July 26, 2024 • 37 mins
Can Instagram's latest update transform your business interactions, or will it complicate communication beyond repair? Join us on Mindful Bytes as we dissect Instagram's significant change to business accounts—now, you can only receive DMs from users you follow. Let's discuss the pros and cons with Olivia, from reducing spam to the risk of missing out on new client connections.
Ashton introduces us to the Samsung Z Flip, a phone designed with a smaller external screen which could help users focus on essential tasks without the constant lure of social media.
Have you ever wondered if technology is a friend or foe to your creativity? Shawna shares how social media and technology can both inspire and hinder creativity. Brian sheds light on being more intentional of how we use reclaimed time for meaningful activities and the role adults must play in guiding the younger generation to balance screen time with creative pursuits. Maybe downtime could fuel innovation for creatives...let's talk about it.
Later in the episode, Brian brings a fresh mindset to the table to discuss. Based on a topic Seth Godin recently wrote about. Which is better, a ready or done mindset? We'll discuss the risks of releasing things premature and the potential damage it could cause to a brand's reputation. Let's discuss how adopting a "ready mindset" could reduce stress and spark experimentation within teams moving forward. How can we balance innovation with perfection in business? It is possible?
In this episode we will also begin to touch on what Entrepreneur Magazine has to say about AI now, while sharing personal experiences and emphasizing the vital need for human connection. Don't miss this multifaceted discussion on the evolving landscape of digital communication, creativity, and business innovation.
Links Mentioned:
Ashton introduces us to the Samsung Z Flip, a phone designed with a smaller external screen which could help users focus on essential tasks without the constant lure of social media.
Have you ever wondered if technology is a friend or foe to your creativity? Shawna shares how social media and technology can both inspire and hinder creativity. Brian sheds light on being more intentional of how we use reclaimed time for meaningful activities and the role adults must play in guiding the younger generation to balance screen time with creative pursuits. Maybe downtime could fuel innovation for creatives...let's talk about it.
Later in the episode, Brian brings a fresh mindset to the table to discuss. Based on a topic Seth Godin recently wrote about. Which is better, a ready or done mindset? We'll discuss the risks of releasing things premature and the potential damage it could cause to a brand's reputation. Let's discuss how adopting a "ready mindset" could reduce stress and spark experimentation within teams moving forward. How can we balance innovation with perfection in business? It is possible?
In this episode we will also begin to touch on what Entrepreneur Magazine has to say about AI now, while sharing personal experiences and emphasizing the vital need for human connection. Don't miss this multifaceted discussion on the evolving landscape of digital communication, creativity, and business innovation.
Links Mentioned:
- Creativity In A World Of Technology: Does It Exist?
- Mind Wandering (PNAS)
- Ready vs Done by Seth Godin
- 2 Ways AI Is Making A Difference
Let's Figure This Out Together:
- Schedule a Discovery Call
- Book Brian for a Keynote, Speaking Engagement, Team Workshop or Interview
- Get Help with Digital Strategy, Consulting, or Coaching
Affiliate Links:
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
Welcome to the Mindful Bytes podcast.
Speaker 2 (00:02):
Today we're going to talk about a new Instagram
update that could be negativelyaffecting your account.
Speaker 3 (00:10):
The intersection between creativity and
technology.
Speaker 4 (00:14):
A new phone that can reduce distractions.
Speaker 1 (00:17):
And I'm going to talk about the difference between
having a ready versus a donemindset and what AI can do for
you now.
All right, so let's go aheadand introduce everybody.
Let's kick it off with our GenZ Inspector.
Gadget guy, what's your name?
Again, I'm trying to remember.
(00:38):
I had a bunch.
You don't remember your ownname?
Speaker 4 (00:42):
It's.
Speaker 1 (00:42):
Ash Dawn.
Speaker 4 (00:44):
I had a bunch of variants written and I don't
know where it is on the newphone.
Speaker 3 (00:49):
Let's just let him go last.
Hey, I'm Shauna, your digitallydelayed Xeniel.
Speaker 2 (00:55):
I'm Olivia, your social media salad.
Hold on Salad.
Speaker 1 (01:01):
Yes.
Speaker 2 (01:02):
Your social media salad.
Speaker 4 (01:04):
I'm Brian, your Gen X business leader.
I'm Ashton, your Gen Z gadgetguy.
Speaker 1 (01:09):
So I want to let everyone know before we get
started on this podcast.
You might be listening to itthinking, hey, this is Mindful
Bites, but these episodes arelong.
Well, there's chapter markerson every episode so you can skip
around to the topics that youwant to listen to.
Let's go ahead and start withOlivia.
Olivia, can you kick us off?
Speaker 2 (01:24):
Yeah, so I know I've been talking about Instagram a
lot, but there's just so muchgoing on, and I think it's
probably has a lot to do withcontinuing to compete with
TikTok.
But anyways, there is a newupdate that is slowly being
rolled out to everyone, so if ithasn't affected you yet, it
(01:49):
will.
This is something that hasreally been affecting business
accounts right now, but what isgoing on is that other account
cannot DM you unless you followthem.
It doesn't matter if theyfollow you, you have to be
(02:12):
following them.
So what are your thoughts onthat?
That sounds kind of crazy to me?
Speaker 1 (02:21):
Let me clarify.
Did you say that they have tofollow you for you to be able to
message them?
Speaker 2 (02:27):
you have to be following them in order to be
able to dm them can they dm youif they're not following?
Speaker 1 (02:35):
oh, I guess I could play both ways.
Speaker 2 (02:36):
Yeah, that's like you won't get the dms, no dms will
be happening, and well, unlessit's a mutual following
connection.
Speaker 1 (02:46):
Wow Well, do they even like?
Do they even know that their DMdidn't go through, or no?
Speaker 2 (02:52):
no, that's why this is such a huge update that I
wanted to get out there, because, if no one knows about this
which we know we work with a lotof people that have no idea
about updates going on becausethey're so busy.
This is huge, you know, andwe're all about the personal DMS
(03:14):
and that sort of thing.
Speaker 1 (03:16):
So yeah, because I mean, if you're not getting a
response back, it's like whatdoes that say to to those people
that are trying to message you?
It might understand that right,because I mean yeah, yeah, you
are that will be no, that's notgood.
Speaker 4 (03:29):
Yeah, that's not because you're just not getting
it yeah I feel like from thepersonal side it makes a lot of
sense because it's going to stopa lot of the spam and a lot of
the fake associate programs andyou know, all that junk that
fills dms.
So I think it'll be good forthe personal side, but for the
business side it's going to bepretty rough yeah, I agree yeah,
(03:53):
is it a mistake or is it?
Speaker 1 (03:55):
is it a mistake or is it something that they?
It is a change that's takingplace and it's going to.
Speaker 2 (04:00):
Yeah it's a change that's coming, which my first
thought was what Ashton wassaying, like how many that
you're following accounts thatfollow you.
That's going to be anotherimportant step in your strategy,
(04:32):
right?
But also, like vetting thataccount, you can't just like
blindly follow people either,because then you're opening
yourself up to more spam.
So, yeah, it's a pretty bigdeal, I think.
Speaker 1 (04:49):
I think that's a good thing to point out too.
Yeah, because the way it'salways been is you don't have to
follow the people that followyou, like, hey, their content
might not be what you want, butthey want the content that
you're providing as a businessor a personal brand.
So that's great.
But now, if you have to followthem, it's going to be important
that you vet that account,because, I mean, we know several
(05:10):
accounts that have millions offollowers, but if you start
looking at their followers, yourealize they've paid for a lot
of flowers, they've paid for alot of followers and they
probably need to be sent someflowers because they probably
feel alone, right?
You know, we talked about thatduring the last episode all
their friends are robots.
Friends are robots dogs cats,cats, cats, cats, cats, cats,
cats, cats cats cats, cats, cats, cats, cats, cats cats cats,
(05:55):
cats.
Speaker 2 (05:55):
So definitely Thanks.
What else you got there fromInstagram that apparently
YouTube lets you do, and alsothe dating app Tinder, so
they've also taken again fromother platforms and are having
you really show people that youreally really like something, so
(06:18):
do you?
Speaker 4 (06:18):
have to pay for a super like.
Is it kind of like a donation?
Speaker 2 (06:24):
Not that I've seen, but maybe in the future.
But again, a lot of accountsdon't have it right now.
It's in experimentation mode.
But if it does come out, thiswould be another good way to
kind of help you determine whatkind of content you should be
posting on your account.
Right, If you're getting a tonof super likes, then you know
(06:48):
that that's content that yourfollowers really like.
So I think it could be valuable.
But again, they're taking itfrom other accounts.
But you know stories werestolen from Snapchat, so there's
that.
Speaker 1 (07:02):
Oh, I didn't know that Nobody really has their own
creative thoughts anymore, likethey all are copying each other
.
Speaker 3 (07:09):
That's what I'm talking about today.
Speaker 1 (07:11):
Interesting, interesting.
Well, you know, I would love toknow.
Anybody listening to thepodcast let us know by clicking
that text link right there inthe show notes.
Let us know what are yourthoughts about the super likes.
Do you like that idea?
Maybe you know?
Let us know.
Shoot us a text.
We'd love to get your thoughts.
Speaker 4 (07:27):
I was wondering about that because that's what Reddit
does.
Reddit has a um, it's kind oflike a paid interaction, so
normally there's upvotes, butyou can change your upvote.
You know, kind of like onFacebook, how when you hold down
the like button it brings upall the other options so you
don't have to like yeah, that'skind of like what reddit does,
(07:49):
but there's all these like one,two, three dollar options of
different interactions.
So it's not only higher up inthe algorithm now, but it's also
paying the user it's reallyinteresting.
Speaker 2 (08:04):
Yeah, and tiktok has something more along that, but
they call them like gifts, so ifsomeone's on a live you can
like send them flowers.
Going back to that, but itequals to like two dollars or
something like that so, yeah, alittle gift thing, it's like in
the top left hand corner.
Speaker 1 (08:23):
Yeah, yeah, yeah.
Speaker 2 (08:24):
But I'm thinking that Instagram isn't going to charge
just because they do have thoseother options on Facebook, that
we do know those when you'reclicking heart or laughing or
whatever.
Those do have more weight thanjust the thumbs up.
So I think that's probably morewhat they're going for, gotcha.
Speaker 1 (08:46):
Well, yeah, and be cautious, if you're on Tik TOK,
that that, like Olivia justmentioned, it's that little gift
box in the top left.
That doesn't mean if you clickit you're getting something,
because you will go bankrupt Ifyou keep clicking it.
Speaker 2 (08:59):
I thought it was like a contest thing.
I was like $1 million Ding, onemillion dollars One million
dollars.
Speaker 1 (09:03):
Ding ding, ding ding.
I'm like where's my gift?
Typical Gen X.
I got a gift text from my bankaccount saying I think there's a
fraudulent charges on yourphone.
Speaker 3 (09:11):
No, I'm totally joking.
I'm totally joking, oh Olivia.
Speaker 1 (09:16):
Totally joking, totally joking.
Speaker 3 (09:19):
Ashton, what are your favorite new gadgets right now?
Speaker 4 (09:22):
Well, recently I went ahead and put the LG wing in
storage and I bought.
Speaker 1 (09:29):
You mean the rest, you mean you put it to rest.
Speaker 4 (09:31):
It's in storage.
It's not quite resting.
Put it to sleep, ready to comeback to work whenever it needs
to Under the ground.
Speaker 1 (09:37):
It's being frozen.
You know like they freeze, likepeople's brains, to bring them
back.
Speaker 4 (09:41):
Cryogenically.
That's what he's doing.
No, it's just in a drawer.
That's it.
Speaker 1 (09:47):
It's just in a drawer , but I'm called at the freezer.
Okay, I better quitinterrupting.
Speaker 4 (09:54):
But I bought myself a Z flip and it is a super
interesting phone because I hadseen some other people talk
about this and I kind of wantedto experiment with it for myself
.
But it's got an external screenwhich is like half the size of
a normal screen, and so peopleare talking about how you can do
(10:17):
all the main things likemessaging and phone calls and
all that from the screen.
But apps like YouTube andInstagram and Facebook and
Reddit don't work on this screenLike they.
Just they don't format rightand it's a very clunky way to
use that app, and so it's kindof like the essential phone or
(10:39):
kind of like the brick that youguys were talking about, where
now there's a barrier betweenactually going to those apps
like just messaging and doingyour essentials and going to
these apps and actually usingthose apps, and I've found it to
actually be very useful.
(10:59):
So far I've had about like twoor three hours less, uh, social
media time than my iPhone.
Speaker 1 (11:07):
Wow, wow, that's pretty impressive.
Speaker 3 (11:09):
So that's big.
Speaker 1 (11:10):
So I guess, yeah, you know we talked about the brick
last week, so if you didn'tcatch that episode, you can go
back and check that out.
It's episode number two.
But if you don't want to getthe brick and you're up in the
market for a new phone, maybe bechecking out the.
You said it's the.
It is the Samsung Z.
Speaker 4 (11:26):
Flip.
It's a Z Flip.
This one is the five.
They've just released the six.
The six has special littlerings around the camera and it's
a better processor.
So they're the same phone,except one's more powerful.
All right.
Speaker 1 (11:38):
So let's go ahead and transition over to Shauna, our
delayed digital.
I don't even know what you callyou anymore.
So, Shauna, what do you got forus today?
Speaker 3 (11:48):
Okay.
So I have been reading somearticles concerning the
intersection between technologyand creativity and the idea that
some people are saying, liketechnology is killing creativity
, and there's definitely twosides of the story, two ways to
look at it.
But let's start with thepositives because I think it's
(12:09):
really interesting, reallyexciting.
So in some ways, it can beargued that technology has
helped people increase theircreativity, and there's a lot of
reasons for that.
But, for one thing, we havemore opportunities for free time
than we used to, and certainlya lot more than you know, people
(12:30):
did a hundred years ago.
Let's say so.
You know, if we're mindful, ifwe're thoughtful, we can use
that extra time to pursuecreative aspects of our lives,
you know.
So first I want to ask you guyswhat are some things in your
lives would you say have helpedyou have more free time than you
did before?
Speaker 2 (12:51):
Yeah, you can't see me, but my eyes went really wide
because I am in the camp whereI feel like tools that should
make your life easier just madeit more complicated, because now
I just cram a bajillion morethings than I should.
(13:12):
So, I don't, I guess, followsuit with that, but I don't know
if this I don't think thisfalls into it, but TikTok has
actually gotten me into readingmore.
So like I love to read, butbecause of TikTok I read a lot
(13:40):
more because I fell onto BookTok, so wow yeah.
Speaker 3 (13:41):
Well, that's amazing, and I think I I'm not saying
that necessarily just because wehave these tools, that it
automatically makes you morecreative.
I think that it gives you theopportunity to, you know,
because I think back, like whenpeople had to, you know, go out
and milk the cows and haul theirwater and, you know, cook
(14:02):
everything from scratch.
They just wouldn't have had asmany opportunities.
You know, so, like, if it'simportant to you, you can make
time for it.
I think, um, yeah, but anotherthing, you know, when you
incorporate new technologiesinto your life, it's like a
whole nother platform that canopen up creativity for you.
(14:22):
So I was thinking along thelines of the things that are
happening in the metaverse rightnow.
You know the new worlds and thenew games and things like that
that we're seeing people create.
You know, it blows my mind likewhere some of these ideas come
from, and so I think that's whatyou're saying.
Even with TikTok, too, olivia,like you know, you watch those
(14:43):
and they inspire you to do morethings and to be more creative
and find solutions.
Those are my favorite videos, umthe ones where they're like
using something for for what itwasn't intended for.
I love those.
Speaker 2 (14:57):
Yeah, and life hacks yeah, I love those.
Speaker 3 (15:02):
Me too.
Speaker 1 (15:03):
I think that you touched on something very
important there, too, is you'retalking about.
It creates new opportunities forus, but that really falls on us
, on how we take advantage ofthose opportunities and what we
do at that time.
Because I know one of the thingsthat we're going to talk about
here soon is about what AI cando for us right now and for
myself.
Ai has really opened up a lotof time for me, but we have to
(15:26):
be careful.
Even of all these newtechnologies is if we can
reclaim some of that lost time.
We have to make sure that we'reimplementing that time, you
know, reusing that time intosomething that's more meaningful
and more impactful, whetherthat's in our personal life or
what we're doing If it's duringwork time.
We have to be very intentionalabout that.
(15:48):
What are we going to do withthat time?
Because I mean, if TikTok ishelping you read more, that's
great, but then if you'respending an additional five
hours on social media justscrolling, then it's like it can
kind of go two different ways.
So I think that, like you said,how we decide to use it we have
to be more aware of as well.
Speaker 3 (16:11):
And that actually segues perfectly into kind of
like the con side of technology.
You know, as it relates tocreativity, which is the way
that your brain is creative, iswhen you have downtime, when you
have quiet time, when you havetime that you're not thinking
about something specific, you'renot problem solving, you're not
working on something and alsoyou're not having a lot of
(16:33):
outside input.
That's where your brain startsto put together connections and
starts to see things, maybe thatyou wouldn't notice if you were
busy.
So the more and more that weare having outside input whether
that's, you know, tv, um, books, conversations, screen time,
(16:53):
social media, everything,everything then that stops you
from being creative.
So of course, nobody can cutthose out of your life
completely.
That's not what I'm saying.
But if we don't have times wherewe are just kind of alone with
our thoughts and that kind ofgoes back to the last podcast
then you lose the ability to becreative and it kind of makes
(17:18):
you think like, what aboutchildren right now who are being
raised with almost constantscreen time?
Will they ever learn to becreative?
Will they ever know how to sitalone with their thoughts?
It's just, it's a problem thatwe need to think about and you
know if you have children orinfluence with children in your
(17:39):
lives to.
You know, of course, if you'retheir parents, you can make it a
rule or whatever.
If you're not their parent, youcan encourage them to like get
outside and play, go do things.
That's like where theircreativity will grow.
So I found that reallyinteresting, yeah.
Speaker 1 (17:55):
I think that's very interesting.
You're pointing out it seemslike this is a subject that
continues to surface during ourepisodes is uh, those are very
valid concerns, and especiallywith with younger generations
that's coming up and it's it'sour responsibility again to to
help show them these ways.
To help show them Like I saw Isaw a meme the other day on a on
(18:17):
Facebook.
See, olivia, that's a Gen Xer,right?
Speaker 2 (18:20):
Gen X looking at memes.
Speaker 1 (18:23):
Memes on Facebook.
Put it all together.
Yeah, no, I saw a meme onFacebook and it and it said that
I told our kids to go outsideand play and they had a meme of
our I guess it was a GIFanimated GIF of a kid outside
playing but he had a VR headseton.
Yeah, I was like, wow, okay,but I think that you know that's
(18:47):
an interesting information thatyou're pointing out there too.
Shauna, is that about thecreative mindset?
And Olivia, you probably canspeak into this, because when
you're sharing that, it kind ofreminded me of how important it
is, Like, if we have businessleaders as listening to this as
well, how important it is for usto allow the creatives on our
team to have downtime, Like, dowe?
(19:08):
How important is that?
Olivia, You're a creative, sowhat are your thoughts about
that?
Speaker 2 (19:13):
Yeah, I think that it is so important to let
creatives have downtime.
I think that also, for whateverreason, the social media and
digital world, everyone elsearound them, feels like they
should just be on 24-7.
And if there's a change, theyshould be jumping on it like
(19:36):
that.
Second or sometimes noncreatives don't realize how
impactful in a negative way Likeif you interrupt someone when
they're in the creative zone,like that is detrimental to a
creative because you know you'rein the zone you're trying to
(19:59):
get something done.
So when you just come in and saylike, hey, how's it going?
Like you can really mess up theflow of things.
So I think it is important tolet people creatives especially,
like be in the type of spacethat they like to be in to
create.
So if it is like, hey, I needto go sit out in a park and
(20:24):
really do this as a businessleader, you might think, well,
are they really going out thereto create stuff at a park or
whatever it may be?
But truly you are like,creatives just sometimes need
change of scenery and thingslike that, and so distractions
in an office can really take atoll.
Speaker 4 (20:46):
So, yeah, we kind of saw during COVID a lot of big,
big people in a lot of differentindustries really kind of fight
that idea, that, the idea ofmobile work.
We saw a lot of that on Twitterand obviously a lot of people
have been won over now.
But you're absolutely right,Some people need to go out to a
(21:10):
coffee shop and they need to bearound other people, like just
to have that movement aroundthem for them to be able to work
or a park or many differentthings like that, yeah.
Speaker 3 (21:21):
Uh, I was reading that France passed a law called
um the right to disconnect fromwork, and it's where, uh, an
employee can't be um heldresponsible or get in trouble,
um, if they're not checkingtheir email when it's not work
time, which I'm hoping becomessomething that other people
(21:43):
gravitate towards as well,because we know so many social
media people who feel thatpressure to be available 24-7.
It's so unhealthy.
Speaker 1 (21:52):
I don't think it's always purposeful either, like I
might be doing something andI'll send an email.
But one of the things that I've, you know, I've told Olivia and
other people on the team like,if I email you after hours, do
not respond to it, becausethat's just me.
You know that's the time I haveto send emails.
I don't expect anybody to lookat that until the next day
during work hours.
But, that's something that wehave to be clear about, because
(22:15):
I think that can put.
These technologies have allowedthis pressure to be put on
people as well, and we might noteven realize it, but then
there's also leaders that dorealize it and expect you to be
available 24 seven, and they'renot paying you 24 seven.
So I'm just saying I don't wantto pay anybody 24 seven.
Speaker 2 (22:32):
And we saw the statistic I can't think of it
offhand, but it was a prettyhigh number of social digital
people looking to leave thefield because of burnout and
things like that posted.
(23:01):
She started a new job and theCEO had emailed her at 9pm and
then she got to the end of theemail and it said I work best at
this time.
You respond at a time that youwork best, which I thought was
great.
There was like letting you knowthat sometimes the CEO gets a
lot done at night but they don'texpect you to respond till
you're at your good time.
Speaker 3 (23:22):
that you get stuff done.
Speaker 1 (23:24):
That's awesome yeah that's awesome.
I love that, I love that and Ilove the idea about this law.
So yeah, shauna, you have togive us some information about
that, give us a link so we canpost that in the show notes as
well.
Olivia, I want to go back.
You were talking about thisslow roll with Instagram, which
we all love.
The slow roll, don't we?
Speaker 3 (23:40):
We all love this Well .
Speaker 1 (23:42):
I guess it depends on your age and what you're
talking about when it comes toslow rolls, but slow rolls are
natural, so you know, embracethem.
But no, really what?
The topic that I want to talkabout today was this ready
versus done mindset.
So you guys know Seth Godin.
Right, you guys know Seth Godin.
Yeah, did I pronounce his namecorrect?
(24:03):
I believe I did.
Speaker 3 (24:04):
Yeah, I think so, if you're listening, seth?
Speaker 1 (24:06):
I'm sorry, but if you're listening, hey, welcome
to the Mindful Bites.
Seth actually put out a blogand I really enjoyed this.
I'm going to post this in theshow notes.
But he was talking about readyversus done and do we settle for
ready or do we settle for done?
And I thought that was veryinteresting because we know the
slow rolls and those slow rollscan get pretty annoying.
(24:27):
We definitely can all probablyadmit to that.
If you're in the side ofmanaging social media and In the
metaverse, if you're on HorizonWorlds, we all people just hate
the slow rolls.
It's a frustration.
But what he points out was thedifference between ready versus
a done mindset.
And here's some of the thingshe said.
(24:47):
He said ready means that timeis up, a spec is met.
So you set a spec like this iswhat we have to hit, and once
you hit that, that means you'reready.
And what I love about it is hesaid that when the spec is met,
that means the user can beginengaging.
Where done right means more oflike hey, you believe it's
(25:08):
perfect and it can't be improved.
So he said that they forthemselves.
He said we settle for ready.
In fact, meeting spec meanswe're not settling.
It's just what we've promised.
So that's, I think, somedifference too.
On slow rolls too is like, ifyou're going to try to aim for a
spec, what is that promise?
(25:30):
Make sure your audience knowsthat, so that way they know like
hey, we're not done, we'regoing to continue to improve.
So that way they know like hey,we're not done, we're going to
continue to improve.
So I would love your guys'thoughts on this.
What are your guys' thoughtsabout this?
Ready versus done?
What are some ways you think itmight be beneficial and what
are some ways you think it mightbe a downfall?
Speaker 3 (25:48):
I can see the point.
Okay, I see the point.
The trouble in my eyes is thatyou know things roll out that
really aren't ready for use andthen it I mean we've just seen
that in in the metaverse quite abit like things roll out and
then it's not useful.
It causes more trouble than youknow it actually helps anything
(26:09):
.
But I can see the point too,like you can't always wait till
things are perfect or elseyou'll never roll anything out.
So maybe I feel like thebalance should just be a little
farther along than just ready.
Like maybe it should be, youknow, maybe at like 75% of
usefulness.
They can't wait till 100%.
(26:31):
Maybe I get that.
But if they roll things out tooearly then it's just causing
frustration for everybody.
Speaker 1 (26:38):
Yeah.
So I guess what you're sayingthere, too, is like we really
have to like make sure we setthat spec high, not really low,
because I agree it's like you're, you have this.
The downside is you could bedelivering something that's low
quality, it's not, it's not evenready, like we.
Just we just did it just to bethe first to put it out there,
(27:00):
which we know some companiesthat are very well known for
that.
Let's just put it out there andwe'll fix it later, but don't
put it out there too soon, justto be the first.
I mean, I guess if that's yourbusiness model, that's your
thing.
But yes, you could definitelybe delivering lower quality just
to be faster at getting it tothe market, and I love what you
pointed out there, sean.
(27:20):
I think that's the deeperquestion, too, to be thinking
about was well, how can webalance a ready mindset versus
the ready mindset with desiringto get it perfect?
Where's the balance in there?
Speaker 3 (27:33):
And I guess probably in Seth's.
You know example or hisframework there.
You know he wouldn't call itready if it's really not working
, I'm guessing.
So you know I'm just talkingabout from what we've seen
happen.
That's not anything against howhe's describing it, just in
case he's listening.
Speaker 2 (27:51):
And I also think that it kind of depends on what the
thing is as well.
Like if it is, you know, liketechnology, you know like
metaverse or things that we'veseen like if it really isn't
ready, you are really blowing uppeople's hard work and building
more frustration.
But, for example, I know fromlike working with creatives or
(28:18):
you know more artistic people,that sometimes you like they get
in their head where, likenothing can be put out until
it's done perfectly.
But it's like we're also abusiness and you probably notice
more things that a lot ofpeople don't notice.
So that's like a case whereit's like a graphic or something
(28:41):
like it doesn't have to beperfect if it gets the job done.
So I think there's a little bitof a difference there.
Or like if you're sending out anewsletter and it's like you
don't need it to be 1 millionpercent perfect wording, right,
just get your message across ina good way, type of thing.
Speaker 1 (29:06):
Well, I think these are really good points because I
mean, there's a lot ofdownsides which, as a brand,
you're taking at risk ofdissatisfying your customer or
your brand reputation.
I mean, those are things thatcould definitely be downsides.
I think that also, some of thebenefits is that it could.
You know, having that readymindset can really help reduce
(29:27):
stress as well on your team andthe pressure that they're
putting on themselves, becausenow you're not like they're not
striving for perfection, whichwe've seen, that, especially in
the creative side, you canreally be striving for
perfection.
Having that mindset like, hey,this is the spec, though the
purpose isn't having the bestsocial media posts, it's getting
valuable content out there.
(29:48):
You know, being more focused ondelivering value than having
the perfect image, the perfectgraphic creation, the perfect
video, perfect lighting, thatcan really help reduce that
stress and pressure on your team.
The other thing that I wrotedown that I thought was
interesting about it is it couldactually encourage more
(30:08):
innovation.
There's more room andpermission to experiment than
trying to get it perfect everytime.
Speaker 2 (30:15):
Yeah, I think that's great.
I know personally for myself,I'm the type where if I don't
know that I'm going to dosomething really well, I would
rather just not do it.
But if more people had themindset of what you're saying,
then I would be willing toexperiment and possibly fail
(30:36):
just because I had the space todo that and who knows like what
new things or new skills that Iwould learn being able to do
that.
Speaker 1 (30:48):
That now that you said that, olivia, that took me
back to what you were talkingabout earlier was just really
just clicked.
I'm like, wow, this couldreally help maybe reduce this.
But we talked about how allthese things that Instagram's
doing isn't something new,they're just copying other
people.
But when we're trying to justconstantly compete and you don't
create that space where peoplehave that freedom for more
(31:13):
innovation, having that freedomof that can actually allow you
to kind of step away from justcopying and actually improve and
do better and do new things.
Speaker 3 (31:22):
Which really it does tie into the creativity that we
were talking about earlier, isthat if you feel like you have
to push, push, push andeverything has to be perfect,
there's no space there for youto have any new thoughts, any
creative ideas, because, youknow, if it's constant input,
then all you can do is copysomebody else, because there's
(31:43):
no space there for you to grow.
You know.
Speaker 1 (31:47):
True, so true, so true.
Well, let's go ahead andtransition.
Since you talked about, youknow, the creativity side and
the technology, like you know, Imentioned earlier that AI is a
technology that's really helpedfree up time for me, but I still
have to be very sensitive towhat I'm replacing that time
with.
Well, entrepreneur brought thismagazine and they actually
touched on this.
What can AI do for you?
(32:08):
Now I'm still reading it.
There's a lot in here about it,but I want to give you guys
this actually just happenedtoday, before our podcast
recording Because I want to talkabout.
You know, there's ways that wecan look at and say, hey, how
can AI be used now?
But there's also ways thatwe're learning.
Don't use AI for that.
And one of my things, one of thethings that happened today was,
(32:28):
as I was getting ready, a phonecall came in and I was like, oh
, I don't know that number.
I'm getting ready to go in forthe podcast, I'm not going to
answer it.
They left the voicemail.
It was AI talking the entiretime trying to sell me something
like, oh, we've been followingyou.
I'm like this is totally AI and, as we talked about, connection
is like a big thing.
That's something that AI can beused for is to free up our time
(32:51):
, give us that time back fromall the busy busyness.
But, man, I'll tell you rightnow I would not be using AI to
make sales phone calls for me,because that is so far from
connection.
We don't like fake news.
We don't like fake profiles.
We definitely don't like fakesales people either.
So I'm like that's a bad usecase.
It's like.
It's like just because you candoesn't mean you should.
(33:12):
Right, you know they point outin the article that I first
started reading.
It says you know, if AI firstcame to hype, then came the fear
, then came the scramble and nowwe're stepping into the reality
.
Ai can't be everything.
It won't replace everyone andyou cannot rush it.
You cannot rush it.
So this is good tie into aboutsetting those specs as well,
(33:36):
like a ready mindset.
You're not going to have itperfect.
This is something new, so I'mexcited.
I'm not going to dive into ittoo much during this episode,
but they interview multipleentrepreneurs and these
entrepreneurs share how they'reusing AI now and how it's
helping them.
I believe his name I believehis name is Dan Shipper is the
first article I'm reading.
(33:57):
He made a statement and I lovedit.
He said AI improves people, aswe know.
Olivia, you know everyone istalking about it.
Well, I guess we all know this.
We all know that everybody'stalking about AI.
We hear people talking about itall the time, but few are
taking advantage of it, andthere's two things that I
(34:18):
totally agree with 100% that Iread in there.
They said there's two maincategories to be focusing on
when it comes to AI, and it'speople and processes.
Here at Killer Bee, we investedin AI back in 2021.
What I've noticed over the timeis that it does require time
and effort to get started.
You have to put in that timeand effort.
You're going to learn.
You're going to make mistakes,create that space for innovation
(34:38):
.
What's cool about it is you canactually teach AI.
It can learn from you so itbecomes more adaptable and
understands your process andyour thoughts.
But for us, we even do AIcoaching because we know it
takes time and we want to helpteach people what we're learning
.
So the ways that we're using itright now is we're using it for
(35:02):
research.
I'm using it for contentcreation, for writing graphics,
writing scripts for videos,podcasts, show notes.
You can even use it to.
Like you can say, hey, theseare my goals that I want to hit,
and it can remind you of thosegoals.
Like you can say, hey, theseare my quarter goals, and it
will remind you.
It will remember the thingsthat you're teaching.
It puts it in its memory bank.
So a lot of cool use cases onit, and next week, during our
next podcast episode, I'm goingto read more about how these I
(35:24):
think there's seven totalcompanies that they that they
that they actually interviewedand asked about how they're
using AI today, right now, tohelp them.
So I'm going to read those andbring those to the podcast
during next week.
We can learn from what othersand how others are using it.
Speaker 2 (35:40):
So the National Eating Disorder Association,
which the abbreviation is NIDA.
They were one of the groupsthat used it like right away and
it was actually detrimental.
Their AI chatbot was actuallytalking with, obviously, people
(36:03):
that have eating disorders andgiving them tips on how to lose
weight and like stay on a dietand things like that and that
really has hurt their reputationsince.
So that is again being mindfulof those sorts of things, and
that's a very serious businessto be in as well.
(36:24):
Yeah.
Speaker 1 (36:26):
I love that you pointed that out, Olivia,
because it's something socrucial to realize that again.
This AI is not a one and donething.
You cannot use it like that.
And this AI is not a one anddone thing.
You cannot use it like thatEven with what we're doing at
Killer Bee.
If you haven't checked it out,go check out our website.
I'll put a link in the shownotes.
But we have a free AI chat botthat you can use on there and it
will provide just some basiccoaching on the stuff that we do
(36:49):
.
But it only uses the contentthat we write and give to it, so
it's only providing coachingfrom our experiences.
It's not pulling from any otherresources.
So there's some responsibleways you can use it and it's
good to let your audience knowtoo.
Like, hey, this bot, this AIchat bot, is only responding
(37:09):
based off of our experiences,Because they can go to chat GPT,
they can do all that.
But when people work with us,they want to work with us
because they know how we coach,they know where our mindset is,
what our goals are, what ourpurpose is, and if they're going
to use an AI chatbot on oursite or any of our products.
Let's make sure it's using thatcontent as well.
(37:30):
So with that I want to say ifyou enjoyed this episode, don't
forget to hit, follow and leaveus a review.
We would love to hear what yourthoughts are and also, if you
have any thoughts or questions,make sure you click that text us
link in the show notes.
Thanks for tuning in.
Welcome to the Mindful Bytes podcast.
Speaker 2 (00:02):
Today we're going to talk about a new Instagram
update that could be negativelyaffecting your account.
Speaker 3 (00:10):
The intersection between creativity and
technology.
Speaker 4 (00:14):
A new phone that can reduce distractions.
Speaker 1 (00:17):
And I'm going to talk about the difference between
having a ready versus a donemindset and what AI can do for
you now.
All right, so let's go aheadand introduce everybody.
Let's kick it off with our GenZ Inspector.
Gadget guy, what's your name?
Again, I'm trying to remember.
(00:38):
I had a bunch.
You don't remember your ownname?
Speaker 4 (00:42):
It's.
Speaker 1 (00:42):
Ash Dawn.
Speaker 4 (00:44):
I had a bunch of variants written and I don't
know where it is on the newphone.
Speaker 3 (00:49):
Let's just let him go last.
Hey, I'm Shauna, your digitallydelayed Xeniel.
Speaker 2 (00:55):
I'm Olivia, your social media salad.
Hold on Salad.
Speaker 1 (01:01):
Yes.
Speaker 2 (01:02):
Your social media salad.
Speaker 4 (01:04):
I'm Brian, your Gen X business leader.
I'm Ashton, your Gen Z gadgetguy.
Speaker 1 (01:09):
So I want to let everyone know before we get
started on this podcast.
You might be listening to itthinking, hey, this is Mindful
Bites, but these episodes arelong.
Well, there's chapter markerson every episode so you can skip
around to the topics that youwant to listen to.
Let's go ahead and start withOlivia.
Olivia, can you kick us off?
Speaker 2 (01:24):
Yeah, so I know I've been talking about Instagram a
lot, but there's just so muchgoing on, and I think it's
probably has a lot to do withcontinuing to compete with
TikTok.
But anyways, there is a newupdate that is slowly being
rolled out to everyone, so if ithasn't affected you yet, it
(01:49):
will.
This is something that hasreally been affecting business
accounts right now, but what isgoing on is that other account
cannot DM you unless you followthem.
It doesn't matter if theyfollow you, you have to be
(02:12):
following them.
So what are your thoughts onthat?
That sounds kind of crazy to me?
Speaker 1 (02:21):
Let me clarify.
Did you say that they have tofollow you for you to be able to
message them?
Speaker 2 (02:27):
you have to be following them in order to be
able to dm them can they dm youif they're not following?
Speaker 1 (02:35):
oh, I guess I could play both ways.
Speaker 2 (02:36):
Yeah, that's like you won't get the dms, no dms will
be happening, and well, unlessit's a mutual following
connection.
Speaker 1 (02:46):
Wow Well, do they even like?
Do they even know that their DMdidn't go through, or no?
Speaker 2 (02:52):
no, that's why this is such a huge update that I
wanted to get out there, because, if no one knows about this
which we know we work with a lotof people that have no idea
about updates going on becausethey're so busy.
This is huge, you know, andwe're all about the personal DMS
(03:14):
and that sort of thing.
Speaker 1 (03:16):
So yeah, because I mean, if you're not getting a
response back, it's like whatdoes that say to to those people
that are trying to message you?
It might understand that right,because I mean yeah, yeah, you
are that will be no, that's notgood.
Speaker 4 (03:29):
Yeah, that's not because you're just not getting
it yeah I feel like from thepersonal side it makes a lot of
sense because it's going to stopa lot of the spam and a lot of
the fake associate programs andyou know, all that junk that
fills dms.
So I think it'll be good forthe personal side, but for the
business side it's going to bepretty rough yeah, I agree yeah,
(03:53):
is it a mistake or is it?
Speaker 1 (03:55):
is it a mistake or is it something that they?
It is a change that's takingplace and it's going to.
Speaker 2 (04:00):
Yeah it's a change that's coming, which my first
thought was what Ashton wassaying, like how many that
you're following accounts thatfollow you.
That's going to be anotherimportant step in your strategy,
(04:32):
right?
But also, like vetting thataccount, you can't just like
blindly follow people either,because then you're opening
yourself up to more spam.
So, yeah, it's a pretty bigdeal, I think.
Speaker 1 (04:49):
I think that's a good thing to point out too.
Yeah, because the way it'salways been is you don't have to
follow the people that followyou, like, hey, their content
might not be what you want, butthey want the content that
you're providing as a businessor a personal brand.
So that's great.
But now, if you have to followthem, it's going to be important
that you vet that account,because, I mean, we know several
(05:10):
accounts that have millions offollowers, but if you start
looking at their followers, yourealize they've paid for a lot
of flowers, they've paid for alot of followers and they
probably need to be sent someflowers because they probably
feel alone, right?
You know, we talked about thatduring the last episode all
their friends are robots.
Friends are robots dogs cats,cats, cats, cats, cats, cats,
cats, cats cats cats, cats, cats, cats, cats, cats cats cats,
(05:55):
cats.
Speaker 2 (05:55):
So definitely Thanks.
What else you got there fromInstagram that apparently
YouTube lets you do, and alsothe dating app Tinder, so
they've also taken again fromother platforms and are having
you really show people that youreally really like something, so
(06:18):
do you?
Speaker 4 (06:18):
have to pay for a super like.
Is it kind of like a donation?
Speaker 2 (06:24):
Not that I've seen, but maybe in the future.
But again, a lot of accountsdon't have it right now.
It's in experimentation mode.
But if it does come out, thiswould be another good way to
kind of help you determine whatkind of content you should be
posting on your account.
Right, If you're getting a tonof super likes, then you know
(06:48):
that that's content that yourfollowers really like.
So I think it could be valuable.
But again, they're taking itfrom other accounts.
But you know stories werestolen from Snapchat, so there's
that.
Speaker 1 (07:02):
Oh, I didn't know that Nobody really has their own
creative thoughts anymore, likethey all are copying each other
.
Speaker 3 (07:09):
That's what I'm talking about today.
Speaker 1 (07:11):
Interesting, interesting.
Well, you know, I would love toknow.
Anybody listening to thepodcast let us know by clicking
that text link right there inthe show notes.
Let us know what are yourthoughts about the super likes.
Do you like that idea?
Maybe you know?
Let us know.
Shoot us a text.
We'd love to get your thoughts.
Speaker 4 (07:27):
I was wondering about that because that's what Reddit
does.
Reddit has a um, it's kind oflike a paid interaction, so
normally there's upvotes, butyou can change your upvote.
You know, kind of like onFacebook, how when you hold down
the like button it brings upall the other options so you
don't have to like yeah, that'skind of like what reddit does,
(07:49):
but there's all these like one,two, three dollar options of
different interactions.
So it's not only higher up inthe algorithm now, but it's also
paying the user it's reallyinteresting.
Speaker 2 (08:04):
Yeah, and tiktok has something more along that, but
they call them like gifts, so ifsomeone's on a live you can
like send them flowers.
Going back to that, but itequals to like two dollars or
something like that so, yeah, alittle gift thing, it's like in
the top left hand corner.
Speaker 1 (08:23):
Yeah, yeah, yeah.
Speaker 2 (08:24):
But I'm thinking that Instagram isn't going to charge
just because they do have thoseother options on Facebook, that
we do know those when you'reclicking heart or laughing or
whatever.
Those do have more weight thanjust the thumbs up.
So I think that's probably morewhat they're going for, gotcha.
Speaker 1 (08:46):
Well, yeah, and be cautious, if you're on Tik TOK,
that that, like Olivia justmentioned, it's that little gift
box in the top left.
That doesn't mean if you clickit you're getting something,
because you will go bankrupt Ifyou keep clicking it.
Speaker 2 (08:59):
I thought it was like a contest thing.
I was like $1 million Ding, onemillion dollars One million
dollars.
Speaker 1 (09:03):
Ding ding, ding ding.
I'm like where's my gift?
Typical Gen X.
I got a gift text from my bankaccount saying I think there's a
fraudulent charges on yourphone.
Speaker 3 (09:11):
No, I'm totally joking.
I'm totally joking, oh Olivia.
Speaker 1 (09:16):
Totally joking, totally joking.
Speaker 3 (09:19):
Ashton, what are your favorite new gadgets right now?
Speaker 4 (09:22):
Well, recently I went ahead and put the LG wing in
storage and I bought.
Speaker 1 (09:29):
You mean the rest, you mean you put it to rest.
Speaker 4 (09:31):
It's in storage.
It's not quite resting.
Put it to sleep, ready to comeback to work whenever it needs
to Under the ground.
Speaker 1 (09:37):
It's being frozen.
You know like they freeze, likepeople's brains, to bring them
back.
Speaker 4 (09:41):
Cryogenically.
That's what he's doing.
No, it's just in a drawer.
That's it.
Speaker 1 (09:47):
It's just in a drawer , but I'm called at the freezer.
Okay, I better quitinterrupting.
Speaker 4 (09:54):
But I bought myself a Z flip and it is a super
interesting phone because I hadseen some other people talk
about this and I kind of wantedto experiment with it for myself
.
But it's got an external screenwhich is like half the size of
a normal screen, and so peopleare talking about how you can do
(10:17):
all the main things likemessaging and phone calls and
all that from the screen.
But apps like YouTube andInstagram and Facebook and
Reddit don't work on this screenLike they.
Just they don't format rightand it's a very clunky way to
use that app, and so it's kindof like the essential phone or
(10:39):
kind of like the brick that youguys were talking about, where
now there's a barrier betweenactually going to those apps
like just messaging and doingyour essentials and going to
these apps and actually usingthose apps, and I've found it to
actually be very useful.
(10:59):
So far I've had about like twoor three hours less, uh, social
media time than my iPhone.
Speaker 1 (11:07):
Wow, wow, that's pretty impressive.
Speaker 3 (11:09):
So that's big.
Speaker 1 (11:10):
So I guess, yeah, you know we talked about the brick
last week, so if you didn'tcatch that episode, you can go
back and check that out.
It's episode number two.
But if you don't want to getthe brick and you're up in the
market for a new phone, maybe bechecking out the.
You said it's the.
It is the Samsung Z.
Speaker 4 (11:26):
Flip.
It's a Z Flip.
This one is the five.
They've just released the six.
The six has special littlerings around the camera and it's
a better processor.
So they're the same phone,except one's more powerful.
All right.
Speaker 1 (11:38):
So let's go ahead and transition over to Shauna, our
delayed digital.
I don't even know what you callyou anymore.
So, Shauna, what do you got forus today?
Speaker 3 (11:48):
Okay.
So I have been reading somearticles concerning the
intersection between technologyand creativity and the idea that
some people are saying, liketechnology is killing creativity
, and there's definitely twosides of the story, two ways to
look at it.
But let's start with thepositives because I think it's
(12:09):
really interesting, reallyexciting.
So in some ways, it can beargued that technology has
helped people increase theircreativity, and there's a lot of
reasons for that.
But, for one thing, we havemore opportunities for free time
than we used to, and certainlya lot more than you know, people
(12:30):
did a hundred years ago.
Let's say so.
You know, if we're mindful, ifwe're thoughtful, we can use
that extra time to pursuecreative aspects of our lives,
you know.
So first I want to ask you guyswhat are some things in your
lives would you say have helpedyou have more free time than you
did before?
Speaker 2 (12:51):
Yeah, you can't see me, but my eyes went really wide
because I am in the camp whereI feel like tools that should
make your life easier just madeit more complicated, because now
I just cram a bajillion morethings than I should.
(13:12):
So, I don't, I guess, followsuit with that, but I don't know
if this I don't think thisfalls into it, but TikTok has
actually gotten me into readingmore.
So like I love to read, butbecause of TikTok I read a lot
(13:40):
more because I fell onto BookTok, so wow yeah.
Speaker 3 (13:41):
Well, that's amazing, and I think I I'm not saying
that necessarily just because wehave these tools, that it
automatically makes you morecreative.
I think that it gives you theopportunity to, you know,
because I think back, like whenpeople had to, you know, go out
and milk the cows and haul theirwater and, you know, cook
(14:02):
everything from scratch.
They just wouldn't have had asmany opportunities.
You know, so, like, if it'simportant to you, you can make
time for it.
I think, um, yeah, but anotherthing, you know, when you
incorporate new technologiesinto your life, it's like a
whole nother platform that canopen up creativity for you.
(14:22):
So I was thinking along thelines of the things that are
happening in the metaverse rightnow.
You know the new worlds and thenew games and things like that
that we're seeing people create.
You know, it blows my mind likewhere some of these ideas come
from, and so I think that's whatyou're saying.
Even with TikTok, too, olivia,like you know, you watch those
(14:43):
and they inspire you to do morethings and to be more creative
and find solutions.
Those are my favorite videos, umthe ones where they're like
using something for for what itwasn't intended for.
I love those.
Speaker 2 (14:57):
Yeah, and life hacks yeah, I love those.
Speaker 3 (15:02):
Me too.
Speaker 1 (15:03):
I think that you touched on something very
important there, too, is you'retalking about.
It creates new opportunities forus, but that really falls on us
, on how we take advantage ofthose opportunities and what we
do at that time.
Because I know one of the thingsthat we're going to talk about
here soon is about what AI cando for us right now and for
myself.
Ai has really opened up a lotof time for me, but we have to
(15:26):
be careful.
Even of all these newtechnologies is if we can
reclaim some of that lost time.
We have to make sure that we'reimplementing that time, you
know, reusing that time intosomething that's more meaningful
and more impactful, whetherthat's in our personal life or
what we're doing If it's duringwork time.
We have to be very intentionalabout that.
(15:48):
What are we going to do withthat time?
Because I mean, if TikTok ishelping you read more, that's
great, but then if you'respending an additional five
hours on social media justscrolling, then it's like it can
kind of go two different ways.
So I think that, like you said,how we decide to use it we have
to be more aware of as well.
Speaker 3 (16:11):
And that actually segues perfectly into kind of
like the con side of technology.
You know, as it relates tocreativity, which is the way
that your brain is creative, iswhen you have downtime, when you
have quiet time, when you havetime that you're not thinking
about something specific, you'renot problem solving, you're not
working on something and alsoyou're not having a lot of
(16:33):
outside input.
That's where your brain startsto put together connections and
starts to see things, maybe thatyou wouldn't notice if you were
busy.
So the more and more that weare having outside input whether
that's, you know, tv, um, books, conversations, screen time,
(16:53):
social media, everything,everything then that stops you
from being creative.
So of course, nobody can cutthose out of your life
completely.
That's not what I'm saying.
But if we don't have times wherewe are just kind of alone with
our thoughts and that kind ofgoes back to the last podcast
then you lose the ability to becreative and it kind of makes
(17:18):
you think like, what aboutchildren right now who are being
raised with almost constantscreen time?
Will they ever learn to becreative?
Will they ever know how to sitalone with their thoughts?
It's just, it's a problem thatwe need to think about and you
know if you have children orinfluence with children in your
(17:39):
lives to.
You know, of course, if you'retheir parents, you can make it a
rule or whatever.
If you're not their parent, youcan encourage them to like get
outside and play, go do things.
That's like where theircreativity will grow.
So I found that reallyinteresting, yeah.
Speaker 1 (17:55):
I think that's very interesting.
You're pointing out it seemslike this is a subject that
continues to surface during ourepisodes is uh, those are very
valid concerns, and especiallywith with younger generations
that's coming up and it's it'sour responsibility again to to
help show them these ways.
To help show them Like I saw Isaw a meme the other day on a on
(18:17):
Facebook.
See, olivia, that's a Gen Xer,right?
Speaker 2 (18:20):
Gen X looking at memes.
Speaker 1 (18:23):
Memes on Facebook.
Put it all together.
Yeah, no, I saw a meme onFacebook and it and it said that
I told our kids to go outsideand play and they had a meme of
our I guess it was a GIFanimated GIF of a kid outside
playing but he had a VR headseton.
Yeah, I was like, wow, okay,but I think that you know that's
(18:47):
an interesting information thatyou're pointing out there too.
Shauna, is that about thecreative mindset?
And Olivia, you probably canspeak into this, because when
you're sharing that, it kind ofreminded me of how important it
is, Like, if we have businessleaders as listening to this as
well, how important it is for usto allow the creatives on our
team to have downtime, Like, dowe?
(19:08):
How important is that?
Olivia, You're a creative, sowhat are your thoughts about
that?
Speaker 2 (19:13):
Yeah, I think that it is so important to let
creatives have downtime.
I think that also, for whateverreason, the social media and
digital world, everyone elsearound them, feels like they
should just be on 24-7.
And if there's a change, theyshould be jumping on it like
(19:36):
that.
Second or sometimes noncreatives don't realize how
impactful in a negative way Likeif you interrupt someone when
they're in the creative zone,like that is detrimental to a
creative because you know you'rein the zone you're trying to
(19:59):
get something done.
So when you just come in and saylike, hey, how's it going?
Like you can really mess up theflow of things.
So I think it is important tolet people creatives especially,
like be in the type of spacethat they like to be in to
create.
So if it is like, hey, I needto go sit out in a park and
(20:24):
really do this as a businessleader, you might think, well,
are they really going out thereto create stuff at a park or
whatever it may be?
But truly you are like,creatives just sometimes need
change of scenery and thingslike that, and so distractions
in an office can really take atoll.
Speaker 4 (20:46):
So, yeah, we kind of saw during COVID a lot of big,
big people in a lot of differentindustries really kind of fight
that idea, that, the idea ofmobile work.
We saw a lot of that on Twitterand obviously a lot of people
have been won over now.
But you're absolutely right,Some people need to go out to a
(21:10):
coffee shop and they need to bearound other people, like just
to have that movement aroundthem for them to be able to work
or a park or many differentthings like that, yeah.
Speaker 3 (21:21):
Uh, I was reading that France passed a law called
um the right to disconnect fromwork, and it's where, uh, an
employee can't be um heldresponsible or get in trouble,
um, if they're not checkingtheir email when it's not work
time, which I'm hoping becomessomething that other people
(21:43):
gravitate towards as well,because we know so many social
media people who feel thatpressure to be available 24-7.
It's so unhealthy.
Speaker 1 (21:52):
I don't think it's always purposeful either, like I
might be doing something andI'll send an email.
But one of the things that I've, you know, I've told Olivia and
other people on the team like,if I email you after hours, do
not respond to it, becausethat's just me.
You know that's the time I haveto send emails.
I don't expect anybody to lookat that until the next day
during work hours.
But, that's something that wehave to be clear about, because
(22:15):
I think that can put.
These technologies have allowedthis pressure to be put on
people as well, and we might noteven realize it, but then
there's also leaders that dorealize it and expect you to be
available 24 seven, and they'renot paying you 24 seven.
So I'm just saying I don't wantto pay anybody 24 seven.
Speaker 2 (22:32):
And we saw the statistic I can't think of it
offhand, but it was a prettyhigh number of social digital
people looking to leave thefield because of burnout and
things like that posted.
(23:01):
She started a new job and theCEO had emailed her at 9pm and
then she got to the end of theemail and it said I work best at
this time.
You respond at a time that youwork best, which I thought was
great.
There was like letting you knowthat sometimes the CEO gets a
lot done at night but they don'texpect you to respond till
you're at your good time.
Speaker 3 (23:22):
that you get stuff done.
Speaker 1 (23:24):
That's awesome yeah that's awesome.
I love that, I love that and Ilove the idea about this law.
So yeah, shauna, you have togive us some information about
that, give us a link so we canpost that in the show notes as
well.
Olivia, I want to go back.
You were talking about thisslow roll with Instagram, which
we all love.
The slow roll, don't we?
Speaker 3 (23:40):
We all love this Well .
Speaker 1 (23:42):
I guess it depends on your age and what you're
talking about when it comes toslow rolls, but slow rolls are
natural, so you know, embracethem.
But no, really what?
The topic that I want to talkabout today was this ready
versus done mindset.
So you guys know Seth Godin.
Right, you guys know Seth Godin.
Yeah, did I pronounce his namecorrect?
(24:03):
I believe I did.
Speaker 3 (24:04):
Yeah, I think so, if you're listening, seth?
Speaker 1 (24:06):
I'm sorry, but if you're listening, hey, welcome
to the Mindful Bites.
Seth actually put out a blogand I really enjoyed this.
I'm going to post this in theshow notes.
But he was talking about readyversus done and do we settle for
ready or do we settle for done?
And I thought that was veryinteresting because we know the
slow rolls and those slow rollscan get pretty annoying.
(24:27):
We definitely can all probablyadmit to that.
If you're in the side ofmanaging social media and In the
metaverse, if you're on HorizonWorlds, we all people just hate
the slow rolls.
It's a frustration.
But what he points out was thedifference between ready versus
a done mindset.
And here's some of the thingshe said.
(24:47):
He said ready means that timeis up, a spec is met.
So you set a spec like this iswhat we have to hit, and once
you hit that, that means you'reready.
And what I love about it is hesaid that when the spec is met,
that means the user can beginengaging.
Where done right means more oflike hey, you believe it's
(25:08):
perfect and it can't be improved.
So he said that they forthemselves.
He said we settle for ready.
In fact, meeting spec meanswe're not settling.
It's just what we've promised.
So that's, I think, somedifference too.
On slow rolls too is like, ifyou're going to try to aim for a
spec, what is that promise?
(25:30):
Make sure your audience knowsthat, so that way they know like
hey, we're not done, we'regoing to continue to improve.
So that way they know like hey,we're not done, we're going to
continue to improve.
So I would love your guys'thoughts on this.
What are your guys' thoughtsabout this?
Ready versus done?
What are some ways you think itmight be beneficial and what
are some ways you think it mightbe a downfall?
Speaker 3 (25:48):
I can see the point.
Okay, I see the point.
The trouble in my eyes is thatyou know things roll out that
really aren't ready for use andthen it I mean we've just seen
that in in the metaverse quite abit like things roll out and
then it's not useful.
It causes more trouble than youknow it actually helps anything
(26:09):
.
But I can see the point too,like you can't always wait till
things are perfect or elseyou'll never roll anything out.
So maybe I feel like thebalance should just be a little
farther along than just ready.
Like maybe it should be, youknow, maybe at like 75% of
usefulness.
They can't wait till 100%.
(26:31):
Maybe I get that.
But if they roll things out tooearly then it's just causing
frustration for everybody.
Speaker 1 (26:38):
Yeah.
So I guess what you're sayingthere, too, is like we really
have to like make sure we setthat spec high, not really low,
because I agree it's like you're, you have this.
The downside is you could bedelivering something that's low
quality, it's not, it's not evenready, like we.
Just we just did it just to bethe first to put it out there,
(27:00):
which we know some companiesthat are very well known for
that.
Let's just put it out there andwe'll fix it later, but don't
put it out there too soon, justto be the first.
I mean, I guess if that's yourbusiness model, that's your
thing.
But yes, you could definitelybe delivering lower quality just
to be faster at getting it tothe market, and I love what you
pointed out there, sean.
(27:20):
I think that's the deeperquestion, too, to be thinking
about was well, how can webalance a ready mindset versus
the ready mindset with desiringto get it perfect?
Where's the balance in there?
Speaker 3 (27:33):
And I guess probably in Seth's.
You know example or hisframework there.
You know he wouldn't call itready if it's really not working
, I'm guessing.
So you know I'm just talkingabout from what we've seen
happen.
That's not anything against howhe's describing it, just in
case he's listening.
Speaker 2 (27:51):
And I also think that it kind of depends on what the
thing is as well.
Like if it is, you know, liketechnology, you know like
metaverse or things that we'veseen like if it really isn't
ready, you are really blowing uppeople's hard work and building
more frustration.
But, for example, I know fromlike working with creatives or
(28:18):
you know more artistic people,that sometimes you like they get
in their head where, likenothing can be put out until
it's done perfectly.
But it's like we're also abusiness and you probably notice
more things that a lot ofpeople don't notice.
So that's like a case whereit's like a graphic or something
(28:41):
like it doesn't have to beperfect if it gets the job done.
So I think there's a little bitof a difference there.
Or like if you're sending out anewsletter and it's like you
don't need it to be 1 millionpercent perfect wording, right,
just get your message across ina good way, type of thing.
Speaker 1 (29:06):
Well, I think these are really good points because I
mean, there's a lot ofdownsides which, as a brand,
you're taking at risk ofdissatisfying your customer or
your brand reputation.
I mean, those are things thatcould definitely be downsides.
I think that also, some of thebenefits is that it could.
You know, having that readymindset can really help reduce
(29:27):
stress as well on your team andthe pressure that they're
putting on themselves, becausenow you're not like they're not
striving for perfection, whichwe've seen, that, especially in
the creative side, you canreally be striving for
perfection.
Having that mindset like, hey,this is the spec, though the
purpose isn't having the bestsocial media posts, it's getting
valuable content out there.
(29:48):
You know, being more focused ondelivering value than having
the perfect image, the perfectgraphic creation, the perfect
video, perfect lighting, thatcan really help reduce that
stress and pressure on your team.
The other thing that I wrotedown that I thought was
interesting about it is it couldactually encourage more
(30:08):
innovation.
There's more room andpermission to experiment than
trying to get it perfect everytime.
Speaker 2 (30:15):
Yeah, I think that's great.
I know personally for myself,I'm the type where if I don't
know that I'm going to dosomething really well, I would
rather just not do it.
But if more people had themindset of what you're saying,
then I would be willing toexperiment and possibly fail
(30:36):
just because I had the space todo that and who knows like what
new things or new skills that Iwould learn being able to do
that.
Speaker 1 (30:48):
That now that you said that, olivia, that took me
back to what you were talkingabout earlier was just really
just clicked.
I'm like, wow, this couldreally help maybe reduce this.
But we talked about how allthese things that Instagram's
doing isn't something new,they're just copying other
people.
But when we're trying to justconstantly compete and you don't
create that space where peoplehave that freedom for more
(31:13):
innovation, having that freedomof that can actually allow you
to kind of step away from justcopying and actually improve and
do better and do new things.
Speaker 3 (31:22):
Which really it does tie into the creativity that we
were talking about earlier, isthat if you feel like you have
to push, push, push andeverything has to be perfect,
there's no space there for youto have any new thoughts, any
creative ideas, because, youknow, if it's constant input,
then all you can do is copysomebody else, because there's
(31:43):
no space there for you to grow.
You know.
Speaker 1 (31:47):
True, so true, so true.
Well, let's go ahead andtransition.
Since you talked about, youknow, the creativity side and
the technology, like you know, Imentioned earlier that AI is a
technology that's really helpedfree up time for me, but I still
have to be very sensitive towhat I'm replacing that time
with.
Well, entrepreneur brought thismagazine and they actually
touched on this.
What can AI do for you?
(32:08):
Now I'm still reading it.
There's a lot in here about it,but I want to give you guys
this actually just happenedtoday, before our podcast
recording Because I want to talkabout.
You know, there's ways that wecan look at and say, hey, how
can AI be used now?
But there's also ways thatwe're learning.
Don't use AI for that.
And one of my things, one of thethings that happened today was,
(32:28):
as I was getting ready, a phonecall came in and I was like, oh
, I don't know that number.
I'm getting ready to go in forthe podcast, I'm not going to
answer it.
They left the voicemail.
It was AI talking the entiretime trying to sell me something
like, oh, we've been followingyou.
I'm like this is totally AI and, as we talked about, connection
is like a big thing.
That's something that AI can beused for is to free up our time
(32:51):
, give us that time back fromall the busy busyness.
But, man, I'll tell you rightnow I would not be using AI to
make sales phone calls for me,because that is so far from
connection.
We don't like fake news.
We don't like fake profiles.
We definitely don't like fakesales people either.
So I'm like that's a bad usecase.
It's like.
It's like just because you candoesn't mean you should.
(33:12):
Right, you know they point outin the article that I first
started reading.
It says you know, if AI firstcame to hype, then came the fear
, then came the scramble and nowwe're stepping into the reality
.
Ai can't be everything.
It won't replace everyone andyou cannot rush it.
You cannot rush it.
So this is good tie into aboutsetting those specs as well,
(33:36):
like a ready mindset.
You're not going to have itperfect.
This is something new, so I'mexcited.
I'm not going to dive into ittoo much during this episode,
but they interview multipleentrepreneurs and these
entrepreneurs share how they'reusing AI now and how it's
helping them.
I believe his name I believehis name is Dan Shipper is the
first article I'm reading.
(33:57):
He made a statement and I lovedit.
He said AI improves people, aswe know.
Olivia, you know everyone istalking about it.
Well, I guess we all know this.
We all know that everybody'stalking about AI.
We hear people talking about itall the time, but few are
taking advantage of it, andthere's two things that I
(34:18):
totally agree with 100% that Iread in there.
They said there's two maincategories to be focusing on
when it comes to AI, and it'speople and processes.
Here at Killer Bee, we investedin AI back in 2021.
What I've noticed over the timeis that it does require time
and effort to get started.
You have to put in that timeand effort.
You're going to learn.
You're going to make mistakes,create that space for innovation
(34:38):
.
What's cool about it is you canactually teach AI.
It can learn from you so itbecomes more adaptable and
understands your process andyour thoughts.
But for us, we even do AIcoaching because we know it
takes time and we want to helpteach people what we're learning
.
So the ways that we're using itright now is we're using it for
(35:02):
research.
I'm using it for contentcreation, for writing graphics,
writing scripts for videos,podcasts, show notes.
You can even use it to.
Like you can say, hey, theseare my goals that I want to hit,
and it can remind you of thosegoals.
Like you can say, hey, theseare my quarter goals, and it
will remind you.
It will remember the thingsthat you're teaching.
It puts it in its memory bank.
So a lot of cool use cases onit, and next week, during our
next podcast episode, I'm goingto read more about how these I
(35:24):
think there's seven totalcompanies that they that they
that they actually interviewedand asked about how they're
using AI today, right now, tohelp them.
So I'm going to read those andbring those to the podcast
during next week.
We can learn from what othersand how others are using it.
Speaker 2 (35:40):
So the National Eating Disorder Association,
which the abbreviation is NIDA.
They were one of the groupsthat used it like right away and
it was actually detrimental.
Their AI chatbot was actuallytalking with, obviously, people
(36:03):
that have eating disorders andgiving them tips on how to lose
weight and like stay on a dietand things like that and that
really has hurt their reputationsince.
So that is again being mindfulof those sorts of things, and
that's a very serious businessto be in as well.
(36:24):
Yeah.
Speaker 1 (36:26):
I love that you pointed that out, Olivia,
because it's something socrucial to realize that again.
This AI is not a one and donething.
You cannot use it like that.
And this AI is not a one anddone thing.
You cannot use it like thatEven with what we're doing at
Killer Bee.
If you haven't checked it out,go check out our website.
I'll put a link in the shownotes.
But we have a free AI chat botthat you can use on there and it
will provide just some basiccoaching on the stuff that we do
(36:49):
.
But it only uses the contentthat we write and give to it, so
it's only providing coachingfrom our experiences.
It's not pulling from any otherresources.
So there's some responsibleways you can use it and it's
good to let your audience knowtoo.
Like, hey, this bot, this AIchat bot, is only responding
(37:09):
based off of our experiences,Because they can go to chat GPT,
they can do all that.
But when people work with us,they want to work with us
because they know how we coach,they know where our mindset is,
what our goals are, what ourpurpose is, and if they're going
to use an AI chatbot on oursite or any of our products.
Let's make sure it's using thatcontent as well.
(37:30):
So with that I want to say ifyou enjoyed this episode, don't
forget to hit, follow and leaveus a review.
We would love to hear what yourthoughts are and also, if you
have any thoughts or questions,make sure you click that text us
link in the show notes.
Thanks for tuning in.
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