December 19, 2024 • 60 mins
What if aligning yourself with the right peers could be your stepping stone to a billion-dollar idea? Join us as we unravel our inspiring visit to WHOP, a digital marketplace on the rise
Discover the secrets of young entrepreneurs turning their businesses into multi million-dollar entities by embracing a powerful belief system and leveraging strategic partnerships.
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
Potential billion dollar.
All right, there we go, therewe go, brother Dre, what is up?
Speaker 2 (00:05):
Woo-hoo In the building.
Folks we are here, Hold on, I'mgoing to rock it.
Let's go.
We are back at it.
Speaker 1 (00:12):
You're bringing that energy.
Today we're going to talk aboutlisten, potential billion
dollar enterprise.
What's your first thought thatcomes to mind?
Dre, why not us?
Why not us, why not us?
So I'm going to give the peoplesome background and they will
get into it.
So today we're going to betalking about me and Dre had the
pleasure of visiting anenterprise called WAP and if you
(00:36):
don't know, if you haven'theard from them, it's
essentially a marketplace forselling your expertise.
So they want to be the Etsy,they want to be the Amazon, they
want to be the Google ofdigital creators and they're
building this platform calledWAP.
So I had the pleasure of gettinginvited and, backstory, I
wasn't going to go.
I wasn't going to go becauseI'm lazy.
(00:59):
I'm a lazy entrepreneur.
I like to be in my house withmy kids, my wife, my dog, my
kids plural and my dog.
And Janoga was like listen,there is a potential here to
create a relationship that youwon't know where it goes.
And I said, all right, babe, Ihear what you're saying and it
was all expenses paid, buteither way, I wasn't going to go
.
I go to New York.
(01:19):
All the time I was like you knowwhat?
I had the ability to invitesomeone and I thought about my
friends back home.
They're already in New York,they're already in Brooklyn, but
I was like they wouldn't getthe value of they will
understand it, but I don't thinkthey would get the value of
what it is.
And I was like who would getvalue from this?
(01:40):
And I thought also, who am Icomfortable with?
Who could go in the room andlight it up and I could just
play the wingman?
So I hit up my guy Dre.
He was like Dre was like let'sdo it.
And I hit up my guy Dre and Drewas like let's do it, so we can
start there.
Dre, I want to say I appreciateyou for coming out there and
(02:03):
allowing me to play the wingman.
While you got to float the roomand I got to play your, I got
to be the Scotty to MJ.
Speaker 2 (02:09):
You're being humble.
Speaker 1 (02:11):
I didn't know that was.
Speaker 2 (02:12):
I didn't know that was no, but it was a great time.
Thank you for the invite andlet's talk more in detail.
One you're not lazy, you'resystematized lazy.
You don't like leaving yoursystem, that's it.
You like work, but if it'soutside of the norm, bam, bam,
bam, bam bam.
If it's like, eh, you don'tlike that, I think you told me
(02:38):
on a Friday, maybe a Saturday,it might have been Friday,
saturday and the event wasMonday.
Speaker 1 (02:44):
You was like I'm in.
Speaker 2 (02:46):
How are you?
Speaker 1 (02:47):
able to just say I'm in and just get up and go.
Speaker 2 (02:50):
The majority of my work is virtual, so if I have a
computer and a phone I can makethe majority of my income.
Speaker 1 (03:01):
You're the definition of a digital nomad.
Speaker 2 (03:04):
I'm a digital nomad who lives at home.
Yeah, so that was my goal.
It was to be able to work fromwherever I am in the world, make
money from wherever I am.
I didn't want to be tied to onelocation where I had to be
there in order to make money, betied to one location where I
(03:26):
had to be there in order to makemoney.
So for the past 10, 12 years,you know, I've been um been able
to make it happen with themajority of my income coming
other ways.
Speaker 1 (03:36):
But the event was not .
The event was fire.
So, all right, let's get back.
Let's so you, if you guys wantto learn more about dre or
myself, depending on whereyou're listening to this yeah, I
could go back to the oldepisode.
Dreall can go back to the oldepisode with Dre.
Y'all can go back to the oldepisode with me on his show and
we can talk about that.
So we got invited to WAP andwhat they are building is a
potential billion-dollarenterprise.
So I want to say the entireexperience from when we even got
(04:01):
to the office.
We were green.
They got a building inwilliamsburg overseeing the
water.
I'll make that very clear topfloor penthouse, whole floor
entrepreneurs, people who areworking overseeing the water in
williamsburg.
And number one, williamsburg isa very expensive place to live,
especially today.
Um, so I gotta, I gotta.
(04:22):
I got to shout them out on that.
But the whole experience fromthe very beginning.
So we walk in and they'retaking photos of everybody who
comes in because they want tomake sure they know who's there
and they want to be able toshare this on social media.
I walk in and I'm like holy cow, this makes me want to be back
(04:42):
in an office again.
It made you.
Speaker 2 (04:44):
And you had tweeted that you missed the office a
week before that, which was wild.
Speaker 1 (04:50):
It's crazy, right?
So we get in this office andI'm like I missed the office.
Energy Dre, did you miss beingin an office at all?
Speaker 2 (04:59):
Yeah, I did.
I missed so much that I appliedfor a job there.
That's how much I missed it.
Speaker 1 (05:05):
He said I missed it so much.
I applied for a job there.
Speaker 2 (05:09):
Yeah, I did.
Yeah, you know the thing aboutthe office energy is you have
other people.
We, you're fortunate, you havea top level wife.
Shout out to the wife um, mrsginoco, and.
But when you don't, so likethey have 70 other people for
(05:33):
energy to bounce ideas off of,um to go to lunch with, to
socialize with, and when it'sjust you, you can run out of
your own ideas.
So you have to, which is one ofthe reasons why.
A few reasons why I went.
One, you asked me to go.
(05:54):
Two, your name wasn't going tobe on a billboard, so just for
homie brotherhood, I justthought that was cool to see my
boy win.
And three, if someone is doingbetter than you, more advanced
than myself, just do whatthey're doing.
Just go where they're going.
Just real simple.
Anthony's further advanced inbusiness than I am.
(06:16):
I have no problem saying thathe's going here.
I'm going to go with him.
I'll figure out the rest later,but that's the bottom line.
Speaker 1 (06:29):
A lot of people aren't.
So that's, that's one of thethings that you have the ability
, you, you probably I don't knowif you've already had that, but
a lot of people I can't justsay yes and figure it out later.
That's not in me.
So how do you build upsomething like that where you
would just say yes and figure itout later?
Because I'm still trying tolearn.
Sometimes I say yes, I'llfigure it out.
(06:49):
Most of the time I have to knowthe details before I try to
figure it out.
Speaker 2 (06:56):
Part of it is because it's you.
So, besides from you, justgreat business person, you're
one of my favorite people.
You and I are like family.
We're not even like friends,like literally like legit family
.
So because you, you don't steerpeople wrong.
Stare me wrong.
Um, it's a yes when someonelike you says something.
(07:17):
So when there's people I trustand they recommend something,
I've hardly ever had a badexperience with it.
Maybe it didn't work out, maybeit wasn't what I expected, but
it's hardly ever a loss.
So I said, all right, let's doit.
Unless you got to know you callyourself Scotty Pippen, it's
(07:37):
funny.
Unless you got to know what tobe number two or three.
You don't always have to benumber one.
You don't always have to runyour show.
Man, I'm in charge of this.
No, I'm not.
You know stuff that I don'tknow.
I'm tagging on, I'll figure itout.
Speaker 1 (07:52):
I don't know if you noticed a lot of the
conversations, so let's paintthe scene a little bit.
Right.
Let's do it.
Let's paint the scene a littlebit.
So.
Wap is an online marketplacefor digital entrepreneurs.
Most of their staff is underthe age of 21, 25, right 25,
yeah Most.
(08:12):
of their staff is about 25 yearsold, no wife, no kids, and
their goal is to build abillion-dollar company.
They said that's very.
I think they said abillion-dollar company.
Right, it was something.
Whatever, it is right.
Let me evaluate that.
A billion and I think they saida billion dollar company.
It went south or whatever it is.
They valued that at a billion.
I was looking at some articles.
I think they're currentlyvalued at maybe $300-400 million
(08:33):
at this point.
They just went through a roundof funding.
Their founders are 25 years old25 years old.
Both of those guys look likeversions of Mark Zuckerberg.
They look like versions of MarkZuckerberg, versions of a
typical person that lives inSilicon Valley.
Essentially, these are kids whojust were like you know what?
(08:56):
I want to build something.
If you know who their foundersare, you kind of got a picture
of who their staff is going tobe?
We're in the office.
Are you kind of got a pictureof who their staff is going to
be?
We're in the office.
We're probably some of theoldest entrepreneurs, oldest
people in the entire office 35plus.
I don't think there are manypeople that are 35 plus in that
office, but most of the peoplein our room are 19 to 25.
(09:16):
Energy is high, people areexcited, people are making money
and they all are there likesponges to learn from each other
.
So we go into this office andone of the presentations they
gave was going from zero, so Ithink, ten million dollars in
business and it's talked about.
(09:38):
You talked about the valueladder, so let's spend a couple
minutes talking about that valueladder.
Speaker 2 (09:44):
so so, segment, clip it up.
Value ladder, okay.
The first thing I really lovethe value ladder is on the value
ladder.
Who's the guy who was doing thevalue ladder presentation?
Do you know his?
Speaker 1 (09:53):
name.
I forgot, I forgot his name.
Oh shoot, this will be the timeI can use my iPad, so you break
it down.
I'm going to see if I can usemy ipad and share my screen,
okay cool if you if you're notwatching this on youtube, then
that's on you, but let me see ifI can share my screen.
All right, hold on, let's seeand computer.
Okay, man, I'll be using myipad basically oh yeah oh, here
(10:20):
we go, I think I got it.
Speaker 2 (10:23):
I think I got it, got it okay, so value are the steps
in which you make money right,the systematized steps in which
you start, scale, elevate, start, scale, elevate, yada, yada,
yada.
And the brother, white brothershout out to the white brother.
He was breaking it down andthen he's cold.
He is videographer, turned $10million entrepreneur and he
(10:46):
started with service-basedbusiness.
Me and Anthony Started with,moved over to YouTube free game.
Me and Anthony Moved over toselling the cheapest price thing
me and Anthony Then middle tier, let's call that between $1,500
to $3,000, and then $10,000plus.
But he started with what he hadand he just rolled with it and
(11:11):
as he was breaking down thevalue ladder again, this is a
testimony to him.
But everything he broke down, Iwas like, yeah, we've done
literally every step.
Speaker 1 (11:25):
Why haven't we?
Speaker 2 (11:26):
made $10 million.
Speaker 1 (11:30):
So you started with that.
So you were like we know thisstuff, we do it, but the
difference is he's done it.
Speaker 2 (11:40):
He has a higher belief system than we do.
Brother Anthony.
Brother Anthony, and anybodywatching this, please take note
of this.
It's your belief system.
So in my coaching calls I had apromo for Black Friday Just a
(12:02):
while ago.
I got some data.
I think 80% of people who aredoing something can do the thing
.
I think 20% just don't have itin them or they're in the wrong
lane.
80% care For the people who getto the top top and the people
who don't.
The people who get to the toptop have an undilusional belief
system and or they bring insomebody or people to help them
(12:27):
believe and execute.
There's no other difference.
None, anthony.
What's your take?
Speaker 1 (12:40):
I don't disagree with you because we're both and I
love the fact that my iPad issharing.
Can you see my screen right?
Speaker 2 (12:48):
You're doing great.
Clara's had a great idea, bythe way.
Speaker 1 (12:50):
Crazy, right, because we're like this part right.
Here is where my questions andyour questions came up.
So, going from $10K a month to$10 million, he talked about
that first 10K month, right, andwhen you start a business, your
goal is like I want to be ableto do $10,000 in a month.
(13:12):
So what you do is, and what yousay is, that's the goal, but in
order to do that, you have tobe usually you have to be doing
the thing.
So he was like I'm going to dothe thing extremely well, which
was was video, videography andediting so I can make 10k a
month yeah, that's the firststep.
So, for example, when we builtour cleaning business, we said
we're going to build it at tenthousand dollars a month.
(13:34):
That's what we did right nextstop was getting to that 100k
goal, and that's normally thenext holy grail of
entrepreneurship.
Like, I'm getting to thathundred thousand dollar goal.
Yeah, you can't get to that,and that's normally the next
Holy Grail of entrepreneurship.
Like, I'm getting to that ahundred thousand dollar goal.
Yeah, you can't get to that ahundred thousand dollar goal
until you have the right systems.
Speaker 2 (13:52):
Bingo.
Well, I have.
I have a two cents on that,anthony, Go ahead, go for it.
You can hustle to a hundredthousand a year.
You can.
I don't think you can hustle to250 plus I think over 100, over
120 is systems, because thehustle it's damn damn impossible
(14:16):
to take you there, becausethere's other software, there's
other people, there's otherstrategies.
You need to get to that nextlevel.
Speaker 1 (14:30):
You could people.
There's other strategies.
You need to get to that nextlevel.
So you could.
You could hustle.
You could hustle your way to to100, but you can't hustle your
way to to 250.
I like that.
Speaker 2 (14:37):
I don't think, or very rarely do.
I think you can.
Speaker 1 (14:40):
I think you could still, I think you could hustle
your way to 250 and I say thatbecause some of some of our
students have still hustledtheir way to 250.
But again, I don't think it'sideal, because going because now
you're like, well, I can hustlemy way from 250 to a million,
and I think that's where thepart of it comes in, that's
that's not ideal.
So, once you get that 10k, yournext gate, your next, your next
(15:04):
milestone is going to be that100K from systems.
But here is where things gettricky Go from that 100K to that
1 million.
He was like this is where Ibuilt my digital education
platform, which is where WAPcomes into place.
You could do the 10K, you coulddo the 100Kk, but when you want
to get to that 1 million dollars, that's where the digital
(15:27):
education or the information,the quote-unquote information
play, comes into alignment soboth of us, both me and dre, dre
and I we have informationsystems where we teach people
how to do the thing right tomake a 10k, and we also give
them the systems to do 100k.
But in order to make a million,you got to teach people how you
(15:50):
were able to do those right,we've done that.
Yeah, here is where.
Here is where my mind couldn'tgo.
My mind could not hit that 10million dollars because I wasn't
thinking it was possible.
And all he said was all I didwas I created the software
inside my $1 million platform toteach people.
(16:11):
Not only teach people, givethem the software that already
gave them the systems and ittaught them the service.
He's like that's all I did overand over and over again to get
to that $10 million.
So, dre, why couldn't I see?
Speaker 2 (16:27):
okay, so this.
So you couldn't see it becauseyou're like what else is there?
And the software was themissing component in your mind
yeah, it was like okay, but.
Speaker 1 (16:39):
But also the other part of it was that the one
million dollars, the one1million a year, great.
But he was like all I did toget to $10 million was to build
a software and I gave it toeverybody who was using the, the
sharing the information, and Iwas like, oh okay, I was
overcomplicating it.
I was like I got to run ads, Igot to do this, I do a whole new
(17:01):
marketing plan.
He was like no, I just gave itto everybody who was already
using the information and I waslike, oh, okay.
So one of my takeaways was fromthat conversation was to focus
more on sharing the softwareinside of our community, with
our students Getting more peopleto use the software that we use
(17:27):
to take our cleaning businessto a million dollars.
I was just talking to a younglady a little while ago and she
was like, well, I need a website, I need this, I need that, I
need this.
I was like, oh, our softwaredoes that.
Now it's becoming more oursoftware does that.
So instead of us giving you allthese components we use when we
first started our cleaningbusiness, now I can say we have
the software that does all thatstuff for you.
That gets another student onthe platform.
(17:50):
Why couldn't I see that beforeDre?
Speaker 2 (17:56):
You're somebody who feels you have to see all the
steps to take some steps.
Speaker 1 (18:01):
I got to see the whole staircase before I take
the step.
Speaker 2 (18:03):
You got to see it all , brother, or at least 80%,
you've gotten better, at least80% and it has pros right, there
are some pros that can come toit.
But you can't give him $10million if you keep the open
steps, because he probablydidn't know about the software
(18:23):
but he kept building, thenimplemented it, then grew.
I was talking to a familymember the other day.
She's relaunching her notarybusiness.
Should have done it last year,but we're relaunching it again
and she was like, uh, she wasthinking of the name that she
had picked before, because we'reredoing her google business
listing and I, like I was like,well, when they just had been,
(18:49):
she was like, um, you know thecity, the service, yada, yada.
So Connecticut Mobile Service,whatever, whatever, and I'm okay
, cool, that's good enough fornow.
No, no, I have to get the name.
Like, why do you have to getthe name?
But it was such a good day Ihad to find it.
But why did you have to find itnow?
And why Vanity, the vanitymetric, the cool, the perfection
(19:11):
?
Luckily for you, you've stillbeen able to make millions with
your perfectionism gene, butthere are people who aren't even
making $5,000 a year because oftheir perfectionism, gene, yep,
let it go, get over it most ofthose people in that room being
(19:36):
under 25, they don't have thatproblem because they haven't
experienced enough to be scaredof anything.
Speaker 1 (19:43):
Think about it when you're so going back to that
room and it's all.
It's all related.
Going back to that room andthat conversation.
There were 21,.
There was a, there was a 19year old or 21 year old that you
had a conversation with thatwent to Harvard and all she was
doing was teaching people how topass the entrance exams and how
(20:05):
to not all.
She was teaching, becausethat's actually an amazing,
amazing, well-needed product andservice teaching people how to
do the entrance exams, but alsodoing your applications and
applying to colleges.
And she was like I did this, soI just started showing other
people.
There was no scared bone.
It was like this is what I didand this is what I started
showing people.
Speaker 2 (20:24):
She had a business partner who she doesn't know,
who she didn't know at the time.
He's in California, she's inHarvard I think he's somewhat
older than her.
They connected and they grewthe business together.
There were just people therewho just go bro and we told
people 19, 21, like literally 19, 21-year-olds who were doing 90
(20:45):
, 80, 70k a month.
Speaker 1 (20:47):
The kid.
Speaker 2 (20:47):
I'm going to call him the young brother who asked the
question and I answered thequestion abruptly.
He answered the question.
He said well, we're doing 90now 90,000.
A month 90,000 a month 90,000 amonth.
Speaker 1 (21:05):
So you said the kid was doing 90,000 a month.
I'll make that very clear90,000 a month.
Speaker 2 (21:12):
And he was saying well, we do this, some of us
want them to teach it, some ofus his clients are doctors who
need marketing.
Teach them the system and someof us just want us to do it for
them.
He was like what's the nextthing?
And I said so I have a uniquegift where I can see what people
(21:33):
are missing very, very, veryquickly and early on in the
conversation and I said yournext thing is to get more people
who don't want you to teach itto them, but to do it for them
on a long-term basis.
So his contacts were, I believe, three months, maybe six months
.
So three months, six months.
I said, well, all right, butfor the people who, let's say
(21:55):
that they're paying him 10k amonth for marketing, who don't
want them to teach, who justwant them to just do the
marketing work with them forlonger, your next thing might
not be anything outside of yourcurrent business, bro.
Your next 10, 20, 30, a month,whatever 100 a month, million a
(22:16):
month might be from somethingyou tweak within your software.
I'm working on a one-on-onecoaching package.
It's a package for personaldevelopment and how to build an
online community Just two things.
I was talking to Anthony and afriend of mine, mark.
I said how do I grow this thing?
They gave me suggestions.
(22:36):
You know what I was doing today, anthony?
I was getting testimonials frompeople I worked with in the
past.
You know why?
Because you and Mark said it Ihad the thing.
I just had to just tweak what Igot the tweak, the tweak play.
The tweak play is your nextyear of income.
The tweet play the tweet playis your next year of income.
Speaker 1 (23:01):
So that was another thing that came up.
So being in that room alsosparked more ideas.
So what Dre was just talkingabout, we were talking about
Mark.
So when I came back, markbetter, while I go look him up
on IG, but this is theimportance of being in rooms,
right, and I almost missed outon this because I didn't want to
go.
I didn't want to be in a roomand I understand we got families
(23:23):
, we got kids.
Some of y'all don't got kids,some of y'all don't got families
.
Y'all just don't want to donothing, which is fine, but you
got to be able to.
You got to get in rooms.
I know people talk about theimportance of getting in rooms
and how do you know what room isthe right room and you don't
(23:44):
know.
Sometimes you don't know.
Sometimes you just takesomebody that you trust being
there saying, yo, you shouldcome to this.
So, being in that room.
Let me tell you how theconversation started with Dre,
which is talking about.
So after we got back, I wastexting, mark had asked me about
the event and he was like yo, Isaw the event.
It looked dope.
What do you think about theplatform?
(24:04):
I'm like it's absolutelyamazing and it sparked a
conversation about us not beingin communication as we should.
And I was like oh, dre wasthere.
We kind of talked about youbriefly, like you would enjoy
this event or something likethat, or how's Atlanta?
And he was like yo, we need totalk more.
I was like done, I created atext message with him, you and
(24:24):
myself, yep and that justsparked the conversation.
So being in that room sparkedanother mini mastermind that
might make us a couple, 10, 20,100, maybe the next million yeah
, I think it will.
So the importance of being inthose rooms are like nuts and go
ahead, dre.
Speaker 2 (24:46):
And this part is so important.
It's the energy man.
It's easy to get caught up inyour own ego and ideas.
When you're the only person whoyou're talking to, you get
caught up Well, ego and ideas.
When you're the only person whoyou're talking to, you get
caught up.
Well.
I thought this, I thought this,I thought this was gonna I, I,
I show, and you have to have acertain amount of ego and even
(25:06):
to hit the arrogance to eventhink you could pull this shit
off.
Like, like you know, like we'restarting companies trying to
change the world and itincreased our bottom line to
increase people's lives.
That shit is crazy.
Who would think?
Speaker 1 (25:17):
that these 19 year olds thought that and they are
thinking that and they are doingthat.
It goes back to not having thatfear.
Speaker 2 (25:25):
Not having the fear, but in with that confidence.
Bravado, whatever you have tohave room for I don't know
everything.
Oftentimes the people whoaren't where they want to be
financially have more ego thanthe people who are ahead
(25:46):
financially.
People need to be very careful.
Has your ego outpaced yourincome?
Speaker 1 (25:56):
Has your ego outpaced your income?
Gotta, let that one sit for asecond.
Speaker 2 (25:59):
Keep that in mind.
Speaker 1 (26:01):
Has your ego outpaced your income?
Hmm, I think so.
I think I think that that had.
I don't want to say it happenedto me, but I think what
happened was I don't want to sayego, I don't want to say it
wasn't known.
Part of it is ego, because youfeel like you've done everything
, you've tried everything, andthere's nothing that you,
(26:22):
there's nothing like.
I've seen it all, I know whatyou're going to tell me, I know
what you're going to show me,but sometimes it takes us saying
you know what.
For example, like people thatgo through our program may sit
there and say I know 90% of this.
You can read a book.
I was just showing somebody anexample of this book right here.
Literally who, not how, and Iwas just talking about this on
(26:44):
my last workshop who.
Not how, and I was like youcould sit there and know
everything because you are thehow you got to figure it out.
But if there's one piece inthere, one gem, that shows you
who you can find, who you cantalk to, who you can get in
contact with, that could beeverything.
You don't read a book and belike this whole book is brand
new to me.
That's your ego, saying youknow what?
(27:05):
I'm not going to read this book.
But if you get one gem, onepiece of information, like just
from this, even this workshop,this masterclass we're doing
right now, whatever you want tocall it, you, this workshop,
this master class we're doingright now, whatever you want to
call it you get one piece ofinformation that absolutely
changes your life.
That's your ego taking a stepback and saying you know what I
got something from this Bingo.
Speaker 2 (27:24):
Let me add another gem.
You made money while we werethere, at least $6,000.
Hope you don't mind me sharingthat.
Speaker 1 (27:33):
You said we were only there for a couple hours.
Speaker 2 (27:38):
We were only there for a couple hours.
You showed me on your watchhere.
Speaker 1 (27:40):
Look, you got to turn those on sometimes I'm like,
damn okay, that changes yourenergy.
You don't get one for a couplehours.
You're like, oh, what'shappening?
Speaker 2 (27:49):
I asked you you know how did these come about?
If you know how these cameabout.
Uh, you said, yeah, well, thisone was this, this one was that.
But uh, the majority were fromcalls, free webinar calls, all
right, I had an inquiry.
Come in today, a guy, so Idon't like sales goals.
Um, if I'm being transparent,not my thing, but anthony
(28:10):
doesn't.
Anthony's further advanced.
What am I?
What am I going to do?
Do what anthony does?
I'm not changing, I'm justdoing what people who are
further advanced are doing.
That's it, guy.
Uh, hey, good afternoon.
I was looking like the program.
The one share, which one topick is a possible yada yada.
(28:31):
I was like cool, um, are youable to hop on with our ceo in
the next 15 minutes?
He couldn't get on the call.
But here's what I did I made avideo, send them the video with
two different options that mostpeople like.
Um, I said if it's not clear,let me know.
We can get on a 15-minute callbefore six o'clock.
I have somewhere to go, andthat was it.
(28:54):
But, and that was it.
But I saw six thousand dollarscome in.
I saw how he got it.
I implemented, or tried toimplement, what he did.
If you guys can simplifysuccess.
You want to be less stressedout and and you will have more
money and you will have moremoney, get the fat out, get the
(29:19):
fat out.
Speaker 1 (29:19):
But the dope thing about what you did was sending
that video added another touchpoint.
Could you imagine getting avideo of a CEO of a company
answering your question?
Not many people are doing that.
So think about that.
For any business that you guyshave or you want to start, you
(29:42):
could leverage the CEO or owner.
Play Like in our cleaningbusiness we'll do that all the
time where we'll say you knowwhat?
We can't answer this question,let me run this up the ladder.
And then the ladder comes whichis us saying let us run it up,
we're the owners, we're the CEOs.
Sometimes we even answer theemails.
It's like let me talk to theowners and let me get back to
you.
The owner calls you like, ohwow, you're the busy owner of
this company and you're callingme and just adds another
(30:03):
touchpoint so that you canleverage for your marketing, you
can leverage for your customerservice.
And now that person that youemailed said you know what, the
CEO of the owner sent me apersonalized video to answer my
question.
And Anthony, in case peopledon't know, yeah, so a
touchpoint could be multiplethings.
(30:24):
So touchpoints are eachinteractions that your customers
will have with you.
So, for example, if they sendyou a text message and you
respond to them, that's atouchpoint.
Touchpoint could be an email.
Touchpoint could be a Loomvideo.
Touchpoint could be a phonecall Touchpoint could be an
(30:45):
email touch point could be aloom video.
Touch point could be a phonecall touch point could be an
instagram dm.
So all these, all these touchpoints adds different levels of
um trust to your business.
So what you did was added alevel of trust by sending him
over that video, which isabsolutely amazing.
So hopefully that turns into aclient and then hopefully you
could change his life.
Speaker 2 (31:03):
I haven't people need to see set see you seven times.
I have seven touch points tobuy from you.
So email might be one, textmessage might be one, youtube it
might be one.
Yeah, yeah it's gonna might beone.
So the more touch points tohire, the more likely that you
will have a sale.
Speaker 1 (31:14):
So think about the touch points for walk, so you
may have never heard.
So think about the touch pointsfor WAP, so you may have never
heard of them before.
So, now they got Anthonytalking about it with Andre, so
those are just two people we'renot talking about the other 68
people, 78 people that was inthe room.
It was like 80 people that theyflew out total.
They got us talking about it inthe room with each other.
(31:38):
They got us using the platform.
That's number three.
So now we're posting contentwhile we are there.
Andre, you did I don't know howmany videos you did there a
bunch right, a bunch and youtagged them.
That's three or four.
Now think about each one ofthose people that we contacted
just by posting the content.
Now we got mark talking to meabout it, right, so they know
(32:00):
what they're doing, like smartbusinesses, know what they're
doing.
This we're talking a potentialbillion dollar business, so they
already know me and I did themath.
I did the math so I said ifthey flew out 80 creators and I
said 80 creators, they gave um,let's say the flights were 500 I
kind of undercut myself.
I said $500.
Yeah, that's $40,000.
(32:21):
I said they paid $40,000 to flyout 80 creators.
Now we could talk about busesand dinners.
Let's say even $50,000.
Yeah, like even $50,000.
Each creator there had to makeat least $3,000 on their
platform.
So $3,000.
Each creator there had to makeat least $3,000 on their
platform.
So $3,000 times 80, that's aquarter million dollars that you
(32:42):
had to make on their platformto get flown out.
Some people did more, like youknow, like we did.
We did more.
Some people did way more thanwe did, but we know that they
had to make at least $240,000 ontheir platform.
So, worst case scenario, let'ssay the fees are, I don't know
3% right of.
Whatever it is Worst casescenario.
(33:04):
They broke even or they lost.
Let's say they lost $20,000,$30,000, right, but imagine how
much they would have to spend inmarketing and ads in order to
get that same reach on theseplatforms that they just got
potentially organically.
Speaker 2 (33:20):
Yeah.
Speaker 1 (33:21):
So they might have lost a couple maybe, let's say
half a ticket.
Let's say they lost like$50,000.
I spend $20,000, $30,000 in adsevery single month and I'm not
getting that type of reach.
I was sitting there doing thatmath like wait, how much did
they?
They might have lost.
Speaker 2 (33:36):
No, organic reach play.
Speaker 1 (33:37):
No, organic reach play, no, organic reach play.
So now we're sitting theredoing a podcast about it, and
this hasn't even gone out yet.
So one of the other things thatwe're talking about.
In regards to taking action,they had us sit there.
They had invited us to do ahackathon.
They had invited us to do ahackathon.
(33:58):
So a hackathon means that theygave us each they gave us like
six or eight different teamswhile we were there and we had
to go through ways they couldimprove the platform, from the
landing page to the checkout, tothe marketing, to this.
So if everybody there is on theplatform, they're use.
You're like oh, I wish we hadthis.
They're like I want to hear thecraziest idea that you could
(34:21):
come up with.
Give us the opportunity to tellyou no, let us try to figure it
out.
And I gave each engineer sixhours to implement not write
down ideas, to implement anactual idea.
That was possible, and whatthey did was we all sat in a
room and we came up with ideas.
Dre, let's talk about thehackathon for a little bit.
Speaker 2 (34:42):
Your customers are your best consultants.
That's exactly what they did.
Instead of bringing in outsideconsultants, let me bring in our
customers, who are here anyway,and let me get advice from them
.
So I hardly ever get badreviews.
Not being arrogant, I'm justgreat at what I do if I'm not
(35:05):
great at it.
But a lady over the summer timesaid uh, I was disappointed, I
thought it was this, it was justthis.
Now I Now I've sold $95,000plus of this thing, maybe two
(35:25):
chargebacks.
I typically sell this thing for$100.
I've been selling it for a goodamount of years.
I think she's the only one.
She didn't even ask for arefund.
I just gave it to her and letme pull it up here and I said
you know, okay, uh, I could havesaid a couple things.
(35:48):
I could have said well, you'rewrong, yada, yada, yada.
I didn't even do all that.
I said okay, thank you for yourfeedback, I'll give you a
refund.
Have a good day.
Now no one else here goes.
This is just part of the saleshere, but it's $95,370 on here
(36:10):
and I've had other paymentsthrough other softwares.
So arrogant Dre could have saidscrew you, how dare you?
Yada, yada, yada.
Um, listening trey said okay,even with what she's saying,
even though, literally, let'seven say five people haven't
liked it out of the hundredthousand dollars in cents, is
there something right in whatshe's saying?
Let me go through it.
(36:30):
I haven't been through it in awhile.
I said, okay, cool baby, I canget rid of some of this stuff
and change around this.
Yada, yada, yada.
But her critique, even thoughit was kind of rude, it's still
genius.
Your customers, good or bad,can be your best consultants,
and that's what they did withthe hackathon.
(36:51):
We told them what we liked,what we didn't like, they fixed
it that day and at the end ofthe day, it was done.
Genius, taking action.
Speaker 1 (37:00):
Genius play.
You know what was crazy aboutit was I'm thinking we're going
to sit there and do a PowerPointpresentation and show them the
ideas.
They said no, we want to takeaction today and implement what
you guys said.
So me and Dre's team won Shoutout to team three and a few of
the ideas weren't likegroundbreaking ideas, but it was
(37:21):
like oh, it would be a nice tohave, a nice to have being able
to collect emails as soon asthey come to your landing page.
A nice to have might be beforethey check out, oh, here's a
discount code.
A nice to have might be thisgift image when they come to
your page, or something likethat.
(37:41):
These weren't groundbreakingideas, ideas, but the thing was
we had experience, because we'vebeen selling millions of
dollars of digital products overthe course of the.
You know drape been doing itfor quite some time now, but
they were able to take theaction.
Now I'm not the.
I told my I don't use theplatform that much, but I I know
what I would like to see, Iknow what works in our business.
And they took action and theyimplemented that same day.
That's what a young company isable to do when you are young,
(38:06):
when you are scrappy, when youare motivated, when you are
hungry, when you are ready towork, you will work.
You will work towards a commongoal, and they took action on
everything we said.
Speaker 2 (38:17):
Be open to suggestions.
Be open to change.
Just be open.
Speaker 1 (38:26):
Just be open.
They had took those ideas, theyhad implemented and they said
the winner from the WAP sidegets to fly anywhere in the
world where they want.
Oh really, I didn't know thatpart.
They got to fly anywhere in theworld where they want.
Really, I didn't know that part.
They got to fly anywhere in theworld.
Our team, we get to post ourbusiness on their main feed.
For example, it's on Amazon orEtsy.
(38:47):
You go to Etsycom and then yourbusiness is listed there.
That automatically generatesyou more revenue because they'll
post you as the highlighted orfeatured or whatever it is.
Speaker 2 (38:59):
Business, something I've known about the top earning
creators.
Top earning creators play.
They do what we talk about allthe time at Nauseam.
Get great at something beforeyou move on.
People move on too soon.
They move on because they'rebored.
They move on because they havea slow month or week or quarter.
But they create more work forthemselves and they typically
(39:21):
doesn't work out once in a whilethat typically doesn't work out
.
One brother, a boy from texas hehim.
He he's 19, again.
Everyone there's 19.
90 a month.
He closed his cold call closer,closed 12K in sales While we
(39:42):
were on the party bus going toand from Times Square.
He has one thing he sellsmarketing to concrete companies.
That's it Marketing services toconcrete companies.
His brother's a welder.
He joined the company.
That's their next phase.
Their cousin or friend workswith the company too.
(40:05):
Concrete company and marketing.
People want to be so fancy.
Get fancy when you have money.
That's it.
People get fancy too early.
We got the brother who'smarketing who helps doctors
market.
If you notice the theme here,these genius people, they just
(40:28):
find the need.
If people have a business, theyneed marketing and they target
customers who have the money.
Alex Ramosi play sell to therich or people who can afford
you.
Stop trying to sell to peoplewho can't afford you.
It's just a never-ending cycleof poverty.
And they just went all in onthese things and they lit man.
Speaker 1 (40:48):
Selling leads to doctors.
Selling leads to lawyers.
Selling leads to contractorswho pour concrete to lawyers.
Send leads to contractors whopour concrete.
These are $25,000 deals thatyou could sell to somebody.
That's another important thingyou just mentioned.
Sell it to people who can payyour services.
Sell it to people who canafford you.
Speaker 2 (41:10):
Dallas and Houston.
Dallas and Houston sells leadsto real estate agents and
brokers.
He closed $8, eight grand whilewe were there.
Speaker 1 (41:19):
Yep, Sell to people who can't afford your services.
I was talking about sellingleaves to cleaning services.
I'm like, eh, I wouldn't dothat.
I'm like they barely want toget the program.
I'm like I'm about to go sellto concrete people, Sell to
roofers, stuff like that.
So these are big ticket itemsand the funny thing is they're
(41:42):
using the same funnels that youwould use for digital products.
Add to a.
ESL to a book, call to a closeand you give the lead to the
business.
Same exact funnel and he wasusing Go High Level.
It's funny I learned so muchfrom that 19 year old in about
20 minutes 20 minutes.
(42:04):
He showed us the front end.
He showed us the back end.
He showed us the support, whatit looks like we were open to
almost double his age, actuallydouble his age.
We were open to theconversation.
It's like show us what youlearned.
Even though we know theseplatforms, we don't know enough.
We don't know too much where wearen't able to ask the
(42:27):
questions.
Speaker 2 (42:29):
And then some people would have said oh man, they're
so young, you know, I'm going toteach them.
I know some people who talklike that, I'm going to teach
them.
You know some people who talklike that, I'm going to teach
them.
Some people I taught stuff.
Some people taught me, that'sit.
But because someone's youngerthan you, that they're supposed
to be submissive to your ideas,it's stupid.
Speaker 1 (42:49):
Absolutely not, and that's the thing about this age
too.
These kids are making more thanus, so it's hard to tell
somebody who's making more moneythan you what to do.
Speaker 2 (43:02):
I'll tell you, man, the ego play, anthony.
It jacks people up, bro,because they can become more
consumed with being right anddoing things their way than
actual progress.
People have a need to be rightand to do things their way
rather than to make progress.
Nuts which would you rather beright or make money?
(43:24):
I'll take the money.
Speaker 1 (43:27):
I'll take the money.
One of the other things we didwas, like Dre mentioned, we went
out to Times Square.
Speaker 2 (43:34):
I'm actually going to respond to.
Speaker 1 (43:38):
We went out to times square I'm actually we went out
to times square and they sharedum, they shared cleaning,
business, university and all theand all the uh other creators
on a billboard.
I like this, that we couldshare the screen and stuff like
that.
So this was a nice surprisebecause they mentioned it, but I
didn't know what it would looklike.
I didn't know the experienceand and the crazy thing is being
in your own city with thatenergy, with your business
(44:04):
plastered on a billboard, likethat's how you close out the
year.
I was like this is how youclose out.
You're gonna use this for someads.
We're gonna use this for somemore content.
I wish I could have got somebetter videos and stuff like
that, but it was up there soquick.
But being able to have yourbusiness plastered on a
billboard, this is another playwhere you talk about touch
points and organic marketing.
So you post your business, youtag them.
Now this goes semi -viral.
(44:25):
This is one of our most likedposts in the past and most
talked about posts in the pastmaybe probably 30, 40, oh, it
just got a like right there Inthe past 30, 45 days, wow.
So now people are coming to thepage.
They're seeing that.
They're having theconversations about it.
They're asking questions howyou were able to do that is.
(44:46):
Oh yeah, we got flowing out andwe got invited.
So this is another marketingplay from their, from their
perspective, but super amazingtouch point.
Being out there in new york city, dre, what was your, what was
your feelings while you was onthe street?
Because I got some Hold on.
This is dope.
I like this.
Hopefully I'm not showing toomuch of my screen right here.
Let me show this is Dre whilewe out there.
(45:06):
Let me share this.
Let me see if I can pull thisout.
There's another one.
We had Boom Hold on.
Is it on the stage yet?
This is cool.
What was your feeling?
You can tell my emotions.
What was your feeling like inthat moment?
Speaker 2 (45:25):
Oh man, that's a great picture.
Energized, energized, inspired.
And our little crew that weformed, there too, were just
really just dope people, justreally great ideas, really just
phenomenal, energized andinspired.
Proud to be there, proud, Iwent Happy, I went Proud of you.
(45:47):
I was a man in Dallas, there,literally just getting paid.
He was getting paid, literally.
It was just joy, bro.
So when you have a job, whenyou're in school, there are
metrics to know that you've madeit.
You graduate, you get A's, youget B's, you get promoted, you
(46:13):
go from intern to assistant toVP.
Speaker 1 (46:17):
With entrepreneurship .
Speaker 2 (46:19):
You kind of have to create your own thing to
celebrate and you can miss somuch of your celebration because
you are making less than youused to.
Someone in the same industry ismaking more money than you do,
but even though you are probablyahead of 60%, 70, 80% of all
(46:39):
people in the world, you candownplay it because there's no
systematized metric and stufflike this just says wow, like
you know, we're doing something.
And I felt valuable therebecause I was able to not toot
my own horn but I was able togive Dallas some strategies and
he ran with the strategies.
(47:00):
I was able to get some otherpeople there some strategies and
they were in the elementalsright there.
So we kind of had our ownfraternity, brotherhood thing
going on and it was just amazing.
Speaker 1 (47:15):
You mentioned, you wasn't, you didn't just give him
strategies, you gave, you wasgiving strategy out.
I mean, you got to think aboutit.
So we have thisentrepreneurship thing kind of I
don't want to say twisted, butit's different.
I don't want to say twisted, itis different.
So, dre and myself, we havelocal businesses where we
(47:35):
service people face-to-facesometimes, right yeah, yeah.
I don't want to say everybody.
Most people here at this eventwere online creators, meaning
this is a new.
You don't need a physicalstorefront, you don't need to
physically go somewhere, youneed to physically see anybody.
So a lot of the people herewere online creators.
They have online businesses.
(47:55):
So Drake him is affected overthe last 20 years of
entrepreneurship you know he'sbeen.
If you've been an entrepreneurfor 20 years and people are 19
right, you're able to give awhole different perspective on
what this looks like.
So that this, this picture inthis moment here, for me was
just like listen, being able tobe in new york city having that
energy.
(48:15):
Um, dallas was closing deals.
It's like like this is the andyou mentioned, there's no Super
Bowl for entrepreneurship.
There's nobody patting you onthe back, there's nobody saying
you're doing a great job or endof year review when you're the
owner of the business.
There's none of that.
So this was my version of theend of year review.
This is my version of pattingon the back.
Right, this is my version ofyou're doing.
(48:37):
You're still doing a good job,because sometimes, as we just go
through the day-to-day, itseems like it's normal.
It's like you know what?
I just made $1,000.
I just made $4,000 and I wantto make more.
And you're kind of getting thatmonotonous cycle of just doing
the same thing over and over.
But, like Hormozy said, that'swhat greatness is doing the same
thing over and over and overagain.
(48:58):
Where it's not sexy, this isthe sexy part right here.
That award in the back might bethe sexy part right there, but
that doesn't happen every day.
That might happen once a yearor once every two years.
So we always got to be reminded.
Entrepreneurs, this is not sexy, this is not glamorized, but
when we do get these moments, wegot to highlight and celebrate
it Got to take it in gotta gottatake it in man, so dre as we,
(49:23):
um, as we land a plane.
What do you, what do you feellike going into 2025?
What type of energy did thisgive you?
What are some things you'relooking forward to in the new
year?
Speaker 2 (49:35):
um, I need.
So let me talk about somemistakes, if that's cool, yeah,
of course, mistakes that I'vemade things.
If I would have donedifferently, I would have been
much further in advance.
So I've never had a full timestaff member who only worked for
(49:55):
me, and I've had great peopleSome great, some not great but
they've never.
Their main focus was never mycompany and what I realized is
everybody I know let's say withnot just the people I know make
(50:15):
over a million dollars a year,which I haven't made a million
dollars a calendar year as of.
Yet they have someone who justworks on their company, at least
one person, maybe two.
That's their job.
So I said, ok, I need to getsomebody in here.
It might not be even in thefirst few months.
I need to get somebody in hereand their job is to be in here
(50:40):
six, seven days a week andideally I will be meeting up
with them at least in person.
Sometimes I think the workinghome stuff is cool, but I think
having someone in the officesometimes who you're meeting
with is beneficial Paid ads.
I've never consistently run paidads.
I showed you my ads that I'mworking on, so now they're out,
(51:05):
they're rolling.
Paid ads, paid ads campaign.
All the people that were doing90, 100, 80 a month.
You know what they're doing,anthony.
They're doing paid ads.
All the people who are doingthese numbers too.
What else are they doing?
They're doing phone calls,calling people over the phone.
You doing these numbers too.
What else are they doing?
They're doing phone calls,closing people over the phone.
You know, I started doing callspeople over the phone.
So some stuff, some stuff.
We're gonna some stuff we needto hear a couple times before we
(51:28):
we reiterate.
But when we're pissed offenough about what we haven't
done, you're more open to bereceptive about the change.
So I'm in a real receptiveplace.
I'm in a real growth place.
I'm in a real study Noteverybody, but you, mark, a
couple other people, julianstudy, hardcore studying and see
(51:52):
where I'm going wrong and getthat stuff on point.
Speaker 1 (51:56):
So, to recap, full-time person, which I think
is an absolute game changerFull-time- person, yes, who
doesn't want to be anentrepreneur?
Speaker 2 (52:04):
who wants?
Speaker 1 (52:05):
to-.
I was going to ask you whatrole would it be?
So, would it be like an opsmanager?
Would it be an executiveassistant?
Would it be a combination ofboth?
Would it be a general VA?
What would that look like for?
Speaker 2 (52:18):
you.
Ideally, it would be a littlebit of both, but I don't want to
force people to do what they'renot good at, either executive
assistant or ops manager.
I have a very well-oiledmachine, but it needs more oil
for me to run.
I want to be a writer where Ican just show up and do my thing
(52:40):
and where I don't have to puttoo much effort into it.
I think my business will bemore successful the less I work
in it.
Okay, so EA Ops Manager Ads andGame Calls yeah, game Calls, yep
, yep, and part-time.
So I haven't had a full-timemedia person in a while.
Luckily for me, um previous thepast two years, but from two,
(53:05):
2018 to 2022, I have a lot ofmedia.
I got stuff in my phone.
I haven't even used a lot.
Speaker 1 (53:15):
I'm like youtube I see a video, I get tagged, not
tagged, but I'll see a show.
But I think somebody justshowed them my feed just now yo,
so I have all this stuff.
Speaker 2 (53:24):
So I was like, so I could repurpose, but uh, I need
to get back.
I need to get a immediateperson that doesn't have to be
full time, but I need a mediaperson, who, who can give me at
least, let's say, 10 clips andimages a week.
Those are, those are my 2025.
All the stuff that I justmentioned, and I'm back from the
weekly webinars as well.
All the stuff will give me themillion dollars a year.
(53:46):
Everything I guess my I skid onthis stuff.
Uh, I recall this time nextyear will be a million dollar
call there you go.
Speaker 1 (53:55):
You guys heard it here from from dre first.
There you go.
You guys heard it here from Drefirst.
Some of my takeaways I've beenDonnie's been telling us for a
while, but we've been shyingaway from sales calls for some
time.
This year we implemented salescalls in the last probably four
months because somebody was like, do it and we've made more
(54:16):
money.
So I did it and we've made moremoney.
So now focusing on getting,like you said, a person to now
focusing on getting, like yousaid, a person, to do sales
because, like we said, we're ina version of what people call
like a trust recession, eventhough they see your content,
they see your emails.
It's like those touch points.
Yeah, as that last touch, butwe did a webinar what last night
?
And five people book calls.
(54:36):
Even though I said on that, Isat on that for an hour, gave
all the information, the q a,five people still booked sales
calls wow so this is why huh howthose sales calls go I don't
know actually.
So I don't think anybody bookedfor today, which is, uh, I
actually gotta go.
I haven't had the conversationwith my ops manager yet but I
(54:59):
haven't even checked thecalendar to see how they went.
Let me see when they are bookedfor, but I don't think anybody
I don't think anybody booked fortoday.
So so, implementing sales calls.
But then, more seriously, um,getting back to content.
We we slacked on content halfthis year, not to make excuses,
but we had a lot of lifehappening this year.
So, getting back to content weslacked on content half this
(55:19):
year, not to make excuses, butwe had a lot of life happening
this year.
Getting back to content andgetting sales called locked in.
Webinars are still.
I think I might play with a fewstrategies on a little bit more
evergreen webinars where theydon't have to wait to join.
They don't have to wait sevendays.
I might do something where liveis Thursday or Sunday and then
(55:41):
adds to a Tuesday one or aThursday one, so they don't got
to wait till the next seven days.
But those are just some of thethings I'm thinking about.
And then getting back around,like getting back to investing
in ourself, in our business.
I got some ideas of some peopleI want to work with at the top
of the year actually got to,actually are.
I'm joining one of his people Iwant to work with at the top of
the year Actually got toactually are.
I'm joining one of hisworkshops tomorrow.
(56:01):
I'm just kind of get moreacclimated on the way he runs
his business and I think that'sthat's important.
So those are some thingslooking forward to a 2025, man
and I definitely want to shoutout the WAP team Definitely want
to get in as WHOP.
I want to shout out to them forflying us out, giving us a
(56:22):
first class experience.
That steak was absolutelyamazing.
The cornbread was amazing.
Speaker 2 (56:25):
Everything, everything about that that lunch
was serious too, boy, thatlunch was great.
Speaker 1 (56:30):
Lunch was good, man, lunch was good.
So shout out to them for givingus that amazing experience.
But definitely wanted to recapand give you guys a background
and what it looks like whatthese guys are building over
there, but also our experienceis running these, these digital,
these digital products, digitalentrepreneurs, info products,
as they say.
So dre, anything you want toleave the people with the money
(56:53):
is out there.
Speaker 2 (56:54):
Oh yeah, they showed us.
Oh yeah, they showed us.
Very few people have a.
I can't do this problem.
Some people can't do it.
Some people get out ofalignment, meaning that maybe
they shouldn't be anentrepreneur but they should be
an investor.
80% of people are in the rightfield, I feel.
(57:15):
80% People have the money topay you.
People are happy to pay you.
People are happy to pay you.
It's on you to do what you needto do to get in front of them
so they are happy paying you.
Maybe it's ads, maybe it's morepodcasts, maybe it's whatever,
but I am fully convincedabsolutely fully convinced that
if you are in a service thatpeople want and or need and they
(57:37):
like you and or like yourproducts, it's your fault that
they aren't buying.
It's absolutely your fault, andthe good thing about it being
your fault is you can change itnow.
How soon it might be might notbe happy for you, how much money
might cost, you might not behappy for you, but don't blame
(57:59):
the industry, don't blamecustomers.
Everybody you need is out there.
So if you want it, bad enough,you will figure it out.
Speaker 1 (58:08):
There it is.
It's funny because I literallyI gave somebody a hit me up
about how to do something and Isaid I told you this before, but
I said I'm not going to tellyou again because this is an
easily Google-able thing.
I was like, if you Google it,figure it out, come back to me,
show me you figure it out, Iwill give you everything.
After that I was like thelonger you take, the less
(58:33):
responsive I'm going to be, theless game I'm going to give you,
because now I'm just wasting mytime.
It's been a couple weeks now.
They haven't gotten back to me.
Speaker 2 (58:41):
There we go.
Speaker 1 (58:42):
There it is.
So they really didn't want itbad enough.
They just wanted me to handfeed it to them, spoon feed it
to them.
Speaker 2 (58:47):
If you want it bad enough, you will figure it out.
Get out of your own way, getout of your own head, and a lot
of people need a strategy.
You need a strategy coach,professional or a group.
A lot of people have enoughinformation, but you need
strategy accountabilityinformation equals money.
(59:07):
Strategy accountabilityinformation equals money.
A lot of people need to makesure they have all those things
checked off.
If you have all those thingschecked off and look to get
somebody, good, it probablywon't be cheap, but that might
be your missing component to whyyou haven't hit your number yet
in a year.
So I challenge everyone tothink about that.
Speaker 1 (59:27):
There it is.
How can the people get thatstrategy, that coaching, that
mentorship during when they needit?
Speaker 2 (59:32):
Get with me.
I'm the best.
I'll get you right.
Get with me.
The Andre C Hatchet onInstagram.
The Andre C Hatchet onInstagram Website Andre Hatchet,
for the personal coaching.
I'm here for you.
I can get you right quickly.
I'm not, and look, you mighthate me.
I've heard that quite a fewtimes.
(59:54):
But after you get over hatingme, you will be making more
money.
Speaker 1 (59:58):
There it is.
You can find us at CleaningBusiness University,
cleaningbusinessmasterclasscom.
If you want to learn how tostart and scale a six now
seven-figure cleaning business,Tap into the weekly workshops,
weekly masterclasses.
Speaker 2 (01:00:13):
This has been fun Dre .
Good chatting with you.
Speaker 1 (01:00:16):
Let's keep this thing going.
Speaker 2 (01:00:17):
Let's cook.
See you guys later.
Potential billion dollar.
All right, there we go, therewe go, brother Dre, what is up?
Speaker 2 (00:05):
Woo-hoo In the building.
Folks we are here, Hold on, I'mgoing to rock it.
Let's go.
We are back at it.
Speaker 1 (00:12):
You're bringing that energy.
Today we're going to talk aboutlisten, potential billion
dollar enterprise.
What's your first thought thatcomes to mind?
Dre, why not us?
Why not us, why not us?
So I'm going to give the peoplesome background and they will
get into it.
So today we're going to betalking about me and Dre had the
pleasure of visiting anenterprise called WAP and if you
(00:36):
don't know, if you haven'theard from them, it's
essentially a marketplace forselling your expertise.
So they want to be the Etsy,they want to be the Amazon, they
want to be the Google ofdigital creators and they're
building this platform calledWAP.
So I had the pleasure of gettinginvited and, backstory, I
wasn't going to go.
I wasn't going to go becauseI'm lazy.
(00:59):
I'm a lazy entrepreneur.
I like to be in my house withmy kids, my wife, my dog, my
kids plural and my dog.
And Janoga was like listen,there is a potential here to
create a relationship that youwon't know where it goes.
And I said, all right, babe, Ihear what you're saying and it
was all expenses paid, buteither way, I wasn't going to go
.
I go to New York.
(01:19):
All the time I was like you knowwhat?
I had the ability to invitesomeone and I thought about my
friends back home.
They're already in New York,they're already in Brooklyn, but
I was like they wouldn't getthe value of they will
understand it, but I don't thinkthey would get the value of
what it is.
And I was like who would getvalue from this?
(01:40):
And I thought also, who am Icomfortable with?
Who could go in the room andlight it up and I could just
play the wingman?
So I hit up my guy Dre.
He was like Dre was like let'sdo it.
And I hit up my guy Dre and Drewas like let's do it, so we can
start there.
Dre, I want to say I appreciateyou for coming out there and
(02:03):
allowing me to play the wingman.
While you got to float the roomand I got to play your, I got
to be the Scotty to MJ.
Speaker 2 (02:09):
You're being humble.
Speaker 1 (02:11):
I didn't know that was.
Speaker 2 (02:12):
I didn't know that was no, but it was a great time.
Thank you for the invite andlet's talk more in detail.
One you're not lazy, you'resystematized lazy.
You don't like leaving yoursystem, that's it.
You like work, but if it'soutside of the norm, bam, bam,
bam, bam bam.
If it's like, eh, you don'tlike that, I think you told me
(02:38):
on a Friday, maybe a Saturday,it might have been Friday,
saturday and the event wasMonday.
Speaker 1 (02:44):
You was like I'm in.
Speaker 2 (02:46):
How are you?
Speaker 1 (02:47):
able to just say I'm in and just get up and go.
Speaker 2 (02:50):
The majority of my work is virtual, so if I have a
computer and a phone I can makethe majority of my income.
Speaker 1 (03:01):
You're the definition of a digital nomad.
Speaker 2 (03:04):
I'm a digital nomad who lives at home.
Yeah, so that was my goal.
It was to be able to work fromwherever I am in the world, make
money from wherever I am.
I didn't want to be tied to onelocation where I had to be
there in order to make money, betied to one location where I
(03:26):
had to be there in order to makemoney.
So for the past 10, 12 years,you know, I've been um been able
to make it happen with themajority of my income coming
other ways.
Speaker 1 (03:36):
But the event was not .
The event was fire.
So, all right, let's get back.
Let's so you, if you guys wantto learn more about dre or
myself, depending on whereyou're listening to this yeah, I
could go back to the oldepisode.
Dreall can go back to the oldepisode with Dre.
Y'all can go back to the oldepisode with me on his show and
we can talk about that.
So we got invited to WAP andwhat they are building is a
potential billion-dollarenterprise.
So I want to say the entireexperience from when we even got
(04:01):
to the office.
We were green.
They got a building inwilliamsburg overseeing the
water.
I'll make that very clear topfloor penthouse, whole floor
entrepreneurs, people who areworking overseeing the water in
williamsburg.
And number one, williamsburg isa very expensive place to live,
especially today.
Um, so I gotta, I gotta.
(04:22):
I got to shout them out on that.
But the whole experience fromthe very beginning.
So we walk in and they'retaking photos of everybody who
comes in because they want tomake sure they know who's there
and they want to be able toshare this on social media.
I walk in and I'm like holy cow, this makes me want to be back
(04:42):
in an office again.
It made you.
Speaker 2 (04:44):
And you had tweeted that you missed the office a
week before that, which was wild.
Speaker 1 (04:50):
It's crazy, right?
So we get in this office andI'm like I missed the office.
Energy Dre, did you miss beingin an office at all?
Speaker 2 (04:59):
Yeah, I did.
I missed so much that I appliedfor a job there.
That's how much I missed it.
Speaker 1 (05:05):
He said I missed it so much.
I applied for a job there.
Speaker 2 (05:09):
Yeah, I did.
Yeah, you know the thing aboutthe office energy is you have
other people.
We, you're fortunate, you havea top level wife.
Shout out to the wife um, mrsginoco, and.
But when you don't, so likethey have 70 other people for
(05:33):
energy to bounce ideas off of,um to go to lunch with, to
socialize with, and when it'sjust you, you can run out of
your own ideas.
So you have to, which is one ofthe reasons why.
A few reasons why I went.
One, you asked me to go.
(05:54):
Two, your name wasn't going tobe on a billboard, so just for
homie brotherhood, I justthought that was cool to see my
boy win.
And three, if someone is doingbetter than you, more advanced
than myself, just do whatthey're doing.
Just go where they're going.
Just real simple.
Anthony's further advanced inbusiness than I am.
(06:16):
I have no problem saying thathe's going here.
I'm going to go with him.
I'll figure out the rest later,but that's the bottom line.
Speaker 1 (06:29):
A lot of people aren't.
So that's, that's one of thethings that you have the ability
, you, you probably I don't knowif you've already had that, but
a lot of people I can't justsay yes and figure it out later.
That's not in me.
So how do you build upsomething like that where you
would just say yes and figure itout later?
Because I'm still trying tolearn.
Sometimes I say yes, I'llfigure it out.
(06:49):
Most of the time I have to knowthe details before I try to
figure it out.
Speaker 2 (06:56):
Part of it is because it's you.
So, besides from you, justgreat business person, you're
one of my favorite people.
You and I are like family.
We're not even like friends,like literally like legit family
.
So because you, you don't steerpeople wrong.
Stare me wrong.
Um, it's a yes when someonelike you says something.
(07:17):
So when there's people I trustand they recommend something,
I've hardly ever had a badexperience with it.
Maybe it didn't work out, maybeit wasn't what I expected, but
it's hardly ever a loss.
So I said, all right, let's doit.
Unless you got to know you callyourself Scotty Pippen, it's
(07:37):
funny.
Unless you got to know what tobe number two or three.
You don't always have to benumber one.
You don't always have to runyour show.
Man, I'm in charge of this.
No, I'm not.
You know stuff that I don'tknow.
I'm tagging on, I'll figure itout.
Speaker 1 (07:52):
I don't know if you noticed a lot of the
conversations, so let's paintthe scene a little bit.
Right.
Let's do it.
Let's paint the scene a littlebit.
So.
Wap is an online marketplacefor digital entrepreneurs.
Most of their staff is underthe age of 21, 25, right 25,
yeah Most.
(08:12):
of their staff is about 25 yearsold, no wife, no kids, and
their goal is to build abillion-dollar company.
They said that's very.
I think they said abillion-dollar company.
Right, it was something.
Whatever, it is right.
Let me evaluate that.
A billion and I think they saida billion dollar company.
It went south or whatever it is.
They valued that at a billion.
I was looking at some articles.
I think they're currentlyvalued at maybe $300-400 million
(08:33):
at this point.
They just went through a roundof funding.
Their founders are 25 years old25 years old.
Both of those guys look likeversions of Mark Zuckerberg.
They look like versions of MarkZuckerberg, versions of a
typical person that lives inSilicon Valley.
Essentially, these are kids whojust were like you know what?
(08:56):
I want to build something.
If you know who their foundersare, you kind of got a picture
of who their staff is going tobe?
We're in the office.
Are you kind of got a pictureof who their staff is going to
be?
We're in the office.
We're probably some of theoldest entrepreneurs, oldest
people in the entire office 35plus.
I don't think there are manypeople that are 35 plus in that
office, but most of the peoplein our room are 19 to 25.
(09:16):
Energy is high, people areexcited, people are making money
and they all are there likesponges to learn from each other
.
So we go into this office andone of the presentations they
gave was going from zero, so Ithink, ten million dollars in
business and it's talked about.
(09:38):
You talked about the valueladder, so let's spend a couple
minutes talking about that valueladder.
Speaker 2 (09:44):
so so, segment, clip it up.
Value ladder, okay.
The first thing I really lovethe value ladder is on the value
ladder.
Who's the guy who was doing thevalue ladder presentation?
Do you know his?
Speaker 1 (09:53):
name.
I forgot, I forgot his name.
Oh shoot, this will be the timeI can use my iPad, so you break
it down.
I'm going to see if I can usemy ipad and share my screen,
okay cool if you if you're notwatching this on youtube, then
that's on you, but let me see ifI can share my screen.
All right, hold on, let's seeand computer.
Okay, man, I'll be using myipad basically oh yeah oh, here
(10:20):
we go, I think I got it.
Speaker 2 (10:23):
I think I got it, got it okay, so value are the steps
in which you make money right,the systematized steps in which
you start, scale, elevate, start, scale, elevate, yada, yada,
yada.
And the brother, white brothershout out to the white brother.
He was breaking it down andthen he's cold.
He is videographer, turned $10million entrepreneur and he
(10:46):
started with service-basedbusiness.
Me and Anthony Started with,moved over to YouTube free game.
Me and Anthony Moved over toselling the cheapest price thing
me and Anthony Then middle tier, let's call that between $1,500
to $3,000, and then $10,000plus.
But he started with what he hadand he just rolled with it and
(11:11):
as he was breaking down thevalue ladder again, this is a
testimony to him.
But everything he broke down, Iwas like, yeah, we've done
literally every step.
Speaker 1 (11:25):
Why haven't we?
Speaker 2 (11:26):
made $10 million.
Speaker 1 (11:30):
So you started with that.
So you were like we know thisstuff, we do it, but the
difference is he's done it.
Speaker 2 (11:40):
He has a higher belief system than we do.
Brother Anthony.
Brother Anthony, and anybodywatching this, please take note
of this.
It's your belief system.
So in my coaching calls I had apromo for Black Friday Just a
(12:02):
while ago.
I got some data.
I think 80% of people who aredoing something can do the thing
.
I think 20% just don't have itin them or they're in the wrong
lane.
80% care For the people who getto the top top and the people
who don't.
The people who get to the toptop have an undilusional belief
system and or they bring insomebody or people to help them
(12:27):
believe and execute.
There's no other difference.
None, anthony.
What's your take?
Speaker 1 (12:40):
I don't disagree with you because we're both and I
love the fact that my iPad issharing.
Can you see my screen right?
Speaker 2 (12:48):
You're doing great.
Clara's had a great idea, bythe way.
Speaker 1 (12:50):
Crazy, right, because we're like this part right.
Here is where my questions andyour questions came up.
So, going from $10K a month to$10 million, he talked about
that first 10K month, right, andwhen you start a business, your
goal is like I want to be ableto do $10,000 in a month.
(13:12):
So what you do is, and what yousay is, that's the goal, but in
order to do that, you have tobe usually you have to be doing
the thing.
So he was like I'm going to dothe thing extremely well, which
was was video, videography andediting so I can make 10k a
month yeah, that's the firststep.
So, for example, when we builtour cleaning business, we said
we're going to build it at tenthousand dollars a month.
(13:34):
That's what we did right nextstop was getting to that 100k
goal, and that's normally thenext holy grail of
entrepreneurship.
Like, I'm getting to thathundred thousand dollar goal.
Yeah, you can't get to that,and that's normally the next
Holy Grail of entrepreneurship.
Like, I'm getting to that ahundred thousand dollar goal.
Yeah, you can't get to that ahundred thousand dollar goal
until you have the right systems.
Speaker 2 (13:52):
Bingo.
Well, I have.
I have a two cents on that,anthony, Go ahead, go for it.
You can hustle to a hundredthousand a year.
You can.
I don't think you can hustle to250 plus I think over 100, over
120 is systems, because thehustle it's damn damn impossible
(14:16):
to take you there, becausethere's other software, there's
other people, there's otherstrategies.
You need to get to that nextlevel.
Speaker 1 (14:30):
You could people.
There's other strategies.
You need to get to that nextlevel.
So you could.
You could hustle.
You could hustle your way to to100, but you can't hustle your
way to to 250.
I like that.
Speaker 2 (14:37):
I don't think, or very rarely do.
I think you can.
Speaker 1 (14:40):
I think you could still, I think you could hustle
your way to 250 and I say thatbecause some of some of our
students have still hustledtheir way to 250.
But again, I don't think it'sideal, because going because now
you're like, well, I can hustlemy way from 250 to a million,
and I think that's where thepart of it comes in, that's
that's not ideal.
So, once you get that 10k, yournext gate, your next, your next
(15:04):
milestone is going to be that100K from systems.
But here is where things gettricky Go from that 100K to that
1 million.
He was like this is where Ibuilt my digital education
platform, which is where WAPcomes into place.
You could do the 10K, you coulddo the 100Kk, but when you want
to get to that 1 million dollars, that's where the digital
(15:27):
education or the information,the quote-unquote information
play, comes into alignment soboth of us, both me and dre, dre
and I we have informationsystems where we teach people
how to do the thing right tomake a 10k, and we also give
them the systems to do 100k.
But in order to make a million,you got to teach people how you
(15:50):
were able to do those right,we've done that.
Yeah, here is where.
Here is where my mind couldn'tgo.
My mind could not hit that 10million dollars because I wasn't
thinking it was possible.
And all he said was all I didwas I created the software
inside my $1 million platform toteach people.
(16:11):
Not only teach people, givethem the software that already
gave them the systems and ittaught them the service.
He's like that's all I did overand over and over again to get
to that $10 million.
So, dre, why couldn't I see?
Speaker 2 (16:27):
okay, so this.
So you couldn't see it becauseyou're like what else is there?
And the software was themissing component in your mind
yeah, it was like okay, but.
Speaker 1 (16:39):
But also the other part of it was that the one
million dollars, the one1million a year, great.
But he was like all I did toget to $10 million was to build
a software and I gave it toeverybody who was using the, the
sharing the information, and Iwas like, oh okay, I was
overcomplicating it.
I was like I got to run ads, Igot to do this, I do a whole new
(17:01):
marketing plan.
He was like no, I just gave itto everybody who was already
using the information and I waslike, oh, okay.
So one of my takeaways was fromthat conversation was to focus
more on sharing the softwareinside of our community, with
our students Getting more peopleto use the software that we use
(17:27):
to take our cleaning businessto a million dollars.
I was just talking to a younglady a little while ago and she
was like, well, I need a website, I need this, I need that, I
need this.
I was like, oh, our softwaredoes that.
Now it's becoming more oursoftware does that.
So instead of us giving you allthese components we use when we
first started our cleaningbusiness, now I can say we have
the software that does all thatstuff for you.
That gets another student onthe platform.
(17:50):
Why couldn't I see that beforeDre?
Speaker 2 (17:56):
You're somebody who feels you have to see all the
steps to take some steps.
Speaker 1 (18:01):
I got to see the whole staircase before I take
the step.
Speaker 2 (18:03):
You got to see it all , brother, or at least 80%,
you've gotten better, at least80% and it has pros right, there
are some pros that can come toit.
But you can't give him $10million if you keep the open
steps, because he probablydidn't know about the software
(18:23):
but he kept building, thenimplemented it, then grew.
I was talking to a familymember the other day.
She's relaunching her notarybusiness.
Should have done it last year,but we're relaunching it again
and she was like, uh, she wasthinking of the name that she
had picked before, because we'reredoing her google business
listing and I, like I was like,well, when they just had been,
(18:49):
she was like, um, you know thecity, the service, yada, yada.
So Connecticut Mobile Service,whatever, whatever, and I'm okay
, cool, that's good enough fornow.
No, no, I have to get the name.
Like, why do you have to getthe name?
But it was such a good day Ihad to find it.
But why did you have to find itnow?
And why Vanity, the vanitymetric, the cool, the perfection
(19:11):
?
Luckily for you, you've stillbeen able to make millions with
your perfectionism gene, butthere are people who aren't even
making $5,000 a year because oftheir perfectionism, gene, yep,
let it go, get over it most ofthose people in that room being
(19:36):
under 25, they don't have thatproblem because they haven't
experienced enough to be scaredof anything.
Speaker 1 (19:43):
Think about it when you're so going back to that
room and it's all.
It's all related.
Going back to that room andthat conversation.
There were 21,.
There was a, there was a 19year old or 21 year old that you
had a conversation with thatwent to Harvard and all she was
doing was teaching people how topass the entrance exams and how
(20:05):
to not all.
She was teaching, becausethat's actually an amazing,
amazing, well-needed product andservice teaching people how to
do the entrance exams, but alsodoing your applications and
applying to colleges.
And she was like I did this, soI just started showing other
people.
There was no scared bone.
It was like this is what I didand this is what I started
showing people.
Speaker 2 (20:24):
She had a business partner who she doesn't know,
who she didn't know at the time.
He's in California, she's inHarvard I think he's somewhat
older than her.
They connected and they grewthe business together.
There were just people therewho just go bro and we told
people 19, 21, like literally 19, 21-year-olds who were doing 90
(20:45):
, 80, 70k a month.
Speaker 1 (20:47):
The kid.
Speaker 2 (20:47):
I'm going to call him the young brother who asked the
question and I answered thequestion abruptly.
He answered the question.
He said well, we're doing 90now 90,000.
A month 90,000 a month 90,000 amonth.
Speaker 1 (21:05):
So you said the kid was doing 90,000 a month.
I'll make that very clear90,000 a month.
Speaker 2 (21:12):
And he was saying well, we do this, some of us
want them to teach it, some ofus his clients are doctors who
need marketing.
Teach them the system and someof us just want us to do it for
them.
He was like what's the nextthing?
And I said so I have a uniquegift where I can see what people
(21:33):
are missing very, very, veryquickly and early on in the
conversation and I said yournext thing is to get more people
who don't want you to teach itto them, but to do it for them
on a long-term basis.
So his contacts were, I believe, three months, maybe six months
.
So three months, six months.
I said, well, all right, butfor the people who, let's say
(21:55):
that they're paying him 10k amonth for marketing, who don't
want them to teach, who justwant them to just do the
marketing work with them forlonger, your next thing might
not be anything outside of yourcurrent business, bro.
Your next 10, 20, 30, a month,whatever 100 a month, million a
(22:16):
month might be from somethingyou tweak within your software.
I'm working on a one-on-onecoaching package.
It's a package for personaldevelopment and how to build an
online community Just two things.
I was talking to Anthony and afriend of mine, mark.
I said how do I grow this thing?
They gave me suggestions.
(22:36):
You know what I was doing today, anthony?
I was getting testimonials frompeople I worked with in the
past.
You know why?
Because you and Mark said it Ihad the thing.
I just had to just tweak what Igot the tweak, the tweak play.
The tweak play is your nextyear of income.
The tweet play the tweet playis your next year of income.
Speaker 1 (23:01):
So that was another thing that came up.
So being in that room alsosparked more ideas.
So what Dre was just talkingabout, we were talking about
Mark.
So when I came back, markbetter, while I go look him up
on IG, but this is theimportance of being in rooms,
right, and I almost missed outon this because I didn't want to
go.
I didn't want to be in a roomand I understand we got families
(23:23):
, we got kids.
Some of y'all don't got kids,some of y'all don't got families
.
Y'all just don't want to donothing, which is fine, but you
got to be able to.
You got to get in rooms.
I know people talk about theimportance of getting in rooms
and how do you know what room isthe right room and you don't
(23:44):
know.
Sometimes you don't know.
Sometimes you just takesomebody that you trust being
there saying, yo, you shouldcome to this.
So, being in that room.
Let me tell you how theconversation started with Dre,
which is talking about.
So after we got back, I wastexting, mark had asked me about
the event and he was like yo, Isaw the event.
It looked dope.
What do you think about theplatform?
(24:04):
I'm like it's absolutelyamazing and it sparked a
conversation about us not beingin communication as we should.
And I was like oh, dre wasthere.
We kind of talked about youbriefly, like you would enjoy
this event or something likethat, or how's Atlanta?
And he was like yo, we need totalk more.
I was like done, I created atext message with him, you and
(24:24):
myself, yep and that justsparked the conversation.
So being in that room sparkedanother mini mastermind that
might make us a couple, 10, 20,100, maybe the next million yeah
, I think it will.
So the importance of being inthose rooms are like nuts and go
ahead, dre.
Speaker 2 (24:46):
And this part is so important.
It's the energy man.
It's easy to get caught up inyour own ego and ideas.
When you're the only person whoyou're talking to, you get
caught up Well, ego and ideas.
When you're the only person whoyou're talking to, you get
caught up.
Well.
I thought this, I thought this,I thought this was gonna I, I,
I show, and you have to have acertain amount of ego and even
(25:06):
to hit the arrogance to eventhink you could pull this shit
off.
Like, like you know, like we'restarting companies trying to
change the world and itincreased our bottom line to
increase people's lives.
That shit is crazy.
Who would think?
Speaker 1 (25:17):
that these 19 year olds thought that and they are
thinking that and they are doingthat.
It goes back to not having thatfear.
Speaker 2 (25:25):
Not having the fear, but in with that confidence.
Bravado, whatever you have tohave room for I don't know
everything.
Oftentimes the people whoaren't where they want to be
financially have more ego thanthe people who are ahead
(25:46):
financially.
People need to be very careful.
Has your ego outpaced yourincome?
Speaker 1 (25:56):
Has your ego outpaced your income?
Gotta, let that one sit for asecond.
Speaker 2 (25:59):
Keep that in mind.
Speaker 1 (26:01):
Has your ego outpaced your income?
Hmm, I think so.
I think I think that that had.
I don't want to say it happenedto me, but I think what
happened was I don't want to sayego, I don't want to say it
wasn't known.
Part of it is ego, because youfeel like you've done everything
, you've tried everything, andthere's nothing that you,
(26:22):
there's nothing like.
I've seen it all, I know whatyou're going to tell me, I know
what you're going to show me,but sometimes it takes us saying
you know what.
For example, like people thatgo through our program may sit
there and say I know 90% of this.
You can read a book.
I was just showing somebody anexample of this book right here.
Literally who, not how, and Iwas just talking about this on
(26:44):
my last workshop who.
Not how, and I was like youcould sit there and know
everything because you are thehow you got to figure it out.
But if there's one piece inthere, one gem, that shows you
who you can find, who you cantalk to, who you can get in
contact with, that could beeverything.
You don't read a book and belike this whole book is brand
new to me.
That's your ego, saying youknow what?
(27:05):
I'm not going to read this book.
But if you get one gem, onepiece of information, like just
from this, even this workshop,this masterclass we're doing
right now, whatever you want tocall it, you, this workshop,
this master class we're doingright now, whatever you want to
call it you get one piece ofinformation that absolutely
changes your life.
That's your ego taking a stepback and saying you know what I
got something from this Bingo.
Speaker 2 (27:24):
Let me add another gem.
You made money while we werethere, at least $6,000.
Hope you don't mind me sharingthat.
Speaker 1 (27:33):
You said we were only there for a couple hours.
Speaker 2 (27:38):
We were only there for a couple hours.
You showed me on your watchhere.
Speaker 1 (27:40):
Look, you got to turn those on sometimes I'm like,
damn okay, that changes yourenergy.
You don't get one for a couplehours.
You're like, oh, what'shappening?
Speaker 2 (27:49):
I asked you you know how did these come about?
If you know how these cameabout.
Uh, you said, yeah, well, thisone was this, this one was that.
But uh, the majority were fromcalls, free webinar calls, all
right, I had an inquiry.
Come in today, a guy, so Idon't like sales goals.
Um, if I'm being transparent,not my thing, but anthony
(28:10):
doesn't.
Anthony's further advanced.
What am I?
What am I going to do?
Do what anthony does?
I'm not changing, I'm justdoing what people who are
further advanced are doing.
That's it, guy.
Uh, hey, good afternoon.
I was looking like the program.
The one share, which one topick is a possible yada yada.
(28:31):
I was like cool, um, are youable to hop on with our ceo in
the next 15 minutes?
He couldn't get on the call.
But here's what I did I made avideo, send them the video with
two different options that mostpeople like.
Um, I said if it's not clear,let me know.
We can get on a 15-minute callbefore six o'clock.
I have somewhere to go, andthat was it.
(28:54):
But, and that was it.
But I saw six thousand dollarscome in.
I saw how he got it.
I implemented, or tried toimplement, what he did.
If you guys can simplifysuccess.
You want to be less stressedout and and you will have more
money and you will have moremoney, get the fat out, get the
(29:19):
fat out.
Speaker 1 (29:19):
But the dope thing about what you did was sending
that video added another touchpoint.
Could you imagine getting avideo of a CEO of a company
answering your question?
Not many people are doing that.
So think about that.
For any business that you guyshave or you want to start, you
(29:42):
could leverage the CEO or owner.
Play Like in our cleaningbusiness we'll do that all the
time where we'll say you knowwhat?
We can't answer this question,let me run this up the ladder.
And then the ladder comes whichis us saying let us run it up,
we're the owners, we're the CEOs.
Sometimes we even answer theemails.
It's like let me talk to theowners and let me get back to
you.
The owner calls you like, ohwow, you're the busy owner of
this company and you're callingme and just adds another
(30:03):
touchpoint so that you canleverage for your marketing, you
can leverage for your customerservice.
And now that person that youemailed said you know what, the
CEO of the owner sent me apersonalized video to answer my
question.
And Anthony, in case peopledon't know, yeah, so a
touchpoint could be multiplethings.
(30:24):
So touchpoints are eachinteractions that your customers
will have with you.
So, for example, if they sendyou a text message and you
respond to them, that's atouchpoint.
Touchpoint could be an email.
Touchpoint could be a Loomvideo.
Touchpoint could be a phonecall Touchpoint could be an
(30:45):
email touch point could be aloom video.
Touch point could be a phonecall touch point could be an
instagram dm.
So all these, all these touchpoints adds different levels of
um trust to your business.
So what you did was added alevel of trust by sending him
over that video, which isabsolutely amazing.
So hopefully that turns into aclient and then hopefully you
could change his life.
Speaker 2 (31:03):
I haven't people need to see set see you seven times.
I have seven touch points tobuy from you.
So email might be one, textmessage might be one, youtube it
might be one.
Yeah, yeah it's gonna might beone.
So the more touch points tohire, the more likely that you
will have a sale.
Speaker 1 (31:14):
So think about the touch points for walk, so you
may have never heard.
So think about the touch pointsfor WAP, so you may have never
heard of them before.
So, now they got Anthonytalking about it with Andre, so
those are just two people we'renot talking about the other 68
people, 78 people that was inthe room.
It was like 80 people that theyflew out total.
They got us talking about it inthe room with each other.
(31:38):
They got us using the platform.
That's number three.
So now we're posting contentwhile we are there.
Andre, you did I don't know howmany videos you did there a
bunch right, a bunch and youtagged them.
That's three or four.
Now think about each one ofthose people that we contacted
just by posting the content.
Now we got mark talking to meabout it, right, so they know
(32:00):
what they're doing, like smartbusinesses, know what they're
doing.
This we're talking a potentialbillion dollar business, so they
already know me and I did themath.
I did the math so I said ifthey flew out 80 creators and I
said 80 creators, they gave um,let's say the flights were 500 I
kind of undercut myself.
I said $500.
Yeah, that's $40,000.
(32:21):
I said they paid $40,000 to flyout 80 creators.
Now we could talk about busesand dinners.
Let's say even $50,000.
Yeah, like even $50,000.
Each creator there had to makeat least $3,000 on their
platform.
So $3,000.
Each creator there had to makeat least $3,000 on their
platform.
So $3,000 times 80, that's aquarter million dollars that you
(32:42):
had to make on their platformto get flown out.
Some people did more, like youknow, like we did.
We did more.
Some people did way more thanwe did, but we know that they
had to make at least $240,000 ontheir platform.
So, worst case scenario, let'ssay the fees are, I don't know
3% right of.
Whatever it is Worst casescenario.
(33:04):
They broke even or they lost.
Let's say they lost $20,000,$30,000, right, but imagine how
much they would have to spend inmarketing and ads in order to
get that same reach on theseplatforms that they just got
potentially organically.
Speaker 2 (33:20):
Yeah.
Speaker 1 (33:21):
So they might have lost a couple maybe, let's say
half a ticket.
Let's say they lost like$50,000.
I spend $20,000, $30,000 in adsevery single month and I'm not
getting that type of reach.
I was sitting there doing thatmath like wait, how much did
they?
They might have lost.
Speaker 2 (33:36):
No, organic reach play.
Speaker 1 (33:37):
No, organic reach play, no, organic reach play.
So now we're sitting theredoing a podcast about it, and
this hasn't even gone out yet.
So one of the other things thatwe're talking about.
In regards to taking action,they had us sit there.
They had invited us to do ahackathon.
They had invited us to do ahackathon.
(33:58):
So a hackathon means that theygave us each they gave us like
six or eight different teamswhile we were there and we had
to go through ways they couldimprove the platform, from the
landing page to the checkout, tothe marketing, to this.
So if everybody there is on theplatform, they're use.
You're like oh, I wish we hadthis.
They're like I want to hear thecraziest idea that you could
(34:21):
come up with.
Give us the opportunity to tellyou no, let us try to figure it
out.
And I gave each engineer sixhours to implement not write
down ideas, to implement anactual idea.
That was possible, and whatthey did was we all sat in a
room and we came up with ideas.
Dre, let's talk about thehackathon for a little bit.
Speaker 2 (34:42):
Your customers are your best consultants.
That's exactly what they did.
Instead of bringing in outsideconsultants, let me bring in our
customers, who are here anyway,and let me get advice from them
.
So I hardly ever get badreviews.
Not being arrogant, I'm justgreat at what I do if I'm not
(35:05):
great at it.
But a lady over the summer timesaid uh, I was disappointed, I
thought it was this, it was justthis.
Now I Now I've sold $95,000plus of this thing, maybe two
(35:25):
chargebacks.
I typically sell this thing for$100.
I've been selling it for a goodamount of years.
I think she's the only one.
She didn't even ask for arefund.
I just gave it to her and letme pull it up here and I said
you know, okay, uh, I could havesaid a couple things.
(35:48):
I could have said well, you'rewrong, yada, yada, yada.
I didn't even do all that.
I said okay, thank you for yourfeedback, I'll give you a
refund.
Have a good day.
Now no one else here goes.
This is just part of the saleshere, but it's $95,370 on here
(36:10):
and I've had other paymentsthrough other softwares.
So arrogant Dre could have saidscrew you, how dare you?
Yada, yada, yada.
Um, listening trey said okay,even with what she's saying,
even though, literally, let'seven say five people haven't
liked it out of the hundredthousand dollars in cents, is
there something right in whatshe's saying?
Let me go through it.
(36:30):
I haven't been through it in awhile.
I said, okay, cool baby, I canget rid of some of this stuff
and change around this.
Yada, yada, yada.
But her critique, even thoughit was kind of rude, it's still
genius.
Your customers, good or bad,can be your best consultants,
and that's what they did withthe hackathon.
(36:51):
We told them what we liked,what we didn't like, they fixed
it that day and at the end ofthe day, it was done.
Genius, taking action.
Speaker 1 (37:00):
Genius play.
You know what was crazy aboutit was I'm thinking we're going
to sit there and do a PowerPointpresentation and show them the
ideas.
They said no, we want to takeaction today and implement what
you guys said.
So me and Dre's team won Shoutout to team three and a few of
the ideas weren't likegroundbreaking ideas, but it was
(37:21):
like oh, it would be a nice tohave, a nice to have being able
to collect emails as soon asthey come to your landing page.
A nice to have might be beforethey check out, oh, here's a
discount code.
A nice to have might be thisgift image when they come to
your page, or something likethat.
(37:41):
These weren't groundbreakingideas, ideas, but the thing was
we had experience, because we'vebeen selling millions of
dollars of digital products overthe course of the.
You know drape been doing itfor quite some time now, but
they were able to take theaction.
Now I'm not the.
I told my I don't use theplatform that much, but I I know
what I would like to see, Iknow what works in our business.
And they took action and theyimplemented that same day.
That's what a young company isable to do when you are young,
(38:06):
when you are scrappy, when youare motivated, when you are
hungry, when you are ready towork, you will work.
You will work towards a commongoal, and they took action on
everything we said.
Speaker 2 (38:17):
Be open to suggestions.
Be open to change.
Just be open.
Speaker 1 (38:26):
Just be open.
They had took those ideas, theyhad implemented and they said
the winner from the WAP sidegets to fly anywhere in the
world where they want.
Oh really, I didn't know thatpart.
They got to fly anywhere in theworld where they want.
Really, I didn't know that part.
They got to fly anywhere in theworld.
Our team, we get to post ourbusiness on their main feed.
For example, it's on Amazon orEtsy.
(38:47):
You go to Etsycom and then yourbusiness is listed there.
That automatically generatesyou more revenue because they'll
post you as the highlighted orfeatured or whatever it is.
Speaker 2 (38:59):
Business, something I've known about the top earning
creators.
Top earning creators play.
They do what we talk about allthe time at Nauseam.
Get great at something beforeyou move on.
People move on too soon.
They move on because they'rebored.
They move on because they havea slow month or week or quarter.
But they create more work forthemselves and they typically
(39:21):
doesn't work out once in a whilethat typically doesn't work out
.
One brother, a boy from texas hehim.
He he's 19, again.
Everyone there's 19.
90 a month.
He closed his cold call closer,closed 12K in sales While we
(39:42):
were on the party bus going toand from Times Square.
He has one thing he sellsmarketing to concrete companies.
That's it Marketing services toconcrete companies.
His brother's a welder.
He joined the company.
That's their next phase.
Their cousin or friend workswith the company too.
(40:05):
Concrete company and marketing.
People want to be so fancy.
Get fancy when you have money.
That's it.
People get fancy too early.
We got the brother who'smarketing who helps doctors
market.
If you notice the theme here,these genius people, they just
(40:28):
find the need.
If people have a business, theyneed marketing and they target
customers who have the money.
Alex Ramosi play sell to therich or people who can afford
you.
Stop trying to sell to peoplewho can't afford you.
It's just a never-ending cycleof poverty.
And they just went all in onthese things and they lit man.
Speaker 1 (40:48):
Selling leads to doctors.
Selling leads to lawyers.
Selling leads to contractorswho pour concrete to lawyers.
Send leads to contractors whopour concrete.
These are $25,000 deals thatyou could sell to somebody.
That's another important thingyou just mentioned.
Sell it to people who can payyour services.
Sell it to people who canafford you.
Speaker 2 (41:10):
Dallas and Houston.
Dallas and Houston sells leadsto real estate agents and
brokers.
He closed $8, eight grand whilewe were there.
Speaker 1 (41:19):
Yep, Sell to people who can't afford your services.
I was talking about sellingleaves to cleaning services.
I'm like, eh, I wouldn't dothat.
I'm like they barely want toget the program.
I'm like I'm about to go sellto concrete people, Sell to
roofers, stuff like that.
So these are big ticket itemsand the funny thing is they're
(41:42):
using the same funnels that youwould use for digital products.
Add to a.
ESL to a book, call to a closeand you give the lead to the
business.
Same exact funnel and he wasusing Go High Level.
It's funny I learned so muchfrom that 19 year old in about
20 minutes 20 minutes.
(42:04):
He showed us the front end.
He showed us the back end.
He showed us the support, whatit looks like we were open to
almost double his age, actuallydouble his age.
We were open to theconversation.
It's like show us what youlearned.
Even though we know theseplatforms, we don't know enough.
We don't know too much where wearen't able to ask the
(42:27):
questions.
Speaker 2 (42:29):
And then some people would have said oh man, they're
so young, you know, I'm going toteach them.
I know some people who talklike that, I'm going to teach
them.
You know some people who talklike that, I'm going to teach
them.
Some people I taught stuff.
Some people taught me, that'sit.
But because someone's youngerthan you, that they're supposed
to be submissive to your ideas,it's stupid.
Speaker 1 (42:49):
Absolutely not, and that's the thing about this age
too.
These kids are making more thanus, so it's hard to tell
somebody who's making more moneythan you what to do.
Speaker 2 (43:02):
I'll tell you, man, the ego play, anthony.
It jacks people up, bro,because they can become more
consumed with being right anddoing things their way than
actual progress.
People have a need to be rightand to do things their way
rather than to make progress.
Nuts which would you rather beright or make money?
(43:24):
I'll take the money.
Speaker 1 (43:27):
I'll take the money.
One of the other things we didwas, like Dre mentioned, we went
out to Times Square.
Speaker 2 (43:34):
I'm actually going to respond to.
Speaker 1 (43:38):
We went out to times square I'm actually we went out
to times square and they sharedum, they shared cleaning,
business, university and all theand all the uh other creators
on a billboard.
I like this, that we couldshare the screen and stuff like
that.
So this was a nice surprisebecause they mentioned it, but I
didn't know what it would looklike.
I didn't know the experienceand and the crazy thing is being
in your own city with thatenergy, with your business
(44:04):
plastered on a billboard, likethat's how you close out the
year.
I was like this is how youclose out.
You're gonna use this for someads.
We're gonna use this for somemore content.
I wish I could have got somebetter videos and stuff like
that, but it was up there soquick.
But being able to have yourbusiness plastered on a
billboard, this is another playwhere you talk about touch
points and organic marketing.
So you post your business, youtag them.
Now this goes semi -viral.
(44:25):
This is one of our most likedposts in the past and most
talked about posts in the pastmaybe probably 30, 40, oh, it
just got a like right there Inthe past 30, 45 days, wow.
So now people are coming to thepage.
They're seeing that.
They're having theconversations about it.
They're asking questions howyou were able to do that is.
(44:46):
Oh yeah, we got flowing out andwe got invited.
So this is another marketingplay from their, from their
perspective, but super amazingtouch point.
Being out there in new york city, dre, what was your, what was
your feelings while you was onthe street?
Because I got some Hold on.
This is dope.
I like this.
Hopefully I'm not showing toomuch of my screen right here.
Let me show this is Dre whilewe out there.
(45:06):
Let me share this.
Let me see if I can pull thisout.
There's another one.
We had Boom Hold on.
Is it on the stage yet?
This is cool.
What was your feeling?
You can tell my emotions.
What was your feeling like inthat moment?
Speaker 2 (45:25):
Oh man, that's a great picture.
Energized, energized, inspired.
And our little crew that weformed, there too, were just
really just dope people, justreally great ideas, really just
phenomenal, energized andinspired.
Proud to be there, proud, Iwent Happy, I went Proud of you.
(45:47):
I was a man in Dallas, there,literally just getting paid.
He was getting paid, literally.
It was just joy, bro.
So when you have a job, whenyou're in school, there are
metrics to know that you've madeit.
You graduate, you get A's, youget B's, you get promoted, you
(46:13):
go from intern to assistant toVP.
Speaker 1 (46:17):
With entrepreneurship .
Speaker 2 (46:19):
You kind of have to create your own thing to
celebrate and you can miss somuch of your celebration because
you are making less than youused to.
Someone in the same industry ismaking more money than you do,
but even though you are probablyahead of 60%, 70, 80% of all
(46:39):
people in the world, you candownplay it because there's no
systematized metric and stufflike this just says wow, like
you know, we're doing something.
And I felt valuable therebecause I was able to not toot
my own horn but I was able togive Dallas some strategies and
he ran with the strategies.
(47:00):
I was able to get some otherpeople there some strategies and
they were in the elementalsright there.
So we kind of had our ownfraternity, brotherhood thing
going on and it was just amazing.
Speaker 1 (47:15):
You mentioned, you wasn't, you didn't just give him
strategies, you gave, you wasgiving strategy out.
I mean, you got to think aboutit.
So we have thisentrepreneurship thing kind of I
don't want to say twisted, butit's different.
I don't want to say twisted, itis different.
So, dre and myself, we havelocal businesses where we
(47:35):
service people face-to-facesometimes, right yeah, yeah.
I don't want to say everybody.
Most people here at this eventwere online creators, meaning
this is a new.
You don't need a physicalstorefront, you don't need to
physically go somewhere, youneed to physically see anybody.
So a lot of the people herewere online creators.
They have online businesses.
(47:55):
So Drake him is affected overthe last 20 years of
entrepreneurship you know he'sbeen.
If you've been an entrepreneurfor 20 years and people are 19
right, you're able to give awhole different perspective on
what this looks like.
So that this, this picture inthis moment here, for me was
just like listen, being able tobe in new york city having that
energy.
(48:15):
Um, dallas was closing deals.
It's like like this is the andyou mentioned, there's no Super
Bowl for entrepreneurship.
There's nobody patting you onthe back, there's nobody saying
you're doing a great job or endof year review when you're the
owner of the business.
There's none of that.
So this was my version of theend of year review.
This is my version of pattingon the back.
Right, this is my version ofyou're doing.
(48:37):
You're still doing a good job,because sometimes, as we just go
through the day-to-day, itseems like it's normal.
It's like you know what?
I just made $1,000.
I just made $4,000 and I wantto make more.
And you're kind of getting thatmonotonous cycle of just doing
the same thing over and over.
But, like Hormozy said, that'swhat greatness is doing the same
thing over and over and overagain.
(48:58):
Where it's not sexy, this isthe sexy part right here.
That award in the back might bethe sexy part right there, but
that doesn't happen every day.
That might happen once a yearor once every two years.
So we always got to be reminded.
Entrepreneurs, this is not sexy, this is not glamorized, but
when we do get these moments, wegot to highlight and celebrate
it Got to take it in gotta gottatake it in man, so dre as we,
(49:23):
um, as we land a plane.
What do you, what do you feellike going into 2025?
What type of energy did thisgive you?
What are some things you'relooking forward to in the new
year?
Speaker 2 (49:35):
um, I need.
So let me talk about somemistakes, if that's cool, yeah,
of course, mistakes that I'vemade things.
If I would have donedifferently, I would have been
much further in advance.
So I've never had a full timestaff member who only worked for
(49:55):
me, and I've had great peopleSome great, some not great but
they've never.
Their main focus was never mycompany and what I realized is
everybody I know let's say withnot just the people I know make
(50:15):
over a million dollars a year,which I haven't made a million
dollars a calendar year as of.
Yet they have someone who justworks on their company, at least
one person, maybe two.
That's their job.
So I said, ok, I need to getsomebody in here.
It might not be even in thefirst few months.
I need to get somebody in hereand their job is to be in here
(50:40):
six, seven days a week andideally I will be meeting up
with them at least in person.
Sometimes I think the workinghome stuff is cool, but I think
having someone in the officesometimes who you're meeting
with is beneficial Paid ads.
I've never consistently run paidads.
I showed you my ads that I'mworking on, so now they're out,
(51:05):
they're rolling.
Paid ads, paid ads campaign.
All the people that were doing90, 100, 80 a month.
You know what they're doing,anthony.
They're doing paid ads.
All the people who are doingthese numbers too.
What else are they doing?
They're doing phone calls,calling people over the phone.
You doing these numbers too.
What else are they doing?
They're doing phone calls,closing people over the phone.
You know, I started doing callspeople over the phone.
So some stuff, some stuff.
We're gonna some stuff we needto hear a couple times before we
(51:28):
we reiterate.
But when we're pissed offenough about what we haven't
done, you're more open to bereceptive about the change.
So I'm in a real receptiveplace.
I'm in a real growth place.
I'm in a real study Noteverybody, but you, mark, a
couple other people, julianstudy, hardcore studying and see
(51:52):
where I'm going wrong and getthat stuff on point.
Speaker 1 (51:56):
So, to recap, full-time person, which I think
is an absolute game changerFull-time- person, yes, who
doesn't want to be anentrepreneur?
Speaker 2 (52:04):
who wants?
Speaker 1 (52:05):
to-.
I was going to ask you whatrole would it be?
So, would it be like an opsmanager?
Would it be an executiveassistant?
Would it be a combination ofboth?
Would it be a general VA?
What would that look like for?
Speaker 2 (52:18):
you.
Ideally, it would be a littlebit of both, but I don't want to
force people to do what they'renot good at, either executive
assistant or ops manager.
I have a very well-oiledmachine, but it needs more oil
for me to run.
I want to be a writer where Ican just show up and do my thing
(52:40):
and where I don't have to puttoo much effort into it.
I think my business will bemore successful the less I work
in it.
Okay, so EA Ops Manager Ads andGame Calls yeah, game Calls, yep
, yep, and part-time.
So I haven't had a full-timemedia person in a while.
Luckily for me, um previous thepast two years, but from two,
(53:05):
2018 to 2022, I have a lot ofmedia.
I got stuff in my phone.
I haven't even used a lot.
Speaker 1 (53:15):
I'm like youtube I see a video, I get tagged, not
tagged, but I'll see a show.
But I think somebody justshowed them my feed just now yo,
so I have all this stuff.
Speaker 2 (53:24):
So I was like, so I could repurpose, but uh, I need
to get back.
I need to get a immediateperson that doesn't have to be
full time, but I need a mediaperson, who, who can give me at
least, let's say, 10 clips andimages a week.
Those are, those are my 2025.
All the stuff that I justmentioned, and I'm back from the
weekly webinars as well.
All the stuff will give me themillion dollars a year.
(53:46):
Everything I guess my I skid onthis stuff.
Uh, I recall this time nextyear will be a million dollar
call there you go.
Speaker 1 (53:55):
You guys heard it here from from dre first.
There you go.
You guys heard it here from Drefirst.
Some of my takeaways I've beenDonnie's been telling us for a
while, but we've been shyingaway from sales calls for some
time.
This year we implemented salescalls in the last probably four
months because somebody was like, do it and we've made more
(54:16):
money.
So I did it and we've made moremoney.
So now focusing on getting,like you said, a person to now
focusing on getting, like yousaid, a person, to do sales
because, like we said, we're ina version of what people call
like a trust recession, eventhough they see your content,
they see your emails.
It's like those touch points.
Yeah, as that last touch, butwe did a webinar what last night
?
And five people book calls.
(54:36):
Even though I said on that, Isat on that for an hour, gave
all the information, the q a,five people still booked sales
calls wow so this is why huh howthose sales calls go I don't
know actually.
So I don't think anybody bookedfor today, which is, uh, I
actually gotta go.
I haven't had the conversationwith my ops manager yet but I
(54:59):
haven't even checked thecalendar to see how they went.
Let me see when they are bookedfor, but I don't think anybody
I don't think anybody booked fortoday.
So so, implementing sales calls.
But then, more seriously, um,getting back to content.
We we slacked on content halfthis year, not to make excuses,
but we had a lot of lifehappening this year.
So, getting back to content weslacked on content half this
(55:19):
year, not to make excuses, butwe had a lot of life happening
this year.
Getting back to content andgetting sales called locked in.
Webinars are still.
I think I might play with a fewstrategies on a little bit more
evergreen webinars where theydon't have to wait to join.
They don't have to wait sevendays.
I might do something where liveis Thursday or Sunday and then
(55:41):
adds to a Tuesday one or aThursday one, so they don't got
to wait till the next seven days.
But those are just some of thethings I'm thinking about.
And then getting back around,like getting back to investing
in ourself, in our business.
I got some ideas of some peopleI want to work with at the top
of the year actually got to,actually are.
I'm joining one of his people Iwant to work with at the top of
the year Actually got toactually are.
I'm joining one of hisworkshops tomorrow.
(56:01):
I'm just kind of get moreacclimated on the way he runs
his business and I think that'sthat's important.
So those are some thingslooking forward to a 2025, man
and I definitely want to shoutout the WAP team Definitely want
to get in as WHOP.
I want to shout out to them forflying us out, giving us a
(56:22):
first class experience.
That steak was absolutelyamazing.
The cornbread was amazing.
Speaker 2 (56:25):
Everything, everything about that that lunch
was serious too, boy, thatlunch was great.
Speaker 1 (56:30):
Lunch was good, man, lunch was good.
So shout out to them for givingus that amazing experience.
But definitely wanted to recapand give you guys a background
and what it looks like whatthese guys are building over
there, but also our experienceis running these, these digital,
these digital products, digitalentrepreneurs, info products,
as they say.
So dre, anything you want toleave the people with the money
(56:53):
is out there.
Speaker 2 (56:54):
Oh yeah, they showed us.
Oh yeah, they showed us.
Very few people have a.
I can't do this problem.
Some people can't do it.
Some people get out ofalignment, meaning that maybe
they shouldn't be anentrepreneur but they should be
an investor.
80% of people are in the rightfield, I feel.
(57:15):
80% People have the money topay you.
People are happy to pay you.
People are happy to pay you.
It's on you to do what you needto do to get in front of them
so they are happy paying you.
Maybe it's ads, maybe it's morepodcasts, maybe it's whatever,
but I am fully convincedabsolutely fully convinced that
if you are in a service thatpeople want and or need and they
(57:37):
like you and or like yourproducts, it's your fault that
they aren't buying.
It's absolutely your fault, andthe good thing about it being
your fault is you can change itnow.
How soon it might be might notbe happy for you, how much money
might cost, you might not behappy for you, but don't blame
(57:59):
the industry, don't blamecustomers.
Everybody you need is out there.
So if you want it, bad enough,you will figure it out.
Speaker 1 (58:08):
There it is.
It's funny because I literallyI gave somebody a hit me up
about how to do something and Isaid I told you this before, but
I said I'm not going to tellyou again because this is an
easily Google-able thing.
I was like, if you Google it,figure it out, come back to me,
show me you figure it out, Iwill give you everything.
After that I was like thelonger you take, the less
(58:33):
responsive I'm going to be, theless game I'm going to give you,
because now I'm just wasting mytime.
It's been a couple weeks now.
They haven't gotten back to me.
Speaker 2 (58:41):
There we go.
Speaker 1 (58:42):
There it is.
So they really didn't want itbad enough.
They just wanted me to handfeed it to them, spoon feed it
to them.
Speaker 2 (58:47):
If you want it bad enough, you will figure it out.
Get out of your own way, getout of your own head, and a lot
of people need a strategy.
You need a strategy coach,professional or a group.
A lot of people have enoughinformation, but you need
strategy accountabilityinformation equals money.
(59:07):
Strategy accountabilityinformation equals money.
A lot of people need to makesure they have all those things
checked off.
If you have all those thingschecked off and look to get
somebody, good, it probablywon't be cheap, but that might
be your missing component to whyyou haven't hit your number yet
in a year.
So I challenge everyone tothink about that.
Speaker 1 (59:27):
There it is.
How can the people get thatstrategy, that coaching, that
mentorship during when they needit?
Speaker 2 (59:32):
Get with me.
I'm the best.
I'll get you right.
Get with me.
The Andre C Hatchet onInstagram.
The Andre C Hatchet onInstagram Website Andre Hatchet,
for the personal coaching.
I'm here for you.
I can get you right quickly.
I'm not, and look, you mighthate me.
I've heard that quite a fewtimes.
(59:54):
But after you get over hatingme, you will be making more
money.
Speaker 1 (59:58):
There it is.
You can find us at CleaningBusiness University,
cleaningbusinessmasterclasscom.
If you want to learn how tostart and scale a six now
seven-figure cleaning business,Tap into the weekly workshops,
weekly masterclasses.
Speaker 2 (01:00:13):
This has been fun Dre .
Good chatting with you.
Speaker 1 (01:00:16):
Let's keep this thing going.
Speaker 2 (01:00:17):
Let's cook.
See you guys later.
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