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July 22, 2025 39 mins

On this episode of the McCoy Leadership Podcast, we sat down with Vladimir Baranov—a tech founder who’s navigated the worlds of fintech, aerospace, and now, coaching. Vladimir shares the lessons he’s learned on maximizing impact, why communication is the key to team success, and the importance of building context and alignment as companies grow. Whether you’re launching a startup or leading a team, Vladimir’s advice on embracing discomfort, prioritizing your first sale, and investing in human connections is a game-changer. Don’t miss these practical insights for leaders and entrepreneurs ready to level up!

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Download your free episode guide here!

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00:00 Finding My Pivot Point

03:32 From Space Dreams to Coaching Reality

07:27 Financial Industry Team Motivation Differences

12:46 Mitigating Miscommunication via Self-Awareness

16:12 Understanding Communication through Context

17:36 Align Team with Business Needs

23:25 Strategic Planning in Startups

25:40 Startup Financial Challenges Guidance

30:23 "Overcoming Entrepreneurial Discomfort"

31:24 Embrace Beginner's Mindset

36:50 Mastering Conversations with Strangers

38:17 Wallet Tracker for Quick Finds

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Here are my top 3 takeaways for anyone navigating leadership, startups, or personal growth:

🔹 Sell Before You Build: As a founder or innovator, de-risk your journey by securing your first sale before focusing on product development. Don’t default to what you do best—step outside your comfort zone, talk to customers, and validate the demand. (You’ll thank yourself later!)

🔹 Communication ≠ Connection: It’s one thing to keep information flowing on a team, but genuine connection comes from learning each other’s contexts. Leaders who get to know their team members’ unique backgrounds build greater trust and alignment, boosting performance and resilience.

🔹 Embrace the Beginner’s Mind: No matter how skilled you are, starting something new—especially sales or marketing—means embracing discomfort and giving yourself permission to be a novice. Growth happens when you push through that learning curve and stay kind to yourself along the way.

If these insights resonate—or you’re facing your own leadership or founder roadblocks—tune in to the latest episode or grab a free coaching session at Human Interfaces Co/podcast.

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Want to learn more about McCoy Leadership?  Check out our website, https://www.mccoyleadership.com/ and don't forget to subscribe to receive all the latest podcast episode.

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Links

Vladimir's Website

LinkedIn

Book Recommendation 

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