MC Fireside Chats - April 9th, 2025 - MC Fireside Chats

Episode Transcript
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Brian Searl (00:46):
Welcome everybody to another episode of MC Fireside Chats.
My name's Brian Searl with Insider Perks.
Super excited to be here with youfor another episode of our podcast.
We have a couple recurring guests here.
We've got Joe Duemig from AppMy Community who will introduce
himself in a second, as well asKevin Thueson from KCN Campgrounds.
Welcome back, gentlemen.
Glad to have you here.
We're missing a couple people today justdue to a couple other prior commitments,

(01:06):
but we have a couple special guestshere that we're gonna talk to you too.
So why don't we go around the room,just Joe and Kevin, you wanna start
introduce yourself briefly and thenwe can have Lucy and Jen do the same?

Joe Duemig (01:17):
Yep.
So I'm Joe Duemig.
I am the owner and founder of AppMy Community we make mobile apps
for campgrounds to engage withguests and increase communication.
So that's me.

Awesome.
Thanks Joe for being here.
I'm excited.
We're gonna talk about Australia, man.
I wanna talk about Australia a little bit.
Kevin, go ahead.

Kevin Thueson (01:37):
Yeah.
My name's Kevin Thueson.
I'm one of the partnersof KCN Campgrounds.
We are a real estate investmentcompany that specializes in
buying campgrounds and RV parks.
We currently operate a portfolio ofnine parks spread across the country.
All of those are part of theKOA franchise system, and we've
been working with investors inbuying parks for seven years now.

Awesome.
Thanks for being here.
By the way, is the belief sign actuallybackwards behind you or is it just
like the reverse camera effect thing?

It's just the reverse camera.

Okay.
I didn't know if it was like a secretcode, like where you could get people
more more believing in KCN thatway or 'cause they had to study it

It's just to see if you're paying attention, Brian.

Okay.
I'm very rarely paying attention.
You just caught me in a moment.
Lucy, go ahead.

Lucy Comer (02:21):
Hi, I'm Lucy.
I am co-owner and founder of HadspenGlamping based in Southwest England.

Welcome, Lucy.
Thanks for being here.
What time is it over there?

Lucy Comer (02:31):
Nearly 7:00 PM

Alright, thank you so much for giving a
portion of your evening to us.

Lucy Comer (02:35):
I don't mind.

To discuss everything you have going on there.
Jen?

Jen Rice (02:40):
Hi, I'm Jen Rice.
I'm the general manager at EmpireRecreation Management and WhoaZone and
Empire Recreation Management or ERM.
We design and consult on reallywater-based family entertainment
centers or water-based experiencesand developing your waterfront
specifically in campgrounds.
And the WhoaZone you can seebehind me if you're watching here.

(03:02):
But the WhoaZone are, again, water basedfamily entertainment centers really
developing waterfronts in existing areas.
We go in and activate that waterfrontto provide amenities for guests staying
on site and then day use as well.

Awesome.
I'm excited to dive in here into allthe things we have to talk about.
I wanna spend five minutes hereand maybe a little bit longer, just
depending on what you guys want totalk about, but primarily to the,
I guess the four of you would allbe able to weigh in on this, right?
Certainly even in the UK.
I want to talk about we've got a lot ofdata that we've researched with Scott
Bahr, who appears in the show, who willbe later on our show on Outwired on

(03:38):
our other podcast about how the currentuncertainty, the economic climate, the
rapid changes that are happening eventoday in the American administration.
Like not saying whether you're for oragainst somewhere staying apolitical here
but just the rapid changes, like how dowe think that is going to impact camper
behavior, if at all in this season?

(04:00):
Because we've seen some earlysigns that like reservations
are up in early 2025, over 2024.
Is that kind of hold and truewith what you guys are seeing or
anything you wanna comment on that?
I don't wanna spend the whole show on it.
Just briefly.

I'll jump in.
I actually.
I'm seeing the opposite ofwhat you just said, Brian.
I think reservations are lagging rightnow over where they were a year ago.

Okay.

Whe whether accurate or not, I think there was a sentiment
going into the end of 2024 withthe election and a lot of unknowns.
Once that settled, I think peoplewere secretly hoping there would
be some kind of short transitionperiod and then we'd settle and
people would feel more comfortable.

(04:46):
And what we're seeing now is, theuncertainty is obviously still there
for a whole lot of different reasons.
And my interpretation of that is I thinkthat people are still hesitant or on pause
right now in finalizing some of theirtravel plans because of those unknowns.

Yeah.
And that's what kind of makes melike, I feel like I'm afraid that
the data's not gonna be there untilJune when the kids get outta school.
And by that time, I'm afraid it's gonna betoo late to pivot for a lot of the parks.
If something happens.
And certainly lots of thingscan change as they did in the
last last three months really.
Let's be honest.
But last day, yeah, last day.
Like for our audiences, who don't knowthe, all the tariffs apparently are paused

(05:30):
for 90 days now, but they're not paused.
They're just reduced to 10%.
But not for all countries, just for China.
They're still going apparently.
And they're raised to 125%.
I don't know how people keep it straight.

Yeah.

You know how it impacts Canada or Mexico yet, or the European
Union, because he specifically cited inhis post that for the people who didn't
retaliate, but Europe proved retaliationthis morning and so did Canada.

Joe Duemig (05:57):
I'm for the normal person.
I don't think anyone is paying exactattention to what the do and how they
work to the, to an importer exporter.
Their world has to be on fire right now.
But in terms of the campgroundindustry it's one of those
things where it's hard to tell.
We've seen, recessions happen beforeand a lot of times what happens

(06:17):
is your more expensive travel.
Now one of the things is campgroundshave been raising rates over the past
how many years to get a little closerin line with roof accommodations.
But it used to be where campgrounds,when there was a recession, would have
a better year because they were cheaperand people were traveling closer.
They weren't getting on flights,they were staying close.
I think it's really going todepend on the type of campground.

(06:41):
And where you're at.
Obviously the snowbird season nextyear could end up being very rough.
We haven't seen whatthat's gonna look like.
We have no idea what's gonna behappening in tomorrow, October.
October is when thoseseason's starting, right?
There's how many parks that caterto Canadians and, there's still
the same type of wishy washinessskepticism, between the two countries.

(07:05):
I think that those parkscan, might have a rough time.
I think your summer parks, itcan probably go either way.
Until so far, I don't think any of thishas shown up in anyone's pocketbooks.
That's not that takes a little bitof time to go down that downstream.
And once it does, the question is dothey stop traveling altogether or do

(07:29):
they stop traveling to, on flights?
And so I think that's gonna be a kickerand it's gonna be, I think it's gonna
be something that's gonna be hardto predict what people decide to do.

Yeah, I think what we're consulting our clients on is just
having a backup plan and planning forthe worst case scenario of all the
possible things that could happen.
And then hopefully you don'thave to deploy any of it.
But at least you'reprepared for that to happen.
I'm interested to hear two perspectiveshere before we, and then we'll just
move on to a different discussion.
'cause I wanna make sure we have timeto talk to Lucy about her glamping
resort into Jen about WhoaZone.

(08:02):
I wanna hear Kevin's perspectivefirst, because what you just
said, Joe, is very important.
It's where your parkis, where it's located.
Kevin owns a number of parksin different locations, right?
Some of them are on theway to somewhere else.
I'm really worried about those parks.
I'm not I'm not so worried about the otherparks that are in destinations, but also

(08:22):
then we've had the conversation aboutwhat happens if national parks aren't the
best experience that they were in previousyears because of layoffs or closures
or staff trims or whatever, right?
I'm interested to hear Kevin's take onthat, and then I'd love to just hear
briefly, Lucy, if you wanna talk aboutit, what your perception is from this,
from the outside, even though the UKis obviously being impacted by it.

Lucy Comer (08:43):
Yeah.
More than happy to giveyou our perspective.

Go ahead, Kevin.

So Brian I think it's a really good point.
But before getting into it I thinkit's important to take a step back.

Okay.

And look at what, like what has really happened over the last
six to eight years versus what's beenhappening over the last 12, 24, 36 months.
Because it's really easy to get caughtup in reservations year over year
are not doing what we want 'em to do.
And then last year couldsay the same, right?

(09:16):
Like we've got, we're coming off of two,three years of in general relatively
flat, maybe down a little, maybe upin certain markets in certain type of
parks, but no one's been having, 20%year over year growth on these, on camper
nights in reservations, unless there'ssome extenuating circumstance, right?

Yep.

And so we've seen this, the booking window shrink over the last
several years, and I think it's reallyeasy to get caught up in while it's just
like the is this a problem or is it not?
If you go back to pre-COVID trends.
The average booking window was likethe majority of reservations were being

(09:54):
made within a week or two of the stay.
And I think we got really comfortablevery quickly with people booking
six, eight months in advance.
And yes, there are parks that are likethat and will always be like that.
And those are really, like youwere saying, those destination
parks, there's a wait list, there'speople trying to get there, they

(10:16):
have to book as soon as possible.
But on average, your typical campgroundin RV Park, we're not really seeing
those reservations until last minute andwe're just barely getting into April.
A lot of seasonal parks are just opening,so it's too early to tell whether or
not this uncertainty and all thesesociopolitical issues are going to, like

(10:37):
Joe was saying, trickle down to, ourguest's wallets or our parks themselves.
We have to see it play out to see ifit's just a reversion back to what the
traditional booking window used to be.
Which, if we're being totally honest,has always been a big appeal for RVers
is the flexibility and, not having toplan everything out and have this agenda.

(11:02):
They wanna wake up in the morningand decide today we're gonna go
here or we're gonna go there.
And for operators, I think weexperienced a lot of guest frustration
in 2021, early 2022 of peoplewho couldn't do that anymore, and
they missed the good old days.
And I think to some extentwe're just getting back to

(11:23):
those traditional behaviors.
And if you don't apply the lens of let'spull the, all the COVID craziness and
the pandemic travel impact out of it.
Are we really in a bad situation or are wejust back to what the normal behavior was?

I think that's a very important perspective and
I agree with everything you'resaying that we don't know.
And I think I said that earlier inthe show, just that we need, we're
not gonna know until June, right?
When the kids get outta school for sureis when the most parks are not gonna know.
But what I think worries and concernsme beyond the Canadian, like we
have lots of Canadian data that theborder crossings are down, right?

(12:01):
30% in Vancouver, 30% in Maine, rightabove some of your parks in Utah.
Kevin?
I get not saying that you geta lot of Canadian travelers.
I don't know.
I'm just saying.
So we have that, a lot of that data,we have 70% less trips booked to the
United States by air from Canada.
So that's having an impact.
China just issued an advisorythat said their people shouldn't
come over here and travel.
They did that this morning.

(12:21):
And so that's a lot of people who willcome to our national parks and stay at
both public and private campgrounds.
And tour the United States.
And so those two things alone, combinedwith every piece of data that Scott
Bahr and I study, and we obsessivelylook at this, I think we have no lives.
I have no life.
I can't speak for Scott.
He's probably got a life.
Everything that we look at doesn't clearlyindicate that things are headed the wrong

(12:44):
direction, but it doesn't look positive.
And so that's what.

Yeah.

Yeah.

I don't disagree with that.
One thing I'll add to that, andthis is just from our parks, and
again, every park's different,every market's different.
We lost a lot of the internationaltravel and the international
guests during the pandemic.
At the time when you know, in, in Marchof 2020, at that point I had one park

(13:11):
and I would say, anecdotally, probably30% of our guests in revenue came
from international travelers, a lot ofcruise, Americas Europe, Asia and we
could even narrow it down to specificcountries where they were coming from.
When travel closed down, we lostthat customer base almost entirely.

(13:32):
And it doesn't feel like, atleast within our portfolio, we've
come even close to recovering.
It was replaced in the short term by new,US, North American guests that were new
to camping and traveling and camping more.
That's died off a little bit for thepeople who came in and then left.

(13:52):
But we still have the, the real strongactive camping household base, but I
don't think we're anywhere near where2019 International RV travel was.
The Canadian thing, obviously,I think there's some other
extenuating factors there.
That, that are driving that.
But if, I think we'll feel an impactfrom that, but I don't think it'll be
as big as if this was happening back,five, six years ago when a much more

(14:19):
substantial amount of business wascoming from international markets.

Yeah, you might be right obviously nobody, we're all guessing here.
I'm interested to see, like I did read,I did quickly read the KOA camping
North American or whatever outdoorhospitality report they call it.
I can't remember that came outtoday and I didn't see anything
in international travel, but Ididn't look at every specific stat.
But that is a very interestingquestion to figure out.
I'll see if I can ask Scott Bahrlater on our show whether that's

(14:44):
down over 2019 international travelas a whole to the United States.
That would be interesting to find out.
Do you wanna touch anything on yourdifferent types of RV parks, Kevin?
Or I know there's I agree with you.
There's nothing really to be pulled yet.
Because it's early, but.

Yeah, I think to bifurcate the data a little bit, to your comment
earlier, your overnight parks, yourjourney style parks that are on your
way to somewhere else, those parkshave always had slow reservations.
So it, when we look at it, say and theseare just hypotheticals, but if our year
over year reservations are down 25%, if welook at prior years, what that percentage

(15:24):
of people booking six months in advancewas compared to our annual revenues.
It's very small.
So yeah, we might be down singledouble digits on future reservations
during Q1, but those Q1 reservationstypically only account for,
10- 15% of our annual revenue.
So it's not, it's just, it's really,it's not enough data to really

Yeah.

Forecast out what it's gonna mean.
But your comment was, I think, spot onit, it doesn't necessarily confirm that
there's something bad happening, butit also doesn't make us feel very good.
I think if everybody ran their reports andsaw that reservations were up year over
year, that would be a fantastic feeling.
But at the same time, that revenue'sgonna be down for the year.

Yeah.
I think it just worries me from a,like I have so many clients that
depend on my advice and I feel likeI hate not knowing things and being
able to give them a solid answer.
So we're just scrambling for all thisdata, the best we can get it but.

Forecasting has become much more difficult the last few years.

Yeah, for sure.
Lucy, your outside perspective?

Lucy Comer (16:33):
Would you like my outside perspective on America or would you like
the outside perspective about the UK?

I would like your outside perspective in any
direction you want to take it.

Lucy Comer (16:42):
Okay.
We've been finding in the UK , there'smajor cost of living crisis over here.
So whatever's happening in America, weare kind of keeping it at arms distance
because of what's happening in the UK.
Having said that, we have got so lastyear people were booking very last minute.
They weren't planning in advance.
Whereas this year our bookings for,we've literally just opened last weekend.

(17:02):
Our bookings for April aredouble what they were last April.
We're finding a lot of people arewanting to stay a lot more local.
There's a lot less international.
travel and as a knock on a lotless international visitors.
So last year we had quite afew international visitors.
We haven't got any this year at all.
So I think it's verymuch a worldwide thing.

(17:24):
It's not just specific to eitherthe UK or America or Europe.
People are just staying closer to home.
I think they don't likethe uncertainty so much.
Yeah, I mean we're busy.
We've got bookings right the wayup through all the way through
the summer which is massivelydifferent from last year.
I think Covid really introducedthis like gung-ho, I'm gonna

(17:45):
go on holiday and go now.
And people were, and that's carriedthrough for a couple of years and we're
seeing it starting to tail off andpeople are likely to plan a bit more now.

Now are you saying, I'm just curious with your international
travel, are you saying it's down all over?
Like even from, for example, Franceand Spain and Croatia and people who
would come to the UK that are closer.

Lucy Comer (18:05):
From certainly from our perspective, yes.
I can't speak for the rest of the UK,but our site certainly where we had
quite a large amount of internationaltravelers last year, we haven't got any.
And I don't know what that is.
The data that's been releasedlocally for my area is shown that
tourism generally is up as a whole.
So whether that's just internationalvisitors are being more diluted

(18:30):
by local visitors, I don't know.
It's quite hard to read the dataif I'm perfectly honest, because
it's so varied from place to placein the UK 'cause we're so small.

Yeah, we did look at, last week we had Simon on from Camp Map and he
gave us a really nice report that was froma big marketplace over there in Europe
and he was basically mirroring the samedata and trends that we've seen here.
Like shorter night stays, stayingcloser to home, that kind of stuff.
I don't wanna cite any data 'cause I'mold and don't remember what happened
yesterday, let alone last week.

(19:01):
But similar trends, right?

Lucy Comer (19:03):
Yep.

But it's interesting, we're seeing the same thing in Canada.
Like for all the economic concerns thatwe would share with other countries in the
world in Canada because of the US thing.
Everybody is saying home in ourcampgrounds are like way up in
reservations 'cause everybody'sexploring Canada from what I've heard.
Anecdotally.
But it's interesting but points tothe same trend that you're seeing now.

(19:25):
People are staying home and that'sbenefiting the UK campgrounds.

Lucy Comer (19:28):
Absolutely.

Which is a great problem to have.

Lucy Comer (19:31):
Yeah, it's a good problem to have, but it's a whole new problem.

All right, let's, I want to get, I want to definitely
get to talking about your actualglamping resort into woe zone.
And so is there anything else, Joe,that you think is constructive that
we should add to this conversation orfrom a camper perspective since you
travel so much or anything like that?

Joe Duemig (19:49):
No, I don't know of anything in particular.
I mean our stuff, like what wedo and what people I know do that
hasn't seemed to change too much.
And that's completely anecdotal'cause we're talking about,
five different people.
But but yeah, I think we've coveredpretty much everything else.
Like I said, the parks that I'm reallyconcerned the most for, like the ones that
their entire clientele is from Quebec.

(20:12):
They speak French at their park.

Yeah.

Joe Duemig (20:14):
They have Canadian flags.
Those are the ones I'm reallyconcerned with for next season.
If things don't sell down Ihave a lot of concern for them.

Yeah, those two, I mean that piece and then I like,
it really concerns me with theplaces near national parks too.
And some of that is the staffingand doge cuts and some of it is the
Canadian and international travel.

Joe Duemig (20:33):
And that could go either direction though, and
that could go either direction.
If it could parks are taking services awayfrom the campground, but still manning the
park, then those could go up because theymight, people might start staying more at
the local private campground as opposedto the park the National Park Campground.

It could the only reason it concerns me is 'cause we ran this
on Outwired a few weeks ago backin February, before like it really
got bad with tariffs and sentiment.
And we had Scott Bahr on the showand he looked at the data we ran and
we said basically we use the reallypowerful thinking model from open AI
and ran some research in advance andsaid what happens if 10% of campers from
international, just 10% from Canada,Europe and Asia, don't come to the

(21:17):
United States and don't stay at privatecampgrounds within 30 to 60 minutes
of RV parks or national parks, sorry.
And it said the potential lossrevenue would be, I think $30 million.
And then if it's 50%, which is what theAI thought it was anticipating, if all
the tariffs went into effect and all thethings happened, then it's $450 million in
lost revenue just for private campgroundsin 30 to 60 minutes of a national park.

(21:40):
So that's why that worries me.
But you're right, it could go theopposite direction too, and there could
be Americans that fill in that gap, right?
I don't know any of that.
But anyway, that's enoughnegative potential talk.
Let's talk about happy things.
So how's been glamping, Lucy?
Tell us what you got over there.

Lucy Comer (21:54):
So we opened we're now in our third season opening.
We're based in Somerset in Southwest, UK.
We started it becauseI've always gone camping.
I took my daughter whenshe was two weeks old.
I took her camping.
So we started has been glampingas a way to introduce camping to
people who aren't great at camping.
And there's quite alot of those in the UK.

(22:14):
So we opened this is ourfirst, second, fourth season.
First season we didn't have a full season.
We are a completely off-grid site there.
We're not connected to main'selectricity, main's water, main's
gas, everything's solar powered.
We've got LPG fridges, verysustainable site set in rural Somerset.
And people come from all over to visit.

So I'm curious, how long have you been open?
I'm sorry if I missed that.

Lucy Comer (22:38):
The three, so this is our third year.
But the first year we didn't do a fullseason opening 'cause I ended up having
spinal surgery halfway to season.
So we had to delay opening.
So this is our second full year.
Last year we were, it was our firstfull year and in that year we won UK
Glamp Site of the Year Bronze Awardsfor New Tourism Business of the year.

(22:59):
Glampsite of the year as well.
So it was a reallysuccessful full first year.

So I hope you're feeling better from your spinal surgery.
First off.

Lucy Comer (23:07):
Yeah, it, yeah, it was, I don't go a speedboat.
It's long story, but yeah.
Don't go on speedboat.
You end up with an accident.

That doesn't, yeah, that doesn't sound very pleasant.
So tell me, I'm curious you'veobviously won a lot of awards.
What do you think made you standout and separated yourself from
some of your competition toallow you to win those awards?
'cause it's not just one, right?
It's multiple.
So you clearly have donesomething different.

Lucy Comer (23:27):
Yeah, it's, I think it's the quality we're offering.
We're a very sustainable site.
We're very involved with local suppliers.
We've used as many local suppliersas we can where possible.
Sustainable tourism in the UK seemsto be a really growing industry.
And it's that escape from city life.
You can come to our site, you've got allthe modern amenities that you need, like

(23:51):
a hotel style accommodation, but it's setin the countryside around a camping theme.
That's the appeal of it, is thatit's a complete disconnect from
this really busy, modern world thatpeople are finding themselves in.

How important is it, because we talk a lot about experiential
hospitality over here in I'm inCanada, but in the United States too.
Differentiating your experience.
I think there's a lot to be saidby that normally, but also in.
Potentially down economic times,just making yourself stand out and
apart from your competition, howimportant do you think that story?

Lucy Comer (24:26):
Yeah, I think it's a really important story to get across.
Your, with our glamp insight and certainlywithin the industry, we realize we are
not just, we're not selling accommodation,we're selling an experience for people,
is a chance for people to experiencea type of life that they wouldn't
normally get in the city or even inthe towns that you get around us.

(24:47):
We are incredibly rural.
Our nearest neighbors are half a mileaway, so it's an experience rather
than a holiday accommodation we offer.

What do you find the best way is to tell your story to consumers?
Because it's one thing to put up awebsite and say, Hey, we're sustainable
and we have eco-friendly compostingand we have solar panels, or whatever.
But it's another thing to actuallyresonate with the guests and get that,

Lucy Comer (25:08):
I think.

Understand it.

Lucy Comer (25:10):
Yeah, I think for us, it's our love of what we do that comes
across I absolutely adore what we do.
Is it, we do have a,another business on site.
That, but that's my husband's business.
This is mine.
And I think as long as you wear your hearton your sleeve and you show people why you
love it, they fall in love with it too.

Kevin, what do you think about that?
'cause I know you emphasize serviceat your properties quite a bit.

Yeah, I think it's spot on.
It's for us it's hard to competesometimes with some of the larger.
Investment groups that can throw asmuch money as possible at problems.
And our model is we're buyingexisting campgrounds only, which
means they're built 40, 50 years ago.
And they're not the nicest always.

(25:57):
And we're, where we feel there'san opportunity to stand out, has
to be on the guest experienceand the hospitality aspect.
And that is an arenawhere anybody can compete.
It doesn't matter what your budget is.
It doesn't matter how big your company is.
If you can provide, like Lucy say,if you can provide that experience,

(26:19):
that's special that people are gonnaremember, that they're gonna wanna
talk about that is different fromanything that any of us have experienced
at any hotel that we go to, right?
That's why people look to thesetypes of locations and experiences
because we've all been at hotels,we know what it, we know what it
is and we want something different.

I don't want you to give away your secret sauce, but is there
anything else besides service that youreally feel levels up a KCN property?
And here's why I'm asking,lemme set the precedent to that.
I think that there's obviously, likeall of your parks are KOAs, right?
I think there's a lot ofpower behind the KOA brand.
There's a lot of good that it does.
It brings a lot of business into peoplewho are franchised with their brand and
they have obviously a very well-known andhighly regarded set of standards that they

(27:03):
make everyone keep up with, that obviouslyhelps you have a baseline and a foundation
that's probably ahead of a number of othertypical RV parks that would not be doing
that in across the United States, Canada.
So like service is one way that youwould set yourself apart from like
just, I also have a miniature golfcourse, I also have a swing pool.
I also have patio sites.

(27:23):
I also have a dog run.
Are there other things that KCN doesor is thinking of doing, again, without
giving away your secret sauce, butjust that you think would set you
apart in an era of that experience?

I don't know that any of it's really secret.
A lot of it's kinda standard playbookapproach that a lot of people are doing.
For example it's just understandingwhat guests are looking for, right?
And then trying our best tolisten to them and apply it.
There's no magic about increasingyour wifi speeds and improving

(27:56):
your distribution system so thatpeople can get connected and work
while they're traveling, right?
There's nothing special about it.
You just have to do it.
We try and take on the littlethings and if you can deliver
consistently on small little thingsover time, that builds momentum.

A 100% agree.
I think my

Outside of just making sure that you're in the right markets and
you understand that, you're gonna be ina place that people are gonna want to go.
You just have to not givethem a reason not to come.

Which is a big part of it.
I guess where I wanted my, and all ofthose are valid points and very important.
I think where my more so questionwas is let's say we are headed into.
Joe used the R word recession.
Didn't say we were inone, but used the R word.
So let's say we are headed intoa little bit tougher economic
times than we've had in the past,just to play it conservatively.

(28:47):
Are there ways that you look atfrom an operator standpoint at your
properties to say alright, I'vegot six campgrounds around me close
to an, I'm just making something.
I'm not saying just one of your parks.
I've got six campgrounds around me thatall have miniature golf courses and all
have good wifi and all have good pools.
How do I level up thatservice beyond that.
Service is obviously the number one,the friendly human staff, right?

(29:09):
But is there anything else that youwould do as an operator to not be, but
after you've taken care of the basics?

I don't think that we're unique in this way, but we definitely see
there's two approaches to this businessand ours has been, let's lean in on the
fact that this is a people based business.
And how do we engage with ourguests and yes, we may have the same
amenities as somebody else, but are weactively trying to connect with them?

(29:39):
As an example, if you were to takemini golf, or we're putting in
pickleball courts at some of ourparks, that's a great amenity to have.
But you can level it up by saying, okay,we're gonna, we're gonna organize a
tournament and we're gonna have prizes andwe're gonna try and get guests involved.
And there'll be a reason forthem to participate and, we
can do brackets and raise thestakes and those types of things.

(30:01):
They're not difficult to do, butit takes time, it takes energy,
which is always a challenge with thepeople on our teams that are running
these parks on a day-to-day basis.
It's just hard.
It's a lot of work.
So to ask them and to get them to wantto do those things is a challenge where
the other side of the business is,people come in some groups are coming

(30:21):
in from, maybe more of a self storagebackground or apartment investing, and
now they're getting into RV becausethere's a great financial return
possibility within this asset class.
But they apply that mentalityof let's automate everything.
Let's streamline it.
Fewer people, less interactions,less friction points.

(30:42):
We've seen and you guyshave probably seen this too.
There are RV parks out there now thatare basically, there's nobody there.
It's all automated, electronic.
You get a QR code, you scanit, that turns on your power.
They're gonna be guests that aremore than happy to not have to
talk to anybody or see anybody.
But the way that we approachit is we think that's a small

(31:03):
set of the people who really

Agreed

Want to camping.
It'd be outside.
And so let's focus more on, how do we addsome to your point, some like some special
sauce or some flare to the amenitiesthat we have and the activities that we
do that would give somebody a reason to,Hey, my kids are gonna have more fun at
this park 'cause they can do X, Y, and Z.

(31:25):
Versus if we go here,it may be more simple.
We don't have to deal with people.
It's new or it's fresher, but once weget there there's nothing for us to
do unless we figure it out ourselves.

And that's, I think what I was going after right?
Is your example of the pickleballcourt and the tournaments is perfect.
It doesn't require a huge liftfrom owners to do this stuff, but
it does require some thought andunderstanding and looking at things
outside of the box and what can I do?
It's even as simple as like I havea dog park or I have a dog park
and I hand out little baggies withtreats when you check in, right?
It's something as small as that.
So I'm curious, Joe, as you travelaround the country with your family,

(31:58):
how do you differentiate these places?
Is it like, what kind of experienceshave you seen or looked for?

Joe Duemig (32:06):
I don't know.
So we obviously we arenot your average traveler.
One we're coupled with business.
For me it has to be a park that Ithink not has to be we definitely
stay at parks that we don't thinkwould be a good business opportunity.
But we also travel six children,so that obviously changes where
we end up going a lot of times.
So one of the things that turnus off is bad customer service.

(32:28):
When they don't recognize you with the,not recognize like know who you are, but
recognize your existence as you walk into the camp store, something like that.
Friendly staff is getting to bethe thing that separates any place
from anywhere else now because Ithink I'm sure Lucy would say that
in the UK it's probably the same.
I imagine it's the same as it is here inthat it's been harder and harder to find

(32:50):
people that, enjoy their job, want to,

Why do you think that is?
I don't mean to interrupt you,but why do you think that is?
Because you think, like we've beentalking for so many years, KOA has given
sessions and OHI has given sessions andsay, associations have given sessions
and you know that this is best practices,a smile at your guests and be friendly.
So why do you think after all theseyears, instead of it trickling up,
it's trickling down or at leastit's perceived to be trickling down?

Joe Duemig (33:13):
No idea.
I don't know.
You can make a bunch of assumptions,but they're just assumptions.

You've got to know.
That's who we have podcast about.

Joe Duemig (33:20):
I know you enjoy 'em a lot.

Okay.
Sorry.
Continue your thought, please.
I didn't wanna cut you off.

Joe Duemig (33:25):
No, that that's really it in terms of picking a place, we're
mostly picking where we're going firstand then finding a location around it
that looks to be fun and can provideus the experience we want there.
So there's certain places thatwe go that the experience that we
want, there is just a campground.
There's certain ones where pictureson the website didn't, we sit at Lake

(33:45):
Siskiyou and near Mount Shasta California,and the pictures did it because they
have a waterpark like you see on Jen'sbackground except instead of trees in
the background, Mount Shasta with a bunchof snow on top of it was there in July.
And so that's that's just an experiencethat you're not going to get many places.
And that's kinda whatdrives where we travel.

Okay.
So I have one more question foryou and then I'm gonna get to
Jen and talk about WhoaZone.
With all the clients that you have whouse App My Community, your apps surely
you've come across as you program,you and your team program, these apps
with experiences and events and allthe things that, that go into that.
Surely you've come across some thingswhere you're like, wow, I would totally
stay there with my kids and do that.

Joe Duemig (34:28):
Oh yeah.
There's a ton.
So actually one of ourearly customers, they have.
Just as an amenity, which I veryrarely see this is they have a
bunch of different water equipment,paddle boards, paddle boats all of
that stuff except it's free to use.
And then what happens is they'reallowed to book it at hours.
You go and book an hour at a time,and so you can book two paddle

(34:49):
board boats for an hour and thenyou book it through their app.
You go there, you show up and you get touse it and turn it back in right after it.
It's just, they have a, probablyfive different types and a total
of 10 to 15 pieces of equipmentthat you can just rent out and use.
And it's not, it doesn't, it's notan extra cost, it's just included in

(35:10):
the resort fee, which that's nice,especially when you have six children.
Because for us, those costs just keepgoing up, when you have incremental
costs on a per person basis.
So that is pretty awesome.
I'm on the spot, so I can'tgive you a few other ones.

Mean it, blew your mind.
That's what I'm looking for, right?
So you're like, wow, I've neverseen another park do that.

Joe Duemig (35:29):
One of the things, so we get all of our push notifications
from all of our apps, and so whatwe typically do is we have a private
Facebook group just for our customers.
And anytime someone comes up withsomething novel we'll take a few
screenshots and send it out to ourcustomer base saying, look, here's
what they're doing or what they did.
That's interesting.
And I'm, kinda at a loss of exact things,cus customer service not necessarily

(35:50):
wowing you over but just that littleextra factor is one place they have
cookies and treats for the dogs.
And the children, they have both.
And so they covered both basesthere, which normally people cater
to one or the other versus both.
I'll think about it and we willsee if I can remember something by.

Alright.
Think about it.
Lemme know.
I think the big takeaway here though isyou could, like you, you can, obviously,
we're gonna talk about WoahZone ina second, do something amazing like
that, that is gonna, enhance theexperience at your park and that's
gonna bring a lot of guests, right?
But I think the other thing to communicatehere, and I just wanna make sure I say,
is that it doesn't always require Idon't know how much your stuff costs Jen.
I'm just gonna make something up, buta $100,000 or a couple million dollars

(36:26):
for waterpark or whatever, right?
Investment to actuallychange that guest experience.
And I think that's the importantthing that I want some of the
owners to know in the show.
You don't have to make thatinvestment to change this experience.
You just have to think about, and Jenjust left, she just left the show.
She's like that.
He took too long to get to me.
So hopefully she'll come back.
But I think that's the importantpiece is it's just a little,

(36:47):
it's a little lift, right?
We were talking a couple weeksago on Outwired about grounding.
In the, like taking your shoesoff and like creating an area
or actually, no, that was my AIpost that on LinkedIn, nevermind.
That's what that was.
But we were never, weretalking about it on Outwired.
But just creating like a clean spacein grass that obviously you have to
manicure and you have to take care ofand it can't just be a gimmick, but like
it doesn't cost that much to do that.

(37:08):
And then it saw it in KOA'sreport again this morning.
They were talking about it's an increasein desires to do that grounding,
which is basically where you takeyour socks off and walk around in your
bare feet and nature in the grass.
And so just those kinds of littleideas I think are important to let
owners know that this stuff canhappen for them very quickly and very

(37:28):
easily if they're just willing tothink outside the box a little bit.
Then she just left again.
I was just gonna go to her.

Joe Duemig (37:34):
I was gonna.

It's killing my whole flow.

Joe Duemig (37:36):
I was gonna pause, but now I remember, and I think I might have
talked about this on the show before,but there's a small nice, very nice
campground in Grove, Oklahoma thatas soon as you pull up, they wait
until you get all set up, you get one.
They checked on us while we wereset up and they need, they said, oh
you're set back a little further.
Do you need an extension cord?
And they brought out anextension cord for us.
That was a nice, that theynoticed that we were gonna need

(37:57):
it before we even pulled in.
They waited until we were set up andthen brought us each a little glass
of champagne and probably not, I'msure it's not an expensive champagne,
but it makes you feel very welcomed.
And then on top of that, they do,I don't know if it's only on the
weekends, but they take their cart andthey bring margaritas to each site.

(38:17):
And then we had six children,so they brought strawberry
lemonades for each of them.
Obviously for most parksthat's gonna be a cost center.
That's, it's gonna be costprohibitive and time primitive.
There are 40 to 50 sites, but theyhave two restaurants on property.
And so it's getting people tofeel that comfort with the place
and bring them to the restaurant.
We were much more inclinedto go both nights.

(38:38):
We were there, we ate at therestaurants, they have two.
And so we sat at the nice restaurantone night, we went and did trivia at the
sports bar that's above it the next night.
And obviously bringingeight people in there.
They made a good amountof money off of us.
And it might've just been the, that,that user experience of getting, feeling
like, feeling like they cared whenthey brought us margaritas after we,

(39:00):
at five o'clock oh look what's here.
It's, I think that's a thing.
It could be expensive, butit couldn't do really well.

And that linking it together is interesting too, right?
Just the psychology of, and Idon't know what they brought you,
if that was from a restaurant.
I also don't know if they bring everybodychampagne or just celebrities like you.
I'm not sure.
But we'll assume that they do.
But linking that stuff together, right?
Like in thoughtful ways.
And obviously most campgrounds aren'tgonna have a restaurant on staff
on site, but if you can even givethem a little small good from good

(39:28):
thing item from your store, right?
That's cheap or super expensive, itallows them to remember in their head
and recall that, oh, you have a storewith other things available, right?
Just stuff like that I thinkis important to consider.
Jen, are you back with us?
I've tried to toss itto you like 18 times.
That's maybe more an exaggeration.

Jen Rice (39:43):
I'm here.
I don't know.
I look frozen.
Can you hear me?

You are frozen.
I can hear you though.

Jen Rice (39:48):
It's so horrible angle.
I'm sorry.

There's no water park behind you either.
You lost that.

Jen Rice (39:52):
I know.
I lost, I had to switchto my phone, you guys.
It turned all robotic.

That's okay.
We have listeners on the podcasttoo, so if we can hear you.
Let's let's talk aboutWhoaZone real quick.

Jen Rice (40:02):
Okay, awesome.
Yeah so like I mentioned, the WhoaZone.
We are water-based family entertainmentcenters and we are really all
about, camera's not working.
All about activating anexisting body of water.
Whether it's inside of a campground,a city park, a state park.
So our WhoaZone are actually located,we've got three locations currently.

(40:24):
We're in Texas, Indiana, and Michigan,and our WhoaZone locations currently
we've got one in a state parkand the others are in city parks.
And we're a public privatepartnership and, our goal is to get
families recreating back in nature.
So similar to your visitors at thecampgrounds very similar target audience

(40:45):
where, it's getting them away from thatconcrete and chlorine and experiencing,
a really thrilling type of attraction ormaybe a passive recreation out, out in
nature, kinda at these bodies of waters.
So most of our WhoaZoneare located on Lakefronts.
But we have had some locations onkinda on the ocean front, on an inlet.
So really kinda, we've got a lot ofoptions when it comes to the low zone.

(41:09):
But it's really, about likeyou guys talked about providing
that great guest experience.
I come from the theme park world mygoal is when a guest comes to visit us,
whether they're staying on site, at thecampground we partner with or they're
just visiting from down the road, is toreally provide that immersive experience
and a little bit of escape from reality.

(41:30):
Whether it's for an hour or two thatthey're gonna spend with us or if
they're gonna spend the day with us.

And I want you to know that camera is being off, is
probably working in your favor.
'cause we're all just imagininglike these huge structures that are
just wonderful and amazing, likeit looked good behind you, right?
But now our imaginationare just going crazy.
So like you're just gonna have tofulfill all these orders if people call.
And want things that youdon't currently have.
So just be aware of that.

Jen Rice (41:53):
That sounds good.

But I am curious, like we see, I wouldn't say a lot, but there are
a handful of vendors that we come acrossthat offer a similar product to yours.
So I'm curious what differentiates yourproduct from the others in your mind?

Jen Rice (42:06):
So think what differentiates us is that not only can we provide the
product or provide the site design andrecommendations, but we are operators and
my role as the general manager, that ismy primary role is I operate the WhoaZone.
So we are in really in the trenchessimilar to our customers and clients.
Where we're hiring on the seasonalstaff to launch for the summer

(42:29):
we're interacting with the guests.
So I think we bring that next level to thetable in that, we see it from all sides.
So it's not just, Hey, we'regonna sell you an inflatable
waterpark, good luck, have fun.
We can really come in and, helpget it set up and whether that's us
coming in and actually operating itas a WhoaZone or something similar

(42:52):
or providing consultative servicesto help, get our clients there.

All right.
I wanna put you on the spot like Idid, Joe, what's the craziest thing
you've ever built for somebody?

Jen Rice (43:02):
Ooh, that's a good one.

And if can't think of that.
If you can't think of that,then I'll give you an out.
I'll say, what's the craziestthing you would build if somebody
gave you the opportunity to.

Jen Rice (43:12):
Oh goodness.
We have some, I can't spill the beans,I don't think yet because we have some
really cool things on the radar thatare probably a summer 2026 initiative.

You can tell us.
Nobody really watches the show though.

Jen Rice (43:24):
But, think bigger and wilder than ever.
Because I think, as we've seenas new products come out the
guests, they just want more.
Again, I'm a, I'll say I'm a,like I said, a theme park person.
I love a great rollercoaster.
And as they get bigger and badder,we just want more and more.
And I think it's very similar for ourthrill seekers that visit us at woe
zone or that are purchasing equipment toprovide great experiences to their guests.

(43:47):
It's kinda how can we get crazier?
But, and I'll say with a very big caveat,keeping guests safety at the forefront.
Because of course, weare dealing with water.
Some of these lakes are very deep.
We've got dark water.
So ensuring that it's a safeexperience and that our team is trained
properly and adequately so that theguests can really have that cool

(44:08):
experience that they're looking for.

Which is why I can never own a business like yours.
I don't like dealing with all theregulations and concerns and thinking
about, I just wanna build crazy stuff.
Lucy, I'm curious for you with your, withall the sustainability things you do,
and I know you talked about solar panelsand some other things, are there ways
that you feel like in the coming yearsthat you can really double down on that
sustainability and set yourself apartfrom even the other glamping businesses

(44:32):
in the UK that do sustainability?

Lucy Comer (44:34):
It's a hard one because sustainability is constantly evolving.
And that there's always newtechnologies that we can introduce
and new ways to do things.
And I think for us, as long as weare, we keep on top of things and are
listening to our guests, to what theywant and how we can enhance their
stay, that's what we can be guided by.
So I would like to make usmore sustainable if we can.

(44:57):
But at the moment, I don'tknow how it will depend on what
new technologies come around.

Okay.
That's fair.
I know a little bit about it and butnot anywhere close to what you do.
So I was just curious if there wassomething that was maybe too expensive
right now and maybe in year four orfive that you could do or those kind.

Lucy Comer (45:12):
Yeah, so one of the things is a lot of the guests we've got an awful
lot of electric cars over in the UK now.
And because.
'cause of where we are based in the UKour nearest EV charger is six miles away.
So it's working out how we couldintroduce that technology to an off grid
site that has no electricity supply.
And it, there aretechnologies evolving with it.

(45:34):
And I think as long as we're keepingup to date with that and what's
going on in the industry I thinkthat we can evolve that as it goes.

And what guides your, like when you're looking to add either
a sustainability feature or somethingelse to your glamping resort to enhance
it in some way, either the experienceor the efficiency of the operations or,
teams, staff what kind of guides yourdecision on where to go first with that?
Because there's so manythings you could do.

Lucy Comer (45:55):
Yeah, the problem is that the scope is so large
as to where do you stop really.
You could you could introduce so muchthat it then for example, with some
technology, you could introduce so muchsustainability with technology alone,
you're gonna bamboozle or your guestand then that's not a guest enhancement.

Be overwhelming.

Lucy Comer (46:15):
Yeah, it can be.
So for us it's very much about testing it.
So we tested all of our solar panelsand that they were gonna give us
the power that we needed and thatthey were simple to use and that
nothing was gonna go wrong with them.
So I think that's our guiding principle ofA, is it appropriate, and B, is it usable?
There's no point in putting it in ifit's not gonna be usable for guests.

That's fair.
That's a good point.
Kevin, how do you guide this?
Where do you stop at KCN.

There's a balance and it's hard because there's a lot
of things we'd like to do, but wealways have to apply the lens of how
is this gonna impact our returns toour investors and our financials.
And so there's a lot of things thatwe would really like to do, but
financially we can't justify it.
And so we have to take steps to maybeif we invest into these more specific

(47:03):
revenue generating improvements, thatwill provide us a little bit more
flexibility in investing in these otherthings that may be more guest focused,
that will have a qualitative impacton the part versus a quantitative.
And so that's the challenge for us.
And when we look at some of our peergroups that, maybe they don't have

(47:26):
outside capital and anyone who's anoperator who's going through this
thought process of do I bring ininvestors, do I bring in partners?
It does change the way that you approachthis, where, if I was just a single park
operator and it was all my money, the waythat I invested would be very different.

Yeah.

It's this kind of fiduciary aspect to how we spend money
that we have to be really careful about.

Is there a threshold and I know it's obviously different
depending on every use case andservice and how much money it
might potentially bring in or not.
So I know it's very nuanced andI'm being very broad intentionally,
'cause we only have six minutes left.
But is there a threshold what youlook at, let's just use electric
car pests as an example, right?
Is there a threshold you look at theX percentage of my guests are now
adopting this, or X percentage ofpeople in the US are adopting this.

(48:10):
So now it makes sense from a revenuegenerating standpoint for me to add this.

I think we tend to not wanna be the knee jerk
reaction and go overboard.
I remember there were a lot of discussionswithin our peer groups and at conferences
and events that I was at a few years agobefore the F-150 Lightning was released.
Yeah.
And there was a disproportionate amount ofpanic of campground owners thinking well.

(48:41):
Crap, what do I do when all of myguests show up with an electric
truck and their trailer, and theyneed to plug both of them in.
And I don't think that means that peoplewent out and spent hundreds of thousands
of dollars in retrofitting their parksfor that, but they really thought, Hey,
I've gotta, I've gotta get ahead of this.
And my experience has been, it's importantto know where the trends are going and

(49:07):
pay attention to, how many electricvehicles do you actually have coming in?
How many people come inand ask if they can charge?
And if you can't provide it, and theyleave, a significant capital investment.
That is really only going to caterto say maybe 15 to 20 people a year
might not make a whole lot of sense.
You could take that money andput it into site upgrades or site

(49:27):
expansions to your core guests, andthat could have a much better return.
So again it's not a great answer toyour question, Brian, but a lot of
it just depends on where you are.
If we were buying in California,which we're not, we'd probably be
investing a little bit more into that.
We've got, one of our parks is inSheridan, which we look at the data

(49:50):
for where our guests are comingfrom, and the vast majority are
traveling over 800 miles to get there.
They're not camping close to home.
And how many of thoseguests are coming in?
Electric vehicles on these longroad trips is probably a lot fewer.
So we wouldn't investthat heavily in that park.
But, for a place that's a couplehours outside of Denver that
might make a lot more sense.

(50:10):
So we, we have to bepretty strategic about it.
But at the same time there's only somuch you can do because to completely
adjust the way that you've set up yourcampgrounds to accommodate a small portion
of your guest is just cost prohibitive.

Is there something you would say to campground owners?
And I agree with everything you just said.
I don't think electric cars arelike, especially three years ago.
Were anywhere and now everybody's burnedtheir Teslas to the ground apparently.
There's less of them even on the road now.
But like I agree with you.
That was an overreactionprobably a few years ago, but
like it is coming eventually.
And so what would you say to an ownerwho I agree with you, if you look out
your window at your campground andthere's only 15-20, or let's say it's

(50:49):
less than 5% of people who are cominginto electric vehicles, but you can see
these trends in the United States, andI'm not saying we're there yet, right?
Or in the UK or wherever else wherethere are more of these going off of car.
Lots and more peopleare driving them around.
Is there a point where you look at thatand say, that's a marketing opportunity
and maybe I could do 10 or 15 or 20% ifI actually said I have charging stations?

Yeah, absolutely.
If there's enough demand for it to makesense, then yeah, I think you invest.
We want to on that front probably bea little bit behind the curve instead
of Overinvesting hoping, field thedreams approach that they'll come.

Yeah.

We wanted to have enough that we know it'll get used.
And I don't wanna say that it's asymbolic type of investment, but enough
to show guests that yes, we're awareof this, we're investing into it.
This is our first phase.
Have a few chargers, we've put somein, and we have a park in Kansas where
we put in the, into a super site.

(51:44):
We have an electric chargingpedestal and we have the RV charge.
So you could come in your F-150 lightningand plug in and hook up your trailer.
So I do think it's important to showthat you are moving in that direction.
I just would be really carefulin overspending or making
decisions on speculation becauseand I'm probably not the most.

(52:06):
In tune with this.
But my thought hasalways been that's great.
We have these options.
We now have pedestals thatare specific for this.
But if the major impact of thisisn't gonna hit for five to seven
years, how much is that technologygoing to change between now and then?
And if I spend a lot of money today tobe prepared for what's gonna happen in
five years, am I gonna have to investmore to then be, current or modern?

(52:30):
Where maybe the park down thestreet was behind on investing and
when they did it, they have thenewer models, they have the newer
equipment that becomes more appealing.
And that's, it's like tryingto time the stock market.
There's, you never know, right?

Yeah.

So I think it's just being careful.

Yeah, I agree with you.
I think, all so you willalways have good amenities.
You'll have good service.
You won't be the first to put ina landing pad for flying cars.

Probably not.

China just approved their first flying cars from two companies.
They're in the air.
It's coming faster than you think.
There's five Americanthat are producing them.

When you text me a picture of you on yours, then
I will start to invest so that

I don't have enough money for that stuff, kevin, we've already, it's
not even an advertiser in this show, Joe.
Joe don't you have 80people working for you now?
Sponsor the show, Joe, me abang, give you some coffee.

Joe Duemig (53:24):
Wine 80.
Unfortunately we're at the end.
I had a couple questions from Jen.
With her part, with her set up.

People can hop off.
If you have a couple questions,you're more than welcome to ask.

Joe Duemig (53:33):
Great.
Jen the way you're set up andyou operate, so if you operate
in a park a WhoaZone at a park.
Would it be open to public oris it only open to the park?

Jen Rice (53:44):
Yeah, so great question.
So we are open to the publicopen for day use and that's
our primary model at WhoaZone.
So we do charge even for, the campers onsite, but we do different promos again,
depending on the location and kind of theamenities that, the campground owners or
that site wants to offer to their campers.

Joe Duemig (54:04):
Okay.
And then have you dealtmuch with power authorities?
We have customers that they've wantedto put in this type of equipment,
but the lake that they're on isactually owned by a power company.
And so negotiating with them to actuallybe able to put that type of equipment
on there is a little more work.

Jen Rice (54:23):
Great question.
And so I will say personally,no I have not been involved with
kind of with power companies andkinda getting the right approvals.
We do work quite a bit on differentlakes with the Army Corps of
Engineers or the DNR but our companydoes have experience with that.
Again, just not me personally.

Joe Duemig (54:39):
Okay.
Cool.
Alright.
And those are the questions Ihad with you, with your model.
Just seeing how to workwith some of our customers.

Jen Rice (54:46):
Definitely.
And if we, if we'd like to offline, I canprovide some additional resources as well.

Okay.
Awesome.
Thank you guys.
I appreciate it.
I think we'll wrap up here.
I know it's really late for Lucy.
She's given us her evening,so I appreciate staying.
Hopefully it was a not boringdiscussion for you, Lucy.

Lucy Comer (55:00):
No.
I'd love to be here.
Thank you.

Tell us where they can find out more about Hadspen Glamping.

Lucy Comer (55:05):
So they can head to our website, which is hadspenglamping.co.uk
All the information's on there.
Use the Contact us button andyou'll come directly through to me.
I am head of everything in the company.

I just want you to know, if you do start getting
international travel, it all camefrom my show, so remember because.

Lucy Comer (55:21):
Absolutely.

That's where it's gonna come from.
Joe, where can they find outmore about App My Community?

Joe Duemig (55:27):
You can find more information at appmycommunity.com
and yeah, if you hit the contactbutton, contact us button.
It comes to me even if Brianthinks we have 80 employees,

79, sorry, Jen WhoaZone, where can they find more?

Jen Rice (55:40):
Yep.
gowhoazone.com
and that's W-H-O-A.
So gowhoazone.com.

Awesome.
Thank you guys for another goodepisode of MC Fireside Chats.
I think it was a pretty good discussion.
We'll see you next week for anotherepisode and then in two hours, if
you're not sick of me yet, we haveour new podcast called Outwired.
We're gonna be doing withScott Bahr and Greg Emer.
We're gonna talk a lot about data, some ofthe different things that we think impact
consumers' decisions more than others.
In other words, like harddata versus soft data.
So like gas prices, does thatimpact it more versus soft

(56:08):
data and things like that.
So we're gonna get into a gooddiscussion about that and break down
some data details and statistics.
So if you stick around,we'll see you then.
Otherwise, we'll see younext week on another episode.
Thanks guys.
See you later.

Joe Duemig (56:17):
Thanks, Brian.

Jen Rice (56:18):
Thank you.

Lucy Comer (56:18):
Cheers, bye!

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MC Fireside Chats - April 9th, 2025

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.css-14f5ked{margin:0;word-break:break-word;display:-webkit-box;-webkit-box-orient:vertical;box-orient:vertical;-webkit-line-clamp:2;overflow:hidden;}MC Fireside Chats - April 9th, 2025