition on their terms. Check us out at masterypartners.com.

Episodes

June 20, 2021 20 min

On this episode of the Maximize Business Value Podcast, host Tom Bronson discusses the timeline of an internal transition. There are seven steps that should be followed in order to transition successfully: define the exit strategy, the date and the valuation number, achieve buy-in from all parties, prepare the buyer, secure funding, due diligence, closing, and of course, post acquisition integration. Some aspects are similar to ext...

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This episode of the Maximize Business Value Podcast features host Tom Bronson who walks listeners through the steps needed in order to sell a business this year. Many business owners are concerned with what the future holds for capital gains taxes, so they are hoping to take advantage of the current tax laws. However, being halfway through the year might mean business owners are too late. Tom lists three imperative steps for busine...

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June 7, 2021 54 min

This week’s episode of the Maximize Business Value Podcast features host Tom Bronson and guest Chris Snider, CEO of the Exit Planning Institute. Tom and Chris discuss exit planning as an imperative part of strategy for business owners. They dive into the four core concepts of value acceleration including the three legs of the stool and relentless execution, and the three primary phases of implementation: Discover, Prepare, Decide. ...

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On this week’s episode of the Maximize Business Value Podcast, host Tom Bronson discusses the anatomy of selling a business to a third party buyer. This ten-step process can be broken into three main categories: transition planning, preparation and the exit process and closing and beyond. He explains each step in the process and how business owners should take action. When it comes time for business owners to transition, Tom’s bigg...

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This episode of the Maximize Business Value Podcast is the second of a two-part series where host Tom Bronson talks about why every business owner should take the time to develop a solid exit strategy. Many business owners put off the exit planning process because they’re convinced it’s not time yet or they don’t need an in-depth plan. Tom takes us through the many reasons why business owners delay the start of their exit planning ...

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This episode of the Maximize Business Value Podcast is the first of a two-part series where Tom Bronson talks about why every business owner should take the time to develop a solid exit strategy. Too many business owners wait until a year out to start strategizing, which could provide short-term results. Properly executing an exit strategy includes de-risking, increasing enterprise value and aligning your people, all of which shoul...

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Tom Bronson, host of the Maximize Business Value Podcast, chats with Susan Steinbrecher, President of Steinbrecher & Associates, for a second time on this week’s episode. In episode 7, they talked about coaching, but this time around focuses on engaging virtual employees. Business owners need to take their teams into consideration when determining which hybrid model will best fit their employees. Creating an A team to formulate...

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This episode of the Maximize Business Value Podcast features host Tom Bronson and guest Bill King, Principal at 4 Kings Capital. The two discuss ways to secure financing for businesses and describe what a good financing package looks like. Bill’s book No Bullshit Business Finance Guide is an excellent tool for business owners and his 5 C’s of credit serve as a guide to becoming bankable. Don’t wait too long to ask for financing - l...

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Host Tom Bronson chats with guest Rick Robinson, Managing Director of Ramsee Consulting Group, on this week’s episode of the Maximize Business Value Podcast. The two discuss leadership development that leads to success including the three main goals of leaders and Rick’s four C’s: commitment, content, coaching and community. Tom regards company CEOs as the keeper of the company culture which is imperative because culture is the onl...

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Host Tom Bronson sits down with guest Mari Ryan, Founder and CEO of Advancing Wellness, on this week’s episode of the Maximize Business Value Podcast. Mari helps organizations create a thriving workplace environment, where they can focus on the people side of the business. Tom and Mari discuss how employee well-being impacts individual and company-wide culture, productivity and engagement, which makes a people-centric environment i...

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April 11, 2021 45 min

This episode marks the first anniversary of the Maximize Business Value Podcast. Toward the end of each regular episode, host Tom Bronson asks each guest to provide one tip for business owners to build value in their business. The answers he received were creative and extremely detailed, so a snippet from each episode has been compiled for listeners to access easily.  Tom  thanks all of the  guests from the past year for sharing th...

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April 4, 2021 14 min

Tom Bronson, host of the Maximize Business Value Podcast, takes this episode to discuss why it is so important for business owners to develop a transition strategy, and how the process can be planned efficiently. Only 17% of businesses exit successfully, so Tom’s focus is on providing value to business owners who will hopefully become members of the “17% club.” Some of his suggested strategies include partnering with a CEPA, gettin...

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March 28, 2021 45 min

Host of the Maximize Business Value Podcast, Tom Bronson, is joined in this episode by Jason Luter, Attorney with Faegre Drinker, who specializes in employee stock ownership plans or ESOPs. The two discuss ESOP basics including what it is, the fiduciary standards and how it differs from other exit planning options. Tom emphasizes one of the biggest benefits is that it’s an internal transaction, so the transition process can happen ...

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March 21, 2021 47 min

Host of the Maximize Business Value Podcast, Tom Bronson, is joined in this episode by Jeff Owens, Partner at Armanino, who specializes in auditing. The two discuss the auditing process in great detail including who can perform one and when it should be done. They also clarify the many levels of assurance and the differences between an audit and a Quality of Earnings report, or Q of E. Jeff emphasizes that business owners should fo...

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Tom Bronson, host of the Maximize Business Value Podcast, is joined on this week’s episode by Gerald McAdoo, Principal at Snapshot Business Services. The two discuss how businesses can increase profitability by improving their cashflow through tax incentive programs and expense reduction. Gerald also provides insight on the Consolidated Appropriations Act (CAA) including how to qualify and the benefit of stacking. Listen now to max...

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This episode of the Maximize Business Value Podcast features host Tom Bronson and guest Joshua Kim, Principal at 7a Accelerator. The two discuss the misconceptions and knowledge gap among business owners regarding SBA financing. Josh claims this process is by far the cheapest and best long-term capital solution for your business. Through 7a Accelerator, Joshua stands out because he takes the time to educate his clients first, then ...

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March 1, 2021 51 min

This week the Maximize Business Value Podcast features host Tom Bronson and guest Michael Puldy, Founder & CEO of Puldy Resiliency Partners. Tom and Michael discuss the importance of disaster preparedness for business owners because it is often overlooked or ignored until it arrives. Business resiliency is a strategic vision on how you should approach your company, so advanced planning and determining your crown jewels are impe...

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February 22, 2021 45 min

On this episode of the Maximize Business Value Podcast, host Tom Bronson chats with LeiLani Quiray, founder and CEO of Be the Change HR. LeiLani’s recent shift to an on-the-road HR approach has been an opportunity for her to road trip around the country to work directly with her peers and clients. The two discuss the company’s social enterprise structure and philanthropic endeavors and successes. LeiLani’s core values play a huge r...

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February 14, 2021 54 min

This episode of the Maximize Business Value Podcast is the fifth and final of a series about growth strategies. Host Tom Bronson speaks with guest Jason Bay, Chief Prospecting Officer at Blissful Prospecting, about his many frameworks that streamline his prospecting process. They also discuss the importance of making an outbound sales effort, clarifying your ideal client profile and how cold calling has turned into multi-channel, i...

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February 7, 2021 41 min

This week’s Maximize Business Value Podcast episode is the fourth in a series about growth strategies and features host Tom Bronson and guest Jimmy Curtin, “The Sales Coach” and CEO of Next Level Sales Performance. Tom and Jimmy are both passionate about helping small and mid-sized businesses develop a solid growth strategy because a growing business is always worth more than a flat or declining business. The two discuss the differ...

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