My Amazon Guy

My Amazon Guy

Seller Central Expertise. Technical how to advice to improve sales. With more than 300 brands consulted for, My Amazon Guy sees trends and speaks about how to improve traffic and conversion on your products. www.myamazonguy.com

Episodes

May 17, 2021 80 min



About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We grow hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. 

My Amazon Guy Podcast and Videos: 
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy

Website: MyAmazonGuy.com

Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https:...

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00:00 - The History of SEO 
19:13 - A way to rank on amazon on an economic budget 
23:00 - SEO companies for small sellers 
24:00 - Number 1 way to Maximize SEO on Amazon 
29:24 - The main difference between Amazon search engines and Google search engines 
30:00 - How to understand algorithms 
30:30 - How accurate is H10 search volume numbers
33:25 - Importance of Title words 
34:58 - Canonical URL 
35:30 - Product Launch Numbers Review 
37:...

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Amazon FBA Acquirers
Investors are pouring money into the Amazon space. They’re acquiring hundreds of brands and bringing them under one roof, an Amazon Aggregator business. We’ve seen consolidation in countless sectors historically and the Amazon FBA space is no different. Aggregators are jumping into the market with large funds bringing high levels of professionalism into the brands they acquire and accelerating their growth. The ...

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About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand wit...

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How does Thrasio streamline the supply chain for the brands you acquire? How does that decision-making work? In other words, do you always treat brands the same way with consolidation or optimization, or is it on a case-by-case basis?

How does Thrasio tackle inventory management and in what ways do you see that process changing this year?


About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporte...

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About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand wit...

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AmazonApr 26, 2021 07:13 AM
Hello from Amazon Selling Partner Support​,

Please note that we calculate the quantity you can send based on past sales, current inventory levels, and the capacity available in our fulfillment centers.

Please note that Amazon, including our Selling Partner Support team, does not have additional information, and we are currently not accepting requests for higher quantity limits. Shipping a quantity above you...

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Here is a full list of prohibited actions with Enhanced Brand Content:
Referencing your company as a seller or distributor, or providing any company contact information.
Mention of competitor’s products or seller authorization such as “product only sold by authorized resellers”, etc.
Pricing or promotion information and shipping details “cheapest widget on Amazon” “Free shipping”, “shipping timelines”, etc.
Use of copyright, trademark,...

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Ad Badger is A powerful toolset to manage, automate, and monitor your Amazon campaigns around the clock. Amazon PPC Software Tool will ensure that you always have the right bid, no matter what is happening in the market. The platform allows you to manage keywords, bids, and campaigns better, with the right strategy.

Today we speak to the CEO Michael Erickson.

We'll be fielding ANY Amazon PPC questions today.


Support the show (http...

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Jon Tilley
Jon Tilley is a successful entrepreneur & Amazon thought leader. He spent 15 years working as an account director & strategist for some of the top digital agencies in Johannesburg, London, and Los Angeles before starting his own business. Jon started his Amazon journey in 2014, launching multiple successful private label brands, and soon after co-founding ZonGuru with Adam Hudson of Reliable Education.

ZonGuru aims...

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Brand name ads - that is targeting your own brand name with a sponsored ad or headline ad, is a defensive measure to prevent competitors from encroaching on your brand. If they bid on your brand name, and get a sale, they can gain organic indexing which is hugely problematic.

Brand store example: https://www.amazon.com/momstir

Go to campaign management to make a brand name ad https://advertising.amazon.com/cm/cam...

Add your brand ...

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About Steven Pope: Steven is the founder of My Amazon Guy.

About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We grow hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.

My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy

Website: MyAmazonGuy.com

Other Social Media links:
https://www.facebook.com/myama...

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A hijacker changes the data. Usually on non-brand registered listings.

An unauthorized resellers just showing up to sell the item but isn't changing data.

Both types can be reported through brand registry portal or through the infringement report portal. Report a violator here: https://brandregistry.amazon.com/bran...

About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then ...

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❌ Problem: Hi Steven!  I’m hoping to get your opinion on something.  Back in February we paid our freight forwarder (Company 1) for a final inspection and door-to-door delivery from the factory to our 3PL in California.  This was our first ever shipment as an FBA business.  The shipment was small, only about 400 units, but we were trying to get them out during Chinese New Year.  The order was picked up as agreed and we were told th...

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In this latest update, we show the actual sales impact on our testing which has been detrimental to the listing. In this next test, we remove the word "wine" from the copy to get it reinstated for advertising.

✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

✅ A+ Enhanced Brand Content https://myamazonguy.com/amaz...

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✅ Check if your products have problems at this link: https://sellercentral.amazon.com/fixyourproducts

April 8, 2021
Reminder: Provide product IDs (GTINs) for listings
For most product categories, you are required to provide a unique product identifier, known as a GTIN (Global Trade Item Number) such as UPC and EAN, to create new listings. GTINs are considered invalid if they are not GS1 vended or not recognized by the brand owner. To ...

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If this helps you please leave a comment!

Solution is to do a template upload switching the GTIN field from ASIN to UPC.

✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

✅ Begginer Tutorial Playlist: https://www.youtube.com/playlist?li...

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About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. After dozens of requests to side hustle consult for Amazon clients he started the agency to make it easier to grow hack the platform. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir -...

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https://merchantspring.io/ offers a 7-day free trial - (I am not affiliated with them). On their homepage, they boast they are the "All-In-One Marketplace Manager. Unlock the full power of all your Amazon, Walmart, eBay & Shopify sales data in every country that you sell. Get the must-have analytics toolkit for sellers and agencies with multiple stores."

✅ Order a Trademark from My Amazon Guy for $775 and get your brand ...

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In the US Marketplace the lookback period is:
18 months lost/damaged inventory
9 months missing inbound shipments
90 days overcharges on FBA fees for Weights and Dims/Unit Packaging. 

Hire us at myrefundguy.com to claw back money from Amazon they owe you!


✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

✅ A+ Enhanced Brand Co...

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