Motherhood Merged

Motherhood Merged

This podcast will make you feel like you’re part of a community of like-minded women while learning all the best marketing systems and brand-building strategies. Erin is a brand and marketing strategist with over 15 years of experience developing engagement efforts for college sports brands. She has worked her way across the corporate jungle gym while raising two daughters and being a supportive partner to her husband. She dislikes all things in the kitchen but loves to support women who desire the ability to do it all. Motherhood Merged is a weekly show created with moms on the go in mind. Listen while you drive, fold the laundry, or get some exercise. Each episode is designed to deliver actionable tips you can implement in your own way and on your own timeline to market your local business and grow your personal brand. You’ll walk away feeling inspired, empowered, and equipped to take action in your business, brand, and momlife.

Episodes

August 18, 2022 12 mins

We are unlocking a new level of parenting this school year: no babysitters.

Our goals are simple but making the decision to have them home alone has been a challenge. How do you know when kids are ready? 

I'm sharing some insights into our tiered approach to fostering this new level of independence in our girls. It's been put to the test for short periods of time and met with some learnings on both sides...

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If you have school-aged kids, your summer is winding down and the new school year is just around the corner. Today I'm going to share five things I love to make back-t-school prep just a little easier.  This is my favorite things list of the top products and tools I've grown to appreciate most at this stage of my parenting journey. Some save money, some save time and some just straight-up save my sanity. 

Tune in to hear m...

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July 14, 2022 15 mins

Hosting the grand opening and ribbon-cutting event for my retail space felt like a major milestone. My store has been open for just over a month and getting to this point was both easier and more difficult than I anticipated.

In this episode, I share the three major items I needed to cross off the to-do list prior to opening the doors for the first time.  From the design of the physical space to the design of an email mar...

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June 30, 2022 7 mins

I used to think the idea of reframing was a bunch of garbage. Turns out, I wasn't focused on reframing the right things.

This is your quick pep talk on one way to turn a "Have to" into a "Get to" and have it actually make you feel better.

For more information about this episode and the partners mentioned in it, visit erinkraebber.com/podcast.

Erin Kraebber is a small business owner and mark...

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June 23, 2022 15 mins

Ok, maybe not at attack but a definitely a vent session from a working parent tasked with organizing the summer calendar. Why is it so hard?

Many working adults don't get a summer break. And one big challenge is understanding the options available for summer care and summer activities for kids. I'm a fairly organized individual and I find it highly frustrating to coordinate schedules and opt-in to the right camp...

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June 16, 2022 14 mins

If there was a book called rest for dummies, I would buy it.  

There is a lot to be said about this "plugged-in" and "hustle" culture we are living in. There are a lot of distractions in this digital world, and always something (or someone) needing attention. 

Part of my own personal development journey over the last few years has been focused on mindset. On identifying areas where I am unconsciously pre...

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June 2, 2022 12 mins

Fact: We are the first generation of parents to navigate school lockdown drills with our children.

School safety is a heavy topic and one that's hard to know how to talk about or who to talk about it with.  Since my oldest daughter's kindergarten experience, my focus has been on how to support my children through their fears of these lockdown drills.

I'm sharing my experience and how we have shifted...

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Family photography is an art, but commercial and brand photography is for storytelling. This episode will give you a peek behind the curtain of brand photography. Kassady Gibson is the owner of Focus Creative where she has worked with over 300 brands to build out not just their photography but their growth strategy with high-quality visual content that tells a story. Kassady shares a lot of great tips from knowing when to hire a ph...

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May 19, 2022 6 mins

I have one word for this month: frazzled.

The end of the school year, extracurriculars ramp up, and work projects all come to head every May. Motherhood always has a lot to manage but there are some times of the year that are more mentally draining than others.

If you are feeling the same, for whatever reason at the moment, this episode is the quick 5-minute pep talk you need. It's your reminder that you are ...

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Sales is more than a transaction, its a process in which you serve as a guide for the customer. Amanda is the host of the Imperfectly Ambitious podcast and creator of that same community built to help women in all areas of business do things differently. 

Amanda and I talk about the sales mindset and how to sell is to be of service at the end of the day. Selling is about people and emotions and she really shares a lot of great insig...

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May 5, 2022 16 mins

Planning a child's birthday party can be quite the process. As the parent, you have to learn the skills needed to plan the perfect party that fits perfectly with everyone's schedule and includes every child from their daycare, preschool, or classroom. Or do you?

Were all navigating these choppy waters of trying to give our kids the best birthday experience that doesn't hurt any feelings or leave anyone out. ...

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Any Lizzo fans here? Her newest single sums up where I am in my entrepreneurship journey. I've been fielding a lot of questions about my recent career change and how I got started down the path of opening a brick-and-mortar retail business. It might appear from the outside to happen overnight but in my mind, I'm singing with Lizzo. Because it's about damn time. 

This journey started in January of 2021 and no...

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April 21, 2022 16 mins

Raise your hand if, like me, you are a bit of a skeptic by nature.

I've put in a lot of time along my personal and professional development journey including books, podcasts, and online courses. Absorbing all the info but not always believing in the practical use or application of some of the teachings. I avoid the "woo" as much as possible.

But...over the last two weeks, I've really started t...

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April 14, 2022 12 mins

Have you ever been the mom who forgot to have their child wear PJs on the class pajama day? I think (I hope) that we have all been there and been scolded by our children for making them feel left out. #momfail

As the mom, I receive all of the emails and information from the classrooms. The dress-up days, the supply needs, the field trips, and more. It's a lot to manage for one child and even crazier with multiple kids...

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April 7, 2022 9 mins

It's easy to get caught up in the downside of having to travel for business. If you are like me and haven't been doing as much travel as you did pre-pandemic, you might feel a little rusty. 

All the prep and planning to get the family ready to be mom-less is a pain. But I have realized over the years that there are some definite perks to being out of town on your own.

Tune in for my top five things to en...

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Let me introduce you to The Nutrition Professor. 

Timaree Hagenburger is a nutritionist, professor, cooking show host, wife, mother, and cookbook author. She loves to educate and inspire people to harness the power of nutrition and wellness practices. 

Timaree shares her tips for fueling your body for productivty and the inspiration behind her cookbook and membership program called the Foodie Bar Way.  Timaree&apo...

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Have you wished for the power to write your own job description? To take the best parts of your daily work and truly focus on what energizes you and allows for your highest level of productivity in the workplace. 

There is a way to do this. And the first step is to identify the elements of your job that make you feel accomplished, satisfied, and purpose-driven. Step two is making adjustments to the less fulfilling elements...

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Amber Lilyestrom is a transformational branding strategist and business coach, author and speaker. Her mission is to empower women to position themselves as sought-after experts and thought leaders through the creation of an online brand presence. 

Amber's transformational mindset work sets her apart and you will hear through the course of our conversation just how important that mindset piece is to not just success b...

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March 10, 2022 11 mins

Cue the confetti because it's my birthday. 

I have this habit of making changes in my life during the month of March. March is a great month. Its women’s history month and this week included international women's day and a birthday celebration.

Not just any birthday. My 40th birthday. 

Tune in for a quick 10-minute update on some BIG changes happening in my life for my 40th trip around the sun. ...

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Have you ever taken to Google to search for the best pediatrician or most family-friendly dentist in your local community? Wouldnt it be so helpful if a resource popped up that had all the information you need, compiled by moms in your area who actually know what they are talking about?

Joining me today on the podcast is Julie Sasse, the co-owner of the Birmingham Mom Collective. And her mission is to provide moms in her ...

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