My Amazon Guy

My Amazon Guy

Seller Central Expertise on how to improve sales. We are an Amazon Agency with more than 1,000 brands consulted for, My Amazon Guy sees trends and speaks about how to improve traffic and conversion on your products. https://myamazonguy.com/

Episodes

July 26, 2024 3 mins

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In this video, we discuss the common challenges faced by Amazon sellers, focusing on handling negative reviews, optimizing product images, and effective pricing strategies. Learn how to improve your CTR with strategic image changes, and discover actionable tips to increase your sales through competitive pricing and temporary promotions. Here's what you can do to manage product reviews and enhance your li...

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These are the best strategies for handling search terms with multiple clicks but zero sales on Amazon PPC campaigns. Learn about conversion rates, when to negate keywords, and how to adjust your bids effectively. This video will guide you through practical approaches to optimize your Amazon advertising performance.

#AmazonPPC #AmazonTips #KeywordStrategy #AmazonPPCTips

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In this video, we discuss the significant impact of switching from Fulfillment by Amazon (FBA) to Fulfillment by Merchant (FBM) and how it can drastically hurt your sales. Learn why conducting a margin analysis is essential and why sales should be prioritized over marginal savings. Here are some effective strategies to push back on client decisions and understand the logistics issues that can lead to producti...

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In this video, we go into the crucial aspects of Amazon product listings, focusing on effective image use, targeting specific customer avatars, and strategies to boost sales. Learn how to optimize your listings with eye-catching visuals and personalized approaches for different customer segments. If you are an Amazon seller looking to enhance your product's visibility and appeal, this is a helpful video ...

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Listen to the full The @Forbes  Books Podcast: https://books.forbes.com/author-podcasts/forbesbooks-podcast/steven-pope-demystifying-the-amazon-selling-experience/

Watch on YouTube: https://youtu.be/PchZXJD242o?si=dGTxN-xyHJTEjhfT

In this episode, @JoePardavila  chats with Steven Pope, the founder of “My Amazon Guy,” as he shares his entrepreneurial journey and his agency. He reveals his sec...

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In this insightful video, we explain the concept of customer avatars and how crucial they are for targeting the right audience. Learn how to identify your ideal customer profile, whether it's for a high-end pickleball paddle or a unique product like a unicorn toothbrush. This video has actionable tips to help you narrow down your target audience effectively.

Brand Manager Takeaway:
I just ha...

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Watch and hear from our Brand Managers about what it's like to work at My Amazon Guy through firsthand employee experiences. From initial challenges to personal growth, our team members share insights on the supportive culture, structured organization, and dynamic environment. Learn how we prioritize continuous learning, remote work flexibility, and a family-friendly atmosphere. Whether you're looki...

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Feeling like Amazon is a puzzle missing pieces? Steven Pope, founder of My Amazon Guy, shares how to solve it with PPC, SEO, design, and catalog work. Learn from client success stories and discover how to boost your click-through rate (CTR) for higher sales. Get a free 5-minute audit and expert advice to improve your Amazon listings. 

#AmazonSuccess #EcommerceTips #AmazonSEO #PPCStrategies #MyAmazonG...

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July 18, 2024 21 mins

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Learn how to effectively run ads on Walmart and increase your marketplace sales. This video covers the types of Walmart ads, how to set up and manage campaigns, budgeting, and targeting strategies. Perfect for Amazon sellers looking to expand their reach. 

#WalmartAds #Ecommerce #Walmart #WalmartSellers

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Learn the key differences between Helium 10 and Jungle Scout, two of the strongest SEO keyword tools for Amazon sellers. In this video, Steven Pope, the founder of My Amazon Guy, explains why he prefers Helium 10 and demonstrates its powerful Cerebro tool. Learn how to analyze keyword distribution, understand historical trends, and optimize your Amazon listings. Get an in-depth comparison with Jungle Scout an...

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This is Amazon's latest innovation, the Beyond Program, which brings virtual reality to online shopping. Learn how Amazon's new beta program allows users to explore virtual stores like Star Wars and Lego, and find out the potential challenges and future implications for sellers.

#Amazon #AmazonBeyondProgram #AmazonSeller #AmazonTips #AmazonVirtualStore #AmazonVirtualReality 

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Learn how to leverage PPC campaigns to rank your products quickly and effectively. This video discusses strategies for launching PPC campaigns during new SEO phases, maximizing the benefits of Subscribe and Save, and using coupons and promotions to increase the lifetime value of your products.

Brand Manager Takeaway:
I had a call with Steven Pope last week, and it was very helpful to see how he h...

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This is the importance of demand forecasting for your Amazon inventory. Whether you're a current seller with historical data or a new seller navigating market research, this video provides actionable insights on managing inventory effectively. Learn to utilize Amazon's forecasting tools, adjust for seasonal variations, and optimize your stock levels to avoid costly fees and maximize sales.

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In this video, we discuss the importance of optimizing your Amazon listings. Learn how to effectively manage product parentage, the importance of adding accessories to high-end products, and strategies to enhance product presentation with the right keywords. Discover tips on selecting and utilizing powerful keywords for SEO and how to dramatically increase your sales.

#AmazonSEO #Ecommerce #AmazonSel...

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Watch the "The Amazon Genius & Controversy Of Steven Pope (My Amazon Guy)"  @AdamHeist   full interview: https://youtu.be/PS9vCMQI75c?si=djWN0O-uuKc0DNqh

Steven Pope, CEO of My Amazon Guy, reveals his personal motivations and aspirations, exploring the deeper meaning of prosperity beyond mere financial gain. He discusses the importance of creating long-term wealth, protecting the future...

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Have you also experienced the persistent problem of resellers and hijackers on Amazon, despite using the Transparency Program? Learn about the challenges faced, effective tactics to combat hijackers, and the potential benefits of brand gating. Here's how you can protect your brand and maintain control over your listings.

#AmazonFBA #AmazonSeller #AmazonBrandRegistry #AmazonTips 

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Learn how to tackle common Amazon selling challenges in this detailed session. We cover high ACOS, low sales, and the impact of influencer marketing. Gain insights into improving your Amazon listing and maintaining a strong social media presence. 

#AmazonFBA #AmazonSelling #InfluencerMarketing #AmazonOptimization 

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This is how you can leverage Amazon's Career Connections to get your products featured on major platforms like BuzzFeed, Forbes, and Yahoo. This step-by-step guide will help you set up and optimize your influencer marketing campaign, from creating a campaign to inviting top creators and managing your budget. Enhance your brand's visibility and drive sales with proven strategies.

#AmazonMark...

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In this video, we look into the advanced strategies for managing large variation setups on Amazon, specifically focusing on a client selling Mil-spec Paracord. Learn how to optimize parentage structures for better conversion rates and discover the impact of previous agency decisions on product performance. 

#AmazonSEO #AmazonTips #AmazonSelling #ProductOptimization

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Learn how to expand your Amazon business globally with ease! This video covers the essential steps for setting up selling in different marketplaces, analyzing market demand, and navigating regulations. Discover how Amazon's tools can simplify store synchronization and listing setup. If you are an Amazon seller looking to take their business international, watch this.

#AmazonSeller #AmazonGlobalS...

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