In this episode, Aveline is joined by Tiago Faria, an "anti marketer" and former Google employee. Together, they delve into the crucial practice of conducting client interviews to truly understand their needs and perspectives. Tiago's insights into simplifying business strategies and leveraging existing relationships are invaluable for entrepreneurs. Tune in as they discuss the journey to understanding clients' frustrations and using feedback to create resonant offerings, ultimately embodying the "sixth star" philosophy of exceeding expectations and making a difference in the world.
Here’s a summary of what they discussed:
08:30 Childhood creativity led to career in cinema.
10:37 Networking led to opportunity at Google.
14:59 Struggle of applying Google experience to entrepreneurship.
20:51 Leverage your audience and social media for results.
24:59 Focus on solving clients' problems, not promoting yourself.
36:32 Seeking to serve and collaborate with changemakers.
43:59 Talk to people, lose fear, change perspective.
and much more…
enjoy!
Here’s some information about our guest, Tiago:
Tiago Faria, Entrepreneur and Anti-Marketer
Tiago is a business mentor in the “Help Industry” with a unique "Anti-Marketing" approach. After working at the EU headquarters of Google for 8 years, he's been simplifying marketing and business to its core, and truly believes you already have everything you need in your world to grow a sustainable and fun business.
Something Interesting About Tiago:
Completed a 120 day challenge in YouTube in 2021, creating 120 videos in 120 consecutive days
What are you famous for, Tiago?
The Anti-Marketer
Contact:
LI: https://www.linkedin.com/in/tiagofaria/
FB: https://www.facebook.com/tiagofariapontopt
The purpose of the Mission Activated podcast is to inspire people with the stories of people who are activated on their mission, and are living a life of purpose, passion and alignment. Being in business is not just about money: it's about bringing our genius and our gifts to the world to impact others.
If you'd like to get in touch please contact us at contact@6starleaders.com
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
My Favorite Murder with Karen Kilgariff and Georgia Hardstark
My Favorite Murder is a true crime comedy podcast hosted by Karen Kilgariff and Georgia Hardstark. Each week, Karen and Georgia share compelling true crimes and hometown stories from friends and listeners. Since MFM launched in January of 2016, Karen and Georgia have shared their lifelong interest in true crime and have covered stories of infamous serial killers like the Night Stalker, mysterious cold cases, captivating cults, incredible survivor stories and important events from history like the Tulsa race massacre of 1921. My Favorite Murder is part of the Exactly Right podcast network that provides a platform for bold, creative voices to bring to life provocative, entertaining and relatable stories for audiences everywhere. The Exactly Right roster of podcasts covers a variety of topics including historic true crime, comedic interviews and news, science, pop culture and more. Podcasts on the network include Buried Bones with Kate Winkler Dawson and Paul Holes, That's Messed Up: An SVU Podcast, This Podcast Will Kill You, Bananas and more.
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.