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May 8, 2022 80 mins

Serial CEO POV–Startup Message with Joe DeVivo! This week, your Message Engineer Podcast host, Maureen Shaffer (CEO of Mingletoe LLC), sits down with Joe DeVivo to discuss medical devices, healthcare IT, and messaging. 

Joe DeVivo shares a multitude of marketing and messaging insights that will drive future success in health IT, and medical devices.

Listen now to hear key takeaways, including: 

  • How to define “healthcare” today
  • Why regulatory and compliance are necessary
  • The moral compass at the intersection of information technology and medical devices
  • The unique juxtaposition of medical devices and healthtech
  • The power of patients, aka healthcare consumers, and much, much more!


Joe has more than 30 years in the medical device (#medtech) and healthcare IT (#healthIT) space. Most recently, Joe DeVivo was President of the hospital and health system business unit for Teladoc Health. Prior to Teladoc, he was chief executive officer of InTouch Health, which he sold to Teladoc Health for $600 million, consisting of approximately $150 million in cash and $450 million of Teladoc Health common stock in 2020. Prior to that, he served as president, chief executive officer, and director at Angiodynamics. Other leadership roles include global president of Smith & Nephew Orthopedics, as well as VP/GM at U.S. Surgical/Davis, a division of Tyco International’s Healthcare Business.

Active in industry leadership as well as philanthropy, Mr. DeVivo is a member of the board of AdvaMedAmerican Telemedicine Association, and St. Jude’s Children’s Research Hospital, raising over $1,000,000 for the benefit of the Hospital.

Listen to the full episode on the Message Engineer Podcast everywhere!

Watch full video episode: https://www.youtube.com/channel/UCGhobfgJvoXc3Ex9R6oVFBA

Follow Maureen Shaffer: https://www.linkedin.com/in/maureenashaffer/

Follow Joe DeVivo: https://www.linkedin.com/in/joe-devivo/  

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