Episode Transcript
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Speaker 1 (00:01):
Welcome to Mindset
and Money Mastery for
Photographers the podcast.
We help overwhelmedphotographers make more money
while simplifying their businessby mastering their you guessed
it mindset and money.
Tune in each week for practicaland actionable tips to take
your photography business up anotch.
Let's dive right in.
Speaker 2 (00:22):
Hey guys, today I am
so excited to have Bethany
joining me on the podcast.
Bethany is one of my coachingclients.
I think we met from the EquinePhotography Summit.
Is that correct?
Whenever I hosted that?
Speaker 3 (00:35):
It was, you were
giving a three day, I think it
was five day training and I justtuned in.
I've been following you for awhile and I loved what you were
doing with your business modeland the work that you were
creating, and so you had, likethis free, like mastermind
(00:58):
joined and it was just like, ohmy gosh, this stuff is so good.
Speaker 2 (01:01):
Amazing.
I love that.
Well, welcome.
Do you want to introduceyourself and tell everyone a
little bit about you and who youare and what you do?
Speaker 3 (01:08):
Sure, first of all,
thank you so much for inviting
me on here.
I feel like it's such an honorto be one of your people that
you interview because I, like Isaid, have been following you
for a while and so it's so coolto be on here.
So I am a blue wire and equinephotographer from Indianapolis,
indiana.
I help women feel moreconfident in their own skin
(01:32):
through my portrait services, soI'll offer hair and makeup as
an add on to their type ofsession.
Yeah, right now I'm just mostlybooked with equine stuff for
the summer and doing and workingon a heart horse, sort of like
a 40 over 40 campaign for womenand the horses that they love
the most.
Speaker 2 (01:53):
I love that.
That's amazing.
Well, I am super excited tohave you here because I know you
have a wealth of knowledgeyourself.
Before you even came into myprogram, I know that you were
killing it in so many ways inyour business.
I feel like you were at a placeof pivoting whenever we met.
Do you want to tell them aboutthat pivot or what was kind of
prompting that urge to pivot inyour business?
Speaker 3 (02:13):
Yeah, Holy moly, we
got to go back to like 2022.
I had a black and whitespecific boudoir studio downtown
Indianapolis.
I was shooting only studio workthere.
And I did a similar campaignwhere it was a 40 over 40.
It was called fearless 40 womenshare their tales of courage
(02:34):
over 30.
I think I did it over 3040.
Women over 30 share their talesof courage is what it is, and
we're doing round two now.
So, um, what, where I was when Ifirst started that, it was kind
of like we're still in COVID,like coming out of it.
I'm like, should I do this ornot?
And then I just went throughwith it.
I shot so much that I literallyburned myself out.
(02:57):
I was also teaching, and I didteaching other photographers how
to build their businesses, alsorunning a podcast, so and then
all of a sudden, my mom gotreally, really sick and this was
like the boiling point where Iwas starting to feel really
really burned out in my businessand so and it's not that like,
(03:17):
it's just like I was shooting alot and there were issues in my
systems and my client systemsthat I felt like needed tweaked.
But at that point it was kindof like I'm burning my biscuits.
I kind of need a break for awhile.
After the gala that you know, Iwant to be able to like back up
what I am telling my clients,what their kind of experience
(03:39):
that they're getting.
And we did it and it wasamazing.
And then I took a year off and Idid something else, like made
candles and soap, and I was likeyou know what I'm just gonna
explore this for a little while.
I did like the vendor thing oflike coming to flea market not
flea markets but farmers marketson Saturdays.
And then I was just like youknow what I really miss
(04:00):
photography.
I wonder what if I go like Idon't know.
I needed something creative tofill my time, to be able to go
back to that and to see thevalue and like appreciate how
much I really love the processof photographing women
specifically.
But I was also like trying tobuild an equine portfolio too,
and that was around the time mymom was sick and so I built this
(04:24):
great portfolio, because Ialways like to test things out
first.
And then I was just like I needlike a year off done with this
for a second.
I have to put this down andalso be there for her.
So then when we chatted I wasjust coming back to, I knew I
needed some.
I wanted to come back to myphotography career because I've
(04:44):
spent so much time and I've beenin the industry now for 11
years I've been shooting since Iwas 12 years old and it's just
like it's a part of my identity,but at the same time, it's not
like it doesn't have to be allwhat I do.
So there was a lot of likeexploration, there was a lot of,
um, things that I wanted to dodifferently so that I don't end
(05:06):
up in the same situation againwhere I found myself in November
of 2023.
So when I found you, it waslike, oh, this will be just to
kind of get back into things,because there's going to be a
group of people in there duringthese live Q&As for the next
five days and it can give memore of a fresh perspective from
(05:27):
what I'm used to doing andmaybe help me break some of the
habits that I think.
I think I'm using like airquotes those who are listening
that I think I have to do, orexpectations that I put on
myself, but it's really like nota big deal.
So that's where I was, I think,when we did our consultation
call, I was like this is where Iam.
(05:48):
I would like to do more equinesessions, but it feels like a
big mountain right now.
I still want to shoot boudoir,but I don't want it to be like
this overwhelming task to havepeople come in, because I was
doing Facebook ads to bringpeople in and sometimes you get
really interesting people withthose ads and so I really needed
(06:12):
someone to kind of guide me inthe direction.
That was like okay, this is whatI'm doing, but if this doesn't
work for you, take it like, takeit and make it your own and see
how it works.
Because I was so stuck on likea rigid system in my own mind
that it was like even on thepodcast it was like you have to
do X, Y and Z or else you can'tbe a professional photographer,
(06:35):
and it's just like no, theyneeded to hear that, because you
do need a little bit of hustlein this business to be able to
survive.
But at the same time it waslike yeah, but you can also do
it like this and maybe likeimplement some of these other
little things to kind of helpprepare your clients for the
experience that they're going tobe working, how they're going
(06:55):
to show up in the experiencethat you're offering to them.
Speaker 2 (06:58):
Yeah, I love what
you're saying.
That's so important, so I havea really big question to ask you
then how do you think that thepeople listening to this can
avoid getting in that burnt outposition that you got yourself
in at the end of your passionproject that you did?
Speaker 3 (07:15):
I would say
boundaries.
Boundaries are your best friend.
Okay, having a specific amountof shoots that you want to do
every week or however many amonth that you want to do and
stick to that.
I can also see myself sometimesslipping where I'm like I can
just fit this one, like this onelast phone consultation on
Tuesday, and I know it's afterhours, but like I can fit it in,
(07:38):
I'm not that busy and then I'mlike you know, I really wish I
didn't do that, because I couldbe like having dinner with my
husband or like my dogs being atthe bar.
So I have to like you reallyhave to watch yourself when
people are coming in hot withinquiries too, because it's easy
to say yes to everything.
(07:58):
But then, on the day of theshoot day, you're like, oh my
gosh, what did I say yes to?
Again, what's happening?
Oh God, so it's really used todiscernment.
Shoot day, you're like, oh mygosh, what did I say yes to?
Again, what's happening?
Oh God, so it's really used todiscernment.
Speaker 2 (08:09):
I feel like so many
people do these like projects
like 40 over 40 or somethinglike that, or they do like a dog
A lot of my listeners do thedog projects and they get to the
end of it and they get so burntout.
And I've always kind ofwondered like where does this
burnout come from from projects,and like how photographers can
(08:33):
navigate these projects betterwithout getting burnt out.
Because I've done a project.
I did a 365 day project, 365horses in one year.
So I get it.
I've been in your shoes.
I didn't get burned out from it,though, but I think maybe it's
because I had really clearexpectations on what I was doing
.
I set it up in a smart waywhere I wasn't actually
(08:55):
photographing a horse everysingle day, set it up where I
started a few months prior.
So that way I already had agood content plan built up
before we started and I wassuper strategic in the way I
managed it and managedexpectations with clients.
And also I was really good atthat point when I did my project
at making money from thoseproject clients.
(09:16):
So even though I did have someno sales and some low sales, and
even though my pricing was waylower back then than it is now.
I still was paid well for mytime and I really loved it, but
I think I see frustration comingthrough from no boundaries
within it, being like so muchmore than it has to be.
Like I always say you can do aproject, but you don't have to
(09:37):
do a book.
You don't have to do a big galaLike you don't have to do all
those extra things.
You can if you want to, as asurprise on the end, but if you
go into a project and youpromise all of these extras and
you get to the end and you'relike I am so tired and now I
have another thing to do, I feellike that tends to be the icing
on the cake on top of.
I dealt with some crazy peoplethat did not pay me very much
(09:58):
money and it sucked.
Speaker 3 (09:59):
I had some of those
because I did charge for
Fearless fearless I still dobecause it's like your bank you
have to pay for, like the partyat the end, you know, and um,
and hair and makeup andeverything else.
But it was like, yeah, therewere some people like right on
the back end, like during thesales sessions, that were like I
don't understand what, like I'mnot getting all my photos, and
(10:21):
it was like, well, we have thisconversation.
I don't know what happened, butit was like people like that,
like seven in a row, and it waslike this is I need to break,
because I need to figure outwhat's going on.
But there was a lot of uh, nota lot of boundaries, and I
didn't set out in the beginningand structure it the way that I
would have liked to.
(10:41):
And I feel like when you, whenyou just said that it was, was
like oh yeah, because when Ifirst started, I was like, well,
let's just see if this works.
If people like it, then we'regoing to do it, and we just did
it.
It was just like flying by theseat of our pants the entire
time.
Speaker 2 (10:57):
Yeah, okay.
So you said something thereabout you had like seven people
in a row that didn't know whatto expect.
Speaker 3 (11:04):
Well, they knew what
to expect as far as, like,
they're getting hair and makeupthe photo shoot, but they just
didn't understand, like a printcredit that I was doing at the
end and they thought they weregetting all the photos when they
weren't.
Speaker 2 (11:16):
So now, looking back
on that, because I think that's
a fear that a lot of people have, is that that's going to happen
to them, and I think it has tohappen to all of us a number of
times for us to learn our lessonand to figure out how to not
let it happen.
Speaker 3 (11:32):
I'm curious, looking
back on that now, do you feel
like you have the safeguards inplace to avoid that in the
future?
Yes, I do, and I am moreengaged with my people, so we'll
do like a phone consultationand planning session, which is
where you're like oh yeah, thisis really important because
you're also subliminally kind ofselling to them at the same
time, even because they need tosee, like this is how big we can
(11:53):
take this shoot and that cause.
They're just like oh yeah, justdigitals please.
And it's like no, no, no, wecan do like a gallery wall.
We can do like the hidden, thehidden image behind your
husband's closet and he has topart his clothes.
I could borrow that from you.
But, um, you can do a folio boxand an album, and then this is
(12:14):
where that starts it's and likethey can see it and it's easier
for them to be like okay, sothis is like where your print
product, your, your print credit, goes towards yeah, and
anything you know.
Whatever you buy in print, youget the matching digital file.
And then that's when it's likeokay, we're doing good now, like
we're starting to understandeveryone's understanding.
Even if it's been a while sincetheir initial planning session,
(12:37):
I still like to kind of followup with them and talk about
product, what they want to dowith their photos.
Still, because there might besome time in between then yeah.
Speaker 2 (12:46):
So what would you say
?
Some of the biggest changes arefrom your old system versus
your new system.
After you've worked with me,you've gone through the program.
How does your business lookdifferent now?
Speaker 3 (12:56):
Yeah, I kind of broke
up with Facebook ads.
That was really hard for me tolet go because I relied very
heavily on them.
But because I was doingFacebook ads, I also wasn't
paying attention to like my blogand like all of the other
facets that you need to do tokind of like like not put all
your eggs in one basket, so tospeak.
You'd have different areas.
(13:18):
I didn't think I could likebook people organically and
that's basically.
Well, that's all that I've beendoing for the past six months.
That's amazing February, andit's just been like blogging
sending people to my blog,blogging stories from like
fearless sessions, from like2023.
And also like my heart horsesessions that I did back in fall
(13:42):
it's still an ongoing project,but it's like horse sessions
that I did back in fall it'sstill an ongoing project but
it's like create the blog postand then you do all the SEO
stuff and your photos are inthere, and it's like, once it's
posted, something I didn't dobefore, when I would blog every
now and again would be sharingthat with the person who you
wrote the blog post about,because then you're also
(14:02):
reaching other people that arejust outside of your network,
that are in theirs, and so thatwas one thing.
The planning sessions have beenextremely helpful by just
adding like an extra like 30minutes to a FaceTime with your
client just to kind of addresstheir concerns.
And I used to have people likewhen they start, we have the
(14:22):
phone consultation, they want abook, and then we plan their
planning session.
And then started the planningsession, they're like I'm like
hey, how are you feeling aboutthis shoe?
My boudoir clients are likehonestly, I'm nervous.
Okay, that's, that's great,Everyone's nervous.
But like let's, let's dig alittle bit deeper here and kind
of address like what are wenervous about?
Is it the unknown piece?
(14:45):
Here's what the studio lookslike, this is what these you
know the print products looklike.
What do you have in mind forthis, this and this?
And then by the end of that callthey're like oh, like they feel
a little bit more empoweredinstead of nervous, because now
they have seen me, cause we'lldo a virtual call like this, and
they know I'm not like a weirdo, they see that I care about
their well-being, and sometimesit just takes people a little
(15:09):
bit of extra time to kind oflike come around to that Like
you do have a phone call withthem, but at the same time, it's
like they need to see you.
It's just, I don't know likepeople are going to remember how
you made them feel that's aquote that I picked up over the
years over like remembering yourname or remembering like what
does he do.
It's just how you make themfeel, and so just being mindful
(15:31):
of like how much attention I amgiving each client is something
I picked up.
Also, how to sell wall art onthe front end and like plant
little, like plant the seeds of,like sales, even though it's
like it's not like you're beingsalesy or be, it's like an
organic conversation.
It doesn't have to be like,well, let me tell you about this
(15:53):
, like they're willing to hearabout what it is that you are
producing, because they alsowant to see that work in print
that you're showing them.
Um, that's really cool, and Ialso was doing back when I was
doing the first round ofFearless, I was doing same day
reveal sessions and I feel likeeveryone needs to try that at
(16:18):
least one time to see just howit works.
It works for a lot of people,but I have figured out that that
was a huge contributor to myburnout because it's like okay,
I have to do a shoot, but thenthe reveal session after that,
and I'm usually exhausted and Ifeel like a little bit more
(16:41):
vulnerable if someone is likehaving like, well, I didn't see
your prices or know that it wasthis much money, how could you
charge someone this much money?
And it's just like, oh my God,we were not on the same page at
all.
But now it's, you know, at thevirtual appointment it's two
weeks after their shoot and theysee fully retouched images and
(17:02):
everyone is like up to speed on,because I did away with my
price list too, and that wassomething that was really
interesting change, because Iwas like what do you mean?
You don't have a price list,like how do you what?
And then I started implementingthose steps and it was like, oh
wow, this test, this is great,because people will actually
(17:24):
like anchor down to what theythink they want.
But then once you show them likethis is like like they have the
money, all of a sudden.
And so it's interesting to methat visual piece that you
provide for them, but alsoexplaining to them that it's
like no, this is kind of like Iwant you to figure out what it
is that you want, and then I cangive you pricing as we go.
(17:48):
But this is where these pricesstart and paint the picture for
them.
That was huge too, because thenthey get a visual, a mental
visual of like, of like what,where everything starts, but
also like you're following upwith that planning session and
showing them and like, oh yeah,these are those prices again,
this is what you get with that.
(18:09):
So there's a lot of cool likepsychology involved in that.
That I haven't really usedbefore, but it's also very
authentic and not like salesy oranything.
Speaker 2 (18:21):
Yeah, I love that, so
kind of knowing what I know you
were doing all of the rightthings in your business.
Right, you went through andmade a lot of tiny shifts along
the way, right, nothing, I don'tthink anything you did really
changed 180 degrees.
It was just little stuff.
And I always say like that'sthe most frustrating part of
business, cause you're like I'mdoing the thing, I'm doing it
(18:43):
good, I'm doing what I'msupposed to do, but something
still isn't clicking quite right.
So then you have to go throughand be the detective and say,
like what little things can Ifind and how do I adjust them,
how do I tweak them in a waythat feels good for me and then
put them into my business.
And it was funny because I wastalking to Corey the other day
on the podcast and she goes.
You would say something likethat was so little and so
(19:04):
minuscule and I'd be like that'snot going to matter and I would
push back on it so hard, likedoing that one little thing in a
different order is not going tomake a difference.
Corinna, that's so stupid, I'malready doing it.
I just flip those two thingsand she goes.
And then I would flip the twothings and go.
Holy crap.
That made all the difference.
Why was I so stubborn?
And then I realized I justneeded to try the tiny little
things that seemed soinsignificant, because sometimes
(19:27):
those little insignificantpieces really mattered.
Speaker 3 (19:30):
My huge impact, huge.
Yeah, I had a little pushbackabout doing the planning
sessions because I was like, ohmy god, that's another day, I
have to show up in front ofpeople and I don't want to do it
.
And now it's just it's fun forme and I can just hammer out a
bunch of them in a row yeah butyeah, it's just little tiny
(19:51):
changes and it wasn't I mean itmade a huge impact for sure.
I totally agree with her.
Speaker 2 (19:56):
Yeah, I so I.
So you said something earlierwhich was like I was doing what
everyone said I'm supposed to doand you had to like give
yourself permission to like letgo of those things to some
extent, right, so talk moreabout that, cause I think that a
lot of times, photographersfeel this like pressure to do
what everyone else is doing, ordo exactly what someone tells
you to do because it works forwhat it, what's possible?
Speaker 3 (20:40):
for your career as a
photographer.
You can have a career as aphotographer, right?
So I followed that.
Then this was like the onlyperson that I found at the time
that was actually like oh,you're really doing that.
Oh, my God, you're really doingthis, wow Okay.
But it was like here's theprocess Da, da, da, da, da, da
da.
Make sure you have hair doingthis, wow Okay.
(21:02):
But it was like here's theprocess Make sure you have hair
and makeup.
And so hair and makeup in myfreaking brain was like no one's
going to want to do a shoot.
How am I going to stand outfrom everyone else if I don't
offer hair and makeup?
And I came from the hair andmakeup world prior to my
photography career, and so itwas like, oh yeah, I have those
contacts, no big deal.
But then it was like this islike really eating into my costs
(21:24):
and like, okay, yeah, why don'tI just make this optional?
So that was something I let goof and dealt with.
But it's like, if you want that, here it is, but it's this much
money, right, if you don't wantthat and you want to seek it on
your own's this much money,right, if you don't want that
and you want to seek it on yourown.
It's x amount of dollars and,uh, this is like would you like
to book?
So that was something I an oldsystem I had to let go in, an
(21:45):
old belief I had to let go of.
Also, like not like I felt likeI kept my clients at like arm's
distance, and that's reallyhard with boudoir, because I
mean you're seeing naked people,you're seeing the naked, you
know.
So it's.
It was like how can you be likeI love a boundary, but a lot of
my people that I have asclients like want to be friends
(22:07):
with me at the end of it, andthose people I've kept around
and that's fine.
Like I love that.
I love that they trust meenough to where they're like
telling me about like I actuallyjust had a client last year and
this was like what brought mealso back into photography.
She was like hey, me and myhusband go to Gulf Shores every
year and I want you tophotograph us on the beach, not
(22:28):
in a boudoir way, just like itwas their anniversary.
And she was like you can staywith us.
Bring your husband like stay aslong as you want.
And it was like are you serious?
Okay, all right, yeah, let's doit.
And it was so much fun and it'sjust like like diving in a
little bit deeper with.
I'm not saying like you shouldgo on vacation with your clients
, but it has evolved from herknowing that like she didn't
(22:52):
even know if she wanted to comeinto her boudoir session because
she was so nervous.
But if I did like a planningsession with her, she probably
would have felt a lot morecomfortable coming in.
But she almost didn't do herboudoir session and that one
session has led.
I've worked with her five timessince then and did the Gulf
Shores thing, and then she hadher daughter come in and do the
(23:16):
session too and she's just sucha cool person to have in my life
too and very encouraging andvery sweet and it's it's wild
how things kind of happen justfrom one shoot or just from
meeting one person.
So that was something likereaching, like being more um,
(23:40):
I'm not saying like text themevery day, hey, girl, blah, blah
, blah, and like build aninauthentic relationship, but
like if they want to reach outto you, and like talk to you and
like like keep, I give peoplelike my phone number so they can
text me, but these are mytexting hours.
Here they are because then theyhave that sense of intimacy
with you and maybe they arebuilding it into a friendship or
(24:02):
what, just a clientrelationship, and that's fine.
But also having like makingsure people know what the
expectations are when it comesto my boundaries and when they
can expect to hear back from me,either from email or texting.
Speaker 2 (24:17):
I can keep going on
and on about I think what's so
cool is like it sounds like you,maybe before your business was
more transactional in thebeginning, but as you went
deeper into the business itbecame more relational, and so
now you have that relationalpiece from the get go and the
whole thing feels like arelationship and a bond.
And a bond.
(24:38):
And I think this is soimportant too, that you said
this, because some people are soafraid of selling, because they
feel like, oh, this is just asales pitch or this is just
twisting someone's arm, wheneverit's really just getting to
know somebody, like actuallyknowing their needs and their
desires and who they are as aperson, and then serving them in
a way that they need to beserved and delivering an end
(24:58):
result that you know, even whenyou are gone and their session
is done, that that relationshipand that that journey that they
went on and that story that youlearned from them and their,
their path in their life, is putinto something that's on their
wall that will forever live withthem and give them that feeling
of that emotion, of thattransformation, of that journey.
(25:20):
And it's like not like, yes,it's, we're making money by
selling art, but like I knowthat I can't sleep at night,
knowing that I missed anopportunity to do that for
someone.
That's what I have nightmaresabout.
I have nightmares about, like Iknow the value in that portrait
going on the wall and I knowwhat that means.
I know what the portrait of myhorse on the wall means.
I know what the portrait of myfamily and our boxer that passed
(25:41):
away means.
Like I can't talk about itbecause I walked past it and it
makes me want to tear up, butit's like the one thing that
Paisley's always in our house,right, and I know the power in
it, right, and it's like, yes,this is about being in business,
but it's also about being aperson and serving people and
taking care of them.
So, absolutely, I love that youbrought that up.
(26:01):
Okay, so how have your saleschanged since going on this
journey and making these changesin your business?
Speaker 3 (26:09):
They're higher
because, well, I was able to
take, I did one shoot and then Iwas able to take a month off.
And I haven't done that in awhile where it was like, okay,
good, that's enough for me tolike chill for a second and then
just like, do bookings for therest of the summer and then be
good.
Until then I've had peoplebecause I've shown them like
whatever, like the products looklike and everything they
(26:32):
actually this is really funny, Imeant to tell you this.
So for my horse stuff I likewill post in a Facebook group of
like hey, I'm doing these kindof sessions, like here's the
link to the landing page,whatever, if you're interested,
you have to apply all theinformation's on there.
And she was familiar with someof the others, like some of the
stuff that I've done horse wiseand boudoir.
(26:52):
And during this phoneconsultation she's like how much
is it for this like portfoliobox, because that's something
that I'm interested in.
And I was like, oh, cool, likewe're already, we're already
cutting to the chase.
And it's just like the phoneconsultation.
And she's like, well, actuallycan we do like a prepayment
situation, because this isbefore my shoot, because I just
(27:13):
want to be able to have this,because I lost a horse right
before I was supposed to do aphoto shoot and I waited too
long.
And then, like I want to makesure I can avoid that from
happening again, and that wassomething that was like, well,
yeah, and I just kind of likeokay, how many images are you
thinking you want?
Okay, and just keep in mind youcan do this and this in case
you want to upgrade.
(27:33):
But it was just that that likeyeah, well, yes, you can do that
.
That I've never like put forthbefore, but that's like some
extra money every month in mypocket.
But also she's going to getlike an amazing folio box full
of her favorite images of herand her horse.
What else I love?
(27:54):
Creating gallery walls for mypeople as like a sneak peek, and
that has like, even though, ifthey don't get that exact
gallery wall or the sizing orwhatever they're, still they're
already thinking about wall artseven before the shoot, and I
feel like that is something thathelps kind of like push a
(28:15):
little bit more now.
Now, I don't want to say push,because there's no pushing, it's
just information, right?
So it plants the seeds for themto be comfortable with the idea
of doing wall art, yeah.
So I'm trying to think whatelse, because it's just been so
like oh okay, that's fine, let'sdo it.
And I'm just now getting intomy photographing for horses
(28:36):
season.
It's hot outside summer, so I'mreally excited to see how this
summer will all unfold with theprocess that I've been doing.
Speaker 2 (28:46):
Yeah, I love that.
So is there like one big thingthat has stood out to you
amongst everything else thatyou're like?
There's this one thing I havelearned over the last year and I
just wish everyone knew thisone thing, because this one
thing I have learned over thelast year and I just wish
everyone knew this one thing,because this one thing could
change everything for youBoundaries.
Speaker 3 (29:05):
Boundaries you have
to.
It's like you're lovingyourself while you can love
other people.
But it doesn't have to be asrigid as what you think.
It's just something and thatcan go as far as like these are
the days I shoot, these are thedays I do phone consultations
between this time and this time,these are the times I do my
reveal, and orderingappointments between this time
(29:25):
and this time Any other time, ifthey want to like I'm only
doing.
I started two or three shoots amonth.
Now I have nine for next month,just to give you an idea of how
I'm working with my boundaries.
Because I'm like no, no, no,dial it back.
Dial it back because I am justlike so hungry to shoot again,
but also organic leads, notFacebook ads, like that's
(29:49):
amazing and crazy.
Speaker 2 (29:50):
yeah, in a new genre,
like with your new genre,
you're getting these organicleads, which I think is so cool,
and kudos to you because you'veput yourself out there the way
you need to and you've shown upfor your business the way you
need to.
Speaker 3 (30:01):
Thank you, it's.
I'm still just like in awe ofthat too.
Not to be like, oh my God, I'mso awesome, but you know what I
mean.
Like where I was a year ago wasnot what this mental state was.
I was not here mentally.
It's an ongoing and also justlike being patient with the
process.
Not, you don't have to bookfive shoots or book out the rest
(30:24):
of your year all in one day orall in one week.
Like being patient with theprocess and knowing that there's
a time and a place for everysingle part of that process,
instead of it being like thisquick, fiery thing, like let's
just get out, get out, I justwant to get to the ordering
appointment and I just want tobook this many people.
And it's just like calm down.
What are what?
(30:45):
What do you have control of?
Speaker 2 (30:47):
yeah, the end, very
true, okay.
So let's talk about thismarketing thing for a second,
because I think a lot of peopleare going to hear that you used
to use Facebook ads heavily andthey're going to be like
Facebook ads.
Tell me all about Facebook ads,oh my God.
But what I want to know is,like what do you think your
secret has been to getting theseclients through your door?
Like, is it the diversificationin your marketing?
(31:08):
Is it solely the?
Is it solely the blogging CauseI know you mentioned blogging
or is there a diversificationhere that has happened that
maybe you didn't have?
Speaker 3 (31:16):
before.
I think it's connections.
It could be because I haven'tdone Facebook ads since February
and it's like the end of Mayright now, and by now I would
have ran maybe three Facebookads for a specific genre.
And so I, because I was likeyou know what Path of least
resistance here?
Like I'm trying to save for astudio shed in my backyard?
(31:37):
So like what can?
What path of least resistancehere?
Like I'm trying to save for astudio shed in my backyard?
So like what can I do that?
I know what like works.
But also like we can experimentwith this.
And this is something that Ijust did with these like mini
sessions that I'm doing too,because it's like you can either
spend your money and, if I'mgoing too far out in the weeds,
like pull me back, because it'sjust like, um, I, I am doing
(32:00):
blogging.
I started, I picked up bloggingagain in March to answer your
question, and I have beenconsistently doing it every week
while posting.
Every week, I schedule it outand then it's like okay, what
are three pieces of content thatyou can create for Instagram
and Facebook around these likethese, these blog posts?
Speaker 2 (32:19):
Yeah.
Speaker 3 (32:20):
And I just create
three pieces of content.
They're usually just carousels.
I'll do like two carousels andmaybe a reel if I feel like it.
Speaker 2 (32:29):
And then if.
Speaker 3 (32:30):
I'm doing a promotion
like for the mini sessions for
my boudoir.
I mean, mostly Instagram iskind of it's a little bit of
both for equine.
I'm building my equine overthere.
I feel like people in Facebook,facebook land know me.
I get more traffic fromFacebook regardless, but they
are paying attention more inFacebook for some reason, even
(32:51):
though I anyway I posted bothbecause my I use Later, which is
like a social media planninginterface and you can plan out
your entire month.
You could do probably yourentire year that way.
Okay, and I have a lot of.
You know you and I talked aboutthis during a one-on-one where
(33:13):
it was like, what kind ofcontent do I need to get when
I'm doing a shoot?
Because you get caught up inthe heat of a shoot and it's
like I forgot that behind thescenes video, I forgot to do
this and this and this, but nowI'm going into it like, okay, I
need to do at least one video Ineed to like behind the scenes.
I want to do one with my camera, which new camera is having
(33:35):
some glitches around that, butit's fine, we got we got the
iPhone, it's fine and it keepslike people who attend those
shoots, a little like it keepsthem busy and I've just been
creating like being more mindfuland like how that's going to
process during when I marketthat blog post.
So I just spend a lot of timeon blogging honestly.
And then for like for boudoirand equine, because I'll do it
(33:58):
in an order that's like I'llhave like a boudoir post one
week, the next week it'll beequine specific, the following
week I've been doing these likeequine professional business
features on my blog.
So if people are, this wassomething that was.
That's really cool that I juststarted.
I just finished the first blogpost but I sent her the photos
(34:19):
from our session.
She's a saddle fitter and I uh,I did a shoot with her like
just doing her thing on her ownhorse, and then I did a couple
of headshots with her and then Icame back home I edited
everything.
I just sent her the entiregallery because it was like you
know what this woman is like indemand in my area and I want her
(34:40):
to have a really goodexperience.
So I'm okay.
What I the time and energy Iput that I could have put
towards Facebook ads to get asession.
I'd rather just do acomplimentary session and then
like put, bring her stuff to myplatform, give her her photos,
and so she can keep talk,because she goes, she travels
(35:01):
around to different um like uhclinics and everything, and so
she's gonna be like talkingabout me to other people and she
can use those photos on herwebsite and then, once that blog
post publishes, then it's likehere's the link to it, here you
go.
But then also on the back end,yo is working for people that
are googling and saddle fitting,and so it's like multiple
(35:25):
things that are working for mein that regard.
But I feel like the most I'vegotten the most like horse
inquiries just by.
It's all been organic.
I've tried doing Facebook adsfor it, like last year, and it
just didn't work for some reason, because I feel like we talked
about this too.
They need to know, like andtrust you, yeah, so it's like
(35:48):
also I enjoy going to horseshows.
I'm a horsey person too, so it'sbeen more fun to network in
that regard for me than justlike showing up to a networking
event and like I'm a good horsephotographer, hey, and like
everyone's afraid of you becausethey're like you're not gonna
photograph me naked, but I feellike that has been extreme, like
(36:08):
the blogging in and of itselfhas been extremely helpful.
But, like also, I got likethree inquiries yesterday and
I'm not really like like forhorse things and I'm not like
pushing anything right now.
So I thought that was reallycool and just asking them like
how did you hear about me?
It's like I did that shoot withthat person last year and I was
building my portfolio and theycan build.
(36:29):
It's just really cool how muchreach you can get and it's
starting to be like more of likea word of mouth thing, which is
where I wanted to take mybusiness in the first place.
Speaker 2 (36:39):
Right, I love that.
Blogging is a really big partof my business.
Probably I don't even want tothink we probably publish
somewhere around 200 blogs ayear.
Sometimes it's insanity, butblogging has always been really
valuable for me too, and Ialways have like some pushback
from people like blogging isn'treally in or like people don't
(37:01):
really blog anymore.
But honestly, like I've hadsome coaching clients that have
been like, okay, fine, I'll blog, and then they start blogging
and they're like, oh, this worksand I can repurpose the content
for my social media.
Speaker 3 (37:14):
Great, and I can.
It never expires, so it likeyeah you can always like oh yeah
, I'm gonna go create pensaround this.
This blog post I made last year, yeah, really cool.
It's just like this really nicelittle archive that talks about
you and your business and likeother people in their business
and their boudoir shoe.
And it's cool also because Ifeel really I have to thank you
(37:38):
a lot because I see, because youwere like you know what boudoir
and horses, why aren't youdoing this?
And I was like I'm trying tokeep them separate.
I don't, I don't know, I don'tlike.
But then you were like you needto explore that.
And I was like okay, becauseyou're always right, okay.
And so I explore it and I'mlike, oh my God, this is such a
(38:00):
beautiful genre because itdoesn't have to be weird, creepy
or anything.
It's just like just women beingwomen with their horses and
it's just so freeing and it'sjust so free and it's beautiful
work.
And so I see my work going moreinto that direction.
Instead of just like poses with, like here's me and my ten
thousand dollar horse.
(38:21):
Thank you so much.
Ears are forward, great, but Ikind of want to like break the
like.
This is how like I interactwith like a lot of my clients
don't really show they're likethis is my horse, that like I
just wanted for me because thisis my dream horse.
And so I'm very lax when itcomes to like posing the horse,
because I feel like there arethings that we do like as humans
(38:44):
with horses that we pressure,we put on ourselves to be like
super posy and everythingphotographs, but also we put
those pressures on horses too,and so it's okay.
Maybe the ears don't have to beforward, because we want some
interaction and that's how youcan also look at their emotions
by their ears and like they'restanding a certain way, we just
want to make sure that you'reokay and that you're healthy and
that you're not lame, but we,you know, stand in this way.
Speaker 2 (39:07):
Okay, cool, take a
picture and it just make it more
about the relationship thanlike a fancy, new, shiny car,
and I appreciate and I like, yes, I remember I was like I just
don't.
I would think about this and belike, why isn't she doing this?
And then finally I was justlike, have I not said this or
have I not said it stronglyenough?
And finally I think I was justlike I just want you to try it,
(39:30):
just do it for me, because I cansee it in my head, because I
think like there is always thisurge to do what everyone else is
doing in business and the waywe're shooting and our style,
and I'm always like you know, ifyou can create something that
is so different from whateveryone else is doing and stand
out in that way, you're goingto attract people in such a
different manner, which is whenthe magic happens, because
(39:53):
people are like what is thisshe's doing?
I've never seen anything likethis.
I thought she was a boudoirphotographer.
Wait, she does horses.
Hold on.
There's these pictures thathave the same vibe as her
boudoir work, but they're withhorses.
This is cool and I'm justwaiting because I'm just calling
it right now that you're goingto start getting inquiries from
women who don't own a horse andthey want those portraits with a
horse, so you're gonna have tobuy yourself another horse.
Speaker 3 (40:15):
that's the perfect
model oh, yeah, I inquiries, you
get first and then I can havelike, oh, you want to rent out
my other horse.
It'll be to add on a horse,it's x amount of dollars because
he doesn't know you and we needto make sure he's like, trained
to be a model.
Yeah, there you go um, have atrick horse that like lays down
(40:38):
next you know, yeah, I'm reallyin the liberty right now, so I'm
going to a clinic in two weeks.
I love that just add that it'sjust going to keep going and
like we're just going to see howfar we can take it it's going
to be, and one I think the coolthing is like no one else is
really doing it, right.
Speaker 2 (40:54):
And if you become
known for this thing that no one
else is really doing and youhave this style that's so
organic and soft and likefeminine and people from all
over the country see this,they're going to be like can you
come do this where I'm at?
Or like, oh my gosh, I needthis with my horse.
And I think something reallyimportant you said during the
whole marketing thing was it'srelational.
(41:14):
You are now just showing up asa person in your business and
building relationships, not evenin your business, but just as a
person in life.
Everywhere you go, with everyinteraction, you're just
building connections with people.
And then you're saying like,hey, by the way, I do this, we
should do something together.
Right, it doesn't feel weird orsalesy, it just feels like you
(41:38):
showing up as a person.
And I think that skill is thehardest skill to teach people,
because the number one thing Ihear from people is I can't book
clients and I say, like, howwere you putting yourself out
there?
And normally what they say isI'm posting on social media.
But the thing is that everyoneposts on social media.
Social media is like a tornadoin people's brains when they
look at it it's so hard to catchtheir attention right.
But real, genuine humanconnections in today's day and
(42:00):
age are what people long for.
So if you can make genuineconnections with people the
center of your business, in yourmarketing as well, I think
that's when you will see thebiggest returns on your
marketing effort.
Speaker 3 (42:12):
But teaching somebody
to do that is hard, I mean well
, I think it's a personality too, like I identify as an
introvert.
But if you talk to myintroverted cousin she's like no
, no, no, you're more like anextrovert Because I, you know, I
can talk and talk and talk.
When it's just like one-on-one.
If I'm in a room I'm likelisten, I and I have to talk to
(42:36):
people, I will try to doanything to get out of it, and
not intentionally, it's just ifI'm speaking to people.
But if it's like one-on-one,like this is, it's fine, I'm
fine.
But it's also like findingthose people that, um, like,
just kind of like I'm at thisphase now in my life where I
just like don't care if I'm like, oh my gosh, that person's
(42:57):
gonna think I'm so weird forjust starting a conversation
with them.
But it's like, if we're in thislike same sort of experience
where it's like we're like Iwent to a horse show a couple
weeks ago and there was thisgirl, I I went there to watch my
trainer because I am gettinginto barrel racing, let's see
how that goes at 40.
(43:17):
Pray for me, anyway.
But we were watching everyonein the warmup arena and it was
just like, oh my gosh, that ponyis so cute, did you see him and
I know her, and she's like, ohmy gosh, that's so-and-so, I
know who they are.
That pony is adorable.
And then she's like well, howdo you I know her?
And she's like, oh my gosh,that's so-and-so, I know who
they are.
(43:37):
That pony is adorable.
And then she's like well, howdo you like I saw you hanging
out with Casey, how do you knowher?
Oh, I'm one of her lesson kids.
And then, like it's funny, likeI'm just I don't know, I just
am like you have.
I remember I used to be likeembarrassed when I would go to
like the grocery store with mymom, because she's the same way
(43:58):
where she just like she canbuild connections really easily
and it's just like she's likeyou should go say hi to that boy
that you used to hang out withand now he's bagging groceries
and I'm no, I'm not, I'm notgoing to go say hi to him.
Why would I do that?
That?
I'm not going to go say hi toher mom?
Why would I do that?
That's so embarrassing.
But now I'm just like I willtalk to anybody.
It's a skill set that you haveto build on your own, but it
doesn't come overnight and youhave to be ready for it when the
(44:22):
time is right.
But right now I'm like youeither do this or you got to go
back to a networking meeting andI will not do that.
Speaker 2 (44:29):
I used to do this
when I shot weddings.
I would go to like the weddingvendor networking events and
you'd all sit at a table andthen you'd have to introduce to
the people and then you'd haveto stand up and introduce
yourself in 60 seconds.
And it was like I would sit inmy truck and like try to
convince myself not to go in andmy husband would be like,
Corinda, you drove an hour to goto this meeting, Get your butt
out of the truck and go in.
Speaker 3 (44:49):
Let's go to like the
Culver's right here.
It's fine, and then come home.
Speaker 2 (44:57):
So I think that's
really interesting what you said
, because I think a lot ofphotographers are introverts.
I am an introvert.
Put me in a one-on-onesituation, I'm good.
Put me in a room full of ahundred people and I'm like who
do I talk to?
Everyone looks scary,Everyone's scary.
Yeah, but, like you know, youjust have to sometimes learn the
tools and the skill set to dealwith it.
I think there's a way to learneverything, like you can learn
human interaction, you can learnhow to start conversations, you
(45:18):
can learn all these skills, butyou have to decide like, hey, I
want to learn how to do thisthing.
And then you have to be willingto do the scary thing, which is
put yourself in socialsituations, which means you
cannot sit behind your computerall day long and say I'm
marketing, no, you have to, like, get your butt out of your
house and put yourself insituations where you're going to
(45:40):
meet the right people.
So if your clients are going toPilates and that's where they
go in their spare time, then getyour butt in a Pilates class
and go meet everybody, and yougo to a different class time
every week so you can meet allthe people.
Or, like, if your clients hangout at the coffee shop.
Go sit and work at the coffeeshop and strike up a
conversation with the strangerbehind you Like.
Those are things that work intoday's day and age, above
(46:02):
spending $100 on a Facebook adto get one lead and then the
lead is crazy, right.
Speaker 3 (46:08):
Yes, but also like
just to add to that, like if you
don't know what to say topeople yes, but also like just
to add to that like if you don'tknow what to say to people.
Where here's the thing, too, isI had to investigate where my
people were, but also, likefigure out.
Like you know, I just got backinto writing my gosh, it's been
three months, oh, it's threeyears now, but it was like I
(46:29):
know I want to work with horsepeople.
Where can I be?
Where can I go to talk topeople?
Where it feels more natural,instead of me being like hey, so
you want to do a food bar shoot?
No, we're going to just shoothorses for, photograph horses
for a little bit and explorethis world, and it's a world
that I like to get into too.
So it's easier for me, likewhen you're on a phone call or
if you're like in person withpeople tell me about your horse,
(46:51):
what you ride like.
I want to hear all about it.
Have you always been intohorses and asking those, like
engaging conversations thataren't like a yes or no response
, and people love talking abouttheir animals and their.
I mean, I know I do like forsure it's a.
Speaker 2 (47:09):
It's a real thing.
It's like having conversationswith friends and just acting
like you just met your long lostfriend and you're like, wait,
where have you been my wholelife?
And I hate fake people.
So I will.
I'll be honest, I really hatefake people like my calling my
mom.
My mom is not a fake person.
My mom is really genuine.
But she will talk to any randomperson, just like you were
(47:30):
saying your mom does, and like,like my mom and my sister one of
my sisters they're huggers, sothey like hug people they don't
know and I'm like, and they talkto them and I'm like that's
horrific.
I'm like I'll hug somebodyafter I talk to them for an hour
, but not when I first meet them.
But like that's just not who Iam and to me that feels really
disingenuine, even though, likefor my mom and sister, that's
(47:51):
just who they are as people.
They're genuine people, butthey just are that person.
So I will say, like everyonehas their own way right, and
regardless of how cringy thissounds to you of just talking to
strangers, just try it.
And my challenge would be toanyone listening to this Next
time you're on public, I wantyou to look at a random stranger
and I want you to pay them acompliment.
(48:13):
So stranger and I want you topay them a compliment.
So look at them and be like ohmy gosh, I love that romper
you're wearing.
That is so cute.
Where did you get that Right?
Nobody's going to be creepedout that you gave them a
compliment.
Oh my gosh, I love yourearrings.
They're so stunning.
Your hair is the best color.
Oh my gosh, I'm obsessed withthat.
Like, say something kind tothem.
And I think I'm on the receivingend of this a lot because my
crazy hair.
People randomly talk to me allthe time and my husband's like
Karinda, did you hear thatperson?
(48:33):
They just talked to you and I'mlike, oh no, I didn't even hear
them because I'm like in la laland.
But like, when people saythings about my hair, I'm never
like, oh, I'm like, oh my gosh,thank you, that's so nice, right
?
And then I'll have random ofquestion I want to ask you.
So, for those of you listening,bethany is in my master your
(48:56):
mind and coach my met.
I can't talk today.
Master your mind and moneycoaching program, which is our
higher ends coaching program.
It's our elevated program withone-on-one support, with group
component, with like so muchcourse content that I lose track
of how many hours it is everytime I think about it, because
it's just a lot.
So, bethany, for anybody who'slistening to this, do you want
(49:16):
to kind of tell them what thatjourney was like for you?
I know earlier, before westarted recording, you said the
group coaching calls were likethe best thing ever.
So kind of tell them what yourexperience was like in the
coaching program.
Speaker 3 (49:27):
So I was really
interested in like diving deep
into some of the content, butalso I felt like I needed this,
like I don't feel, like I knew Ineeded some kind of community
to kind of like help me feellike, because I was in this spot
where it was like I'm comingback to my career, but are
things still the same?
Because they can change sofrequently within the photo
(49:50):
industry that it's like I don'twant to be dated.
I don't want these be dated, Idon't want these like like the
systems I'm doing now don't feelauthentic to me.
Like I need a community ofpeople and a mentor to help kind
of guide me in the direction oflike to like bounce ideas off
of and to like hey, I have thiswild idea, what do you think
(50:10):
about it.
And I went into that liketrying to figure out systems
that also can work for me that Iknew weren't working.
Like the.
It was like Facebook ads, thosesorts of things, things I
wasn't fully integrating into mybusiness just yet.
So there's like q&a.
Like you go to the, go into thecourse, you, you can work
(50:31):
through the content if you want,and then you can talk about it
during q a, but q and a's are wedive deep?
Because it's like, okay, like Ihave, I have an idea of what I
want to ask during this time,but, okay, I know that this
other person, like I want tohear, I also want to hear, like,
what other people are workingthrough, because it's like, even
(50:51):
if it's something that, like Imay already have a handle on,
they're going to look at it froma different perspective and ask
it differently.
And then your feedback to theway that they're doing it is
like it just like builds on topof each other and it's like,
okay, well, this is working forthem like this.
Well, what if I bring it in tolike, like with what I'm doing
(51:13):
and do it like this?
And then it can be like it'lllook like this, and then so it's
like I have notes during theQ&A's, but then it's like I have
to go.
I had I had to sleep on itfirst, and then I come back and
then I'll like write down likewhat came during that time where
my brain was digesting all thatinformation, because there's a
lot of content that's really,really good in there, but the
(51:36):
Q&As are like the icing on thecake.
Speaker 2 (51:39):
I love that.
You said that.
It's funny Like people alwayssay they love the Q&As, but I
think you're the first personthat's been like the Q&As are
like the best thing ever.
I love the way you said that.
Okay, so how out of curiosity,because I always love to ask
this question I think there'slike over.
There's over 60 hours worth ofvideos in the content.
There's a ton.
How much of the content did youactually get through?
Do you feel like you gotthrough almost all of it or do
(52:01):
you feel like you skipped arounda little bit in the content?
Speaker 3 (52:03):
I skipped around.
I did do the wall art videosfirst because that was something
that was I really wanted toimplement more of.
I love selling wall art, but Ifelt like there was something in
my process that I wasn't, thatI was missing, and so that
really helped like kind of fillthose holes that I had when it
was.
That was like a really hugetakeaway.
(52:25):
But also, like I mean I feellike in any program you're just
like everyone's, just like let'sjust see what the marketing is
Like, like let's just not lookat anything else and just go
straight to marketing.
But I tried really hard to gothrough and like watch all of
the stuff leading up to themarketing videos, because it's
like marketing is like thesexiest thing to talk about and
it's like you can get.
(52:45):
It's fine, like we will work onthat later.
Focus on these steps, make sureyou're hitting these touch
points and then you can go,after you finish these, where
it's like setting up yourbusiness, you can go buck wild
and marketing and see how itworks.
Because if you don't have thatfoundation set and you try to
market, you're gonna be burntout because you skipped certain
(53:06):
steps.
And yeah, that's how Inavigated it, and then I tried
to make Q&As whenever I could,because it was just like chef's
kiss, it was so good.
Speaker 2 (53:15):
I love that.
So talk to me about yourone-on-one calls.
I kind of feel like the Q&Asare like many one-on-one calls
with everyone on there together,like community one-on-one calls
, because we really dive intothe topics.
But what were your actual likeone-on-one calls like for you?
Speaker 3 (53:30):
So the Q&As were like
, they were sparking and like
making, like inspiring to me.
Of course, we can ask questionsduring Q&A, but like to really
hone in and refine what it isthat you get from those like the
like, the collection of the Qand A's and the course content,
and it kind of helps you I'mtalking about you, like you're
(53:50):
like you're not here, but shehelps you kind of refine your
idea of like whatever it is thathas come up from those
conversations for you.
And it's funny, cause I'm likethis is how I think I'm going to
do it.
And she's like no, actually, ifyou do it like this, this is
the best.
I think it will work out greatfor you.
And then you implement it andit's like oh yeah, that's
perfect, I love it.
Okay, but like this is a newstructure that I'm doing within
(54:13):
my business.
This is great.
Speaker 2 (54:14):
I love that, and I
also feel like everyone's
businesses are so different andeveryone is so different, and
that's something I try reallyhard to do is like I want to
know who you are, what youactually are doing, what you
believe in, because then whenwe're on those calls like if you
could ask me a question, coreycould ask me a question and
Austin could ask me the samequestion on a Q&A, and for each
(54:35):
and every one of you, like, myanswer is going to be slightly
different because you are notthem right, and so I think
that's the really powerful partof all of it is like you have
the knowledge, you come get theideas and the group kind of
portion on the Q&A, but you alsohave something that's
customized for you and leaningtowards what you do, and I think
sometimes we're really good atmissing something that's right
(54:56):
in front of our face in our ownbusiness, and we need somebody
that's around us enough andknows us enough that they're
going to be like what the heckare you doing?
This is right here in front ofyou and you're just like
choosing to ignore that.
This is such a cool idea andit's dangling in front of your
face, and I think that that'swhere some of the magical stuff
happens inside the program is inthose moments when you just
(55:17):
need somebody to look at you andbe like hello, it's right here,
yeah, right, so, yeah, I lovethat.
So what would you say tosomebody who's considering, like
, joining a coaching programwith me or getting the support
they need in their business?
Like, what is your advice tothem about how to like?
Should I do it, should I not doit?
Is it going to be worth it?
How do I know who the rightperson is?
(55:38):
All of those fears that come upwhen you're thinking about
getting help in your business.
Speaker 3 (55:42):
Yeah, I feel like you
need like.
When you're looking for that,you need to find the person that
you're going to be meshed with,Because there's a bunch of and
I am like I'm guilty of this tooit's really easy to constantly
consume photography education.
With that being said, everyoneis going to be like they want
you to speak to them and notspeak to them, but you want, you
(56:03):
want to be able to like theperson that you are learning
from, and I feel like that'sreally important to investigate
that.
But when you do find thatperson whether it's Corinda,
whether it's whoever else is outthere invest in it.
Don't look back, because thatwas your initial, that was your
gut telling you yeah, this is,and the thing is, too, it's
(56:26):
always like a price issue oflike, because I saw this when I
was teaching, too.
You like, oh yeah, like, thisis like, and the thing is, too,
is like.
It's always like a price issueof like, because I saw this when
I was teaching to was like well, can you make this less
expensive?
Can you do this?
So this, and it's like itshouldn't.
I feel like it's always worth itto spend more money on your
coach that you really like andthat you can connect with,
because you're going to begetting that back tenfold within
your business and it's going tobe worth it in the end.
(56:48):
Even though it might feel likea big, scary purchase, it's
always worth it because you'relearning something new that you
didn't know before, and even ifyou did know something that you
know this goes for not justCorinda, but, like any educator,
you're going to learn.
Let me back up a little bit,because I didn't.
I learned this more withCorinda when it came to things
(57:09):
that things that I already had agrasp on, but then I like
reinvestigated them again.
Because of these Q and A's andworking with Corinda, yeah, you
see things from a differentperspective and how it can work
for you, and it's it's so worthit to educate yourself on that
and to educate yourself in yourindustry that you're interested
in.
And also, if you don't knowwhere to go, that's why you need
(57:34):
to invest in a coach that'sgoing to help you get there, and
you might as well do a coachthat.
You might as well work with acoach that has been there and is
doing the thing walking thewalk, talking the talk that you
want to take your business to.
Yeah, Period.
Speaker 2 (57:47):
I love that.
I love that.
Okay, here's an interestingquestion.
What do you think is different?
You've been in this industryfor a long time, okay, so you've
probably.
You said you've consumed a lotof courses.
Oh yeah, what do you think isdifferent about kind of the
process you went through in myprogram versus things you've
done in the past with othercourses or programs or coaches
(58:10):
in the past?
Speaker 3 (58:10):
The connection piece,
like you emphasize on that a
lot, and that was probably themost important lesson that I
learned is to dive in deeperwith people.
Yeah, I love.
Speaker 2 (58:21):
That.
That's really powerful, it'simportant and like I try really
hard, like I try so hard to dothat with my coaching clients
and I always say this to my'simportant and like I try really
hard, like I try so hard to dothat with my coaching clients
and I always say this to mycoaching clients and you know
the same thing applies to myportrait clients.
I show up for you as much asyou show up for yourself and I
try to like I try to echo thatin my coaching business with
y'all.
But I also try to do that withmy portrait clients and
(58:42):
sometimes it gets messy.
Sometimes there are tears oncoaching calls, sometimes
there's things that come up thatare not pleasant.
Sometimes I have to kick you inthe butt and tell you to get
over yourself on coaching calls.
But like I think we all needthat and I think we need that
when we're trying to dosomething big and we're trying,
we're on a journey of something.
Sometimes we just need someonein our corner and I think the
(59:04):
same thing lies with ourportrait clients.
Our need someone in our cornerand I think the same thing lies
with our portrait clients, ourportrait clients.
Doing the portrait session isscary, it's uncomfortable and
they need us in their corner toencourage them and support them
and guide them, and I think it'sjust an important life thing to
do in general, everywhere yougo, is just be supportive and
encouraging and nice and kindand doing those things for
people.
I love that you took that awayfrom the program and that that's
(59:26):
something that really stood outfor me.
Did you have something youwanted to say?
I could see it in your face.
Speaker 3 (59:32):
Well, I just wanted
to add on to it, too, that no
one's going to give a hootenannyabout this business more than
you.
If you feel like having aphotography business where
you're consistently gettingbookings, consistently
generating an income from doingwhat you love, you have to be
(59:53):
able to get to the point whereyou're leveling up and showing
up for yourself because no oneelse is going to do it for you.
Speaker 2 (59:59):
I think this is
important, even someone who's
been doing this for over 10years.
You're still growing, you'restill learning, you're still
looking for the next step or thenext elevation or the next like
how can I do this better ormore efficiently?
It's a never ending journey,right?
But at the same time, there's apoint when you learn to start
trusting yourself more and youtrust like I have the knowledge
(01:00:21):
and I have the skill to continueto grow and when I need the
help and I need the support, Iwill know that I need the
support, whereas in thebeginning you're like a baby
giraffe trying to walk.
That's like where are my legs?
I don't know what's happening,I'm in auto, I can't Right, like
that's how it feels in thebeginning.
So I find that reallyinteresting, just like seeing
(01:00:45):
how many of my coaching clientsin Master your Mind and Money
have been around the block, havedone this for a while, who've
taught other people.
I have a couple of people in myprogram right now that are
educators and teach other peopleand they just were like hey,
corinda, I need help, can youhelp me?
And I'm like, yeah, let's dothis because I get it.
It's also lonely, right.
It's lonely when you get to acertain level and you feel like,
where do I go?
(01:01:06):
I just need some support.
So I think, regardless of whereyou're at in your business,
there's a place for help andthere's a place for support, and
I think just don't be afraid toask for it when you need it.
Speaker 3 (01:01:15):
Absolutely, and you
need to recognize when you need
help.
That was my biggest issue too.
Speaker 2 (01:01:20):
Don't wait till
you're totally burnt out and
quitting for a year.
Yeah, learn from my mistakes.
I love that.
Well, it has been so goodchatting with you today, bethany
.
If anyone wants to find you andfollow you and see what you're
up to, how can they find youonline?
Speaker 3 (01:01:39):
So you can go to
bethanyquinncom.
I want to Instagram andFacebook at Bethany Quinn
Studios.
And then I am starting up mynew podcast in YouTube called
this Photographer Life.
Speaker 2 (01:01:50):
I love it.
That'll be amazing.
I cannot wait to follow alongon that journey with you.
Well, thanks for joining us.
I hope you have an amazing weekand I know people are going to
love what you had to share here.
If you love something thatBethany said or you resonated
with this, send Bethany amessage, tell her thank you for
being on the podcast, tell herwhat you loved hearing from her
and also, if you have questionsabout this podcast, feel free to
(01:02:13):
reach out to us as well.
Bye, guys.
Speaker 1 (01:02:16):
Thank you so much for
listening.
If you enjoyed this episode andyou'd like to support the
podcast, please make sure youshare it on social media or
leave a rating and review.
As always, you can check outthe links and resources in the
show notes over atmasteryourmindmoneycom.
To catch all the latest from me, you can follow me on Instagram
at masteryourmindmoney anddon't forget to join our free
Facebook group PhotographyBusiness Tune-Up with Corinda
(01:02:39):
Kay.
Thanks again and I'll see younext time.