While some campaigns have been slow to incorporate a digital infrastructure into their fundraising, others have come to rely on it. Toby Fallsgraff has spent more than a decade in digital communications and served in leadership roles in the presidential campaigns of Barack Obama and Hillary Clinton. Now, he serves as Chief Strategy Officer of Do Big Things, a digital campaigning consulting firm. Toby joins the Money in Politics Podcast to discuss both how campaigns are spending on digital tools and using them to raise money, how that's evolving, and some of the ethical considerations involved in digital fundraising.
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