Memory Makers Podcast

Memory Makers Podcast

Welcome to the Memory Makers Podcast, the show that helps you create amazing customer experiences and make more memories presented by Creative Works. This podcast explores the world of family entertainment centers through the eyes of the people who make it all possible - the Memory Makers. Creative Works' core foundation is based on making "Powerful and Emotional Memories" and they are now sharing that with YOU with insider knowledge, tips & tricks, as well as interviews with industry leaders.

Episodes

November 26, 2024 23 mins
In this week's episode of the Memory Makers Podcast, Russ Van Natta sits down with Chris Epstein, Business Development Officer at Laserforce International, to discuss the evolution of laser tag. As part of the Amusement 360 Partnership series, Chris shares his journey from a passionate player to an industry leader, highlighting how advancements in technology are transforming the guest experience. They discuss how innovative game fo...
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In this edition of the Memory Makers Podcast, Russ Van Natta and Danny Gruening are coming to you straight from the bustling IAAPA show floor! 🚀 This episode dives into the buzzword innovation—what it really means and how small adjustments can create game-changing solutions. Highlights include the evolution of pinball into redemption-based play with Pinball XP, new space-efficient Lucky Putt Bar Games, and creative laser tag innov...
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On this edition of the Memory Makers Podcast, Russ Van Natta sits down with Clint Novak, Business Development Manager at A&A Global, for an episode that dives into how to choose attractions for a Location-Based Entertainment venue. As part of the Amusement 360 Partnership series, Clint shares his journey from ride operator to FEC industry expert, highlighting the strategies that helped him transform Funland of Fredericksburg into a...
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In this week's episode of the Memory Makers Podcast, Russ Van Natta is joined by Brad and Keri Little of High 5 to share how to build a positive culture. Brad and Kerri discuss their unique approach to leadership, including regular team-building rituals, personal development initiatives, and even how they "walk the walk" by ensuring that every team member upholds their core values. For anyone passionate about building a workplace t...
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In this week's episode of the Memory Makers Podcast, Russ Van Natta is joined by Britannie Betti, Business Development Manager at Betson Enterprises to share when and how to add new arcade games. In this episode of the Amusement 360 Partnership Series, Britannie dives deep into how arcade operators can maximize profits by consistently refreshing their game rooms and analyzing earnings reports. She emphasizes the importance of rethi...
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In this edition of the Memory Makers Podcast, hosts Danny Gruening and Russ Van Natta share the 2 decisions to become a happier leader. We discuss how shifting our attention from what we lack to what we can control will lead to less stress and more success. With practical examples for FEC operators, we highlight the power of controlling your focus and seeking solutions. Tune in for insights on balancing ambition and gratitude while...
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In this week’s episode of the Memory Makers Podcast, host Russ Van Natta is joined by Leslie Legel, Director of Payments at CenterEdge Software to share the guide to understanding FEC credit card processing. Leslie addresses the challenges operators face with fees and integration while sharing her insights on simplifying payment systems. Tune in for valuable tips on navigating the payment landscape, optimizing operational processes...
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In this edition of the Memory Makers Podcast, hosts Danny Gruening and Russ Van Natta discuss how cinema entertainment centers are evolving. We explore how movie theaters are transforming by adding entertainment options like arcades, bowling, and escape rooms to increase guest stay, frequency of visits, and revenue. We also highlight successful examples from cinema groups incorporating these attractions and discuss the benefits for...
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In this week's episode of the Memory Makers Podcast, Russ Van Natta is joined by Megan Zemaitis from ROLLER to share cost-cutting and automation strategies for FECs. In our fifth episode of the Amusement 360 Partnership Series, Megan provides practical advice on using self-serve kiosks, smart energy systems, and targeted marketing. This episode is a must-listen for operators looking to boost efficiency and guest satisfaction.
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In this edition of the Memory Makers Podcast, hosts Danny Gruening and Russ Van Natta share ways to create zombie loyalists with amazing service. They explore how exceptional guest service can reduce staff turnover, increase revenue, and enhance customer retention. The episode also features insights on measuring guest experience metrics and a review of Peter Shankman’s Zombie Loyalists, a book that highlights how businesses can tur...
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In this week's episode of the Memory Makers Podcast, Russ Van Natta sits down with Jeremy Dickamore from Embed for an insightful discussion on selecting the right payment partner for your FEC. In our forth episode of the Amusement 360 Partnership Series, Jeremy dives deep into the benefits of going cashless, including increased customer spending, enhanced convenience, and streamlined operations. Whether you're new to the industry ...
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August 30, 2024 24 mins
In this edition of the Memory Makers Podcast, hosts Danny Gruening and Russ Van Natta discuss how to avoid the advice trap. Through the lens of Michael Bungay Stanier's books, The Coaching Habit and The Advice Trap, we explore how leaders in entertainment businesses can avoid the pitfalls of over-dependence, overwhelm, and disengagement. By shifting from advice-giving to asking the right questions, you'll empower your employees bet...
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In this episode of the Memory Makers Podcast, Russ Van Natta welcomes Scott Harvey, a former FBI-trained hostage negotiator turned communication expert to share high impact communication tips. Scott shares compelling stories from his law enforcement career, offering invaluable lessons on the importance of effective communication. He reveals how clear, empathetic communication can prevent small issues from escalating, both in the wo...
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In this episode of the Memory Makers Podcast, host Russ Van Natta is joined by industry legend, John Losito where they dives into the pros and cons of of operating cutting edge attractions. John is the owner of Sun Valley Lanes, a leading bowling entertainment center out of Lincoln, Nebraska. He shares how his team has successfully transformed their traditional bowling center into a cutting-edge, multi-attraction venue through calc...
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In this edition of the Memory Makers Podcast, hosts Danny Gruening and Russ Van Natta dive into the delicate balance of cutting edge vs tried and true in entertainment venues. We discuss how operators can navigate the constant innovation and change, weighing decisions on new attractions with a calculated risk approach. Using examples like VR and escape rooms, they illustrate the importance of aligning new technology with operationa...
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Ep. 53 - Tips for Preventative Arcade Game Maintenance ft. Adam Kleinhenz of Shaffer Distribution by Creative Works
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In this edition of the Memory Makers Podcast, hosts Danny Gruening and Russ Van Natta share how to remove customer friction to improve profits through the lens of 'Fans First', a book written by Jesse Cole, the founder of the Savannah Bananas. In this milestone episode, marking a full year of sharing insights and stories, we explore the importance of eliminating customer friction and creating unforgettable experiences, drawing less...
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In this edition of the Memory Makers Podcast, hosts Danny Gruening and Russ Van Natta discuss what to know before installing escape rooms in your venue. They provide their advice and tips on determining if escape rooms are a good fit for your business, and hear about real-life examples of successful implementations such as 814 Lanes and Games and Booby Trap Escape Rooms. Watch or listen to learn how escape rooms can enhance custome...
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In this week's episode of the Memory Makers Podcast, Russ Van Natta welcomes Mike Tipton from Redemption Plus to talk how the 4 Arcade Player types impact Your Profits. In our second episode of the Amusement 360 Partnership Series, Mike shares insights on the four types of arcade players and how understanding these categories can enhance customer satisfaction and boost business success. Whether you're a seasoned industry profession...
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In this week's episode of the Memory Makers Podcast, hosts Danny Gruening and Russ Van Natta discuss why Laser Tag is a top earner at entertainment venues. They dig deep into why laser tag remains a top attraction, offering flexibility, profitability, and unforgettable guest experiences. They explore how laser tag’s immersive, story-driven nature, coupled with its social and competitive aspects, continues to captivate players of al...
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