In this episode, host Bernie Borges is joined once again by visibility and branding expert Michelle B. Griffin, who last appeared on episode 106. Since then, Michelle has evolved her signature message—“visibility is not vanity, it’s value”—into a powerful new framework she calls “Own Your Lane.” Michelle breaks down the LANE framework, which guides individuals and organizations to gain clarity on their unique strengths, elevate their authority, and bring real value to others by confidently “putting yourself out there.”
🗝️ 3 Key Takeaways:
1️⃣ Visibility is Value, NOT Vanity: Putting yourself out there (PYOT) isn’t about self-promotion; it’s about sharing your unique expertise and perspective so others can benefit. If you keep it hidden, someone else loses out.
2️⃣ OWN Your Unique Lane: Michelle's LANE model—Launch your vision, Articulate your edge, Nurture your brand, Elevate your authority—applies at any career stage, whether you’re in transition, leading a team, or building a legacy.
3️⃣ Mindset + Action = Impact: Developing a daily mindset practice (affirmations, prayer, reminders) strengthens confidence, but nothing replaces action. Document your vision, create a plan, and start sharing your story NOW—not "someday."
Main takeaway: You don’t have to wait for the perfect moment or title. Your experience, skills, and story are needed today. Embrace visibility with intention and purpose because your voice brings value to the world.
Connect with Michelle B. Griffin
Website
Own Your Lane Podcast
Books
LinkedIn
Instagram
Connect with Bernie Borges
Email: bernie@midlifefulfilled.com
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Music attribution:
Old Bossa Twin Musicom
Suno
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