E83 - THC Beverages, Embracing Vulnerability, and Achieving Big Goals

In this episode of the Mobile Bev Pros Podcast, host Sarah Murphy covers new territory for mobile bar owners and event professionals who want to stay sharp, safe, and ahead of trends.

Sarah kicks things off with a real-world look at the rising demand for THC beverages at events, sharing the sometimes confusing realities of serving these drinks when there’s little to no official guidance. She talks honestly about her own experience (yes, including a story about talking to trees) and offers practical, field-tested advice for mobile bar professionals navigating guest requests, liability, and responsible service.

Next, Sarah explores the power and the discomfort of vulnerability in business. She shares insights from recent coaching calls and her own journey, reflecting on why being open about struggles can actually speed up growth and help business owners find the support and momentum they need. Sometimes the thing that feels risky is the thing that unlocks progress.

To round out the episode, Sarah breaks down a neuroscience-backed, six-step formula for achieving your biggest business goals. If you’ve ever struggled with focus, clarity, or simply following through, you’ll find actionable steps and a realistic approach to building habits that stick. Expect a blend of brain science, coaching wisdom, and honest reflection on what works, and what sometimes doesn’t.

Key topics covered:

• The challenges and realities of serving THC beverages at mobile bar events
• Responsible service: what to do when official guidance is missing
• Conversations with clients (and guests) about tolerance, dosage, and safety
• Why vulnerability accelerates business growth (even if it feels uncomfortable)
• Coaching stories on getting unstuck and building true community
• The six-step neuroscience-based process for goal achievement, including focus, clarity, and intuitive action
• Tips for regaining momentum, identifying hidden obstacles, and making progress on your business goals

Whether you’re a seasoned mobile bar owner or just starting out, this episode offers fresh perspectives, relatable stories, and practical tips to help you navigate the evolving world of mobile beverage service.

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