Missions to Movements

88% of potential donors ABANDON donation forms mid-click! If you are driving traffic to your donation page only to watch donors disappear, you may have a conversion problem. But don’t worry - I’ll help you close the “conversion gap” and reimagine the donor experience.

In this episode, I’ll walk you through 4 strategic donation page formats, when to use each, and how to analyze your Google Analytics data to diagnose mobile drop-offs,...

What happens when a 115-year-old organization decides to reimagine EVERYTHING, from brand to fundraising model – in the wake of a global pandemic?

In this episode recorded live at SubSummit, I’m sitting down with keynote speaker Trovon Williams, SVP of Marketing & Comms at the NAACP, to unpack the organization's sweeping transformation.

Trovon shares how the NAACP leaned into the urgency of the moment to ...

The global disability market represents a staggering $18 trillion dollars in spending power. And in this powerful episode, Tiffany Yu, founder of Diversability, TEDx speaker, and author of The Anti-Ableist Manifesto is sharing how she turned her own disability into a global movement for inclusion. 

After a car accident made her disabled and took her father's life, Tiffany eventually found the courage more than a decad...

Did you know that brainstorming with AI can increase your number of creative ideas by up to 60%? In this episode, I’m joined by social impact entrepreneur and AI thought leader Amy Neumann to talk about how AI can make nonprofit work more efficient, creative, and impactful.

Amy shares SO MANY tactical examples of how nonprofits can integrate AI responsibly, whether it’s for content creation, donor communications, research,...

Redefining productivity (and actually slowing down) might be the KEY to preventing burnout in the nonprofit world. 

Author, coach, and leadership expert Kishshana Palmer is joining me to break down what it really takes to do less, better, especially during your busiest fundraising seasons. 

From her "RETHINK Method", which starts by challenging what productivity actually means - to embracing boundaries, joy, and rest as str...

I'm sharing five website tweaks I've discovered while working with eight organizations through VIP intensives since March. These simple changes can transform your website into a catalyst for evergreen monthly giving growth, even during the summer fundraising slump.

Book your VIP Intensive here.

• Make your homepage message unmistakably clear - ensure visitors immediately understand what you do, who you serve, and ...

What if your next major donor or corporate partner is already in your LinkedIn inbox, and all you need is the right message to start the conversation? 

Carson Heady is someone who's truly mastered the art of showing up online with purpose. He's a five times best selling author, podcast host, and one of the most insightful voices on social leadership. As the Managing Director at Microsoft Tech for Social Impact, Carson is h...

Would you believe it if I told you that texting is now one of Boys Town’s TOP revenue generating channels? Text messaging isn’t just for appointment reminders. It’s becoming one of the fastest and most effective ways nonprofits can deepen donor relationships.

In this episode, I’m talking to Jasonea Shockey, Director of Digital Marketing at Boys Town, to share how her team launched their successful SMS strategy from scratc...

Katherine Lacefield is taking us behind the scenes of growing a monthly giving program from absolute zero to 2,000 committed donors in just FIVE years, all through grassroots efforts.

You’ll hear exactly how Katherine and her team used face-to-face canvassing and phone fundraising (NOT flashy ad campaigns or pricey agency consultants!) to spark long-term donor relationships. These are scrappy, creative tactics that built a...

This week, we are honoring Pride Month with a powerful conversation about storytelling, community, and the impact of showing up - not just for a moment, but month after month. At the center of this episode is Kate Anderson, Community Philanthropy Manager of Sustainers, who offers us an inside look at how The Trevor Project is building a movement of lifelong allies and deepening relationships with their recurring donors.

Yo...

Building resilient nonprofit teams has never been more crucial. Today I’m bringing you an enlightening conversation recorded LIVE at LinkedIn’s 2025 Nonprofit Talent Impact Summit in D.C.

You’ll hear from Betsy DiMalanta from the Bill & Melinda Gates Foundation and Dr. Luisa Boyarski from Georgetown University's Center for Public and Nonprofit Leadership about what it actually takes to develop effective teams that...

What happens when FIVE nonprofit leaders overcome their fear of asking for monthly donations? Transformation. Growth. Sustainability.

Today’s episode is an exclusive, behind-the-scenes look at the final support call of my Monthly Giving Mastermind.

The Campers, The Plenty, The Advocates, The Circle, and The Cultivators reflect on their launch journeys, their biggest mindset shifts, how they leveraged their boards, and the s...

Monthly Giving Week is here! So how do you grow a recurring donor program from a trickle to over 5,200 committed supporters? 

In this powerful episode, Ashlyn Jones, the force behind Houston Food Bank’s “Faithful Friends” program, shares how the organization invested in a full-time sustainer role. 

AND, why having someone solely focused on nurturing monthly givers has been a game changer for retention and revenue....

Did you know that only 3% of charitable giving in the U.S. happens on a recurring basis, and moving that needle to just 5% could unlock $9 BILLION in annual funding for nonprofits?!

Today I’m sharing my keynote from the 2025 Monthly Giving Summit and pulling back the curtain on what it really takes to stop treating recurring giving like a side hustle. It’s time to make it the main event!

Sustainable, predictable r...

PR success can create a snowball effect for your nonprofit, ALL at once. But how do you do it?

In this episode, I’m talking to former U.S. diplomat turned PR powerhouse Gloria Chou, who’s helped thousands of entrepreneurs and small organizations land over 10,000 media features without needing an agency, big budget, or insider contacts.

Gloria shares why traditional PR is often gatekept and how you can break throug...

If you’d like to check out Flodesk + get my 4-Part Email Welcome Series Workflow sign up with my link!

What if your email marketing platform actually made you feel smarter instead of overwhelmed? Dawn Richardson, Product Education Manager at Flodesk, is here to help you redefine what’s possible in nonprofit email marketing (with ALL the segmenting and automations too!)

Email personalization in 2025 is going way beyond just inserting ...

If you're still manually sending thank you notes, chasing spreadsheets, or struggling to keep up with donor touch points, this episode could save you THOUSANDS of dollars.

I’m talking with Rachel Bearbower, an absolute systems wizard and the founder of  Nonprofit Automation Agency, to break down how nonprofits can implement systems and automations that actually feel personal.

Rachel walks us through some comp...

Did you know that 80% of LinkedIn's BILLION-plus members want to give back to organizations?

Today I’m joined by a repeat guest: Ariana Younai, Head of LinkedIn for Nonprofits!  And we’re here to cover how you can strategically use LinkedIn’s most powerful (and often overlooked) tool: Sales Navigator. 

Ariana shares exactly how it can help fuel your fundraising efforts, build warm donor relationships, and unl...

Today’s episode is a peek behind the curtain of my recent virtual Monthly Giving Summit. The good, the surprising, and everything in between! With a team of 6 handling strategic planning and marketing, we ended up with 31 speakers and 4,693 registrants from 58 countries!

I’ll share what we paid in speaker fees, the secrets behind our marketing approach, why simple, no-frills video ads work, and how a $2,500 investment in paid ads ge...