This is the second episode of a three-part series on fabled merchandiser, Ron Johnson, and how he failed to restore JC Penney to its former leadership in retailing. In this episode we're going to be talking very explicitly about business mindfulness and how it applies.
If you want to understand "business mindfulness," this is the episode for you. If you'd like some background on scaling mindfulness, you'll like Episode 2 on self-similarity (our first full episode). If you'd like to hear our detailed failure analysis of Ron Johnson and JCPenney, that's in Episode 11, the one just before this.
Mindful businesses share a set of six characteristics, which we introduce at the beginning. Then we talk about different examples of each characteristic, from some mindful businesses we know about, such as Toyota and Trader Joe's, and with counterexamples from JCPenney.
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