Episode Transcript
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SPEAKER_01 (00:01):
Welcome to the
Multiply Your Success podcast,
where each week we helpgrowth-minded entrepreneurs and
franchise leaders take the nextstep in their expansion journey.
I'm your host, Tom Dufour, CEOof Big Sky Franchise Team.
And as we open today, I'mwondering if you are aware of
how your attitude and behaviorsimpact the rooms that you walk
(00:24):
into as the leader.
And that's impacting itpositively or negatively.
Well, our guest today is LisaEven, who shares with us and
talks about how your attitudesand behaviors as the leader of
your company create a rippleeffect throughout your team.
Now, Lisa is a keynote speaker,best-selling author, and
leadership coach who helps teenscreate what she calls a good
(00:47):
ripple effect.
With a background in healthcareoperations and team leadership,
she now is work with companieslike ESPN, Sherm, and Disney to
teach leaders how to show upwith presence, build trust fast,
and shape stronger cultures.
She's also the host of the HaveGood Ripple Effect podcast.
You're going to love thisinterview, so let's go ahead and
(01:08):
jump right into it.
SPEAKER_00 (01:10):
Thanks for having
me.
I'm Lisa Even, like the oppositeof Odd.
And I am the founder of LisaEven.
I'm a keynote speaker.
I talk to teams about leadershipand a little bit of life.
And my tagline is Have GoodRipple Effect.
SPEAKER_01 (01:26):
Fantastic.
I love it.
Well, that's part of the reasonI wanted to have you on the show
is to talk about theentrepreneurs ripple effect.
A lot of the folks that tuneinto this are founders, they're
leaders of organizations thatare small businesses or
franchise companies.
And so I'd love for you just totalk about what is the
(01:47):
entrepreneur's ripple effect.
Give us an overview.
What do you mean by that?
SPEAKER_00 (01:51):
Yeah, well, I'm I go
back to like the what is the
description of a ripple effect?
And it really is a disturbance.
And so this idea that your ideasand what you say and what you do
is creating a disturbance out inthe world, and hopefully in a
good way, which I'm guessing asan entrepreneur, we don't go
into this business for anythingother than that.
(02:11):
And so the idea is that how areyou thinking about the space
that you're in and what theywhat you're doing?
And how can you really kind ofcreate something that touches
the people around you?
That's really how I'd say it.
SPEAKER_01 (02:24):
What led you to
start going down this pathway to
start thinking about this andtalking about it and
investigating it and learningmore about it?
What prompted that?
SPEAKER_00 (02:32):
I would say it
started before I was an
entrepreneur, but it certainlyis like something that I use
every day.
I was an operational leader inthe healthcare space.
And I worked in some teams andbecame the leader of some teams
where it was really hard.
Like we were the neurosciencesand behavioral health teams.
And when you think about givingpeople bad news or just having
(02:54):
to like save lives, literally,I'm not clinical, but our team
was.
It kind of became our mantra ofeverything we say and do is a
ripple, happy or crappy, ourchoice.
And so there was a lot of thislike choosing that even though
we're operating in a reallyhard, busy, fast, regulated
space, we needed to make surethat that was a priority.
(03:17):
And you, I that as anentrepreneur, like you can say,
like, well, that sounds justabout like what I do every day.
It's like, yeah, we live in thislike busy, wild, fast-paced
environment where we can'tcontrol a lot of things, but we
can certainly control ourreaction to it.
We can create a really impactfuldisturbance in a good way.
So that's kind of how it gotstarted.
(03:38):
It became our tagline for ourteam.
And then my husband and I movedstates, and he's like, My
husband was like, you shouldstart your own business, like
get out there and you know,teach people how to lead people.
And I thought, well, what in theheck would be my tagline?
And he's like, I know yourtagline.
He's like, I was like, oh,right.
(03:58):
So have good ripple effectreally kind of became the the
flagship for how I think aboutthe world, how we approach it,
and what I do.
SPEAKER_01 (04:05):
I love how you ended
up kind of the why, a little bit
of the origin story there onthis.
And let's talk a littlepractical.
One of the things I like aboutour show is we try to make sure
we leave some practical thingshere.
So, how do you help people havegood ripple effect and help
leaders of organizations dothat?
SPEAKER_00 (04:24):
Yeah, I really focus
on three things.
The first being, how are youshowing up?
I had a team member who kind ofpointed out that I was showing
up busy.
We were actually, just to giveyou a quick story, so you can
almost imagine being there.
We were in the lobby of one ofthe clinics because I managed
multiple locations, much likeyou all with franchises, right?
(04:44):
You're at a particular location,you're standing in the lobby,
and what one of our doctorswalked through looking like the
mad scientist and slightlydisheveled, you know, like hair,
papers everywhere.
And one of my team members likesaid, She, you know, she they
pointed at the doctor andthey're like, Doctor so-and-so
is so cute.
She's always so disheveled, likebrilliant mad scientist.
(05:06):
And then they started to goaround the circle of like, well,
you show up like this and youshow up like that.
And they got around to me.
And my team member Haley turnsto me and she goes, Well, you
kind of show up, I don't know,kind of busy.
And I remember being like, I amfun, I am energetic, I am not
busy, right?
Like in my mind, I'm like, oh mygoodness, what?
(05:28):
And I kind of laughed it off,right?
Got through the interaction.
And as I was walking back to myoffice, I was like, I'm showing
up busy.
On I was thinking I was doing aton of work on their behalf,
getting a lot done, like, butthat was how they were
experiencing me.
And so it's really around thisidea of how are you showing up?
And similar to the weather, whatweather are you bringing into
(05:49):
the room?
Like, if you were to describeyour, you know, your energy at
the time, like, are you bringingstormy weather, cranky weather,
like good weather?
So it's a lot around that.
I think that's one of theeasiest, quickest, most
practical ways that you cancreate good ripple effect is to
prepare for the interactionsthat you're gonna have.
Like, how am I showing up?
And what will people remember ordescribe me as?
(06:12):
And I certainly didn't want tobe described as busy.
SPEAKER_01 (06:15):
Great.
Well, I like the uh thinkingabout it as the weather too.
What are you bringing in here?
And instead of being kind of aweatherman prediction type thing
out there where who knows whatit could bring, right?
If you're planning ahead.
So, what would a process maybelook like that if you're trying
to say, okay, how am I showingup?
What am I showcasing and whatI'm presenting then?
SPEAKER_00 (06:36):
Yeah, absolutely.
I think it's twofold.
Number one, it's really around arecognizing the energy that you
have.
We all know when we're angry,right?
I'm so angry, or like, eh, I'mfeeling kind of blah today, or
like just taking almost to yourtemperature of like, where are
you at?
And then the second thing is isreally thinking about when I
enter that room, what's thatenergy gonna look like and
(06:57):
what's it gonna feel like?
And the second part that Ialways talk about is how are you
engaging with your team?
And I think if, you know, Ioften will think, well, I wanna
be a little bit maybe calm, butI also want to be curious.
And so then after you'veidentified what you want to do,
then I often say, Well, whatwould that look like?
And I know that sounds so silly,but we wouldn't go out onto the
(07:19):
football field and be like,well, we're gonna run play four,
five, six, but we don't knowwhat that is, right?
Like you're almost like puttingthe playbook together prior to
that.
So in my mind, curiosity lookslike I'm gonna ask a question of
a team member.
I have a great worksheet on mywebsite, LisaEven.com, and it's
called a PBJ worksheet.
And it's for one-on-ones.
(07:40):
It's got a great list ofquestions that you can start to
ask people.
And the P really is perspective.
Like, I want to take someperspective.
What are they thinking about?
What's their personal life?
Like, I just want to get a senseof like, hmm, what are you
thinking about?
And then the B is better ways.
So oftentimes, even in ourfranchises, somebody's got an
idea.
They just need to be asked,right?
(08:01):
Like, does anybody have anyideas on how we could make this
better?
And so, you know, I've askedthat question of like, is there
something that we should haveimproved a long time ago that we
haven't?
And usually if they feel safeenough, they'll be like, Yeah,
this, you know, this has been aproblem forever.
If we just moved this piece ofequipment over here, I think
it'd save us a whole lot of timeand money.
And then you sit there as aleader and think, huh, good
(08:23):
thing I asked.
Right?
Like, good thing I asked.
And then the J is really aroundtheir joy, just identifying
like, are they having joy intheir personal and professional
lives?
Because that's an indicator of alot of things in the world, is
like, how are you doing?
So that's just one way.
SPEAKER_01 (08:39):
Oh, fantastic.
Well, I do want to go back to acouple of the other points I
think you were gonna get to, butone of the things that I was
very intrigued about having youtalk about on the show is this
idea of joy.
And one of the things that stoodout in some of the pre-show
material was you had this phrasethat stuck with me that said,
Joy is my job.
(09:00):
And so I'd love for you just tobuild on this idea of joy is
your job and what you mean bythat, and especially with the PB
and J formula you described.
SPEAKER_00 (09:09):
Yeah, absolutely.
So when I first became a leaderaround that time, my husband and
I both like climbing thecorporate ladder, we had little
kids, we were exhausted.
And I said to him one night, Ifeel like life is happening to
us instead of us happening toit.
I feel like our schedule is waytoo full.
And when I look at the calendar,I don't see a lot of joy.
(09:33):
And I said, I just have thissneaking suspicion that if we
wait, you know, after this nextproject or after our kids sleep
through the night, or after,after, after, and we kind of
keep pushing this idea off oflike, well, when we get done
with this, then we're gonna havea little fun.
I said, I just have thissuspicion that we'll get to the
end of our lives and we'll lookback and be like, shoot, we were
(09:55):
supposed to have like joy backthen.
And so in healthcare, we measureeverything, right?
Like we take your bloodpressure, we check your pulse,
we weigh you.
I said, I want to make, I don'tknow, I just want to make joy
our job.
And I want to figure out a wayto measure it, to track it like
a bank account or like a healthoutcome.
And he looks at me and he'slike, hmm, he's a really quiet
(10:16):
guy.
He's like, how do we do it?
I'm like, I have no idea.
So we ended up hanging awhiteboard in our bedroom, and
that became like our our first,like literally our first joy
list.
And now we track, we have a joylist, it moves over to the
calendar.
My husband and I have a meetingonce a month where we literally
sit down and look at ourcalendar and we like almost in a
British accent, say toourselves, like, do we have
(10:39):
enough joy?
Do we need to add some?
And if we don't see enough joyon our calendar, we sneak some
in.
And we I do the same with mywork teams.
And a lot of it, they're in like15, 30-minute increments because
we it's not a lot of time, but Iwant to see it and I want to be
able to track it.
SPEAKER_01 (10:56):
Again, getting back
to that first point you were
making, being more intentional,right?
Some intentionality and somepre-thought into that.
And I have a sense of what joyis, has maybe changed season to
season, whether it'sprofessional or personal.
Can you give us some examples ofwhat that might look like?
SPEAKER_00 (11:14):
Yeah, absolutely.
So I do a lot of keynotespeaking on team culture and
being a good leader.
And then I do a lot of speakingon joy.
And it was cute because onewoman raised her hand during a
session and she was kind of in alike a funny voice, was like, I
have enough joy.
Thanks.
And if you can see my face, likeI loved that.
I was like, Yes, that is exactlyit.
(11:37):
If you don't want it, great.
But if you do, great.
And your season of life isreally going to dictate like how
that looks.
For example, our kids are now inmiddle school.
And so we don't, we don't oftenhave time to do like a date
night.
And so our dates are usuallyWednesday afternoons from three
to four.
(11:57):
And our kids get home fromschool and we literally say,
Would you hang technology and asnack?
And they're like, Yes, we would.
And we literally we have a listof coffee shops printed on our
refrigerator and we pick one.
And then we go have coffee.
We literally drive there, order,drink it, drive home.
And that was date night.
And so that's kind of the seasonthat we're in when our kids were
(12:18):
littler.
It looked different.
And my parents recently retiredand they have a joy list and a
joy calendar.
And, you know, some of theircomments are like, Well, what do
you do when you have a lot oftime on your hands?
And it's, you know, I justlaugh.
I'm like, I could never imagine.
So it really does like take alittle bit of forethought to
think, okay, I have 20 minutes,I have 40 minutes, or someday
(12:39):
when we're rich and retired, youknow, we're gonna be like
thinking, Oh, I have so muchtime.
SPEAKER_01 (12:45):
My wife and I are in
a very similar season as you.
Our kids sound like they'reabout the same age.
And so it's interesting.
I find as you described yourafternoon coffee for an hour, we
have something similar that wetry to get in, you know, midday
where you know, we could havelunch or it's just a moment
while the kids are occupied andyou're not running them around
(13:07):
to practice and schedules andtime with friends or whatever
else they're into.
So I totally, totally agree.
You had mentioned there werethree things you could do, and I
think you shared with us thefirst one before I started
interrupting you.
So I'd love for you to continueto finish that list there.
SPEAKER_00 (13:26):
Yeah, absolutely.
So the first one was show up,just thinking about how you're
showing up in the room.
The second one is really aroundengaging, and that's kind of
this idea that you want to beintentional about how you do it.
And I will often say, like,asking questions is a good one.
And then the other piece to thatis really thinking about what
people care about, their values.
You know, we we carry our valueslike literally on our forehead.
(13:49):
We talk about our kids, we talkabout the things that we're
doing, and then we carry ourvalues even when we're upset.
Like they don't trust me.
I wish they would respect me,you know, I'm so angry about X.
Like people literally, if you'relistening, they give you what
they care about.
And so I always say, like,engage with people's values.
If they want to be the funny guyin the room that's driving you
(14:11):
bonkers, well, engage with that.
Like that's a top value forthem.
And so if you can get reallygood at just kind of starting to
notice what people care aboutand what's really important or
even what makes them cranky,you're like, oh, trust is a big
deal for you.
Like, and then when you'reinteracting with them, like, I'm
gonna give you this task becauseI trust you.
(14:31):
All of a sudden they're like,boom, uh, okay, I'm on deck for
this.
And then that third piece isreally the idea of looking at
how you're collaborating as ateam and what your culture looks
like.
You know, what's the attitude ofthe room?
What are the behaviors?
Are we complaining a lot?
Are we walking out of meetingssaying, well, that could have
been an email?
(14:52):
Right?
Like, what is going on?
Do people, what is what arepeople like behaving like?
And I start to take note ofthose behaviors.
Like, are they cutting corners?
Are they complaining?
Are they, you know, a newbehavior will pop up?
And I'm like, oh, that one'sinteresting.
And I start to kind of like taketabs on it.
One of the behaviors that I hadis in healthcare, sometimes
(15:12):
we're too busy to be friendly.
Like, I am saving lives.
I do not need to be nice to mycoworkers.
And I'm like, oh, really?
Right.
Like just starting to noticethose things because ultimately
your attitudes turn into yourbehaviors, which turn into your
beliefs.
Like nothing changes aroundhere.
Right.
Like, if you can start to get ahandle on like kind of zooming
(15:34):
out and really starting toidentify like, what does our
team look like and feel like andact like?
Those are the three keys, Ithink, to really having a
powerful business or a powerfulteam, even if it's a party of
two.
SPEAKER_01 (15:49):
And then the third
piece there, uh, the third.
SPEAKER_00 (15:52):
Yeah, it's really
around your attitudes,
behaviors, and beliefs.
That's really what your teamculture is about.
You can do the same thing withyour family.
It's my favorite exercise in theworld.
It's just zooming out andsaying, How are we feeling?
What are the weird behaviorsthat we're seeing?
And then what do we believe?
Our belief in our family is joysour job.
You know, you can start to likesee that kind of sprinkled
(16:12):
across.
So those are the three.
SPEAKER_01 (16:14):
Really, really
great.
Very well said.
And sorry if I missed the thirdone there.
Very good.
Ask you to repeat it for me.
Uh thank you very much.
Well, what's the best way forsomeone to get in touch with
you, learn more?
You talked about that PBJworksheet.
How can people get in touch tolearn more?
SPEAKER_00 (16:31):
Yeah, my website is
lisaeven.com.
And then I'm also on LinkedIn,Facebook, Instagram, and I'd
love to hear from you.
I do send out a weekly emailthat has a really practical
leadership tip in it, likesomething you can go and do.
So you can sign up for that onthe website.
I've got downloads and blogs andall the things.
SPEAKER_01 (16:50):
Well, Lisa, this is
a great time in the show.
And we make a transition.
We ask every guest the same fourquestions before they go.
And the first question we ask ishave you had a miss or two on
your journey and something youlearned from it?
SPEAKER_00 (17:02):
We were talking a
little bit before the show, and
I think about the misses, andI'm like, gosh, there's so many,
right?
There's so many.
But I think the biggest miss isthat I left my old job and that
was in corporate America.
And then I moved intoentrepreneurship, and I thought
that doing all the same thingsthere would work in your
(17:23):
business.
And I think that part of beingin corporate America, at least I
found, is figuring out how tolike fit in and make sure like
you're following all the rules,and then all of a sudden you get
out on your own and you're like,wait, what are the rules?
And so my miss was kind of acombination of not being
creative enough and brave enoughreally to try new things.
(17:46):
I think that was the myth.
And I tried to like replicatethe things that I did in
corporate, and I was like, oh,in corporate, you want to blend
in.
In entrepreneurship, you want tostand out.
And for like a good bit of time,I was like, why isn't this
working?
I don't know if you can relateto that, but that would probably
be one of the misses that Istarted with.
SPEAKER_01 (18:05):
Absolutely.
It's easy to try to say, well,if I'm gonna start a business,
I'll just do what everyone elsedoes.
And then just kind of it doesn'talways go that way.
SPEAKER_00 (18:15):
Yeah.
SPEAKER_01 (18:16):
Well, let's talk
about a make or two, a highlight
you'd like to share.
SPEAKER_00 (18:20):
I would say the
highlight.
So after my, you know, stressedout time of realizing like I'm
gonna have to do this a littlebit different, I decided to take
on the view that I needed tolive in the lab like a
scientist.
I needed to like put on thegoggles, run, you know, beaker
in hand, and run someexperiments.
And I think one of theexperiments that I'm most
(18:41):
probably proud of and surprisedby is the joy is my job, that I
took an idea that we were justdoing as a family and said,
well, how can I A, share thiswith the world because I want to
have good ripple effect?
And B, like, how can I make itinto a thing or a product that
people will purchase?
And so I took that from kind ofthe idea to then keynoting about
(19:04):
it, then writing the book.
There will be a workbook comingsoon where families can get, you
know, can actually fill thatout.
So I'd say that's probably themake that I was like, huh, you
can take a really abstract ideaand make something out of it
that really does like creategood in the world, but also
provide for your family.
SPEAKER_01 (19:23):
Make sure I'm on
your list for when that workbook
comes out.
That sounds like something funto do with our family and to
share with our listeners aswell.
The next question we ask is haveyou used a multiplier to
multiply yourself personally orprofessionally or any of the
organizations you've run?
SPEAKER_00 (19:39):
Yeah, I think the
multiplier, and it's kind of
like, but I do have a coach.
And I think that if you're anentrepreneur and you don't
either have a mastermind or acoach or some group that you're
a part of, that for me has beenamazing.
Not only to go and, you know,sort of commiserate of like,
it's not fair, but also to say,like, hey, how do I get from
(20:01):
here to there?
Do you know anybody who knowshow to do this?
Or I'm dealing with thisparticular situation.
Having a coach and a group ofpeople I can go to has been an
extreme multiplier for mybusiness.
SPEAKER_01 (20:13):
And the final
question we ask every guest is
what does success mean to you?
SPEAKER_00 (20:18):
This is the hardest
one.
And I laugh because you ask itlast for that reason, I'm sure.
I think success for me lookslike, you know, if I go on the
practical side of things, that,you know, things are paid for in
our family, we're we're on trackfor retirement.
And then I think beyond that,there is this idea that I'm out
(20:40):
in the world helping people, butalso I love music, food, and
travel.
So if I can do that with alittle bit of travel, a little
bit of good music, and a littlebit of good food, I think I
would be set.
SPEAKER_01 (20:53):
Fantastic.
Well, Lisa, as we bring this toa close, is there anything you
are hoping to share or getacross that you haven't had a
chance to yet?
SPEAKER_00 (21:00):
No, I don't think
so.
Other than I just really hopethat the folks that are
listening get a little bitinspired to kind of be like,
yeah, how am I showing up?
How am I engaging?
And am I thinking about my team?
That's what I hope becausethey're you're the you set the
tone for that ripple effect.
SPEAKER_01 (21:17):
Lisa, thank you so
much for a fantastic interview.
And let's go ahead and jump intotoday's three key takeaways.
So, takeaway number one is whenshe talked about the
entrepreneur's ripple effect.
And I like how she defined thisby saying, what you do and say
creates a disturbance in theworld.
And how does that ripple effectoccur and impact others?
(21:38):
I thought that was great.
Takeaway number two is when shetalked about how you create that
entrepreneur's ripple effect.
And she said there are threeways to help engage with people.
She asked the question, how areyou showing up?
And she described this as whatkind of weather are you bringing
into the room?
Number two is when she talkedabout engaging, and it was to
(22:01):
find out what do people careabout, what are their values and
the different things we carearound and express and how do we
express them.
And number three is how you'reengaging as a team and what's
that culture like.
And are people cutting corners?
Are they complaining?
And what are your attitudes?
What are those behaviors?
And she said, if you can zoomout and see what your team look
like, feel like, and act like asa great way to look at that, and
(22:24):
even described applying this toyour family.
Takeaway number three is whenshe talked about the P, B, and J
method.
I thought this was great.
She said P is for perspective, Bis for better ways, and J is for
joy.
And so this is for a one-to-oneor a team meeting with one of
your team members where you askthem, What's your perspective on
this?
Number two is are there anybetter ways?
(22:46):
Do you have better ideas orthoughts?
And J is for joy.
Are you having fun or findingjoy in your personal and
professional life?
And now it's time for today'swin-win.
So, today's win-win to me iswhen she talked about what if
joy was your job and finding joyfor yourself personally and
(23:10):
professionally, as well ashelping your team members to
find their joy.
Now, we have to be realistic andunderstand that our job cannot
just be all the fun things allthe time.
Certainly, we all have thingsthat we have to do that we might
rate a five out of 10 or a 3 outof 10 scale in terms of whether
we enjoy it or not, or like itor not, but we can still find
(23:31):
joy in that process.
And so, how can you help yourteam find that joy as well as
for yourself?
And that'll be a win for you anda win for them and a win for
your customers, a win for yourfranchisees.
And so that's the episode today,folks.
Please make sure you subscribeto the podcast and give us a
review.
And remember, if you or anyoneyou know might be ready to
(23:52):
franchise their business or taketheir franchise company to the
next level, please connect withus at bigskyfranchise team.com
to schedule your free, noobligation consultation.
Thanks for tuning in, and welook forward to having you back
next week.