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October 13, 2025 62 mins

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**🎙️ Podcast Show Notes:

What if the fastest way to win more keys is to hand clients your keys—on your terms? In this episode, we sit down with Laura Tierney of ShopLoaner.com to break down how collision and auto repair shops can take control of one of their biggest bottlenecks: rentals. From slow insurance claims to unavailable third-party cars, we explore how a shop-owned rental fleet can turn frustration into a streamlined, profitable system that locks in jobs and elevates customer satisfaction.

Laura walks us through the complete blueprint for setting up your own fleet the right way—from forming a separate LLC for liability protection, to properly titling and insuring vehicles, to using airtight rental agreements that handle ID, insurance, and e-signatures in minutes. You’ll learn how a cloud-based platform automates pre-checks, captures credit cards securely, tracks fuel and damage, and keeps your entire team aligned with color-coded scheduling.

The payoff? No more waiting on outside rental agencies, no more losing repair jobs because a customer’s coverage ran out, and no more juggling paperwork. Just a clean, controlled process that builds loyalty, boosts reviews, and adds a new profit stream to your business.

4       Key Takeaways:

🗝️ Own the Experience: Stop relying on third-party rentals—take control of your customer’s   journey and your schedule.

🗝️ Protect & Simplify: Separate your rental LLC, set up insurance properly, and use smart agreements that safeguard your shop.

🗝️ Automate the Workflow: Modern rental software handles pre-checks, payments, and fuel recoup—no headaches required.

🗝️ Profit from Convenience: Every rental becomes an opportunity—whether through insurer reimbursement or direct-to-customer rentals.

Ready to boost revenue, win more repairs, and make the rental process work for you? Tune in—you’ll never look at “loaner cars” the same way again.

GUEST CONTACT

Laura Tierney – lbtierney@hotmail.com – ltierney@arsloaner.com

Website  – https://www.shoploaner.com/     

LinkedIn – https://tinyurl.com/pv3xr5t8

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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Rick (00:00):
So if you're a shop owner that ever wondered if there's a
simple bolt-on revenue stream uhthat you can add to your
collision or auto repairbusiness, or if you're wondering
if there's an easier way tomanage that whole shop owner
rental car process withoutlosing your hair or your profit,
then this episode's for you.

(00:26):
Welcome to the Mind Rent Podcastwith your host, Rick Sullivan,
where minor adjustments producemajor improvements in mindset,
personal growth, and success.
This is the place to be everyMonday, where we make small
improvements and positiveactions in our business and
personal lives that will make amajor impact in our success,

(00:46):
next level growth, and qualityof life everyone.
Hey, what's up everybody?
Welcome to the MindwrenchPodcast.
I'm your host, Rick Selover.
Thanks so much for stopping in.
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(01:30):
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(01:52):
free, and you can unsubscribe atany time.
I think we can all agree that2025 has not been a stellar year
in collision like the previousfour years post-COVID, right?
Claims are down, insurancecarriers are clawing back labor
rates and refusing to pay formany needed procedures, and
other economic factors are atplay.
Through the first threequarters, shops have been

(02:12):
racking their brains on whatthey need to do to get more
business during the slowdown, orshould they do more
advertising, or go after somefleet business, or head a detail
department, or start an ADAcenter, or what?
All good ideas.
But what if you could add asteady income stream to your
business and recapture dollarsyou've been paying out for years
while simultaneously capturingmore keys?
Well, this week's special guestis Laura Tierney, owner of ASR

(02:36):
Loaner and Shoploaner.com.
And she's going to share thishidden gem of an add-on business
to your collision and autorepair shop.
There are so many awesomeadvantages to adding your own
rental car program to yourexisting business.
So stay tuned, and Laura willexplain all that for you today.
Hey, what's up, everybody?
Welcome to another episode ofMind Wrench Podcast.

(02:57):
I'm your host, Rick Selover.
So if you're a shop owner thatever wondered if there's a
simple bolt-on revenue stream uhthat you can add to your
collision or auto repairbusiness, or if you're wondering
if there's an easier way tomanage that whole shoploaner
rental car process withoutlosing your hair or your profit,
then this episode's for you.
Uh this week's special guest isLaura Tierney, owner of

(03:20):
shoploaner.com.
An easy to use uh complete carrental software program that's
been helping small dealers andauto repair shops uh manage that
piece of the business for thepast decade.
So uh without any further ado,Laura, welcome to the
Mind Wrench Podcast

Laura (03:36):
Hi, Rick.
Thanks for having me.

Rick (03:39):
Glad to have you here.
So um I did have uh I have aclient I work with that did
recommend um your services, andhe's been doing really well with
it, and he can't uh can't stopuh bragging about it.
So I thought you'd be a perfectperson to have on the show.
Um as as we went throughprobably you know the first half

(04:01):
to three quarters of this year,most shops were down, they were
slow.
They're all looking for what doI do?
I I need to make more money andand I I need to make some
improvements to my business, andeverybody's kind of lost on
what steps to take.
And I was always thinking ofthere's you know, I know there's
always add-on businesses shopsshould add or could add, but
anyways, this one seemed like areally good opportunity, and I

(04:24):
thought it even though it's alittle late in the year, um
shops are not flush again andthey're not busy with backlogs,
so I think this is a great timeto talk about this.
Uh especially before SEMA.
So um but if you could beforewe jump into it, uh can you give
me a little background on onyou and kind of how you got to
the point where you are now withShopler?

Laura (04:46):
Sure thing.
So um again, my name's LauraTierney, and I am an owner at
ShopOwner.
Umriginally going way back, umour company was a couple of
computer consultants, and Iactually worked part-time um

(05:06):
just helping them manage theirclients, while I was also a
part-time teacher.
Um, we had one of our clients,was a new car dealership group,
that had the problem of keepingtrack of customers they were
putting in the their courtesytransportation vehicles and
filling out the necessarypaperwork for that, which is a

(05:27):
headache, especially if you'refilling out forms and
triplicate.
Now, this is way back when umyou know paper was you know a
very common thing that fill outeverything on paper in the 90s.
We wrote a basically what Iwould call a form filler for
them and help keep us track ofsome basic data in DOS.

(05:49):
So, anybody who's too young toknow what DOS is, if you've seen
an old movie with the blinkinggreen cursor uh on the computer
screen, that's how the programoriginally worked.
Um, so the same dealershipgroup wanted to just keep
putting it in more and morelocations, and finally, in like
the mid-2010 to 2015, um, wejust finally proposed a solution

(06:12):
that, hey, why don't we rewritethis as a cloud-based solution
uh with a little bit uh more youknow amped up features to help
you keep track of the vehicles,all these other things that go
along with having the cars, andthen you know, rather than you
putting it standalone in allthese different locations, we

(06:33):
can help you even with thestoring the data, which by the
way, that's part of the bigproblems when you have
everything standalone and you'retrying to figure out a great
way to store all this data andnever lose it.
And again, we don't need to goback in time, but that was an
issue.
So now we can have thiscloud-based solution where all
your data is stored in the cloudsecurely, and we can make your
life easier.
We want to do this, we willprogram it, we will create the

(06:56):
product with the understandingthat we are going to market and
sell this as a software, monthlysoftware subscription.
So we launched it as ARS loanerin 2015, and our main target
was new car dealerships.
Um, that was great.
We worked in the OEM world andserviced several of the major

(07:18):
manufacturers in theirdealerships.
Um and then 20 uh 20 hit, andwe all know what happened that
year, COVID.
Um, so we had a handful ofshops using this program, but
didn't really understand upuntil this point how many shops
actually have loner or rentalfleets that they keep.

(07:40):
Um, in 2020, everything kind ofexploded because all these shop
owners who did have thisalready kind of established in
their shops, they did not theywanted to keep cars flowing in,
they wanted to keep fixingcustomers' cars, but they were
pretty much told you can't havepeople in the waiting room, you
know, all these type of things.
So um they needed a way tobasically virtually fill out

(08:06):
paperwork, and they never hadgone down this road before.
I did a couple podcasts forshop owner groups that had found
out about me and just startedto kind of snore ball and get
bigger and bigger in the shopworld.
So we decided to spin offshopler.com after 2020, and the
main reason we spun off thisseparate um basically brand is

(08:30):
it doesn't have any lessfunctionality for shop owners,
it's more geared though to shopowners and less geared toward
dealerships.
And the main reason being theonly thing I can really explain
is that when you work in the OEMworld, the OEMs kind of dictate
from above what has to happen,um, different requirements,
different things that shopowners really don't need to

(08:51):
worry about.
So we then, like I said, spunoff shop owners so that it was
more shop friendly, all theselittle things that kind of pop
up because you know the OEMsdecide, you know, that you know,
courtesy transportation fleethas to run a certain way.
Shop owners really don't haveto worry about that.
So that was the main reason uhfor the different branding.

(09:12):
And since 2020, I would say ourcustomer base has not quite,
but almost flip-flopped.
Uh, we're we're almost at 50-50for shop owner versus Air Us
owner now in um the number ofcustomers that we have.
And I just like to add, I lovethe shop world because it's a

(09:33):
place where again everybody getsto make their own decisions.
Um, if we do a really good jobfor a shop owner, you know, it's
very likely that they're gonnarecommend us to other shop
owners, and um, there's nolimitations in the vendors that
they can pick, if that makessense.

Rick (09:49):
Oh, absolutely.
Yeah, I I I've dealt withdealerships, I've dealt with uh
regular collision centers and inindividual body shops for
decades, and I know there's amassive difference in how
dealers operate just becausethey are, you know, they're
selling a brand from amanufacturer, and there's
certain things that they haveto, you know, uh stick to,
right?
I so I totally get that.

(10:10):
Um, and you will find a muchmore open platform in the
collision world.
Uh shop owners are they're allindividuals, they're all unique.
Uh but when something works forthem, man, they love to brag
about that to all their alltheir counterparts out there.
So it's a good thing, right?

Laura (10:26):
It's a great thing for us.
Um, like I said, in the OEMworld, we could we could be
eliminated by an entiremanufacturing, you know, because
they've decided that they'regonna choose just one vendor.
Um, so that never happens to usin the shop and collision
world.

Rick (10:41):
Right.

Laura (10:42):
Not so far anyway.

Rick (10:43):
No, so it and from what I've seen, Lori, my background
as a distributor for over threeor over three decades, is most
shops, most collision shops.
I didn't call on auto repairshops.
I'd seen a couple of them, andI knew some and I have friends
that have some, but uh for thecollision centers, uh, not many
people had a program for loanersor for rentals, right?

(11:05):
They just did.
They usually used you know,enterprise or budget, or you
know, one of the rental thebranded rental car companies out
there, uh or whoever theirinsurance carriers recommended
that they use.
And I use the word recommendedsoftly.
Um so why would a repair shop,so an auto repair or a collision

(11:27):
shop, why would they need theirown rental car program?
What what what would be thepurpose of that?

Laura (11:34):
Well, it's it's multifaceted.
So let's just start with um myphilosophy on the number one
reason I think that they shouldhave vehicles at their disposal
that they have control over isbecause it allows them to make a
sale.
Um so when you have someone andlet's kind of like gear a

(11:58):
little bit more toward collisionin this case.
Um, when you have someone thatcomes in that maybe doesn't have
um coverage for the replacementvehicle included with their
insurance, they're you know,they're trying to get the best
possible um scenario they can asthey drop their car, if could
be you know a week multi-weekrepair, and if they don't have

(12:22):
that coverage and you can offerthem a vehicle as a courtesy, uh
that's a way to close the sale,number one.
Um, and it doesn't evenhonestly have to be a courtesy.
A lot of people they will, ifthey don't give it away as a
zero dollar per day, they will,or you know, maybe they even put
a dollar per day on it and theycomp it back.

(12:42):
Um, you could even just say,hey, I have a vehicle that you
can rent for X number of dollarsper day, that's a lot less
expensive than them trying torent a vehicle on their own.
So it's a it's a way that youkeep that customer there, you
close the sale with them, andhopefully you're you are gonna

(13:02):
have vehicles, your car count'sgonna go up because you didn't
let that person walk away.

Rick (13:06):
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Laura (14:47):
Um the second reason is because, again, I'm going to go
back to COVID.
Um, when you are competing toget these vehicles at a set rate
per day for an insurance claim,oftentimes companies like
Enterprise, etc., and again, Idon't want to rag on them.
I don't know them versusanother one.
I just know that it happens tobe a very common one that

(15:08):
collision shops use.
Um you're competing against um,let's say, airport rentals or
you know, anything like that,where they can get a higher
dollar per day for a vehicle.
And we did see this happenduring COVID, where all of a
sudden all the collision repairshops were struggling to get
their customers scheduledbecause they could not get the

(15:30):
rental car scheduled.
If they would have just had afleet of their own vehicles,
even in the case where insurancedoes pay for a replacement
vehicle, you get that customerscheduled.
And if you are running thislike a you know, rental car
company that's adjacent to yourcollision shop, you now can

(15:51):
claim that $35, $40 a day thatthe insurance company will pay
you and get reversed.
And again, you capture thatcustomer instead of waiting uh
until you find out whether ornot you can get a rental car
from a rental car company.
And again, those those rentalsduring COVID were taking

(16:12):
sometimes a month to get acustomer just scheduled to come
in the door to start the repairbecause collision shops could
not get um.

Rick (16:23):
Yeah, I remember that time period that the rental cars
were just they were not to befound anywhere.
So, and if you could find one,it was extremely expensive.
So I know the the shops had alot of pains back amongst all
the other things.
The whole rental car thing wasa huge issue for them.

Laura (16:39):
So yeah, as somebody who travels for work, I remember
specifically going to a townwasn't like a big urban area,
and just trying to get a rentalcar.
I think I finally got like aToyota Corolla for like $75 a
day.

Rick (16:53):
Wow.

Laura (16:54):
And you know, it was just that price point.
And when an insurance companyis typically insurance
reimbursements are somewherebetween $35 and $45 a day, is
what I usually see.
I mean, you can't you can't geta car, they they're gonna rent
it all day long for $75 a day.

Rick (17:09):
Right.
Yeah, I I think another issueis uh it's it's probably more
specific to collision repairshops than auto repair shops or
dealerships, is when you getinto a repair, um, there's a
million things that can gowrong.
Even the best shops can plan,they can blueprint, they can do
you know the right thing to planout a repair, but there's

(17:32):
inevitably always somethingthat'll go wrong.
And if it's a big job andyou're in there for you know 18
or 20 days normally to dowhatever this big repair is, um
you come up with a part that youcan't get that's uh important
enough to where you can't putthe car back together and ship
it.
Uh you're stuck waiting, and alot of times people uh their

(17:52):
rentals, um their allowancesfrom the insurance companies
that runs out.
So now either the shop has topay for a rental to a rental car
company, or they got to figuresomething else out.
I've seen owners go, hey, herejust take my car, you can use it
for the next three days, takemy wife's car.
You know, I see that a lot, andto me that seems extremely

(18:12):
risky, number one, but I knowthey're trying to do the right
thing and help their customerout.
So this kind of eliminatesthat, doesn't it?

Laura (18:19):
It does.
I mean, again, I would say thatthat would be my number one
thing that I would tell you is abig no-no.
Don't hand your personalvehicle over to a customer.
And again, we I I mentioned ifwe can set up a customer can set
up a separate LLC and they runit as a rental car company.

(18:40):
Um, again, that separates theliability from your personal
assets.
Number one, your personal caris tied up to you, you don't
want that to happen.
But then there are there areshops who will have shop-owned
vehicles that are tied up to theshop.
And again, I think that that'san okay scenario.
You just have to be verycareful to make sure that

(19:01):
everything's insured properly.
But it's very common practicefor a shop then to set up just a
separate LLC because now youcan imagine you've separated
your liability even furtherbecause you've got this small
rental car company.
Uh you title all the vehiclesto that company and you insure
them through that company.

(19:22):
And now, and again, when youfill out this legal
documentation, we're we'resaying this is the company
that's running you the car,you're responsible.
But if you really think aboutit, and again, these shops may
have somewhere, I would say acollision shop probably should
have somewhere between five andten cars if they're going to do
this, just because that allowsfor the longer term uh rentals

(19:44):
and things like that.
But maybe you have five to tenvehicles in this fleet.
I mean, if that's all theassets that this company really
has, if something really were togo sideways and someone or
someone's insurance companycomes after you for the
liability, something thathappens with those cars, the

(20:04):
assets in that company are verylimited.
And so I I mean, I do thinkit's it's a good idea.
And the other reason that uhcollision shop owners, again,
it's not a make or break it ifyou have to do it that way, but
the other reason that collisionshop owners might want to
consider setting up thatseparate LLC is because
insurance companies, when theywhen you reimburse, some of them

(20:28):
are very particular, they wantto know who they're reimbursing,
and it needs to be a rental carcompany for a rental car.
If they think that you're justputting them in your personal
car or something like that, youcould have that reimbursement
denied.

Rick (20:44):
Yeah, no, that makes perfect sense to to separate uh
LLC, something like that.
Because you know, shops I thinkthat expand beyond just doing
bodywork, they do that withglasswork, they do that with uh
if they're doing wraps or anyother kind of business units,
they still separate that outbecause it makes sense.
But you know, from theliability standpoint, man, that

(21:05):
would be uh that would be anabsolute must, I would think.
Uh, because you're sendingsomebody out now, let's say you
know you have a couple, four,five, six rental cars that you
either bought, rebuilt, orwhatever, and you got people out
there, you know, you don't knowwhat they're gonna get into,
what kind of accidents they'llget into, and it seems like a
tremendous amount of liabilityuh for a shop owner.
I mean, just doing a repairproperly is a liability, but to

(21:28):
have something out there beyondyour control, uh seems like
you'd have to secure thatsomehow, right?

Laura (21:34):
Right.
And again, setting up thatseparate company is a big thing,
and then once you have thatseparate company set up, you
have it, the cars titled to it,you have them insured properly.
Honestly, the the next thingyou really, really need to have,
and luckily this is why we'rein business, is you need to have
a rental agreement form.
And that form needs to be builtout so completely and
accurately, there's so much datathat's required on that form

(21:58):
for it to be a good form.
I mean, all the customers'information, all their driver's
license information, all theirinsurance information.
And then your vehicle, believeit or not, should be very
detailed on the VIN, make modelcolor, all these things should
be on that form.
So you can imagine if somebodywere gonna try to generate one
of these contracts by hand, youstart skipping some things, you

(22:19):
don't think it's important tofill it out all the time before
you have a customer sign off.
I would tell you that if youskip too much of that, that that
legal document is not gonna beworth the paper that it's
written on.
So, again, our whole idea isyou you need to get all this
taken care of, let us do it foryou.
We can pretty much all fill aform and get the customer to

(22:41):
fill in the missing pieces oftheir information, um, sign off
on the terms and conditions sothat you can generate this legal
contract pretty much on the flyuh and get people in and out
very quickly, but also documenteverything you need document it
and have all that data saved.
So that if something does gosideways, you can figure it out.

(23:02):
You know who was in the car onthose days, and you can find the
document.
It's not like buried onsomeone's desk, you know, have
throw it out.

Rick (23:10):
Right.
So you so shop owner, yourprogram provides all that uh all
the forms, all the necessarypaperwork, all that stuff,
right?
So a shop owner who's alreadygot a million things on his
head, he doesn't have to dealwith any of that stuff.
You just got to make sure hesends what a link, he can send a
link.
I believe you said he couldtext a link to a potential new

(23:30):
customer, a guy coming in orgirl coming in, and they can
have everything filled up beforethey even get to the door,
right?

Laura (23:36):
Yeah, I think and I think that's a great idea because how
many times have you been inyour car and you need to pull
out your like proof ofinsurance, you go to get it and
you have an expired card thatyou're like, oh, they mailed me
that the other day and it'sstill sitting on my desk at
home.
If they get the heads up, andagain it's very easy when you
schedule a car in our system,and again, I recommend using our
scheduling reservations umportion, you select the vehicle,

(24:01):
okay?
So that's one piece of thatpuzzle, and then to select the
customer, if they're a returncustomer, it's really easy.
Um, we do integrate with umsome of the shop management
systems that you could pull thecustomer's data from there,
which also makes it easy becauseyou don't have to do double um
entry for the data, but at thevery least, all you need is

(24:23):
their name and their mobilenumber.
And when you schedule that car,you save it and you send them a
link.
So two pieces of the puzzle arethe vehicle and then the
customer.
So once you've sent them thelink, they're gonna fill in the
misses missing pieces on theirside, um, which includes you
know filling out all the datafields if they're not already

(24:43):
filled out, take a picture oftheir driver's license, take a
picture of their insurance cardfor you.
Um, some places really like tohave the customer's credit card
as part of this process.
And we handle that, it's PCIcompliant the way we do it.
We can embed an online merchantaccount into the program, which
allows the customer or you toput their credit card number in

(25:04):
and do a pre-authorization onthe credit card.
Um, and then if you don't wantto charge them for anything, uh,
when you return the vehicle,it'll just release the pre-auth
off the card.
But there's always a token thatis attached to the customer
record and their agreement.
So just as an example, you goto return the vehicle, and

(25:26):
again, the biggest problem forshops is they don't have the
time to get out there and lookat their car as someone's
picking up the vehicle.
These things all happen, itturns out, between like 3:30 and
5 p.m.
every day.
Everyone comes in to pick uptheir vehicle and drop off the
loader or rental at the sametime.
So now you get out to look atthe car, they didn't put gas in

(25:47):
it, maybe they damaged it, orjust you know, track whatever
the reason is.
You can uh have all this onyour your terms and conditions
that they're responsible forthese things.
And if you decide to chargethem instead of releasing the
hold off the credit card, youcan use that token to authorize
a charge.
And then the other great thingabout it is for any shop owner

(26:09):
that's out there in an area withtoll roads, roll out camera
tickets, all these little thingsthat you don't really think
about until one of them lands onyour desk, you know, the
ticket, the parking ticket thatsomeone decided not to pay
because they thought, oh,they're not gonna figure it out.
This isn't my car.
Yeah.
So when those land on yourdesk, or you know, you get your

(26:30):
tool bill for the month and youcan see who's in the different
cars on the different days.
In our system, you just go backin, you see who's driving the
car on that day, open up theiragreement, and you can process a
payment.
It could be, you know, m weeksto months after they've returned
that car.
Um, and then the other greatthing about it is it's all set
up very nicely, but when youprocess that payment, it

(26:52):
regenerates the document as areceipt with the charges on it,
and we'll email it to them.
But you can also really quicklysend them a text message right
on the same screen, and thesecan all be pre-populated so that
you're not spending like 10minutes writing a text message,
you're just like, oh, it's theone for toll charge, click,
click, click, and you've chargedthem and sent them a text
message in less than 15 seconds.

Rick (27:14):
Nice.
Oh, I like that.
Yeah, so that kind of leads meto a question I had on
complexity.
So um shops hate having extracomplexity in their days because
it gets more complex by theminute for them.
Um, so uh from a complexitystandpoint, how easy or how

(27:35):
moderately difficult is it touse the system?
Let's say you had a newer CSRor your estimator is the person
designated to take care of therental car piece.
Um, how how easy is that forthem?

Laura (27:48):
I mean, anybody who's at all tech savvy and has used any
software in the automotiveindustry, I think picks it up
very quickly.
You can run it on a desktop,and that allows you, in my
opinion, to see everything on anice big screen with your
keyboard anytime you need tolike be looking at cars or
making reservations or any ofthese things, a very simple

(28:10):
process to do.
However, it also works verywell on a tablet or an iPad, it
could be Apple or Android, andthe nice thing about that is
once you kind of get the hang ofchecking cards in and out, you
can go for this more mobileversion of it where it's
basically just a checklist.
You need to get these greencheck marks next to each thing

(28:31):
to complete the process, andthen at the end, you just click
a button to start the agreementand save it.
Um, so again, it's literallylike we're walking you right
through the steps of what youneed to do to get a good
agreement filled out.
Um, we offer training.
I mean, I I would tell youprobably 50% of the time, I'll

(28:52):
I'll do like a quick Zoommeeting with a customer as a
demo to try to make sure theyunderstand what's happening, and
then we give a free 30-daytrial.
I would say 50% of the time,people are like, I don't need
any training.
I I got it.
This is pretty easy.
You know.

Rick (29:08):
Well, that's good.
So it's flexible, it's easilyusable by a shop owner or any of
the employees.
Um what would be a goodcandidate for a loaner car or a
rental car?

Laura (29:22):
So you mean a good candidate as far as who's
walking into your shop?

Rick (29:28):
Yes.

Laura (29:28):
Well, I personally think your best bet is to put it in
put someone in the vehicle thatdoes have full coverage
insurance themselves.

Rick (29:37):
Okay.

Laura (29:38):
Um, because this document that we're creating is shifting
liability from your shop orrental car company to the driver
of the vehicle and theirinsurance company is going to
cover your car.
Um, so again, some people, ifthey're renting a car, you know,
their credit card might givethem some.

(29:59):
Coverage, but um theinteresting thing about that is,
and and shop owners need to beaware of that.
If somebody says, Hey, I haverental card coverage on my
credit card, that is verylimited in the time length.
If you read your credit cardbenefits in that part of it, the
rental car coverage, it istypically not more than a week's

(30:22):
worth of rental continuous.
So that's a little bit tricky.
Um, and and that's a lot for ashop owner to look into.
I mean, if you have somebodythat has full coverage and you
can put them in the vehicle,that means their coverage is
typically going to cover yourcar.
That's why I think they're thebest candidates.
Um, one thing that they'reoffering, and we're slowly

(30:45):
rolling it out to multiplestates, um, and again, it has to
do with insurance levels, whywe're only doing it in certain
states.
We have to make sure each statethat we roll it out to has been
fully, you know, vetted and wehave everything in place working
properly.
We are starting to offer adaily coverage for shop owners.

(31:07):
Um, we started in Ohio becausethat's where we're located, and
now we have about five stateswhere let's say I came in, I
really need the car, and um Idon't have full coverage on my
vehicle.
A shop owner could say, Well,you know, I really can't let you
drive my vehicle unless, andagain, maybe we're gonna give

(31:28):
them a free courtesy car just toget their to get that repair.
Um maybe though, what you canoffer them is hey, for $18 a
day, I it's not free, but for$18 a day, you're gonna have to
purchase this coverage in orderto be able to use my car.
And we can actually put thatright through our system.

(31:50):
And it's no cost to the shopowner, which is a great thing.
Oh, that's cool.
We have it backed, yeah, wehave it backed by an insurance
company.
So all that um shops have todo, they apply for this um
insurance policy.
Basically, uh, we send it offto the insurance company, get
them a policy number, and thenit's oh it's charged to the

(32:12):
customer based on the number ofdays they have the vehicle only,
you know.
It's just like when you go tothe rental car company and they
say, Hey, do you want to sign upfor the daily coverage?
If you say yes to it, then itwill charge them per day that
$18 a day.
If you um, and again, it justruns through our system, you do

(32:33):
have to have the thing set upwhere you have their credit card
tokenized in there so that wecan hit the card for that
insurance daily rate uh for thecoverage.
Um, but if they decline it, Imean again, you you don't have
to you don't have to give makeeveryone take it.
It's it's just and then somecustomers, believe it or not,
now I've always been the personthat's like I have really good

(32:54):
in uh I have really good um carinsurance.
I don't need that, I don't needthat.
But I guess there are peopleout there in the world that have
a different mindset that arejust like, well, for $18 a day,
if something happens to the car,I don't have to put this claim
on my policy if someone damagesthe vehicle, or you know,
somehow the vehicle getsdamaged.
I can for $18 a day keep thisfrom having to go into my

(33:17):
policy.
So I mean, it there are otherpeople out there that might just
take this coverage for thatreason.
I think I got a little bit offtopic there uh to some extent as
far as like who's a goodcandidate, but that's usually
the number one thing that I lookfor is someone with full
coverage.
And again, like you know,people tend to have full
coverage that have nicer carsand things like that.

(33:39):
Um but again, you it's that'sthe only thing I think is a
little bit iffy is trying to putsomeone in a car that doesn't
have an insurance policy thatwill cover your vehicle.

Rick (33:49):
And that's what I was gonna ask.
Is there anybody you shouldabsolutely not be uh renting one
of your cars to?

Laura (33:57):
Well, you know, I mean, I hate I don't want to tell
people to profile people, but Ipersonally, if somebody pulled
up in their car and their car iscompletely trashed, and yeah,
it got wrecked or but I'mtalking beyond that.
Like, it's dirty, it's dirty onthe inside.
You know, we have like you knowthe situation I'm talking

(34:18):
about.
You're looking at the wheel.

Rick (34:19):
You can put the window down, you can smell the weed
rolling out towards the front.

Laura (34:22):
Exactly.
I mean, we have people on ouryeah, we have something in our
system, by the way, it's calledthe do not rent list.
One of my favorite one ofthose, and I've mentioned this
on various podcasts, is I have acustomer, and I just happen to
be scrolling through um thedatabase of uh the do not rent
list.
And um I saw I saw thiscustomer, it said, Do not rent.

(34:45):
Um empty bottle of Remy Martinfound under the driver's seat.
So not even under the passengerseat, but under the driver's
seat.
And then it went on to say,vehicle smell of vehicle smelled
of smoke or weeds, weed andsigs, is what it said in the
last part of it.

(35:05):
And I was like, yeah, that'sthe person you don't ever want
to rent to.
If you could have figured outnot to rent to them in the first
place, probably would have beena good plan.
But anytime something like thathappens, we have a feature
that's called the do not rentlist, where you basically take a
customer's customer's recordand you change them and edit
their customer record from anactive customer to do not rent,
and it will block them fromgetting a reservation or a

(35:27):
rental agreement filled out.
Uh, but yeah, like again, ifyou could profile that ahead of
time, you you can't always pickup on that before you hand in
the keys.
But like you said, if somebodypulls up and their car's got
like, you know, 10 empty beercans, smells like marijuana, I'm
thinking probably you don'thave any available vehicles that
day.

Rick (35:46):
Right.
No, I and and it's not to beyou know disrespectful to
anybody, but it's like these areyour rentals or your cars that
you're you know the benefit ofof renting through you because
it may be a reduced rate.
Hell, it may be free, but youshould have that right to you
know have a do not rent to listfrom people that abuse, you

(36:06):
know, having a car or they'reyou know questionable in what
rolls out of their car when youget into it, or you know anyway.
Okay, I just I just want toknow, and it's good to know that
there is a do not rental list,so that's cool.
Yeah.
Um, so what would what would ashop what would a shop need um
to start a loaner program?

(36:27):
What's what would be the prepthey would have to do to prepare
themselves to get into thisprogram?

Laura (36:32):
Okay, so the first thing you're gonna do is you need to
get some cars.
And pretty much I would bewilling to bet that almost every
collision shop out there has acouple cars they've kept that
were totaled out or somethingalong, I don't know, I don't
know what the words are for it,but you have cars on your lot
that you can fix, and youprobably have all intention of
either fixing them and sellingthem or something.

(36:55):
Take three of those cars tostart out with, fix them up, and
um get them ready to use.
Now you need to get themtitled, and I've already
mentioned this.
You have to figure out whetheror not you're gonna have the
vehicles owned by your shop, notyou personally, either by your
shop or you're gonna set up aseparate rental LLC.

(37:17):
If you're gonna do the separaterental LLC, you need to take uh
probably a couple days and setthat up.
It's not hard.
Most people can do it in moststates on like legal zone, and
you get this separate rental LLCset up.
Now get the cars titled in thename of that company.
Um, because you don't the nextstep is that you want to get

(37:37):
insurance on those vehicles, andyou don't want to go ask for
insurance coverage and then say,Oh, yeah, these cars are owned,
it's gonna be my new company,um, acne rentals, and then the
insurance company pulls up thebid on that car and they say,
Well, no, this car is titled toyou personally.
They're not gonna give youcoverage, the title has to match

(37:59):
the company that is insuringthe car.
So that's why you want to do itin that order.
Cars, figure out who's gonnaown them, get them titled, and
then apply for the insurance.
Now, I'm gonna just throw thisout there, and I won't give the
name of this company because Idon't I don't want to like un be
unfair because there's probablyother companies out there that

(38:20):
do this as well.
But if you're looking forcoverage on these cars, there is
a company specifically thatdoes rental or loader cars for
repair shops and collisionshops, etc., because they are
only insuring the vehicle beyondthe driver.
So it's usually a lessexpensive way than getting a
full coverage policy or evenpossibly adding it on to like

(38:41):
your shopkeeper's insurance.

Rick (38:43):
Oh, okay.

Laura (38:44):
Um yeah, so there there are companies that specifically
write this type of auto policy.

Rick (38:49):
Okay.

Laura (38:49):
And then once you have that policy in place, then
typically people call me becausewhoever insures your car is
gonna say to you, Oh, you'reletting other people drive the
car.
You have to get this documentfilled out every single time.
Uh, and then they a lot oftimes the insurance company will
say, You need to get adocument.
They don't typically provideyou with that document.

(39:10):
And then the shop owners arelike, Oh my gosh, where am I
gonna get the document?
Well, that's where we come in.
We have a really nice document,uh, it's customizable on the
front as far as your terms andconditions, but the back of it
has got a very comprehensivelegal agreement on it, all the
fine print uh that we provide.
And I typically tell people,once you've done those first

(39:30):
four steps, then call us.
Um, I can do a demo with youand explain how it works, show
you what the document lookslike, help you get set up
specific to your needs, and wegive people a free 30-day trial.
Um, which I personally thinkit's great to do the free 30-day
trial if you're thinking aboutgetting into this um whole thing
because it allows you to put areally good process in place

(39:52):
from the very beginning ratherthan hey, we're gonna wing it,
we're gonna fill out some paperagreements, see how it goes, and
then if it gets up and running,uh you know, we'll call you
later.
I mean that's fine too, but Imean, why not get all the
employees on board with how thishas to work and how important
it is to get the document filledout every single time.

Rick (40:12):
Right.
No, I agree with that.
Um, speaking of documents, sothis it sounds like this program
can be perfectly paperless forboth the customer and for the
shop, correct?

Laura (40:25):
It can.
Um, I will tell you thedocument is generated as a PDF.
Um when we when in our systemsaves, you know, when you go to
save this agreement, if you'vedone everything according to our
best practice where you'regetting the signature, et
cetera, our system will save asigned copy for the shop owner
in the system, it will alsoemail the customer a copy of

(40:47):
that PDF.
Um, so in a perfect world whereeveryone's you know fairly tech
savvy and okay with having thaton their phone, right?
Fine.
You don't need to even printone for the customer.
Now, there are, I'm sure,occasions where you might want
to send it to the printer uh forsomeone to have in the vehicle.
And the reason that I say thatis they should be able to

(41:07):
produce that document if they'repulled over.
It is their proof ofregistration that they're
allowed to be driving yourvehicle, by the way.

Rick (41:14):
It it seems like it should be printed out and shoved in
the dashboard or something whenthey're driving the vehicle.

Laura (41:20):
And then one other thing I want to add to that is if you
are going to be doing that, likein our system, we have a way
that you can redact any kind ofsensitive data off of the second
copy of it.
So you want to keep up, youwant to keep a copy for the
shop.
But if you're sending them tothe printer, we can print a
redacted copy so that you knowsomebody who's not really
thinking, and again, a lot ofpeople are naive, I think, just

(41:43):
to the world younger people.
I don't I don't want toclassify anybody.
I'll just say there are peoplein the world that are naive to
the fact that they probablyshould not leave a rental
agreement document that hastheir name, address, their
driver's license information,their birth date sitting on the
front seat of a car.

Rick (41:59):
Correct.

Laura (41:59):
If that makes sense.
So I that is why I would kindof discourage a lot of the
printed copies because I think alot of times people don't pay
attention to that.
And again, in our system, youjust have to click a setting to
print a redacted copy where itbasically doesn't put all of
that information.
It's basically their name andall your vehicle information

(42:22):
that they're allowed to bedriving your car.
But then, if again, if there'ssome kind of major claim for
something were to happen, youneed to be able to produce the
document with all the datafilled out.

Rick (42:31):
Okay.
No, that's that makes sense.
So is there um there is a likea scheduling management piece to
this, right?
So someone can actually have afull schedule of, you know,
let's say they got 12 cars outthere, and they can kind of see
where every one of them's at orwhat customer they're tied to.
And for you can you candesignate the period, how long

(42:53):
they're gonna be renting.
Um is there well, of course,with the collision, I think
every end date's gonna bequestionable.

Laura (43:01):
I would say that okay, so as far as that document, you
never want to leave the due dateblank.
Sometimes people are like,Well, I don't know when it's
coming back.
Again, we keep talking aboutthis legal document.
Just to throw one more thingout there, um, you would rather
have a car that's overdue thanone that's never due, if that
makes sense.
Because if somebody decidesthat they're not gonna bring
your car back, and you try to goto the authorities and say,

(43:24):
like, I think this car's stolen,they won't bring my car back.
If they have an open-endedagreement and you can't show
when that car was supposed to bereturned to you, you have an
uphill battle trying to getanybody to help you get your car
back.
So in our system, um, andagain, it's totally up to the
shop owner.
We can set a default due date,meaning if you want it to be

(43:46):
five days, we I would say mostcollision shops, I I usually try
to default them to a week atthe minimum.

Rick (43:53):
Yeah.

Laura (43:53):
And then the scheduling portion, the scheduling portion
is a calendar where you see yourvehicles, and it's all
color-coded so that if a vehicleis available, light green.
If it's a weekend day, we markit off as dark green, just so
you have a nice visual there.
A car that's out with acustomer will be indicated by a
gold bar.

(44:13):
And then if you've reserved theone that hasn't yet left, it'll
be a red line on the on thebars across the grid.
Now, the great thing about thatcalendar grid in our system is
that it's all clickable.
So if you set up a reservationfor someone and you need to edit
or change it, or even a carthat's out with a customer, you
can literally keep that grid upas your home screen and you can

(44:34):
click right on it to edit,extend the due date, you know,
reprint the document, cancel,edit the reservation dates.
It's all super user userfriendly.

Rick (44:44):
Okay.
No, that's great.
That's fantastic.
And let's say you go ahead withthis program with the intention
of I want to make sure I haverental cars available for my
customers that maybe don't havethe coverage, or maybe I know
this one's gonna run long andthey're probably gonna run out
of coverage.
Or I'm a little slow right nowand I get guys come in here to

(45:08):
get estimates and out the doorthey go without me capturing the
keys.
It's it's an advantage, I wouldimagine, for capturing keys,
right?
When you can go, you can leaveit right now, I got a car for
you.
You don't have to go anywhereand do anything, it won't cost
you nothing, right?

Laura (45:23):
I mean, it's classic, it's the way that, and again,
going back to repair shops anddealerships, this is how they
lock in those big dollar repairsbecause when people are anxious
to get their vehicle back andthey don't have transportation,
they don't want to leave youtheir car.
But if you can put them in avehicle um and like you said,

(45:44):
hand them the keys, just leaveyour car right now, we'll take
care of it for you.
Like, let's get it off yourmind.
Um, because the other partabout that is when you've given
them alternate transportation,you've taken the pressure off of
you and your techs or yourservice advisors, whoever is
dealing with that customer.
Because when someone doesn'thave transportation, not only

(46:06):
are you not going to capture thesale in the beginning, they're
also going to keep asking youover and over and over again,
when is my car ready?
When is my car?
Is my car ready this week?
If they're driving a car thatyou've given them and they're
not, especially if it's acourtesy, they're they're they
don't care about how long it's alot of people.
Yeah, I can tell you duringCOVID, um, I had an Amazon truck

(46:31):
back into my car and kind ofgouged the side of it, but it
took off like the the mirror,you know, that would come in and
out and get cameras on it andeverything else.
I don't know what it was.
That mirror was a big hold up,I can tell you that.
Um, and we've talked about thisalready.
The the collision repairs, youmay start thinking that the

(46:52):
estimate is one thing, but thenonce you get inside and you have
to, I think, adjust yourestimate.
Again, I don't work incollision shops, but now we
figured out that once we tookthat mirror off, there's three
other parts that we actually hadto replace we didn't know
about.
Um, you know, so now that wehave to order those.
What I think the first thingthey have to do, and again, I

(47:12):
could be wrong, is they have toget approval from my insurance
company to add that to theestimate.
And then they have to get theparts, and now we've extended.
So I was in this rental carduring COVID for over a month
because this process took solong.
And I mean, if I did not have acar that you know I was
driving, if I was likestruggling to find another way,

(47:35):
you know, I would have beencalling them at least twice a
week.

Rick (47:40):
It would destroy whatever good feeling you had about
getting the car repaired thereto begin with.
And regardless of how nice thevehicle comes out, that would
still be a bad score on Googlereviews or anything else because
you were put out on just therental car piece, right?
Would not affect the whole yourwhole experience with that body

(48:02):
shop.

Laura (48:03):
Yeah, I mean, I just I I and I guess what I didn't call
him one time.
I mean, maybe I called himabout three weeks in and just
said, hey, I just want to makesure that you know everything's
going okay with my repair.
And the guy said to me, Listen,once we took your mirror off
and that, you know, side panelof your door, we had to readjust
our estimate.
We're we had to wait for theinsurance company to approve it.

(48:26):
And I was like, okay.
Um, he's like, We promise youwe will call you as soon as it's
ready.
And I'm hey, I was just and hewas like, Don't worry about it.
And I was like, Okay, soundsgood to me.
And I didn't call him again.

Rick (48:38):
No, that's the way that should work, right?
So yeah.
Um, so what other um I guesswhat other ways of building some
income can you do with your ifyou have a shop owner program
like yours and you have somevehicles that you're using for
loaders, um besides just takingcare of your customers in a

(48:59):
pinch or so they can drop theircar off for a blueprint repair,
you know, blueprint uh analysis,you know, where they gotta take
the front end apart maybe andsee what damage it is, and then
kind of put it back together soyou can drive it.
Um what other ways of income uhcan you use that, this this new
uh benefit that you have?

Laura (49:19):
Well, I'm gonna go out there and say, and again, this I
think is dependent on whereyour shop is located, but I so
many shop owners tell me that umthey're in a part of the
country where there's not a lotof rental car companies.
And so when people in theirarea start to find out that
these cars are available asrental cars for you know a

(49:42):
collision repair, the next thingthat typically happens is
someone says, Hey, I know youhave cars that you rent.
Can I just rent your car?
And um yes, I think that thatis again if you've set up the
separate rental car company, whynot?
Right, as long as you haveenough vehicles that you're not
passing up, you know, you don'twant someone renting your car

(50:04):
for 35 bucks a day if you ammissing out on your main source
of income.
However, if you get enough carsin there and you have extra
vehicles, why not rent them tothe public?
And uh we can actually helpwith that too.
We have developed a way thatyou can link it right into your
website again if you want to,where someone, if they are

(50:26):
searching rental car companiesin your town or your vicinity,
and you know your search engineresult will pop you up.
They can click on a button onyour website that says rent a
car.
And just because they fill outthe initial information, I just
want to make it clear because wewant to be shop owner friendly.
We don't want people out therein the world just booking your

(50:48):
cars all the time.
So, what we do is if they clickon there that they want to rent
a car and they put in theirdates, we have it linked up to
your reservation grid so thatthey can see what vehicles are
available on that day, and youcan put the rates in that you
want, etc., for that car.
They have to submit theirinitial information before
they're confirmed, and it veryclearly spells out to them, you

(51:10):
know, submit this and you'll becontact contacted back to get
further information if therental car is available.
And again, it's very clear,like this is not a confirmation
that you actually have a rentalcar, but the shop owner will get
a notification that someonewants to rent their car on those
days.
And if you want to do that,then it's very similar to when

(51:32):
you reserve it in your you knowyourself in the system.
You can then further send themthe link to go ahead and upload
their like driver's license,their insurance, and their
credit card information.
So, you know, I always say Ifeel like collision shops
especially have these extravehicles that they kind of start
to accumulate.
Um, if you think it's a gooddeal and you have some cars that

(51:56):
um will make good rental cars,uh go ahead.
I mean, you can start actuallyrenting them out to the public
instead of just your customers.
And I just want to throw onemore thing out there.
If you're out there in a partof the country where, you know,
there's all different scenarios,but you'll know if it's you.

(52:16):
Let's just say I just talked toa gentleman the other day.
He's in a part of the countrywhere it's between, he's kind of
not in a very urban area, he'sbetween um Houston and Dallas.
He does diesel repair.
And he's like, I have two orthree diesel trucks that I've
kept that you know I've I'vefixed up myself or whatever, and

(52:38):
we were talking about it, he'slike, You think I could rent
those out?
And I said, Yeah, 100%, becauseyou have people again, this was
an engine repair place versuscollision, but if you're just
thinking about along theselines, if you're in an area
where like everybody needs atruck for work, and then their
truck's unavailable, if you canrent a truck to somebody, I mean

(53:01):
that's a great car to have inyour fleet.
If you know, if you don't mindthem using it for work, and most
of the time, these trucks thatpeople put in to their fleet,
you know, like I said, they fixit up themselves, and so if
somebody wants to use it forwork, and they can, and I'm
gonna tell you, those type ofthings are more like your $75 a
day rentals.

Rick (53:20):
I tell you what, on that line, I would have three or four
of those Amazon style tall vansfor rentals because uh almost
every service company now, everyplumbing, mechanical, all that
that's what they use.
So when theirs goes down, it'sin the shop getting repaired,
that'd be cool if you have acouple of those available at
your body shop that you coulduse.

Laura (53:39):
I have a I have a customer, this multi-location
across the country, and theyexploded into this
multi-location shop because allthey were doing was fixing like
the Ford and the Mercedes-typesprinters, and they had those
vehicles on hand to put, youknow, like you said, the Amazon

(54:03):
driver, okay, you're gonna takethis truck today while we do the
service on the Amazon truck.

Rick (54:08):
Right.

Laura (54:08):
That was their that's their entire business model, and
they have a fleet of thosevehicles to put their to put the
customers in so that they cancontinue to work.

Rick (54:18):
Yeah.
Well, I'll tell you, it itsounds like the program is
really it's a no-brainer.
I I I've dealt with a lot ofshops over the years, and only a
handful I can recall that hadlike what you'd call a fleet of
their own rental vehicles.
And a lot of times it's uh, youknow, maybe a small to
mid-sized car that's a coupleyears older, but you know,

(54:39):
they've got their brand on itand stuff like that.
So they're doing someadvertising.
But for the most part, mostshops are reliant on the rental
car companies or they may haveone or two vehicles.
And you won't see this in in areally nice shop.
You'll see this in some of thesmaller rural shops.
You'll see where they got acouple cars that they were
total, they fixed up and nowthey let their customers use,

(55:01):
uh, but they're not charging it,they just let them use it.
So seems like it'd be a greatprogram for that.
Are you having any pushbackwhen you go to talk to a
customer uh uh body shop aboutwhy they don't want to put a
program like this in place?
Is there any pushback on that?

Laura (55:18):
I think the biggest thing is um number one, the
liability.
You know, they don't want to,they're worried about the
liability, and so that's alwaysin the back of their mind of you
know, if something goes wrong,anything along those lines that
they start to picture like thiscould go wrong, that could go
wrong.
I think that's where thepushback comes from.
Um I also see a little bit ofpushback from employees that

(55:42):
don't want to add something elseto their day.
They're very set in their waysof this is the way we handle
things, we don't want to do it.
Um and that goes for numberone, one to start a learner car
fleet, period, um, to we alreadyhave a learner car fleet, I
just don't want to change theway we've been doing it for the

(56:03):
last you know 15 years.

Rick (56:05):
Right.

Laura (56:05):
Um, and I can't fix those problems.
Uh, you know, unfortunately, Ican't, you know, somebody who's
not willing to change the waythey've done things or the way
the process works, we we dostruggle with that at times, but
I would say for the most part,if you can buy into this can be
an easy process, we can help youwith the liability.
Um, you know, if you seteverything up correctly from the

(56:28):
get-go, um I I really thinkmost people once they start it,
they they start to relax alittle bit about all those
things and um see what a goodsource of revenue it is for them
and how it just like takes thepressure off of their employees.
Right.
If that makes sense.
I mean, there's there's so likewe've talked about so many

(56:50):
reasons, but yeah.

Rick (56:52):
Absolutely.
If if it's if it makes thatcustomer experience better, I
mean I think that's what mostshops are are trying to have is
a better customer experience.
And that's just that one pieceof a puzzle, I think, that can
relieve pressure on so manyother parts of a repair process.
So missing parts, late parts,parts that are discontinued, uh

(57:13):
more processes that arediscovered that need to be done,
and rental car coveragerunning, and all those other
things.
I think um to me it just seemslike a great tool to have a
toolbox.
Um I I told you I did have oneclient I've been working with
for a number of years that uhdoes have your uh program in
place.
He's I think he's got six carsnow that are ready to buy

(57:34):
another one.
But you know, he told me, hesays, Man, I can't believe it's
such a good revenue producer umthat it's allowing me to pay off
that he bought new cars, he'spaying off new cars and buying
more new cars.
And he's finding that it justit helps him close deals, it
helps him capture the car rightaway, and there was just there

(57:54):
was no downside to it at all.
So uh I think it's fantastic.
Fantastic.

Laura (57:59):
I had a client um that called me up and his his family
had owned a collision shop foryears, and he was like second or
third generation in this shop,and he said, I think I'm gonna
just try this and buy two cars,he might have leased them, but
either way, and um start thisrental car company down the

(58:20):
street from the collision shop,and I'm going to rent cars
basically to my family'scollision shop because they're
struggling so much to get thesevehicles and get customers in
them.
He had two cars the firstmonth.
He added like he literally wasjust adding two cars like every
couple months, and uh within sixmonths he was up to like 10

(58:43):
cars.
He had other collision shops inthe area reaching out to him to
rent cars from him as well.
Um, you know, it can be done.
It definitely can be done.

Rick (58:52):
Very cool.
Well, listen, I know we'rerunning out of time here, so um,
I think uh everything you sharetoday is great.
Uh I didn't ask you about cost.
I wasn't going to ask you aboutcost.
I'll let uh uh those thatcontact you.
Uh, but I'm sure once you seewhat it is, you're gonna see
your ability to not only removethe obstacles that keep you from

(59:14):
collecting more keys and andgetting customers you know more
happy with the process, you'realso gonna see that here's a
there's a great income streamfor you here uh with very little
for you to do to get that,right?

Laura (59:28):
I'm just gonna throw out there for the cost.
Nobody should be afraid of ourcost.
Um, most shop owners run ourprogram somewhere between $50
and $150 a month, depending onthe bells and whistles they want
to add.
Um, so it is not like a scarysoftware program where you're
spending, you know, thousands ofdollars a month to run your

(59:48):
your rental car company.
And um, you know, the lastthing I'd like to add is if if
this is something that you knowyou've been thinking about for a
while, think about the stepsthat you need to.
complete to get it in place.
And if you're if you're readyto talk to me, you can go to our
website, which isshopwomaner.com and you can

(01:00:08):
request a demo.
It's not scary at all.
I do a quick Zoom meeting withpeople and really explain how to
work it within you know lessthan 30 minutes, but I like to
do the demo just because I liketo get a feel for how you want
it to be set up and I like tohelp you be successful with it.
And if it's something you wantto do, we do we set up a free

(01:00:29):
trial for you.
So like I said you can hit theground running, get a process in
place from the beginning to runthings right.
And you know again my name'sLaura Tierney.
If you have any other questionsyou can even you know get on
our website give us a call we'rewe're willing to to help you
work through the process.

Rick (01:00:50):
Absolutely and I'll leave uh all Laura's information
contact info and the websiteaddress all that stuff in the
show notes uh for this podcastso um sounds great Laura I I
really appreciate you coming ontoday sharing all that you
shared uh I I know personallythat it's a great program if I
had a body shop there's no way Iwouldn't have this just because

(01:01:12):
I know the power of having acar on hand and saying yes Mrs.
Smith I can get you in a carright now back first day is free
it's not gonna cost you youknow you have that flexibility
to do whatever you want it's anawesome awesome um ability to
have for shop owners so thankyou so much for being here today
we'll look forward to talkingto you soon yeah thanks for

(01:01:33):
having me appreciate it wellthat's all I had for you today
thanks again for tuning in Ireally appreciate your support
and I hope you have a great weekI can always be reached at
www.rixilover dot com or you canfind all my social media links
for podcast episodes or blogposts and much more is that
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