September 26, 2023 • 25 mins
In part two of this episode, Taylor and Simee dive into various strategies and techniques for optimizing ad campaigns, emphasizing the use of data for lead generation, the importance of A/B testing, budget management, campaign performance measurement, retargeting, and adherence to legal and ethical guidelines in advertising. The key message is that paid ads can be a potent revenue generator when approached strategically, focusing on customer experience and trust-building rather than salesy tactics
This podcast is brought to you by Americaneagle.com Studios.
Connect with:
Modern Marketing Messages: Americaneagle.com // Twitter // Instagram // Facebook // YouTube
Taylor Karg: LinkedIn
Simran Assudani: LinkedIn
Resources: Paid Search Management // Digital Marketing Services // Part 1
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