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October 27, 2023 103 mins

Connect with Sulaiman: https://twitter.com/sulaiman_botha Work with Sulaiman: https://leadendgame.carrd.co/ -- ✔ Create and Manage your Content Easier with The Content Creation Toolbox: https://pages.evanshank.com/products/social-content-toolbox-notion-template ✔ Additional Articles Built for Solopreneurs: https://evanshank.com/articles ✔ Join hundreds of others on the M&M email list: https://evanshank.com ✔ Which One-Person Business Should You Start? Take the quiz to find out! https://evanshank.com/cf-quiz -- [01:04] The Power of Starting Conversations: Overcoming Imposter Syndrome [02:34] Networking Methods: Calls vs. Online Engagement [04:04] Time Budgeting: Balancing Networking and Business Tasks [06:04] Doing the Unscalable: Real Connections Over Efficiency [08:04] Client Acquisition: The Unexpected Benefits of Networking [10:54] The Emotional Rollercoaster: Navigating Highs and Lows [12:04] The Pitfall of Success: Losing Sight of What Got You There [14:04] Self-Doubt and Self-Esteem: The Psychological Impact of Business [16:04] The Importance of Objectivity: Keeping Yourself Grounded [18:04] The Power of Purpose: Finding Your North Star [20:04] The Role of Gratitude: Celebrating the Little Wins [22:04] The Evolution of Technology: The Opportunities of Today [24:04] The Pressure Cooker: When You Need Quick Results [26:04] Organic Content: The Long-Term Play with Short-Term Touchpoints [28:04] Life and Business: The Principles that Govern Both [30:04] The Freedom Paradox: When Business Becomes Another Job [32:04] The Importance of Perspective: Zooming Out for Clarity [34:04] The Value of Autonomy: Transitioning from Freelancing to Creator [39:04] Building on the Fly: The MVP Approach to Coaching [41:04] The Worst Client Ever: Lessons in Boundaries [43:04] Coaching vs. Consulting: Defining the Difference [45:04] The Content Creation Toolbox: A New Approach to Content Strategy [48:04] The Art of Repurposing: Maximizing Content Value [50:04] The Dangers of Trend-Chasing: Short-Term Gains, Long-Term Losses [52:04] The DM Game: Genuine Connections vs. Cold Sales [54:04] The Shiny Object Syndrome: The Pitfalls of Quick Fixes [56:04] The Balance of Trend and Authenticity: Finding Your Own Path [58:04] The Essence of Consistency: The Unsexy Truth of Success [60:04] The Battle for Attention: Why It's the New Oil [62:04] The Importance of Sharing Your Unique Perspective [64:04] The Ripple Effect: How Your Content Can Change Lives [66:04] The Power of Mindfulness: A Personal Journey [68:04] Struggles and Solutions: What's Holding You Back [70:04] The Reps of Distraction: Turning Losses into Wins [72:04] The Myth of Morning Routines: Are You Overdoing It? [74:04] The Needle-Moving Tasks: Prioritizing What Matters [76:04] Building Your Business: Bricks vs. Mortar [78:04] The Art of Validation: Testing Ideas Before Going Big [80:04] Content Workflow: Balancing Quality and Quantity [82:04] The Power of Repurposing: Leveraging Existing Content [84:04] Audience Building for Beginners: Where to Start [86:04] The Viral Content Formula: What Really Works [88:04] The Power of Documentation: Your Journey is Content [90:04] Overcoming Content Creation Fears: Just Hit Record [92:04] The Future of Content: Text, Audio, or Video? [95:04] Podcast Hosting Platforms: The Basics You Need to Know [97:04] The Art of the Interview: Podcasting vs. Conversational Content [100:04] The Best Podcasts to Follow: Recommendations and Styles [102:04] The Importance of Delegation: When to Hire Help [103:04] Closing Thoughts: The Value of Ongoing Conversations

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