Memberships Mastermind
We help online entrepreneurs build, launch and grow their membership businesses.
Episodes
It's the end of Season 1! Thank you so much to all our listeners and all our group call participants. It was such a great experience because we really got to learn about everyone's businesses, have intimate conversations with people and help them out in real-time.
And one of the things that we realized after talking to hundreds of entrepreneurs, the biggest struggles and questions that people have is about marketing and sales.
Yo...
In this episode, we are discussing how you can make the most out of your Facebook events by strategically inviting and targeting people to drive interest and traffic, as well as creating audiences for your future ads.
Find the full show notes & resources here: https://membershipsmastermind.com/how-to-strategically-use-facebook-events-in-your-promotions-episode-134
Resources:
- Adaptive Marketing Program - The Adaptive Ma...
In this episode, we are discussing the differences between courses and monthly memberships, which one is harder to start with when you are not known yet, which one gives you a better chance to influence your audience in a bigger way and how to find out which one works better for you and your audience.
Find the full show notes & resources here: https://membershipsmastermind.com/course-vs-membership-which-comes-first-episode-132
In this episode, we are discussing how to lead your audience successfully to your back-end offers without confusing them.
Find the full show notes & resources here: https://membershipsmastermind.com/how-to-lead-your-audience-from-one-offer-to-another-episode-131
Resources:
- Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and me...
In this episode, we are discussing how to create your success path, how to discover your milestones and how to use feedback of your members to improve your membership.
Find the full show notes & resources here: https://membershipsmastermind.com/how-to-create-your-success-path-find-your-milestones-episode-130
Resources:
- Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online bu...
In this episode, we are discussing how you can create the initial wireframe of your membership by finding your target audience, how to find out what their pain points are and what deliverables you should create.
Find the full show notes & resources here: https://membershipsmastermind.com/how-to-create-the-initial-groundwork-for-your-membership-episode-129
Resources:
- Adaptive Marketing Program - The Adaptive Marketing P...
When is the perfect time to launch your membership?
The answer is most likely: NOW!
In this episode, we are discussing why you should not wait too long before launching your membership and why you should emotionally detach yourself from the outcome
Find the full show notes & resources here: https://membershipsmastermind.com/is-there-a-right-time-to-launch-your-membership-episode-133
Resources:
There are a lot of different things you can do when onboarding new members.
In this episode, we are discussing what to focus on that has the most impact on your audience and how to create the perfect onboarding experience.
Find the full show notes & resources here: https://membershipsmastermind.com/effective-ways-to-welcome-new-members-episode-127
Resources:
- Adaptive Marketing Program - The Adaptive Marketing Progra...
In this episode, we are discussing how to develop a content strategy to deliver value in your free groups without disappointing your paying membership members and how to avoid hurting future launches by abandoning people in your free group that didn’t buy into your membership this time.
Find the full show notes & resources here: https://membershipsmastermind.com/how-to-create-content-for-free-groups-paid-memberships-episode-126
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In this episode, we are discussing how to strategically encourage your members to renew their membership, how to re-establish the value proposition and what to avoid that might lead to membership cancellations.
Find the full show notes & resources here: https://membershipsmastermind.com/membership-renewals-the-strategic-approach-episode-125
Resources:
- Adaptive Marketing Program - The Adaptive Marketing Program is an ex...
Creating surveys can be a powerful tool not just to get to understand your audience better but to create desire for your membership at the same time.
In this episode, we are discussing how to purposely create questions that will lead your audience to your programs while giving you valuable information about the deliverables that they are looking for.
Find the full show notes & resources here: https://membershipsmastermind.co...
In this episode, we are discussing successful webinar strategies from the promotional stage, tuning your audience in, all the way to making the offer.
For the full show notes & resources visit: https://membershipsmastermind.com/successful-webinar-strategies-episode-123
Resources:
- Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators,...
In this episode, we are discussing how to set your audience up for your webinar, how to open your cart at the end, and how to repurpose your webinar for people that haven’t attended it.
Find the full show notes & resources here: https://membershipsmastermind.com/how-to-make-your-offers-after-a-webinar-episode-122
Resources:
- Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for onli...
A lot of us are insecure about raising our membership fees because we are not sure how our current members will react to this change.
In this episode, we are discussing how to raise membership fees without losing clients by making it more about the transformation and less about a certain price point.
We are also talking about how you can handle various currencies to avoid confusing members from different countries.
Small offers, such as mini-courses, can be very effective lead magnets.
In this episode, we discuss how to create an attractive mini-course that creates desire and guides your audience to sign up for your membership.
Find the full show notes and resources here: https://membershipsmastermind.com/how-to-create-mini-courses-as-effective-lead-magnets-episode-120
Resources:
- Adaptive Marketing Program - The Adaptive Mar...
In this episode, we are discussing how to successfully collaborate on cross-marketing promotions and share audiences avoiding clouding your messaging.
FInd the full show notes & resources here: https://membershipsmastermind.com/how-to-collaborate-on-cross-marketing-promotions-episode-119
Resources:
- Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coache...
When it comes to engagement in our social media groups, many of us think that more is better.
But actually, quite the opposite is true.
Sometimes we end up sabotaging community engagement by over-delivering or other habits that stop conversations instead of encouraging them.
In this episode, we are discussing what to avoid when engaging with your communities in your groups.
Sometimes we bottleneck ourselves.
A lot of times it's our mindset and our confidence that stops us from asking the prices we would like to have.
In this episode, we are discussing how to raise your membership price while protecting your time and energy resources.
FInd the full show notes & resources here: https://membershipsmastermind.com/how-to-up-level-your-membership-while-protecting-your-time-episode-117
Resources:
...
It can be tempting to give away a free month in your membership through your front end offers (like a course or challenge) to incentivize your audience to become a regular member.
In this episode, we are discussing why this might cause you a headache later on, might disrupt the membership and not lead to new sign ups for your long-term programs.
We are also discussing alternative ways to create incentives that will work for you b...
In this episode, we are discussing how to use social media to grow your email list effectively by
- making yourself visible in the right places
- creating a daily routine of giving value for your target audience
- and creating relevance while paying attention to social cues in the online space.
FInd the full show notes & resources here: https://membershipsmastermind.com/how-to-use-social-media-to-grow-your-email-list-episode-...
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