Multiply Your Success with Tom DuFore
You’ve worked hard to build your business and now it’s time to grow. Join Tom DuFore, CEO of Big Sky Franchise Team, each week as he interviews leading entrepreneurs, executives, and experts who share their misses, makes, and multipliers. If you are a growth-minded entrepreneur, investor, or franchise company, then this is the podcast for you. Big Sky Franchise Team is an award-winning consulting firm and its consultants have advised more than 600 clients, including some of the largest companies in the world. Tom has the unique perspective of the “franchise trifecta,” by being a franchisor, a franchisee, and a franchise supplier.
Episodes
Do you have a financial contingency plan? How about your employees or franchisees? Do they have a financial plan and strategy?
Our guest today is Vince Shorb, who provides us with suggestions on how to improve your company’s and your team’s financial management.
TODAY'S WIN-WIN:
Pass on your knowledge and encourage the next generation to go into business and for financial literacy.
LINKS FROM THE EPISODE:
Have you plateaued in your business? Are you trying to figure out how to break through to the next level of your business growth?
Our guest today is Brett Gilliland, who is an expert at helping leaders break through their current organizational barriers. He shares with us the common hurdles leaders face as they push to the 8-figure revenue marker.
TODAY'S WIN-WIN:
Go from learning and doing to leading.
LINKS ...
Have you wondered how to get more engagement out of your email list? Or have you struggled with getting conversions with a new product or service offering?
Our guest today is Luke Charlton, a marketing expert who shares simple and actionable insights on improving your email marketing list efforts.
TODAY'S WIN-WIN:
Use your skill set and apply it to a better model, such as franchising your business.
LINKS FROM THE EPISOD...
Do you know what attracts employees to your company? Do you know what helps retain people in your organization? The answer is likely your culture, whether you realize it or not.
Our guest today is Chellie Phillips, a culture expert who shares her VALUE system on how to create a culture that attracts and retains great people.
TODAY'S WIN-WIN:
You can grow your company and keep the culture of your organization.
LINKS FROM THE...
Do you have clarity on what your passion is, what your purpose is, and what legacy you would like to leave? Have you balanced your time to be contributing in each of these areas? Our guest today is Pavel Stuchlik, who shares with us how he transformed himself and the lessons learned to discover his true passion, purpose, and legacy.
TODAY'S WIN-WIN:
It is possible to make money and do good.
LINKS FROM THE EPISODE:
Do you have a balance in your current marketing strategy between brand building and performance marketing? Can you easily distinguish between the two in your own company?
Our guest today is Carolyn Walker, who shares with us the importance of finding balance in your marketing efforts between brand building and performance marketing. She shares in the interview how B2C and B2B companies should be splitting their resources between pe...
Do you have remote employees or team members? Or, do you have franchisees or multi-locations in your business?
Our guest today is Reza Farahani, who shares with us insights and practical suggestions for improving remote employee and remote location communications.
TODAY'S WIN-WIN:
In remote setting, there is no cultural absorption through observation.
LINKS FROM THE EPISODE:
What does your presence as the leader of your company look like on LinkedIn? Do you have one? Is it consistent?
Our guest today is Justin Nassiri, CEO at Executive Presence, who shares with us why he thinks every leader of every organization needs to be on LinkedIn. The primary reason is that he believes there is a shift in consumer behavior, preferring to know who the CEO of the company is before or to keep spending money with tha...
Have you ever used coupons when grocery shopping? Or maybe you have seen one of those TV shows with coupon experts that can purchase carts full of groceries for a small fraction of the retail cost? Well, if you enjoy free money and saving with coupons, you are going to love today’s episode.
Our guest today is Mark Myers, CEO at Peak Profit Solutions, and he shares with us how the U.S. tax code is full of what he calls, ‘tax coupon...
Are you aligned to your and your company’s values and purpose? What about during a rapid national expansion, do you think you will keep to your core values or change course?
Our guest today is Lisa Druxman, the founder of FIT4MOM, who shares with us how sticking to her values and mission for her business has produced a national franchise system with more than 300 locations.
TODAY'S WIN-WIN:
Build a support community.
...
How many contacts do you think it takes to reach a B2B prospect? Any guesses? Maybe 3, 5, or 10? That’s what I thought too. According to our guest today, it takes an average of 66 touches to connect with a B2B prospect!
Our guest Deanna Shimota, and she shares with us what the differences are between lead generation and demand generation and some interesting marketing facts.
TODAY'S WIN-WIN:
Lack of patience is a...
Happy 4th of July! Do you view your competitors as a threat or do you view them as potential collaborators? Do you view your competitors as enemies to take down or do you view them as an ally helping create awareness for your products or service?
Our guest today is Tony Martignetti, who shares with us his view on personal development and growth. He believes that amateurs compete and professionals create and points out to us that by ...
Have you heard the phrase ‘hyperlocal marketing’ before? Or at least, heard about local marketing? If you have not or you would like to know more about it, then this episode is for you.
Our guest today is Wayne Reuvers, who shares with us the significant improvement marketing campaigns see with hyperlocal marketing initiatives when compared to more broad marketing efforts.
TODAY'S WIN-WIN:
The 3 Cs are essential to suc...
This is our 3-year anniversary episode. Thank you to all of our loyal listeners!
Have you ever had an important business decision to make and been unable to determine if it is the right thing to do? Or getting confirmation of specifics, but having a sense that the decision may not align with your values?
Our guest is Paul Gibbons, and he shares with us an overview of his most recent book, Change Myths, and why philosophy ...
Do you think that leadership is an inherited trait, something that you are born with? Is leadership something that you have it or you don’t?
Our guest today, Antonio Garrido, who is a leadership transformational expert, shares with us why leadership is a skill and how to develop it.
TODAY'S WIN-WIN:
Reflective journaling holds you accountable and develops your leadership skills.
LINKS FROM THE EPISODE:
Have you ever changed careers or moved to a completely new industry with no experience? Did you feel lost or confused? This is what so many do every day when they get into franchising.
Today’s guest is Scott Breimhorst, and he shares his journey of getting into franchising and franchise development with us. In his first year of franchising, he has helped grow Discover Strength from 6 company owned and 4 signed franchises to now, to...
Today is Memorial Day in the United States, the unofficial start of summer here. Our episode today focuses on how you care for your whole self. As we are fast approaching halfway through 2023, what are you doing to ensure you are keeping your mental, physical, and spiritual health?
Our guest is Dr. Pat Boulogne, who shares with us some tips to create personal boundaries, her Five Pillars of Health, and how it all helps cr...
What do you think about when you hear the word integrity? Do you think about other people lacking integrity? Or maybe people who have displayed excellent integrity? Our guest today is Jeffrey Klubeck, who shares with us how he defines integrity and how it applies to your business and personal life.
TODAY'S WIN-WIN:
Holding steadfast to your integrity is comparable to the structural integrity of a building.
LINKS FROM ...
Did you know that Trees help clean the air we breathe, filter the water we drink, and provide habitat to over 80% of the world's terrestrial biodiversity? Forests provide jobs to over 1.6 billion people, absorb harmful carbon from the atmosphere, and are key ingredients in 25% of all medicines (https://onetreeplanted.org/pages/why-trees).
TODAY'S WIN-WIN:
Together we can plant a forest.
LINKS FROM THE EP...
Take a moment and think about some of your best customers. What do you think makes them so great? And the real question is, how do you create more of these great customers?
Our guest today is Brittany Hodak, and she shares insights on how to create more superfans for your business. In the interview, we talk about her new book, “Creating Superfans: How to turn your customers into lifelong advocates.” By the way, this is th...
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