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April 3, 2023 53 mins

Fast-forward to twenty years from now. Imagine you have the chance to go back in time to RIGHT NOW.

What would you come back to do over? Would you focus your time on rushing your kids to school so you can build your business? Or would you take a moment and appreciate them at this age right now? It’s one of the questions our guest Allie Bjerk proposes in today’s episode.

Allie is an expert on passive income and has built a multiple 7-figure business – all while being a mother of three and maintaining “white space” for time with family. So many people think you need a huge sum of money before passive income investments kick back, but Allie is proof it can start with one small thing at a time.

Allie and I talk in-depth about balancing the motherload with a successful business, which at times, means being BRUTAL about how we spend our time in terms of return on investment – and remembering what’s ACTUALLY most precious at this moment.

In this episode you’ll hear about:

  • How Allie’s business started with social media/ads/website design, and how launching a $27 product changed everything, eventually generating $1 million
  • How we spend our time in terms of R.O.I. and M.V.P. (minimal viable product) – what’s the least amount of work that needs to be done for something to sell?
  • Making the decision to NOT do things that take up too much time and don’t generate a lot of revenue
  • The importance of a morning ritual for Allie, which involves journaling and exercise
  • Being intentional about the time she spends with her kids; Allie was never at a point where she wasn’t seeing her kids at all and working 80-hour weeks
  • How Allie constantly reevaluates the structure of her days and her business to have the flexibility and “white space” to live the life she wants

Resources & Links

Be sure to check out Allie’s podcast, The Decision Maker Show. Find her on Instagram and her website.

Did this episode resonate with you? Share your takeaways with Lindsay directly at hello@lindsayroselle.com.

Learn more about Lindsay’s coaching and consulting services at https://www.lindsayroselle.com or follow along on Instagram at @lindsayroselle and @motherload.pod.

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