October 19, 2025 • 52 mins
Rory and Drew try to keep up with AI like two dads jogging after a runaway stroller.
They dig into Midjourney v8 rumors, the new Style Finder vs. Style Creator, and why personalization has everyone stuck in a pink-blue haze. They compare Sora 2’s shock-tightened IP rules to Veo 3.1’s practical upgrades, then sprint through Runway’s new “apps,” Reve’s under-the-radar glow-up, and a wild photo tool (Phota) that restyles real shots without wrecking the moment.
It’s fun, a little chaotic, and weirdly useful.
---
⏱️ Midjourney Fast Hour00:00 – Cold open, what’s on deck this week
02:50 – Midjourney focus: v8 push, V7.1 “flatline” expectations
03:37 – Office Hours notes: V7 data “trash” comment, inconsistency feels
06:39 – Midjourney’s lane vs. Nano-style natural language edits, hue/personalization fixes
08:39 – Release vibes: David’s chipper mood, holiday-timing speculation
09:29 – V8 → next video model; Style Finder vs. Style Creator; Style Explorer today
13:33 – User profiles: do we actually want a social layer?
16:21 – The unseen archive: making value from the 99.99% you never post
20:10 – “Friends not followers” and smarter discovery without another social grind
22:17 – Community events, MJ TV walls, style rankings, merch tease
23:14 – Stickers, swag, hoodie season, and not becoming the mailman
26:58 – Sora 2 afterglow: IP clamps, virality headaches, and death-threat absurdity
31:59 – Rant: the skill shift from “right answers” to “right questions”
33:57 – Veo 3.1: longer clips, start/end frames, sound tweaks, quarterly cadence
39:11 – Why Sora is quietly best at humor and timing
40:04 – The future of social: less followers, more friends, fewer ads
42:39 – Runway “apps”: micro-tools that make editing obvious
44:05 – Reve’s relaunch: edit-any-image, reverse search, excellent skin/texture
46:34 – Photo Labs: restyling real photos without losing the moment
50:44 – Wrap: building real workflows across tools, not just vibes
52:31 – “Poke it with a stick”: like, sub, share, we’ll keep it under an hour
---#midjourney #midjourneyv8 #midjourneytutorial #midjourneyai#midjourneyart #midjourneyupdate #midjourneystyle #midjourneycommunity #aiart #aigeneration #aiarttutorial #generativeai#aiimagegeneration #digitalart #creativeai #Style Finder #Style Creator #midjourneypersonalization #sora2 #veo3 #Runwayapps #reveai
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:01):
And we're back mid journey fast hours podcast episode 52 Rory
Flynn, Drew Brucker. We're going to do a little bit
of mid journey focused features currently available coming down
the pipeline cover offs hours notes.
Then we're going to get into allof the sort of like latest
happenings across the board because there's a lot going on
(00:23):
right now, a lot of stuff. So much, man, It's just like
it's, it's like a feel like it, you know, just taking, taking
grenades from every angle every.Time grenades just in the Yeah,
I feel that. I feel that one in my bones a
little bit. It's just like you, you know, in
our role, of course, which is UStrying to stay on top of
everything and deliver news, butalso then figure out ways to use
(00:43):
this stuff not just for us, but for the clients that we have.
It's just like every time you get good at something and it's
just like bang something new. It's like I figure that one out
and it's all good now. It's not like just like random
stuff, you know, like when two years ago, right, it was like,
you know, this tool might be something.
Yeah, Yeah, it's kind of a blessing.
It's it we're at least that far now that club, you know, these
(01:06):
bigger brands and more brands are getting into the fold
because it's little bit less painful and a little bit easier
and it's still not easy than it would have been 612 months ago.
At least you're right. Like you're right.
I mean the quality across the board's got much better.
We've also, you know, soared to we talked about last time we're
(01:26):
going to talk about VO 3.1 a little bit today to later in the
episode. But like those are how fast
these advancements are coming. And then there's still two more
months in the year that I think plenty is going to happen
between now and then. And then what the hell is 2026,
bro? I mean, we're, I remember when
(01:47):
we were doing this stuff, we were talking about this stuff in
23 and we were already kind of thinking about it.
And it's funny how many things we got right.
And it's funny how many things we didn't see coming, you know,
and it's just kind of been this wild ride.
But I should. Definitely do that at the end of
the year. It's like go back to what we
were talking about in the beginning of the year and
(02:07):
thinking like, all right, this is what's going to happen or
like we're thinking about this and.
We need, we need a producer to Fact Check us.
Like historically, what did we get right?
What did we get wrong? And.
You know, we got a lot, right? We definitely got a lot.
We actually did get a lot right,which is actually very
surprising just because this is like very intuitive, I think in
terms of like what we're thinking could happen and things
(02:29):
that could make sense, but it's also very novel in never been
done before. So like the predictability in
the in that alone is very hard. And so I've kind of been
surprised by some of the things and I don't know, man, I'm, I'm
super just excited about the possibilities going into 2026.
(02:50):
And, you know, maybe we start with mid journey trying to push
the A, you know, before the end of the year, which would be
great to get before the end of the year.
I don't know whether that happens or not, but it did sound
like that's their core focus. It's been sounding like that's
their core focus. And then they're also kind of
(03:12):
seems like 7.1 is just kind of like this flat line thing where
they're just like, hey, if we doit, we do it, we get it out
there, but don't expect anythingother than maybe better prompt
accuracy at this point is what they're saying.
I got interesting, I popped on to office hours for maybe like
20 minutes during it because I, you know, in between calls and
(03:35):
whatever other life we have going on.
And it was I, I heard David say something along the lines of
him, maybe I'm misquoting him, but he just was like, yeah, the
seven, the, the V7 training datawas trash.
And it was like, OK, yeah, yeah,yeah.
And then it's like, So what is the VA training data look like?
Because you know, you do notice it's, it's so weird now, I don't
know if you noticed this, but when I'm doing, when I'm in
(03:58):
there, I either get something that's an absolute banger or I'm
like, what the hell is this? You know, like it feels very
inconsistent at the current moment with all the different
options, the style references, the style codes, the
personalization. I'm not saying it's a bad thing.
It's just like when I just want something that is exactly what I
want. A lot of times the hit rate
(04:18):
isn't as high as I feel like it used to be.
That's probably just me and the way that I'm in my
personalization codes and thingslike that, but.
Yeah. No, but I think it's, I think
it's a that, no, that's a valid point.
Now that we've gotten, you know,more of these tools that become
part of the workflow and the quality of those tools gotten
(04:38):
better and the capabilities of those tools gotten better mid
journey has now sort of like been just a piece of the process
versus the majority of the process, which I think
historically has been the case. Now, I'm not saying that's a a
global universal thing that I'm saying here, because it depends
on what your use cases are. But I think maybe in terms of
(05:00):
like what me and you are doing and probably some, you know,
most of the people listen to this like mid journeys got like
its place now in the workflow orthe process, but it's not the
majority or all of the process in a lot of ways.
Whereas maybe historically it was, you know, and I think to
your point, then it becomes likeyou almost want something that
can be a little bit more predictable and consistent in
(05:21):
some use cases. Is that what kind of what we're
saying? Yeah, like, you know, they, they
mentioned a few things on there.We'll probably get into it, but
it's like, look, I, I like nano banana.
I use it every day. Same dude.
It's, yeah, just that capabilityis great, yeah.
That's I would stay on mid journey all the time if they
could. Just.
(05:41):
Maneuver it, but it it's like I don't I hate to be this.
I hate to be the guy. Now now that I know that I don't
have to use you know O ref and you know and like and like play
with the weights and use the Expparameter.
Bro, nobody was bigger on that than than you.
And so, you know, like, yeah, because it's that's kind.
Of where we see now. Yep, it's.
(06:03):
Like just natural language to change, add, subtract.
Yeah, you know, I mean, so that that capability has been huge.
I agree, man. I think that's a really good
point is where's Mid Journey's lane in that capability?
Because I think at some point ithas to come.
(06:23):
Is it going to be in a similar lane than we've seen right now
with something like Nano Banana where it's just simple language,
like you don't have to be great at prompting to use Nano Banana.
Well, right. I mean, it's just
straightforward vernacular. I mean, you're just like, hey,
look, swap this, keep keep this the same.
(06:46):
So I, yeah, I wonder about that.I think that's a really good
point. The other thing, you know, that
that was kind of catching my attention on the office hours
while I was there too. Just part of it was the redoing
the personalization. They're going to update it
again, which I think is great. And, and of course, the exciting
part about that, that I, that I heard on that was, hey, if
(07:08):
you've got sort of like this warm or this cool, you know, hue
to your images and blah, blah, blah, this is going to solve
that. And it's like, yes, please.
Pink and blue hue to. Your images, I mean, I, I've
been rolling with S 100 since the personalization because I
want to, I want enough of it. And then again, anything above
(07:31):
that, it's just like it's too blue, right?
It's too blue, too pink, and I think that's going to be
interesting to see how they go about that level of
personalization, what that lookslike.
That'll help for sure. But the excitement behind V8 is
ultimately what has me hyped just because I I haven't heard
this level of excitement since 6:00.
(07:54):
Yeah, David's done a pretty chipper on the on the call.
I don't know if Chipper Shimper,there's sometimes he comes on
there and he's like, it seems like he's like morose and like
sort of like, yeah, like we'll get things done, you know?
Then this time he's just like, like happy and excited and I'm
like, maybe things are moving inthe right direction over there
and they're they're feeling goodabout where stuff is.
But you know, I'm when they say it's targeted for the end of the
(08:18):
year, we'll see. We know how.
We know how that works. I don't want to be.
I don't want to be let down again.
What what travel plans you got for the end of the year because
you know, you could start kind of working backwards from there.
Very true, very true. I would, you know, I feel like
we saw. I feel like we saw.
I remember two years ago specifically because I had a
(08:39):
conference in when I was doing the speaking engagement in
Bangkok. That was 23 December and it was,
I think it was like the first week of December.
And I was like, yeah. And I remember saying like
everything I tell you here rightnow, probably going to be
different in two weeks. And they dropped it like the day
after I got off stage. So I was like, huh, if we're
we're following a similar pattern here, it seems like that
(09:02):
would probably be in that range.They might want to get it out
before the holidays. They might just push it to the
end. But I would like it this year.
Yeah, I definitely like it. Yeah, same man.
I, I, I'm really curious to see what that looks like.
And then also, you know, they'rekind of waiting for VA to then
go to that next sort of video model too.
(09:23):
So think those things are interconnected.
There's also sort of this style Finder style creator tool.
So style for style Finder performing well helps users
quickly locate desired aesthetics likely to release
sooner than creator will. While creator may be postponed
as a next Gen. feature, both features closely tied to
(09:43):
personalization and user profilerollouts.
So style Finder, this sounds like I, I mean, I, I thought
this was already what they were calling what was launched, but I
guess that's style explorer style Finder though, what what
is the iteration of that right? Because you can go in here and
(10:05):
you know, we can type colors now, right?
I mean, we can type colors, we can type styles here.
And of course, like my there we go, you know, red illustration,
you know, so there's some level of control you have now.
But what is the ultimate, you know, sort of status, I guess of
what that what that looks like? I'm not really sure what else
(10:28):
they're trying to to do with that unless they, I don't know,
almost break it out like you would like these third party
curated style libraries where it's just like maybe you have
folders or I don't know, I have no idea, but.
Yeah, I would just say if I had a recommendation, just keep it
simple. Like right now to me it's like
simple. To me it's perfect.
I don't. I don't need anymore, I mean.
(10:49):
Maybe there's an explore page similar to what the you know,
you just flip, you're like flip the from like, you know, the
same way as images, videos. Maybe it's styles like in that
same sort of feed type. Is it like that?
Can you filter on the top day? Like can you just filter styles?
Yeah, you could, yeah, you coulddo like top week.
And I mean, so like this is whatI'm saying though.
(11:11):
Like we're already saying that this is this is kind of already
here. I mean, they've been talking
about adding more and more styles, which is great.
So you've. You know you're not going to run
out there. That means they've got billions
of styles. And then we've talked about the
smart sort of search feature youcan incorporate.
We've, you know, I just showed you the, the search, you know,
(11:32):
through word feature that you can do for style.
So I wonder what else is left? Can you, when you go to likes on
here on the explore page, can you filter it just by style or
is that, oh, you can't? All right, cool.
I haven't. I haven't even looked.
So I mean, you've got that. I mean, that's what I'm saying
is I don't really know what else, what else you'd need.
(11:54):
I mean, if you, yeah, it's interesting.
Style blends, I mean style blends are unique, but.
There's to me it's it's like I said, I don't really know.
Is it just adding more? Is it it?
It seems pretty awesome. Like, yeah, that's what I'm
saying. Like to me, I don't know that I
would if it were up to me. And, and again, I don't have all
(12:16):
the context here behind what they're doing, but to me this
would be like something I, I feel like I, I would move on
from for right now. I mean it, it's probably got
what you need. I think this part of it is
interesting if people want to create styles, right, because I
think people do, you know, the style codes are cool, but at the
same time they are, you know, they are pre generated styles.
(12:39):
There's nothing necessarily unique, unique about them.
Like you can't create them from scratch.
So I think that component is interesting, the style blend
things interesting. But yeah.
And then also there's this user profiles roll out, you know,
what does that look like? And I think we've kind of talked
about that is this is this more,you know, discoverability across
(13:00):
other creators and sort of like a little bit of a social media
component or community, you know, kind of experience, but.
What would you want from that touse it?
User profiles. That's a great question.
What would I want from that? Because there's a few things
(13:23):
like there was one thing with ifthere's going to be like a home
feed or something like that for people you follow, like I don't
know how it's going to look, butlike whatever, like on.
Soros, that could be. That could be, yeah.
Because it's Sora Sora's thing. The one thing that I do like is
like seeing when there's like the trending video and they sort
of have the remix threads where it's like, oh, this was the
original video. And then it's like you just keep
(13:45):
swiping and like, here's what people did with it.
Like, you know, like if we saw, if you saw an image right, then
you use that image as a style reference than seeing what you
came up with or something like that, or using the image as an
image reference. Like I sort of like that trail
of seeing the evolution of things that's in there.
Like that's a that's a cool one to me.
It feels like sort of like blockchainy kind of situation, but
(14:07):
profiles right? Like I feel like I don't like, I
don't know. I mean, the last thing I the
last thing I would want I think is that even though I love
midrig is the last thing I wouldwant is another social media
channel to manage. And I don't I don't know what
their appetite is for that currently, but in the past,
right, they've David's pretty much said like we're not going
(14:27):
to do anything. That's that feels like a social
media thing. So, yeah, that's a great
question that you asked though. Like what would you want?
And maybe that's a good thing that we ask the listeners too,
because I don't, I don't really know.
I think to your point, it could be interesting to see, yeah,
what's what's Rory creating and other people that I follow.
(14:51):
But outside of that, what it what is the, what is the real
value there? Not sure.
It's like we, I remember us talking about it a while back
and being like, it'd be cool, but then I'm like, what did we
actually want? I can't remember either.
I can't remember either. You know, do you like the idea
of being able to like search forpeople?
Like that would be one thing. Instead of being like going to
(15:14):
the explore page and finding theusername and clicking on the
username and finding like 8 images.
You know, like it would be cool to see what other people are
doing at all times. Like to know, like, oh, they're
or follow them or whatnot and just see what they're, what
they're posting. Like, like I don't need much
from it. Like if I was just like, I
wanted to go see what Drew was doing.
You know, outside of what I see you post on social Reg 'cause I
think that's. Maybe maybe maybe common tokens
(15:36):
that they use, like maybe there are certain things like that
that could be interesting. Most.
Most using most common settings.I don't know.
I don't know, I don't know. 'Cause I would like to see the
The one thing that this would solve for is that is that like
(16:00):
group of images that never sees the light of day.
Do you like that we posting on? Let's let's that this is
perfect. This is perfect.
I think this is something that we haven't really talked deeply
about before, but I think this is a common problem.
We've all created so many damn images on this tool, and less
(16:22):
than 1% ever see the light of day.
Yeah, but that doesn't mean they're not valuable.
Like, I almost sometimes want tobe.
Like, somebody wants to see someof my work.
And I'm like, I have a hard timepicking out 10 things.
Yeah. Versus like, let me just give
you like a preview of, I don't know, my organized folder of
things I've upscaled. So you can kind of get a, an
(16:43):
idea and diverse taste of thingsthat I've created, right?
Because right now there is no value marker for all the things
that you've created, but you just haven't shared.
And I think there is something there that can be explored, you
know, like how can you make images in general feel more
valuable, maybe repurposable andseen outside of just your
(17:07):
organized folder inside of your own instance, right?
Yeah, because that's how I feel.Like what?
Half the stuff that I want to half the stuff I want to post on
X or LinkedIn or whatever it like doesn't feel like
necessary, you know what I mean?Like it doesn't feel, it just
feels like I'm posting to post. Then it's just like, I liked
this. Exactly so.
And they're like, there is a part of that.
(17:28):
That's great, right? We also know though that, you
know, like there are some peoplethat do that and get good
engagement, but it's just we always like to share something
if it if it's got some value to it and versus like here's what I
did, but this. Might be the Here's what I did
feed like I. Think we need to here's what we,
here's what I did solve. Like there needs to be something
(17:49):
there because otherwise what's happening with 99.99% of images
that are getting created on thistool?
Just like they cost money to generate and then they just
what, hold no value after that. How many times do you go back
and you're like looking for something specific and then you
scroll by like 30 images. You're like, when did I do that?
And it's like, yo, these are good.
(18:11):
That's. You know what happens to me when
I, when I look back at my folder, I, I look back and it
instantly when the dates there, it takes me back.
It's like a time machine. It's like, oh, what did I have
going on in my life at that moment?
I'm able to, like, instantly capture what was happening.
And it's the weirdest thing, right?
(18:32):
Because it like if it's tied into a project or if it's tied
into a certain maybe post that you're doing for social media,
like you can almost take you back and just like, oh shit,
yeah. Like in April, I remember I was
doing this and blah, blah, blah.And it's kind of cool in that
regard to just to like historically annotate the
journey. Yeah, that's what that's maybe
(18:53):
it's all can be part of it. I think it is, you know, as much
as they they call them personal profiles, like is it for me?
Is it to share like, I don't know.
That's why it's, it's interesting, which I think it's,
it's probably good to get like alot of the weird stuff that I
want like in there, you know, because I think everyone's we're
all doing something. If you're posting it on social
media, majority of the people aren't just posting it because
(19:14):
they like it. There are some there are people
that are posting it because theyknow it'll do well.
Like that's there's a differencein that, you know, especially if
you've been on social for a while, you know, what's going to
do well versus what you actuallyreally like.
You know, my, my fringe really like cases are not are going to
get, you know, my, my P code with the, you know, with the,
with the goats and the homesteaders.
(19:35):
You know, that's not going to get abuse, but I some of them I
like because they're a little bit creepy and crazy.
But, you know, I think a space like that just might be nice.
And I'll probably have like thousands of images that'll just
get dumped in there. You know, who knows?
But I'd like to be able to go find Drews.
We need more information on this.
Yeah. And I think this is I, I love
(19:56):
that we brought this up, this point about just your, your
archive of images. What's the value?
How can we extract more value? Like I would if if mid journey
is listening to this, I think hegot something there.
I would put some creative minds in a room and think about how
you can extend the life or even bring breathe life into images
(20:18):
that are otherwise just collecting dust.
And is that something that can be used to increase time on the
site? Or is there some sort of
community driven aspect of that,like repurposing, remixing?
I like I I don't know what it is, but there's something.
Yeah, I'd I'd definitely be moreinclined if I could just like
(20:43):
just like hit the button and it goes to the profile and like
done. That's like I like that one bang
done. Yeah, keep going.
So it's like a again. Then I people probably, you know
what, I, it's weird, like it's like I, you kind of want to have
like friends or like followers, things like that.
(21:04):
Like I don't know if it necessarily like the followers
as much as I like the friends. Like almost like the old, like
almost like the old Facebook days when it was just like that.
Yeah, yeah, you. Know what I mean?
It's like, yeah, I don't need toplay another.
So you can't sit at, you can't sit at this table.
Yeah, no. But I think no, I think there is
(21:26):
something. Even to that interesting
balance. Right.
It's like everybody does followers though.
Everybody does followers though.And yeah, OK, you could follow
me, but I could follow you. Most of the time you don't get a
follow for follow in some cases,right?
I think the friend component is interesting.
(21:47):
Yeah, it's like, I don't want tobe like, I don't want to be
posting to get likes and visibility on there, which is my
own personal opinion. I'd just.
Rather like see, I don't know either.
I don't need another one. That's what I'm saying.
Oh my God. But then.
We're either getting, we're either getting old or we're on
to something. But I I think it's, I think it's
(22:09):
maybe both. Yeah.
OK, so we kind of went through personalization already.
I would say like maybe just wrapping this thing up, couple
quick things. So you've got community events.
They started doing some things in San Francisco sailboat trying
to get people together. If it goes well, they're going
to maybe expand that to other cities, maybe even other
countries. Cool mid journey TV.
(22:29):
So they they have a new sort of feature here where you can kind
of create a video grid displaying real time and you mid
journey TV content. You'll want to not have a crappy
computer if you try to do that, I would imagine so you know,
make sure you have a processor that can handle that.
(22:49):
Let's see. So that's just kind of pointing
that out. Community engagement.
So they're starting to do style rankings again.
If you guys aren't sure about that, I would, you know, you can
get in Discord, get the link forthat and then you know, beyond
Secret Project because nothing new's there.
They are doing merchandising andswag though that they're going
(23:13):
to. It sounds like it's getting
pretty close. So that would be cool.
I don't know what that looks like.
Be cool. We'll buy.
Take my money as usual. Thank you.
Yeah. What else do you want me to buy
in the journey? Throw it on the table.
I mean it's. Not for the money though.
It's not about the money. Just merchants.
(23:34):
Just merchandise. Correct for the fans.
Not profit driven, but they did say that about the year one book
and they charged 80 bucks. I'm just saying, I'm just
saying. But yeah, I think like the
merchandise and swag stuff wouldbe cool.
By the way, we got to, I feel like we got to do something with
merch swag. I did get a a nice little, you
(23:59):
know, sticker mule deal come my way.
Sticker mule? Is that just like a sticker
company? Yeah, yeah, I mean, like they do
stickers. They do some other stuff too,
like decals, key chains, they domagnets, stuff like that.
But they if you sign up for their thing, they'll they do
these like weekly deals and every once in a while you'll
find where you're like, oh, OK, I can get 50 stickers for like
(24:21):
15 bucks. Cool, Yeah, done.
So I got that today through on the mid journey fast hours clock
guy as a sticker and I just ordered that today.
So we're going to we're going toget some of those.
I'm going to send some of your way also.
If you want one of those, maybe just let us know.
(24:42):
I'm not sure how we're going to distribute that.
I'm not trying to turn into the mailman over here.
So I got to figure out the distribution of this.
But yeah, we're we're long overdue.
Like we got to start thinking about that too.
I mean we we could do some cool shit with the merch. 100% like
there's there's so many, if I could pull up one of these
things that I did recently, I have to find it.
(25:02):
Oh man, it was so dumb and so awesome at the same time.
It was I was doing, you know, not to not to get into sports,
but I'm sure you're familiar with the Jackson dart Cam
scataboo show that's been going on for the for the Giants.
If if you've opened up social media and are a sports fan at
all, they're psychos. So I made like a mock T-shirt
and it's like it was actually relatively easy with Nano and
(25:26):
whatever. Like I could, we could do this.
We could. We could make it as.
We could do this as. Need to be so, you know, maybe
T-shirts are in the maybe T-shirts are in the in the
future for everyone. We'll see.
See Hoodie. Season hoodie season is here.
It is hoodie season. It is hoodie season, which I you
know, I don't know if it's as cold by you as it is by me, but
(25:49):
we we. Dropped in the 30s today, so OK,
no, no, it's not. It's not like that.
It's not like that here. It's.
It's bad. This is this is now like hold
on, wait, let's let's let's do this real quick.
I'll show just this. Nope, that's not it.
Never mind. We'll go back-to-back to regular
scheduled programming. I was going to pull up the
(26:10):
little nano thing but. I'm kind of just, I'm kind of
disappointed now, to be honest. There's there was.
So I had so much fun with it. It's so dumb and I'm just like
enjoying the hell out of. You showed it to me.
Yes. Did I?
That was cool, yeah. Where is it?
I have so many. I have to go through like all of
(26:31):
my weevie, sort of all my weevieworkflows and like wreaths.
There's so many here that just have like untitled.
I'm like, what did I even do there?
I don't know. See, there's your, there's your
problem, there's your problem. Organization.
Well, let's, you know, let's getit.
Maybe maybe let's get into so, you know, mid journey.
We've we've kind of covered that.
Let's get into maybe some of theother updates happening, right.
(26:53):
We, we did cover Sora 2 quite a bit last time around.
It was, I think it just launcheda day or two before we had
talked about it. Right after we got done talking
about it, they started to kind of like peel back, you know,
they they started to really start to put all the, the IP
stuff back in the box, right? I mean, you couldn't, you
(27:14):
couldn't generate basically anything that could be
considered IP after we got off. And I I think it's remained that
way. I haven't been in there the last
few days, but that was that was sort of big.
Any other like big takeaways from sort two though since we
(27:35):
talked about that last time? Yeah, there was some cool stuff.
You know, I think some of the the IP stuff, I, I might have
had a hand in that getting the Japanese government to respond
to them. My Super Mario video went like
way more viral than I thought itwould.
And every time I opened a socialmedia page where there's
Instagram or TikTok, I'm seeing it.
(27:56):
I'm like, damn it, this isn't what I wanted to happen.
It's like one time I use IP, right?
And it's like they can never do that, OK?
Tell me, tell me if you feel thesame way, but I would rather
posts not go super viral. Like I, I want them to do well,
but there's like this threshold that exists where when it goes
(28:20):
truly viral, it then expands beyond people kind of like you
and the look alike audience and all that and starts to get into
just like the average people that probably you don't align
with. And that's when you start
getting people that are nasty and they don't understand it.
And there's polarization, there's controversy.
(28:41):
You. Know.
It's just like it, it just gets stupid, man.
I mean, I, I do you feel the same way?
I mean, like there's like a level of where I want it to be
and then there's that level where you're just like, fuck,
man. Like it's kind of annoying, you
know, it's, it's, it's really kind of annoying at that point.
I got death threats for a Super Mario video, you know, like come
on. Like it's like I got not one
(29:03):
like multiple for that thing andI'm like.
That's we, are we. Being real here, can we not just
have a little bit of fun? Everyone lighten the like
lighten the fuck up. Sorry for my language.
It's like not that serious. And I think everyone if you're
throwing around like legit deaththreats because of an AI
generated stupid video that has no purpose other than for social
(29:28):
media entertainment. Boom, boom, just drop it right
there 'cause like that's the, that's the thing that I think
people struggle with is just like, there are certain things
like that where it's just like, it's just cool that you have the
ability to kind of, you know, doyour own unique thing using that
theme or that, you know, that character, whatever it is.
(29:50):
But outside of that though, it'snot like you're sitting here and
you're trying to monetize the video.
You're not trying to create a Mario Brother world outside of
this. And you know, like, so let's
take it for what it is. Like it's, it's just kind of
like this opening a gift on Christmas kind of thing where
you're just like, oh, this is cool.
Like let me see what this does. Yeah.
(30:10):
OK, right. Like same with the Studio Ghibli
stuff. Like did what happened after
that? I mean, people were pissed and
then now what? What no one's talking about.
But you know why? Because it was just for, you
know, it's just like this moment, this micro moment in
time, we're just like, oh, this is cool.
Like because unless you were an animator or somebody that's
doing the drawings for Studio Ghibli or working there, you
(30:33):
would not be able to create or have a hand in anything like
that, right? It's just like this novelty of
being able to do something you could never do before and show
it. And that's what it is.
Hop on a trend. That's all it is.
Like all this stuff with the social media stuff, like you
know, it's it's here one day, gone the next.
Like the Studio Ghibli stuff lasted for a week.
You haven't heard about it sincethen, right?
Like it's just like everyone overreacts as if this is some
(30:55):
like giant microcosm of society and it's like, let's just get
real. Like it's just the tool came
out, everyone wants to use it, they're testing the capabilities
and then it's going to forget about it.
And then VO3 releases and everyone goes back to doing the
VO3 stuff. Like it's not, it's not life or
death when it comes to. This it really isn't.
Unfortunately, people feel like,you know, the end of the world
and the end of like I had AI sawmy aunt when I was, you know,
(31:19):
recently she was talking about like the end of creativity and
like no, no thought and like anything.
And I did. I did come up with a you might
like this one. There's a mid journey deep hours
conversation where? I was like.
I had a couple glasses of wine, so I was like real deep thinking
at that point. You know, it's like I was like,
well, at this point I think we've shifted from finding the
(31:42):
right answer with critical thinking to finding the right
question. It's like when everything can be
answered and it has 100% accuracy, which majority of
times it at some point it will. And it.
Doesn't it doesn't matter how you get to the answer.
It matters what you're asking, right?
It's like, what are, what do we ask?
Like you have to actually think to ask good questions.
(32:02):
You can't just, you know, there been an interview like with a,
with a potential employer and they're like, what questions do
you have at the end? And you're kind of like, I don't
know, I just want to get paid. But at the same time you have to
ask some good ones to like either seem like you were paying
attention or like to really likeor you are naturally curious and
you want to know the people thatask the better questions.
(32:25):
That ends up having a lot betterof a result, I think most of the
time. But I just feel like that's like
that's where we're heading. It's like, who is asking the
best questions? Who's trying to problem solve?
Who's thinking of the the craziest things?
Can we do this? Can we not do this like, you
know, so I think that's sort of like the shift of where this is
going from macro level deep hours.
Yeah, I like that. Yeah, right.
(32:48):
I like that. Yeah.
I think that's a great point, man.
I think that's a great point. Questions are hard.
You have to ask, you have to know what you're asking.
Like have you ever been on a sales call?
Anyone here who's listening, who's been in sales, right when
you started sales and you're just like reading the script and
like you don't know how to direct the conversation or ask
the right questions to get to like the end result.
Once you've done it for, you know, a couple months, you're,
(33:10):
you're hitting like home runs with questions.
It's like you, you know exactly what to ask to get the right
response, to get the right information.
And that's where the wind is. It's not in reading the script,
asking the right questions to get people to tell you stuff or
to like reveal things about themselves or the business that
they wouldn't readily admit. So it's, you know, there's,
(33:32):
there's a, there is a pristine art in asking questions.
And I think it just like prompting, yeah, essentially
what it. Is Yep.
Rant over. Rant over.
Well, that's good. No, I mean, so, so sore.
Two. Yeah.
I mean, and then you had VO3 drop 13.1 drop what?
(33:53):
No, no later than a week later, which we were thinking maybe
there was four. And then it was like right after
we talked about it is like 3.1 there, not four.
And is this true? You know, is this just a rumor?
Seems like Google's been pretty bad with keeping these these
rumors. I almost wonder if that's part
of the strategy. Yeah.
(34:14):
So, you know, the three-point one thing landed, which I don't
know, feels like a huge jump, but it is a jump, right?
I mean, you've got certain things that this now brings to
the table. I think it's, you know, it's the
longer piece of it, right? Like I think you can create
videos up to Is it a minute now?Minute you can just end up to a
(34:35):
minute. It's it's very similar to what
like a mid journey version 5 to 5.1 would be where it's not.
They didn't, to my understanding.
Yeah, little, little little tweaks.
Better editing maybe? Like a future edition?
Well. You did get the, you did get the
start and end right frames, which is probably I guess the
biggest piece of it. Because.
(34:56):
You had to go with the VO2 before that, so I think, you
know, you finally got that. Which is nice.
It's it's, it makes it so much better and then you know, really
it's like not an aesthetic upgrade in terms of like what
VO2 to VO3 was. It's more just like I think it's
built on the same architecture there, but it's like adding the
different features to it where? Yeah.
Touting better sound. It was just, it was like when
(35:18):
you were in there before too. It was just like, it was just
kind of a pain in the ass 'causeyou're like, you know, like 16
by 9 versus 916 there, You know,you had to be doing, you know,
there were certain things that you had to do.
Yeah. And 16/9 or 9/16 and they didn't
have the same capable one had to, you know, be switched over
(35:39):
to a different model, you know, or you know, you didn't have the
ability to add the ingredients part.
I think ingredients is part of it right now where you've got
that. And so so it's like kind of
everything now coming available to VO 3 is probably really what
this update is in addition to longer the longer videos, right
sound a little bit maybe better I've heard, but.
(36:02):
They have VO4 ready I'm sure like you know, it's just it's
just sitting there waiting for the next.
Like when did we get? When did we get?
When did we get 3? Do you remember?
3 was probably around like June or July ish.
I would say just. Yeah, like the cycles now.
Public companies. So public companies are going to
get a big drop per quarter, likeper.
Quarter now especially rolling in from a stock perspective.
(36:22):
Yeah, and investment and all theother stuff that goes on like
you see like, oh, we hit October1.
What is October one beginning ofQ4 we get Sora and then we get
VO 3.1 and then watch everyone else release their stuff that
they're going to have. And then, you know, January
rolls around, you have some major drop.
They'll do like little incremental releases up until
the next quarter and then drop something big.
(36:42):
Right. So it's it's sort of that seems
to be the dev schedule and it probably could expand.
It could probably it's going to speed up.
But that seems to be like the the play like there was I think
it was March or April when you got when we got like the
original, like Gemini Chachi BT image, like those sort of like
image editors. And then it was again in, you
(37:03):
know, I think it was either Juneor July also, no July, July
around August, maybe I forgot that we got the second round.
So it's like you can see the consistent sort of dev schedule
that it feels like they're pumping out, but.
Yeah, I. Think this one's a good one.
You know, Google's just again, they're just, they're just
(37:23):
waiting. You know, they have that.
They have everything they ever need.
Like I think the view of 4 is probably going to be real
awesome. I mean, yeah, yeah.
But. I mean.
Interesting though, it's again added things that we didn't know
we wanted, like I didn't know I wanted, like really awesome
edited stuff that like writes script.
(37:44):
But the one thing that still to me is like where Sora has head
and toes or head and shoulders above everything else is humor.
Like it. It's the first tool that
understands like humor. That's a good point.
Having to ask for it. So yeah.
Timing, like some of the things that the script the scripting
writes, is. It's got some creative.
(38:05):
Yeah, it's definitely got some creative.
I don't want to say imagination,but it's it's, it's it
definitely has built in imagination there.
And I, I don't know if that's the right word, given that it's
operating in some sort of algorithmic programmed function,
but it feels that way because toyour point, you know, you don't
have to say a lot and you could get something that is uniquely
(38:27):
funny, right? It doesn't sound like a ChatGPT,
you know, one liner, you know, like straight out-of-the-box,
you know, you can one shot something that could be pretty
funny. It's good.
Yeah. So I think I think that's a
really good call out of something that is a novel thing
that we haven't had yet, right. That is probably then now the
(38:48):
norm in table stakes moving forward.
I don't know if we talked about it on this on this podcast or
another one where it was like, what's the last frontier?
And I was like humor because like nothing can do it yet.
Like without me having to like direct every little piece of the
humor like it'd actually be funny.
Like Mini Max 1 had some like goofiness to it, which was
(39:09):
funny, like it understood a little bit of comedic timing.
But Sora definitely gets that. And that's what brings the
masses in, right? It's fun, not like serious
filmmaking. Like fun is what brings in more
users and then people get into serious filmmaking, right?
So I think that's that's they did a good job.
Like I think they did a great everyone's a dude, you know
(39:30):
their social platforms. Like I don't know, but I think
it's funny to go on there and like just scroll through and
just look at all the ridiculous stuff.
Like it's, it's hilarious knowing that it's all AI in one
place. I don't have to think, is this
real or is this not real? Like I know it's fake.
I know someone came out with it.You know what, going back to
that social thing, man, there's something not to get too, too
(39:51):
far off track, but I think of the last few social new social
tools that have come around and I'm just not excited or have
this this long like this long term enthusiasm and attachment
(40:13):
to to stay on there. So, you know, threads, even
TikTok. You know, like this like sore,
like I think the next big iteration of whatever social
media channel or whatever that bubble that category is, is
going to have to be dynamically different.
(40:33):
It's going to have to be uniquely different.
And that was kind of just what brought me back to, you know,
you're talking about the friendsthing verse follower.
It's just like another thing where I get a bill of follower
count or do this to get people to see the stuff.
It's just like that doesn't feellike the future at this point.
Well, if you take the followers out of it, you take a lot of the
business out of it, right? Like to me, that's that's
(40:54):
important or that's just maybe like a thought I've had.
If I, if I didn't have to grow afollowing, then there's no way
to sort of monetize a following,right?
Like that's what you're monetizing is eyeballs, right?
It's at the end of the day, that's what it is.
You're just trying to move eyeballs from one place to the
next. So like take the business out of
it and just have like friends. Like it's like you're connected
trading phone numbers, you know,like that's really to me more
(41:16):
like personal and like less about like scale, which I think
everyone's always trying to likeimmediately.
How do we take this as marketers?
How do we take this ambassador as the shit out of it?
Kind of like what we did, But it's it would be nice because I
don't want to have ads. I don't want to have like, you
know, saying this the other day,like to I sent this to to min
(41:38):
right to to our friend Mindo. There was like all these other
tools that like charge these, you know, these fees and
whatnot. Nothing pisses me off more than
like paying for YouTube Premium.Sorry, YouTube paying for
YouTube Premium. And then like, oh, you don't
have to worry about the ads. And then everyone just natively
builds the ads into their videos.
So I still have to watch them. So it's like I'm paying but I'm
(41:59):
still watching. Ads, right?
We find we find a way to get stuff in there no matter what as
marketers, and that one is so annoying to me.
I don't want it anymore. I don't want.
I just want a space. Advertising free.
Yeah. Don't want to be bombarded by it
(42:19):
at all times. Well, yeah, so I mean, VO 3.1
maybe maybe the other thing we should touch on too, as we kind
of like wrap is like getting into some of these other things
that that came through there wasRunway, you know, this whole
piece of it with apps. So they've got sort of like all
(42:40):
these different breakdowns, you know, apps, you could remove
something from the video, you can reshoot the product, you can
add dialogue, you can upscale video, you can change the image
style. I think they had another batch
too. Yeah.
Change the weather, change the background, change the time of
(43:02):
day, which I mean, I think theseare all just, again, it's just
like editing the video, but still very, very interesting
and. It's a nice, I think it's a nice
touch for for like see, this is I like when they do stuff like
this because runway always seemsto be like the first one to sort
of think about it a little bit, if that makes sense.
(43:25):
Because like, yeah, you have a tool like a lef when it's
unlimited. I don't know what to actually do
with it. So break it out into little
micro tools that now it's like, this is what you do with it.
You know what I mean? Sometimes sometimes like these
these. They got to translate it from an
engineer to A to a user. Spoon feed like we just need
some digestible things. So this to me is a great idea.
(43:46):
It's a great point, dude. It's a great point.
So you had that. There was also, you know, big
thing with Reeve, which I don't know that a lot of people heard
about and I honestly haven't been in there yet, but I've been
meaning to and which is like, you can now do some other things
in in Reeve. I I think they're like calling
(44:06):
this almost like a relaunch of the platform in some ways, but
they're able, you know, now you can do sort of like this edit
any image kind of thing. So it kind of feels like maybe a
little bit nano banana ish in that sense too.
And then you and I both talked about Reeve mostly offline, but
I think we both agree that this,you know, like Reeve does have
(44:29):
really good image quality baked into it, probably one of the
better ones, you know, that thatare out there.
And so this is this is maybe particularly interesting too,
for those of you that haven't been in there in a while, maybe
this is a great time to revisit the capabilities.
This this was the one I think that caught my eyes sort of like
this reverse engine search. I think this is how I what what
(44:51):
wait, is this the same Reeve? That was like the moment that I
had, I was like, wait, the same Reeve.
Like you can just like reverse searching, you know, images now
for items of clothing that you could potentially buy or
whatever, you know, kind of feltlike a little bit of it's like,
oh snap, like this is different.That is.
Cool, I didn't even think of that as like AI.
(45:12):
Didn't see that post but that's a good one.
I. Thought that wasn't like that
lot. That's for anyone.
That's not for anyone that's looking for like a mid journey
ask solution to for, you know, let's just say you're working in
weevie or you're working in, youknow, a, a workflow building
tool. Revis, probably the closest
thing to a quality of mid journey.
(45:34):
It's not going to be like flux where everything looks just
awful in my opinion, but you know, it's it's the closest
thing you can get, not on the not on the breadth of style and
like potential of mid journey. We can go anywhere.
Like if you're looking for like real photo realism, like real,
like quality aesthetic taste, Reeves a good one.
It's also great with skin texture.
(45:55):
That's another thing, like if anyone's like looking for skin
texture, that to me is it's it nails it, especially with close
up shots. So there's I'm a I'm a fan.
I use it a lot like especially in weevie.
I use it almost exclusively for image Gen. because it's that or
Higgs field Soul is basically asgood as it gets, you know, in
terms of creative capacity. You heard about this one in Beta
(46:20):
Photo Labs? I've seen it pop up on my feed
like I've seen people talk to meabout it.
I have no idea. So this is like an interesting
thing and I don't know if it's, it's too early to say, like at
least from my view, it may maybejust requires some deeper
thinking on it. And if this loads that'd be
(46:40):
great. But the way that I interpreted
it was this can essentially restyle existing photos for
better quality or storytelling purposes.
Like it's almost like you could like me and you could take a
(47:01):
picture together and then this can take that picture and just
do some things with it, whether that's changing the camera or
whatever, but staying very true and authentic to the original
photo. And it's just like this little
slice of a lane, which again, I,I can't tell you how big this
(47:21):
lane is, if it's a commodity or what, but it's just like, OK, so
let me see if I can kind of justshow you guys this, you know, so
let's see. Never miss moment blurred,
chaotic, almost lost. Bring it back with clarity,
detail, touch of magic. So it's taking, you know, it's
almost like a photographer sort of tool versus like an AI tool.
(47:44):
I mean, it does have AI power, you know, components, obviously.
But I think like this is going alittle bit of a different
direction, right? So again, like here's the
original, here's the after. It's almost like you maybe had a
better photographer on hand to keep track of these memories.
Maybe you got a picture of your kid.
They got a booger on their face or something.
I I I don't know, you know, maybe the lights harsh, right?
(48:06):
Like you got this, this backlit thing, which just with these
lights is terrible. And now you've got sort of like
this little highlight thing thatthat's interesting restyle with
moods. I don't know like.
Well, it looks interesting. It looks like a lot of the
photos, like if you were going to take this image on your
iPhone and then let's just say instead you wanted to use like a
(48:27):
more professional lens where you're maybe instead of like the
the iPhone, whatever the base 1 is like you're using like a
you're you're pushing in closer up and using a lens for a wider
field of view. So you have like that sort of
that really good, you know, professional look with the bokeh
added and probably adjusting thelighting skin texture.
Like the one I saw that was really cool in there was like
(48:47):
the people in the dark environment and then hit it with
like the harsh flash, sort of like blown highlights type
thing, which I was like, that's cool because this one right,
Like it's or the one that's about to come up the dog, right?
It's the same thing, black and white.
We're pushing in closer and we're probably happening up the
field of view, right? Like that's like the one with
(49:07):
the the food, right, pushing in closer up field of view,
adjusted lighting. Like that was the one the one
dark 1 to like this direct flashlike sort of.
Yeah, this is. This is funded too by I think
A16, if I'm if I'm not mistaken.So you know, if this is
(49:29):
interesting at all, they have a wait list.
I joined it maybe a couple weeksback.
I just got an e-mail last night that they're rolling out an app
for it for like betas. So I would, you know, if you're
listening to this and an interesting, go ahead and do
this now, this would be a good time to do it.
I don't know. Again, I don't know what this is
yet, but it's interesting. It's a different take that I
haven't seen yet. So, you know, research and
(49:51):
product company building personalized visual that brings
your memories to life to be seen, felt and shared.
You know, again, like remember when we were talking about even
last week, we're talking about different senses being involved
in the future and new, you know,future frontiers of this.
Like how can you start to bring in touch, you know, and you
know, that tactile feel of what's happening around your
(50:11):
smell, right? Like those are, those are things
that probably aren't going to happen relatively soon, but when
they do, like those are game changing things too.
Could you see a world where something like this exists and
then you're able to almost step into a memory?
Yeah, you can, you know, like, Idon't know, man.
I mean, it's definitely interesting.
Definitely interesting. Check out Photo Lab
photola-bs.com. Think that's a think that's an
(50:36):
appropriate way to to cut this one off only cause only 'cause I
got to run, I got to make another another call here pretty
soon, my dude. But this is I don't that's a
great. I just like that use case like
that to me is like creative thinking, not just image
generation. It's like let's.
Haven't seen it. We haven't seen anything like
that before. Yeah.
You know, like we've got the lower models and stuff, but we
(50:57):
haven't seen anything taking existing photos and really just
kind of like reimagining them. And so, yeah, something to check
out. We covered a lot mid journey.
We're going to continue to kind of keep an eye on what's
happening with that. We'll keep you guys up to date
on all the latest happenings toowith with these tools because
they are interconnected, right? Like these things, especially
(51:18):
when you get outside of just personal fun and joy and like
creative stuff. If you putting this into use
cases, professional projects, etcetera, you know by now that
you know, mid journey is a pieceof the puzzle and not the whole
puzzle, right? We've got all these different
things. And so it's important for us to
craft a narrative to where you can experiment with this from.
(51:40):
Here are the tools that are working right now.
Here are the things that you cancombine that really kind of help
you achieve what you're trying to achieve from an automation
standpoint, you know, an efficiency standpoint, etcetera.
So anyway, we'll continue to bring you on that.
Rory, good to see you, man. Stay out of trouble.
Don't step any nails. I can't promise anything.
(52:00):
Just just do your thing. Just do your thing.
But you know, if you're still here, you know the deal.
We got to start doing this in the beginning.
Just like and dance, prescribe, do something like it, comment on
it, send it to your mom, send itto your friends dog.
Poke it with a whatever, do do something.
With a stick, do something. Just something.
If you're hanging out for 52 minutes, you know, come on.
(52:21):
This might be our first episode under an hour, by the way.
Yeah, it's only that's my fault because I gotta, I gotta run.
But it's also the same thing as everyone where we won't, you
know, if you're watching this onYouTube Premium, I won't add an
ad into the middle of this episode.
So you have to. Still listen to ads.
Maybe sometime in the future though.
We. Should think about that.
All right, guys, thanks for joining us.
We'll see you guys next week. Have a good one.
(52:43):
Later, see ya.
And we're back mid journey fast hours podcast episode 52 Rory
Flynn, Drew Brucker. We're going to do a little bit
of mid journey focused features currently available coming down
the pipeline cover offs hours notes.
Then we're going to get into allof the sort of like latest
happenings across the board because there's a lot going on
(00:23):
right now, a lot of stuff. So much, man, It's just like
it's, it's like a feel like it, you know, just taking, taking
grenades from every angle every.Time grenades just in the Yeah,
I feel that. I feel that one in my bones a
little bit. It's just like you, you know, in
our role, of course, which is UStrying to stay on top of
everything and deliver news, butalso then figure out ways to use
(00:43):
this stuff not just for us, but for the clients that we have.
It's just like every time you get good at something and it's
just like bang something new. It's like I figure that one out
and it's all good now. It's not like just like random
stuff, you know, like when two years ago, right, it was like,
you know, this tool might be something.
Yeah, Yeah, it's kind of a blessing.
It's it we're at least that far now that club, you know, these
(01:06):
bigger brands and more brands are getting into the fold
because it's little bit less painful and a little bit easier
and it's still not easy than it would have been 612 months ago.
At least you're right. Like you're right.
I mean the quality across the board's got much better.
We've also, you know, soared to we talked about last time we're
(01:26):
going to talk about VO 3.1 a little bit today to later in the
episode. But like those are how fast
these advancements are coming. And then there's still two more
months in the year that I think plenty is going to happen
between now and then. And then what the hell is 2026,
bro? I mean, we're, I remember when
(01:47):
we were doing this stuff, we were talking about this stuff in
23 and we were already kind of thinking about it.
And it's funny how many things we got right.
And it's funny how many things we didn't see coming, you know,
and it's just kind of been this wild ride.
But I should. Definitely do that at the end of
the year. It's like go back to what we
were talking about in the beginning of the year and
(02:07):
thinking like, all right, this is what's going to happen or
like we're thinking about this and.
We need, we need a producer to Fact Check us.
Like historically, what did we get right?
What did we get wrong? And.
You know, we got a lot, right? We definitely got a lot.
We actually did get a lot right,which is actually very
surprising just because this is like very intuitive, I think in
terms of like what we're thinking could happen and things
(02:29):
that could make sense, but it's also very novel in never been
done before. So like the predictability in
the in that alone is very hard. And so I've kind of been
surprised by some of the things and I don't know, man, I'm, I'm
super just excited about the possibilities going into 2026.
(02:50):
And, you know, maybe we start with mid journey trying to push
the A, you know, before the end of the year, which would be
great to get before the end of the year.
I don't know whether that happens or not, but it did sound
like that's their core focus. It's been sounding like that's
their core focus. And then they're also kind of
(03:12):
seems like 7.1 is just kind of like this flat line thing where
they're just like, hey, if we doit, we do it, we get it out
there, but don't expect anythingother than maybe better prompt
accuracy at this point is what they're saying.
I got interesting, I popped on to office hours for maybe like
20 minutes during it because I, you know, in between calls and
(03:35):
whatever other life we have going on.
And it was I, I heard David say something along the lines of
him, maybe I'm misquoting him, but he just was like, yeah, the
seven, the, the V7 training datawas trash.
And it was like, OK, yeah, yeah,yeah.
And then it's like, So what is the VA training data look like?
Because you know, you do notice it's, it's so weird now, I don't
know if you noticed this, but when I'm doing, when I'm in
(03:58):
there, I either get something that's an absolute banger or I'm
like, what the hell is this? You know, like it feels very
inconsistent at the current moment with all the different
options, the style references, the style codes, the
personalization. I'm not saying it's a bad thing.
It's just like when I just want something that is exactly what I
want. A lot of times the hit rate
(04:18):
isn't as high as I feel like it used to be.
That's probably just me and the way that I'm in my
personalization codes and thingslike that, but.
Yeah. No, but I think it's, I think
it's a that, no, that's a valid point.
Now that we've gotten, you know,more of these tools that become
part of the workflow and the quality of those tools gotten
(04:38):
better and the capabilities of those tools gotten better mid
journey has now sort of like been just a piece of the process
versus the majority of the process, which I think
historically has been the case. Now, I'm not saying that's a a
global universal thing that I'm saying here, because it depends
on what your use cases are. But I think maybe in terms of
(05:00):
like what me and you are doing and probably some, you know,
most of the people listen to this like mid journeys got like
its place now in the workflow orthe process, but it's not the
majority or all of the process in a lot of ways.
Whereas maybe historically it was, you know, and I think to
your point, then it becomes likeyou almost want something that
can be a little bit more predictable and consistent in
(05:21):
some use cases. Is that what kind of what we're
saying? Yeah, like, you know, they, they
mentioned a few things on there.We'll probably get into it, but
it's like, look, I, I like nano banana.
I use it every day. Same dude.
It's, yeah, just that capabilityis great, yeah.
That's I would stay on mid journey all the time if they
could. Just.
(05:41):
Maneuver it, but it it's like I don't I hate to be this.
I hate to be the guy. Now now that I know that I don't
have to use you know O ref and you know and like and like play
with the weights and use the Expparameter.
Bro, nobody was bigger on that than than you.
And so, you know, like, yeah, because it's that's kind.
Of where we see now. Yep, it's.
(06:03):
Like just natural language to change, add, subtract.
Yeah, you know, I mean, so that that capability has been huge.
I agree, man. I think that's a really good
point is where's Mid Journey's lane in that capability?
Because I think at some point ithas to come.
(06:23):
Is it going to be in a similar lane than we've seen right now
with something like Nano Banana where it's just simple language,
like you don't have to be great at prompting to use Nano Banana.
Well, right. I mean, it's just
straightforward vernacular. I mean, you're just like, hey,
look, swap this, keep keep this the same.
(06:46):
So I, yeah, I wonder about that.I think that's a really good
point. The other thing, you know, that
that was kind of catching my attention on the office hours
while I was there too. Just part of it was the redoing
the personalization. They're going to update it
again, which I think is great. And, and of course, the exciting
part about that, that I, that I heard on that was, hey, if
(07:08):
you've got sort of like this warm or this cool, you know, hue
to your images and blah, blah, blah, this is going to solve
that. And it's like, yes, please.
Pink and blue hue to. Your images, I mean, I, I've
been rolling with S 100 since the personalization because I
want to, I want enough of it. And then again, anything above
(07:31):
that, it's just like it's too blue, right?
It's too blue, too pink, and I think that's going to be
interesting to see how they go about that level of
personalization, what that lookslike.
That'll help for sure. But the excitement behind V8 is
ultimately what has me hyped just because I I haven't heard
this level of excitement since 6:00.
(07:54):
Yeah, David's done a pretty chipper on the on the call.
I don't know if Chipper Shimper,there's sometimes he comes on
there and he's like, it seems like he's like morose and like
sort of like, yeah, like we'll get things done, you know?
Then this time he's just like, like happy and excited and I'm
like, maybe things are moving inthe right direction over there
and they're they're feeling goodabout where stuff is.
But you know, I'm when they say it's targeted for the end of the
(08:18):
year, we'll see. We know how.
We know how that works. I don't want to be.
I don't want to be let down again.
What what travel plans you got for the end of the year because
you know, you could start kind of working backwards from there.
Very true, very true. I would, you know, I feel like
we saw. I feel like we saw.
I remember two years ago specifically because I had a
(08:39):
conference in when I was doing the speaking engagement in
Bangkok. That was 23 December and it was,
I think it was like the first week of December.
And I was like, yeah. And I remember saying like
everything I tell you here rightnow, probably going to be
different in two weeks. And they dropped it like the day
after I got off stage. So I was like, huh, if we're
we're following a similar pattern here, it seems like that
(09:02):
would probably be in that range.They might want to get it out
before the holidays. They might just push it to the
end. But I would like it this year.
Yeah, I definitely like it. Yeah, same man.
I, I, I'm really curious to see what that looks like.
And then also, you know, they'rekind of waiting for VA to then
go to that next sort of video model too.
(09:23):
So think those things are interconnected.
There's also sort of this style Finder style creator tool.
So style for style Finder performing well helps users
quickly locate desired aesthetics likely to release
sooner than creator will. While creator may be postponed
as a next Gen. feature, both features closely tied to
(09:43):
personalization and user profilerollouts.
So style Finder, this sounds like I, I mean, I, I thought
this was already what they were calling what was launched, but I
guess that's style explorer style Finder though, what what
is the iteration of that right? Because you can go in here and
(10:05):
you know, we can type colors now, right?
I mean, we can type colors, we can type styles here.
And of course, like my there we go, you know, red illustration,
you know, so there's some level of control you have now.
But what is the ultimate, you know, sort of status, I guess of
what that what that looks like? I'm not really sure what else
(10:28):
they're trying to to do with that unless they, I don't know,
almost break it out like you would like these third party
curated style libraries where it's just like maybe you have
folders or I don't know, I have no idea, but.
Yeah, I would just say if I had a recommendation, just keep it
simple. Like right now to me it's like
simple. To me it's perfect.
I don't. I don't need anymore, I mean.
(10:49):
Maybe there's an explore page similar to what the you know,
you just flip, you're like flip the from like, you know, the
same way as images, videos. Maybe it's styles like in that
same sort of feed type. Is it like that?
Can you filter on the top day? Like can you just filter styles?
Yeah, you could, yeah, you coulddo like top week.
And I mean, so like this is whatI'm saying though.
(11:11):
Like we're already saying that this is this is kind of already
here. I mean, they've been talking
about adding more and more styles, which is great.
So you've. You know you're not going to run
out there. That means they've got billions
of styles. And then we've talked about the
smart sort of search feature youcan incorporate.
We've, you know, I just showed you the, the search, you know,
(11:32):
through word feature that you can do for style.
So I wonder what else is left? Can you, when you go to likes on
here on the explore page, can you filter it just by style or
is that, oh, you can't? All right, cool.
I haven't. I haven't even looked.
So I mean, you've got that. I mean, that's what I'm saying
is I don't really know what else, what else you'd need.
(11:54):
I mean, if you, yeah, it's interesting.
Style blends, I mean style blends are unique, but.
There's to me it's it's like I said, I don't really know.
Is it just adding more? Is it it?
It seems pretty awesome. Like, yeah, that's what I'm
saying. Like to me, I don't know that I
would if it were up to me. And, and again, I don't have all
(12:16):
the context here behind what they're doing, but to me this
would be like something I, I feel like I, I would move on
from for right now. I mean it, it's probably got
what you need. I think this part of it is
interesting if people want to create styles, right, because I
think people do, you know, the style codes are cool, but at the
same time they are, you know, they are pre generated styles.
(12:39):
There's nothing necessarily unique, unique about them.
Like you can't create them from scratch.
So I think that component is interesting, the style blend
things interesting. But yeah.
And then also there's this user profiles roll out, you know,
what does that look like? And I think we've kind of talked
about that is this is this more,you know, discoverability across
(13:00):
other creators and sort of like a little bit of a social media
component or community, you know, kind of experience, but.
What would you want from that touse it?
User profiles. That's a great question.
What would I want from that? Because there's a few things
(13:23):
like there was one thing with ifthere's going to be like a home
feed or something like that for people you follow, like I don't
know how it's going to look, butlike whatever, like on.
Soros, that could be. That could be, yeah.
Because it's Sora Sora's thing. The one thing that I do like is
like seeing when there's like the trending video and they sort
of have the remix threads where it's like, oh, this was the
original video. And then it's like you just keep
(13:45):
swiping and like, here's what people did with it.
Like, you know, like if we saw, if you saw an image right, then
you use that image as a style reference than seeing what you
came up with or something like that, or using the image as an
image reference. Like I sort of like that trail
of seeing the evolution of things that's in there.
Like that's a that's a cool one to me.
It feels like sort of like blockchainy kind of situation, but
(14:07):
profiles right? Like I feel like I don't like, I
don't know. I mean, the last thing I the
last thing I would want I think is that even though I love
midrig is the last thing I wouldwant is another social media
channel to manage. And I don't I don't know what
their appetite is for that currently, but in the past,
right, they've David's pretty much said like we're not going
(14:27):
to do anything. That's that feels like a social
media thing. So, yeah, that's a great
question that you asked though. Like what would you want?
And maybe that's a good thing that we ask the listeners too,
because I don't, I don't really know.
I think to your point, it could be interesting to see, yeah,
what's what's Rory creating and other people that I follow.
(14:51):
But outside of that, what it what is the, what is the real
value there? Not sure.
It's like we, I remember us talking about it a while back
and being like, it'd be cool, but then I'm like, what did we
actually want? I can't remember either.
I can't remember either. You know, do you like the idea
of being able to like search forpeople?
Like that would be one thing. Instead of being like going to
(15:14):
the explore page and finding theusername and clicking on the
username and finding like 8 images.
You know, like it would be cool to see what other people are
doing at all times. Like to know, like, oh, they're
or follow them or whatnot and just see what they're, what
they're posting. Like, like I don't need much
from it. Like if I was just like, I
wanted to go see what Drew was doing.
You know, outside of what I see you post on social Reg 'cause I
think that's. Maybe maybe maybe common tokens
(15:36):
that they use, like maybe there are certain things like that
that could be interesting. Most.
Most using most common settings.I don't know.
I don't know, I don't know. 'Cause I would like to see the
The one thing that this would solve for is that is that like
(16:00):
group of images that never sees the light of day.
Do you like that we posting on? Let's let's that this is
perfect. This is perfect.
I think this is something that we haven't really talked deeply
about before, but I think this is a common problem.
We've all created so many damn images on this tool, and less
(16:22):
than 1% ever see the light of day.
Yeah, but that doesn't mean they're not valuable.
Like, I almost sometimes want tobe.
Like, somebody wants to see someof my work.
And I'm like, I have a hard timepicking out 10 things.
Yeah. Versus like, let me just give
you like a preview of, I don't know, my organized folder of
things I've upscaled. So you can kind of get a, an
(16:43):
idea and diverse taste of thingsthat I've created, right?
Because right now there is no value marker for all the things
that you've created, but you just haven't shared.
And I think there is something there that can be explored, you
know, like how can you make images in general feel more
valuable, maybe repurposable andseen outside of just your
(17:07):
organized folder inside of your own instance, right?
Yeah, because that's how I feel.Like what?
Half the stuff that I want to half the stuff I want to post on
X or LinkedIn or whatever it like doesn't feel like
necessary, you know what I mean?Like it doesn't feel, it just
feels like I'm posting to post. Then it's just like, I liked
this. Exactly so.
And they're like, there is a part of that.
(17:28):
That's great, right? We also know though that, you
know, like there are some peoplethat do that and get good
engagement, but it's just we always like to share something
if it if it's got some value to it and versus like here's what I
did, but this. Might be the Here's what I did
feed like I. Think we need to here's what we,
here's what I did solve. Like there needs to be something
(17:49):
there because otherwise what's happening with 99.99% of images
that are getting created on thistool?
Just like they cost money to generate and then they just
what, hold no value after that. How many times do you go back
and you're like looking for something specific and then you
scroll by like 30 images. You're like, when did I do that?
And it's like, yo, these are good.
(18:11):
That's. You know what happens to me when
I, when I look back at my folder, I, I look back and it
instantly when the dates there, it takes me back.
It's like a time machine. It's like, oh, what did I have
going on in my life at that moment?
I'm able to, like, instantly capture what was happening.
And it's the weirdest thing, right?
(18:32):
Because it like if it's tied into a project or if it's tied
into a certain maybe post that you're doing for social media,
like you can almost take you back and just like, oh shit,
yeah. Like in April, I remember I was
doing this and blah, blah, blah.And it's kind of cool in that
regard to just to like historically annotate the
journey. Yeah, that's what that's maybe
(18:53):
it's all can be part of it. I think it is, you know, as much
as they they call them personal profiles, like is it for me?
Is it to share like, I don't know.
That's why it's, it's interesting, which I think it's,
it's probably good to get like alot of the weird stuff that I
want like in there, you know, because I think everyone's we're
all doing something. If you're posting it on social
media, majority of the people aren't just posting it because
(19:14):
they like it. There are some there are people
that are posting it because theyknow it'll do well.
Like that's there's a differencein that, you know, especially if
you've been on social for a while, you know, what's going to
do well versus what you actuallyreally like.
You know, my, my fringe really like cases are not are going to
get, you know, my, my P code with the, you know, with the,
with the goats and the homesteaders.
(19:35):
You know, that's not going to get abuse, but I some of them I
like because they're a little bit creepy and crazy.
But, you know, I think a space like that just might be nice.
And I'll probably have like thousands of images that'll just
get dumped in there. You know, who knows?
But I'd like to be able to go find Drews.
We need more information on this.
Yeah. And I think this is I, I love
(19:56):
that we brought this up, this point about just your, your
archive of images. What's the value?
How can we extract more value? Like I would if if mid journey
is listening to this, I think hegot something there.
I would put some creative minds in a room and think about how
you can extend the life or even bring breathe life into images
(20:18):
that are otherwise just collecting dust.
And is that something that can be used to increase time on the
site? Or is there some sort of
community driven aspect of that,like repurposing, remixing?
I like I I don't know what it is, but there's something.
Yeah, I'd I'd definitely be moreinclined if I could just like
(20:43):
just like hit the button and it goes to the profile and like
done. That's like I like that one bang
done. Yeah, keep going.
So it's like a again. Then I people probably, you know
what, I, it's weird, like it's like I, you kind of want to have
like friends or like followers, things like that.
(21:04):
Like I don't know if it necessarily like the followers
as much as I like the friends. Like almost like the old, like
almost like the old Facebook days when it was just like that.
Yeah, yeah, you. Know what I mean?
It's like, yeah, I don't need toplay another.
So you can't sit at, you can't sit at this table.
Yeah, no. But I think no, I think there is
(21:26):
something. Even to that interesting
balance. Right.
It's like everybody does followers though.
Everybody does followers though.And yeah, OK, you could follow
me, but I could follow you. Most of the time you don't get a
follow for follow in some cases,right?
I think the friend component is interesting.
(21:47):
Yeah, it's like, I don't want tobe like, I don't want to be
posting to get likes and visibility on there, which is my
own personal opinion. I'd just.
Rather like see, I don't know either.
I don't need another one. That's what I'm saying.
Oh my God. But then.
We're either getting, we're either getting old or we're on
to something. But I I think it's, I think it's
(22:09):
maybe both. Yeah.
OK, so we kind of went through personalization already.
I would say like maybe just wrapping this thing up, couple
quick things. So you've got community events.
They started doing some things in San Francisco sailboat trying
to get people together. If it goes well, they're going
to maybe expand that to other cities, maybe even other
countries. Cool mid journey TV.
(22:29):
So they they have a new sort of feature here where you can kind
of create a video grid displaying real time and you mid
journey TV content. You'll want to not have a crappy
computer if you try to do that, I would imagine so you know,
make sure you have a processor that can handle that.
(22:49):
Let's see. So that's just kind of pointing
that out. Community engagement.
So they're starting to do style rankings again.
If you guys aren't sure about that, I would, you know, you can
get in Discord, get the link forthat and then you know, beyond
Secret Project because nothing new's there.
They are doing merchandising andswag though that they're going
(23:13):
to. It sounds like it's getting
pretty close. So that would be cool.
I don't know what that looks like.
Be cool. We'll buy.
Take my money as usual. Thank you.
Yeah. What else do you want me to buy
in the journey? Throw it on the table.
I mean it's. Not for the money though.
It's not about the money. Just merchants.
(23:34):
Just merchandise. Correct for the fans.
Not profit driven, but they did say that about the year one book
and they charged 80 bucks. I'm just saying, I'm just
saying. But yeah, I think like the
merchandise and swag stuff wouldbe cool.
By the way, we got to, I feel like we got to do something with
merch swag. I did get a a nice little, you
(23:59):
know, sticker mule deal come my way.
Sticker mule? Is that just like a sticker
company? Yeah, yeah, I mean, like they do
stickers. They do some other stuff too,
like decals, key chains, they domagnets, stuff like that.
But they if you sign up for their thing, they'll they do
these like weekly deals and every once in a while you'll
find where you're like, oh, OK, I can get 50 stickers for like
(24:21):
15 bucks. Cool, Yeah, done.
So I got that today through on the mid journey fast hours clock
guy as a sticker and I just ordered that today.
So we're going to we're going toget some of those.
I'm going to send some of your way also.
If you want one of those, maybe just let us know.
(24:42):
I'm not sure how we're going to distribute that.
I'm not trying to turn into the mailman over here.
So I got to figure out the distribution of this.
But yeah, we're we're long overdue.
Like we got to start thinking about that too.
I mean we we could do some cool shit with the merch. 100% like
there's there's so many, if I could pull up one of these
things that I did recently, I have to find it.
(25:02):
Oh man, it was so dumb and so awesome at the same time.
It was I was doing, you know, not to not to get into sports,
but I'm sure you're familiar with the Jackson dart Cam
scataboo show that's been going on for the for the Giants.
If if you've opened up social media and are a sports fan at
all, they're psychos. So I made like a mock T-shirt
and it's like it was actually relatively easy with Nano and
(25:26):
whatever. Like I could, we could do this.
We could. We could make it as.
We could do this as. Need to be so, you know, maybe
T-shirts are in the maybe T-shirts are in the in the
future for everyone. We'll see.
See Hoodie. Season hoodie season is here.
It is hoodie season. It is hoodie season, which I you
know, I don't know if it's as cold by you as it is by me, but
(25:49):
we we. Dropped in the 30s today, so OK,
no, no, it's not. It's not like that.
It's not like that here. It's.
It's bad. This is this is now like hold
on, wait, let's let's let's do this real quick.
I'll show just this. Nope, that's not it.
Never mind. We'll go back-to-back to regular
scheduled programming. I was going to pull up the
(26:10):
little nano thing but. I'm kind of just, I'm kind of
disappointed now, to be honest. There's there was.
So I had so much fun with it. It's so dumb and I'm just like
enjoying the hell out of. You showed it to me.
Yes. Did I?
That was cool, yeah. Where is it?
I have so many. I have to go through like all of
(26:31):
my weevie, sort of all my weevieworkflows and like wreaths.
There's so many here that just have like untitled.
I'm like, what did I even do there?
I don't know. See, there's your, there's your
problem, there's your problem. Organization.
Well, let's, you know, let's getit.
Maybe maybe let's get into so, you know, mid journey.
We've we've kind of covered that.
Let's get into maybe some of theother updates happening, right.
(26:53):
We, we did cover Sora 2 quite a bit last time around.
It was, I think it just launcheda day or two before we had
talked about it. Right after we got done talking
about it, they started to kind of like peel back, you know,
they they started to really start to put all the, the IP
stuff back in the box, right? I mean, you couldn't, you
(27:14):
couldn't generate basically anything that could be
considered IP after we got off. And I I think it's remained that
way. I haven't been in there the last
few days, but that was that was sort of big.
Any other like big takeaways from sort two though since we
(27:35):
talked about that last time? Yeah, there was some cool stuff.
You know, I think some of the the IP stuff, I, I might have
had a hand in that getting the Japanese government to respond
to them. My Super Mario video went like
way more viral than I thought itwould.
And every time I opened a socialmedia page where there's
Instagram or TikTok, I'm seeing it.
(27:56):
I'm like, damn it, this isn't what I wanted to happen.
It's like one time I use IP, right?
And it's like they can never do that, OK?
Tell me, tell me if you feel thesame way, but I would rather
posts not go super viral. Like I, I want them to do well,
but there's like this threshold that exists where when it goes
(28:20):
truly viral, it then expands beyond people kind of like you
and the look alike audience and all that and starts to get into
just like the average people that probably you don't align
with. And that's when you start
getting people that are nasty and they don't understand it.
And there's polarization, there's controversy.
(28:41):
You. Know.
It's just like it, it just gets stupid, man.
I mean, I, I do you feel the same way?
I mean, like there's like a level of where I want it to be
and then there's that level where you're just like, fuck,
man. Like it's kind of annoying, you
know, it's, it's, it's really kind of annoying at that point.
I got death threats for a Super Mario video, you know, like come
on. Like it's like I got not one
(29:03):
like multiple for that thing andI'm like.
That's we, are we. Being real here, can we not just
have a little bit of fun? Everyone lighten the like
lighten the fuck up. Sorry for my language.
It's like not that serious. And I think everyone if you're
throwing around like legit deaththreats because of an AI
generated stupid video that has no purpose other than for social
(29:28):
media entertainment. Boom, boom, just drop it right
there 'cause like that's the, that's the thing that I think
people struggle with is just like, there are certain things
like that where it's just like, it's just cool that you have the
ability to kind of, you know, doyour own unique thing using that
theme or that, you know, that character, whatever it is.
(29:50):
But outside of that though, it'snot like you're sitting here and
you're trying to monetize the video.
You're not trying to create a Mario Brother world outside of
this. And you know, like, so let's
take it for what it is. Like it's, it's just kind of
like this opening a gift on Christmas kind of thing where
you're just like, oh, this is cool.
Like let me see what this does. Yeah.
(30:10):
OK, right. Like same with the Studio Ghibli
stuff. Like did what happened after
that? I mean, people were pissed and
then now what? What no one's talking about.
But you know why? Because it was just for, you
know, it's just like this moment, this micro moment in
time, we're just like, oh, this is cool.
Like because unless you were an animator or somebody that's
doing the drawings for Studio Ghibli or working there, you
(30:33):
would not be able to create or have a hand in anything like
that, right? It's just like this novelty of
being able to do something you could never do before and show
it. And that's what it is.
Hop on a trend. That's all it is.
Like all this stuff with the social media stuff, like you
know, it's it's here one day, gone the next.
Like the Studio Ghibli stuff lasted for a week.
You haven't heard about it sincethen, right?
Like it's just like everyone overreacts as if this is some
(30:55):
like giant microcosm of society and it's like, let's just get
real. Like it's just the tool came
out, everyone wants to use it, they're testing the capabilities
and then it's going to forget about it.
And then VO3 releases and everyone goes back to doing the
VO3 stuff. Like it's not, it's not life or
death when it comes to. This it really isn't.
Unfortunately, people feel like,you know, the end of the world
and the end of like I had AI sawmy aunt when I was, you know,
(31:19):
recently she was talking about like the end of creativity and
like no, no thought and like anything.
And I did. I did come up with a you might
like this one. There's a mid journey deep hours
conversation where? I was like.
I had a couple glasses of wine, so I was like real deep thinking
at that point. You know, it's like I was like,
well, at this point I think we've shifted from finding the
(31:42):
right answer with critical thinking to finding the right
question. It's like when everything can be
answered and it has 100% accuracy, which majority of
times it at some point it will. And it.
Doesn't it doesn't matter how you get to the answer.
It matters what you're asking, right?
It's like, what are, what do we ask?
Like you have to actually think to ask good questions.
(32:02):
You can't just, you know, there been an interview like with a,
with a potential employer and they're like, what questions do
you have at the end? And you're kind of like, I don't
know, I just want to get paid. But at the same time you have to
ask some good ones to like either seem like you were paying
attention or like to really likeor you are naturally curious and
you want to know the people thatask the better questions.
(32:25):
That ends up having a lot betterof a result, I think most of the
time. But I just feel like that's like
that's where we're heading. It's like, who is asking the
best questions? Who's trying to problem solve?
Who's thinking of the the craziest things?
Can we do this? Can we not do this like, you
know, so I think that's sort of like the shift of where this is
going from macro level deep hours.
Yeah, I like that. Yeah, right.
(32:48):
I like that. Yeah.
I think that's a great point, man.
I think that's a great point. Questions are hard.
You have to ask, you have to know what you're asking.
Like have you ever been on a sales call?
Anyone here who's listening, who's been in sales, right when
you started sales and you're just like reading the script and
like you don't know how to direct the conversation or ask
the right questions to get to like the end result.
Once you've done it for, you know, a couple months, you're,
(33:10):
you're hitting like home runs with questions.
It's like you, you know exactly what to ask to get the right
response, to get the right information.
And that's where the wind is. It's not in reading the script,
asking the right questions to get people to tell you stuff or
to like reveal things about themselves or the business that
they wouldn't readily admit. So it's, you know, there's,
(33:32):
there's a, there is a pristine art in asking questions.
And I think it just like prompting, yeah, essentially
what it. Is Yep.
Rant over. Rant over.
Well, that's good. No, I mean, so, so sore.
Two. Yeah.
I mean, and then you had VO3 drop 13.1 drop what?
(33:53):
No, no later than a week later, which we were thinking maybe
there was four. And then it was like right after
we talked about it is like 3.1 there, not four.
And is this true? You know, is this just a rumor?
Seems like Google's been pretty bad with keeping these these
rumors. I almost wonder if that's part
of the strategy. Yeah.
(34:14):
So, you know, the three-point one thing landed, which I don't
know, feels like a huge jump, but it is a jump, right?
I mean, you've got certain things that this now brings to
the table. I think it's, you know, it's the
longer piece of it, right? Like I think you can create
videos up to Is it a minute now?Minute you can just end up to a
(34:35):
minute. It's it's very similar to what
like a mid journey version 5 to 5.1 would be where it's not.
They didn't, to my understanding.
Yeah, little, little little tweaks.
Better editing maybe? Like a future edition?
Well. You did get the, you did get the
start and end right frames, which is probably I guess the
biggest piece of it. Because.
(34:56):
You had to go with the VO2 before that, so I think, you
know, you finally got that. Which is nice.
It's it's, it makes it so much better and then you know, really
it's like not an aesthetic upgrade in terms of like what
VO2 to VO3 was. It's more just like I think it's
built on the same architecture there, but it's like adding the
different features to it where? Yeah.
Touting better sound. It was just, it was like when
(35:18):
you were in there before too. It was just like, it was just
kind of a pain in the ass 'causeyou're like, you know, like 16
by 9 versus 916 there, You know,you had to be doing, you know,
there were certain things that you had to do.
Yeah. And 16/9 or 9/16 and they didn't
have the same capable one had to, you know, be switched over
(35:39):
to a different model, you know, or you know, you didn't have the
ability to add the ingredients part.
I think ingredients is part of it right now where you've got
that. And so so it's like kind of
everything now coming available to VO 3 is probably really what
this update is in addition to longer the longer videos, right
sound a little bit maybe better I've heard, but.
(36:02):
They have VO4 ready I'm sure like you know, it's just it's
just sitting there waiting for the next.
Like when did we get? When did we get?
When did we get 3? Do you remember?
3 was probably around like June or July ish.
I would say just. Yeah, like the cycles now.
Public companies. So public companies are going to
get a big drop per quarter, likeper.
Quarter now especially rolling in from a stock perspective.
(36:22):
Yeah, and investment and all theother stuff that goes on like
you see like, oh, we hit October1.
What is October one beginning ofQ4 we get Sora and then we get
VO 3.1 and then watch everyone else release their stuff that
they're going to have. And then, you know, January
rolls around, you have some major drop.
They'll do like little incremental releases up until
the next quarter and then drop something big.
(36:42):
Right. So it's it's sort of that seems
to be the dev schedule and it probably could expand.
It could probably it's going to speed up.
But that seems to be like the the play like there was I think
it was March or April when you got when we got like the
original, like Gemini Chachi BT image, like those sort of like
image editors. And then it was again in, you
(37:03):
know, I think it was either Juneor July also, no July, July
around August, maybe I forgot that we got the second round.
So it's like you can see the consistent sort of dev schedule
that it feels like they're pumping out, but.
Yeah, I. Think this one's a good one.
You know, Google's just again, they're just, they're just
(37:23):
waiting. You know, they have that.
They have everything they ever need.
Like I think the view of 4 is probably going to be real
awesome. I mean, yeah, yeah.
But. I mean.
Interesting though, it's again added things that we didn't know
we wanted, like I didn't know I wanted, like really awesome
edited stuff that like writes script.
(37:44):
But the one thing that still to me is like where Sora has head
and toes or head and shoulders above everything else is humor.
Like it. It's the first tool that
understands like humor. That's a good point.
Having to ask for it. So yeah.
Timing, like some of the things that the script the scripting
writes, is. It's got some creative.
(38:05):
Yeah, it's definitely got some creative.
I don't want to say imagination,but it's it's, it's it
definitely has built in imagination there.
And I, I don't know if that's the right word, given that it's
operating in some sort of algorithmic programmed function,
but it feels that way because toyour point, you know, you don't
have to say a lot and you could get something that is uniquely
(38:27):
funny, right? It doesn't sound like a ChatGPT,
you know, one liner, you know, like straight out-of-the-box,
you know, you can one shot something that could be pretty
funny. It's good.
Yeah. So I think I think that's a
really good call out of something that is a novel thing
that we haven't had yet, right. That is probably then now the
(38:48):
norm in table stakes moving forward.
I don't know if we talked about it on this on this podcast or
another one where it was like, what's the last frontier?
And I was like humor because like nothing can do it yet.
Like without me having to like direct every little piece of the
humor like it'd actually be funny.
Like Mini Max 1 had some like goofiness to it, which was
(39:09):
funny, like it understood a little bit of comedic timing.
But Sora definitely gets that. And that's what brings the
masses in, right? It's fun, not like serious
filmmaking. Like fun is what brings in more
users and then people get into serious filmmaking, right?
So I think that's that's they did a good job.
Like I think they did a great everyone's a dude, you know
(39:30):
their social platforms. Like I don't know, but I think
it's funny to go on there and like just scroll through and
just look at all the ridiculous stuff.
Like it's, it's hilarious knowing that it's all AI in one
place. I don't have to think, is this
real or is this not real? Like I know it's fake.
I know someone came out with it.You know what, going back to
that social thing, man, there's something not to get too, too
(39:51):
far off track, but I think of the last few social new social
tools that have come around and I'm just not excited or have
this this long like this long term enthusiasm and attachment
(40:13):
to to stay on there. So, you know, threads, even
TikTok. You know, like this like sore,
like I think the next big iteration of whatever social
media channel or whatever that bubble that category is, is
going to have to be dynamically different.
(40:33):
It's going to have to be uniquely different.
And that was kind of just what brought me back to, you know,
you're talking about the friendsthing verse follower.
It's just like another thing where I get a bill of follower
count or do this to get people to see the stuff.
It's just like that doesn't feellike the future at this point.
Well, if you take the followers out of it, you take a lot of the
business out of it, right? Like to me, that's that's
(40:54):
important or that's just maybe like a thought I've had.
If I, if I didn't have to grow afollowing, then there's no way
to sort of monetize a following,right?
Like that's what you're monetizing is eyeballs, right?
It's at the end of the day, that's what it is.
You're just trying to move eyeballs from one place to the
next. So like take the business out of
it and just have like friends. Like it's like you're connected
trading phone numbers, you know,like that's really to me more
(41:16):
like personal and like less about like scale, which I think
everyone's always trying to likeimmediately.
How do we take this as marketers?
How do we take this ambassador as the shit out of it?
Kind of like what we did, But it's it would be nice because I
don't want to have ads. I don't want to have like, you
know, saying this the other day,like to I sent this to to min
(41:38):
right to to our friend Mindo. There was like all these other
tools that like charge these, you know, these fees and
whatnot. Nothing pisses me off more than
like paying for YouTube Premium.Sorry, YouTube paying for
YouTube Premium. And then like, oh, you don't
have to worry about the ads. And then everyone just natively
builds the ads into their videos.
So I still have to watch them. So it's like I'm paying but I'm
(41:59):
still watching. Ads, right?
We find we find a way to get stuff in there no matter what as
marketers, and that one is so annoying to me.
I don't want it anymore. I don't want.
I just want a space. Advertising free.
Yeah. Don't want to be bombarded by it
(42:19):
at all times. Well, yeah, so I mean, VO 3.1
maybe maybe the other thing we should touch on too, as we kind
of like wrap is like getting into some of these other things
that that came through there wasRunway, you know, this whole
piece of it with apps. So they've got sort of like all
(42:40):
these different breakdowns, you know, apps, you could remove
something from the video, you can reshoot the product, you can
add dialogue, you can upscale video, you can change the image
style. I think they had another batch
too. Yeah.
Change the weather, change the background, change the time of
(43:02):
day, which I mean, I think theseare all just, again, it's just
like editing the video, but still very, very interesting
and. It's a nice, I think it's a nice
touch for for like see, this is I like when they do stuff like
this because runway always seemsto be like the first one to sort
of think about it a little bit, if that makes sense.
(43:25):
Because like, yeah, you have a tool like a lef when it's
unlimited. I don't know what to actually do
with it. So break it out into little
micro tools that now it's like, this is what you do with it.
You know what I mean? Sometimes sometimes like these
these. They got to translate it from an
engineer to A to a user. Spoon feed like we just need
some digestible things. So this to me is a great idea.
(43:46):
It's a great point, dude. It's a great point.
So you had that. There was also, you know, big
thing with Reeve, which I don't know that a lot of people heard
about and I honestly haven't been in there yet, but I've been
meaning to and which is like, you can now do some other things
in in Reeve. I I think they're like calling
(44:06):
this almost like a relaunch of the platform in some ways, but
they're able, you know, now you can do sort of like this edit
any image kind of thing. So it kind of feels like maybe a
little bit nano banana ish in that sense too.
And then you and I both talked about Reeve mostly offline, but
I think we both agree that this,you know, like Reeve does have
(44:29):
really good image quality baked into it, probably one of the
better ones, you know, that thatare out there.
And so this is this is maybe particularly interesting too,
for those of you that haven't been in there in a while, maybe
this is a great time to revisit the capabilities.
This this was the one I think that caught my eyes sort of like
this reverse engine search. I think this is how I what what
(44:51):
wait, is this the same Reeve? That was like the moment that I
had, I was like, wait, the same Reeve.
Like you can just like reverse searching, you know, images now
for items of clothing that you could potentially buy or
whatever, you know, kind of feltlike a little bit of it's like,
oh snap, like this is different.That is.
Cool, I didn't even think of that as like AI.
(45:12):
Didn't see that post but that's a good one.
I. Thought that wasn't like that
lot. That's for anyone.
That's not for anyone that's looking for like a mid journey
ask solution to for, you know, let's just say you're working in
weevie or you're working in, youknow, a, a workflow building
tool. Revis, probably the closest
thing to a quality of mid journey.
(45:34):
It's not going to be like flux where everything looks just
awful in my opinion, but you know, it's it's the closest
thing you can get, not on the not on the breadth of style and
like potential of mid journey. We can go anywhere.
Like if you're looking for like real photo realism, like real,
like quality aesthetic taste, Reeves a good one.
It's also great with skin texture.
(45:55):
That's another thing, like if anyone's like looking for skin
texture, that to me is it's it nails it, especially with close
up shots. So there's I'm a I'm a fan.
I use it a lot like especially in weevie.
I use it almost exclusively for image Gen. because it's that or
Higgs field Soul is basically asgood as it gets, you know, in
terms of creative capacity. You heard about this one in Beta
(46:20):
Photo Labs? I've seen it pop up on my feed
like I've seen people talk to meabout it.
I have no idea. So this is like an interesting
thing and I don't know if it's, it's too early to say, like at
least from my view, it may maybejust requires some deeper
thinking on it. And if this loads that'd be
(46:40):
great. But the way that I interpreted
it was this can essentially restyle existing photos for
better quality or storytelling purposes.
Like it's almost like you could like me and you could take a
(47:01):
picture together and then this can take that picture and just
do some things with it, whether that's changing the camera or
whatever, but staying very true and authentic to the original
photo. And it's just like this little
slice of a lane, which again, I,I can't tell you how big this
(47:21):
lane is, if it's a commodity or what, but it's just like, OK, so
let me see if I can kind of justshow you guys this, you know, so
let's see. Never miss moment blurred,
chaotic, almost lost. Bring it back with clarity,
detail, touch of magic. So it's taking, you know, it's
almost like a photographer sort of tool versus like an AI tool.
(47:44):
I mean, it does have AI power, you know, components, obviously.
But I think like this is going alittle bit of a different
direction, right? So again, like here's the
original, here's the after. It's almost like you maybe had a
better photographer on hand to keep track of these memories.
Maybe you got a picture of your kid.
They got a booger on their face or something.
I I I don't know, you know, maybe the lights harsh, right?
(48:06):
Like you got this, this backlit thing, which just with these
lights is terrible. And now you've got sort of like
this little highlight thing thatthat's interesting restyle with
moods. I don't know like.
Well, it looks interesting. It looks like a lot of the
photos, like if you were going to take this image on your
iPhone and then let's just say instead you wanted to use like a
(48:27):
more professional lens where you're maybe instead of like the
the iPhone, whatever the base 1 is like you're using like a
you're you're pushing in closer up and using a lens for a wider
field of view. So you have like that sort of
that really good, you know, professional look with the bokeh
added and probably adjusting thelighting skin texture.
Like the one I saw that was really cool in there was like
(48:47):
the people in the dark environment and then hit it with
like the harsh flash, sort of like blown highlights type
thing, which I was like, that's cool because this one right,
Like it's or the one that's about to come up the dog, right?
It's the same thing, black and white.
We're pushing in closer and we're probably happening up the
field of view, right? Like that's like the one with
(49:07):
the the food, right, pushing in closer up field of view,
adjusted lighting. Like that was the one the one
dark 1 to like this direct flashlike sort of.
Yeah, this is. This is funded too by I think
A16, if I'm if I'm not mistaken.So you know, if this is
(49:29):
interesting at all, they have a wait list.
I joined it maybe a couple weeksback.
I just got an e-mail last night that they're rolling out an app
for it for like betas. So I would, you know, if you're
listening to this and an interesting, go ahead and do
this now, this would be a good time to do it.
I don't know. Again, I don't know what this is
yet, but it's interesting. It's a different take that I
haven't seen yet. So, you know, research and
(49:51):
product company building personalized visual that brings
your memories to life to be seen, felt and shared.
You know, again, like remember when we were talking about even
last week, we're talking about different senses being involved
in the future and new, you know,future frontiers of this.
Like how can you start to bring in touch, you know, and you
know, that tactile feel of what's happening around your
(50:11):
smell, right? Like those are, those are things
that probably aren't going to happen relatively soon, but when
they do, like those are game changing things too.
Could you see a world where something like this exists and
then you're able to almost step into a memory?
Yeah, you can, you know, like, Idon't know, man.
I mean, it's definitely interesting.
Definitely interesting. Check out Photo Lab
photola-bs.com. Think that's a think that's an
(50:36):
appropriate way to to cut this one off only cause only 'cause I
got to run, I got to make another another call here pretty
soon, my dude. But this is I don't that's a
great. I just like that use case like
that to me is like creative thinking, not just image
generation. It's like let's.
Haven't seen it. We haven't seen anything like
that before. Yeah.
You know, like we've got the lower models and stuff, but we
(50:57):
haven't seen anything taking existing photos and really just
kind of like reimagining them. And so, yeah, something to check
out. We covered a lot mid journey.
We're going to continue to kind of keep an eye on what's
happening with that. We'll keep you guys up to date
on all the latest happenings toowith with these tools because
they are interconnected, right? Like these things, especially
(51:18):
when you get outside of just personal fun and joy and like
creative stuff. If you putting this into use
cases, professional projects, etcetera, you know by now that
you know, mid journey is a pieceof the puzzle and not the whole
puzzle, right? We've got all these different
things. And so it's important for us to
craft a narrative to where you can experiment with this from.
(51:40):
Here are the tools that are working right now.
Here are the things that you cancombine that really kind of help
you achieve what you're trying to achieve from an automation
standpoint, you know, an efficiency standpoint, etcetera.
So anyway, we'll continue to bring you on that.
Rory, good to see you, man. Stay out of trouble.
Don't step any nails. I can't promise anything.
(52:00):
Just just do your thing. Just do your thing.
But you know, if you're still here, you know the deal.
We got to start doing this in the beginning.
Just like and dance, prescribe, do something like it, comment on
it, send it to your mom, send itto your friends dog.
Poke it with a whatever, do do something.
With a stick, do something. Just something.
If you're hanging out for 52 minutes, you know, come on.
(52:21):
This might be our first episode under an hour, by the way.
Yeah, it's only that's my fault because I gotta, I gotta run.
But it's also the same thing as everyone where we won't, you
know, if you're watching this onYouTube Premium, I won't add an
ad into the middle of this episode.
So you have to. Still listen to ads.
Maybe sometime in the future though.
We. Should think about that.
All right, guys, thanks for joining us.
We'll see you guys next week. Have a good one.
(52:43):
Later, see ya.
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