NBDA: Bicycle Retail Radio

NBDA: Bicycle Retail Radio

The NBDA’s bicycle industry podcast brings retailers, vendors, advocates, and thought leaders to the mic for honest discussions about the latest issues facing retailers, while taking an in-depth look at the person within the profession. Content that proves relatable and thought producing, directed at exposing real-world tips and information to help retailers find success within the bicycle industry. Get more at NBDA.com. Podcast is made possible by donations. Support the show by donating here: https://nbda.com/donate-to-the-nbda/

Episodes

November 18, 2025 55 mins

Are you using AI in your bike shop? 

This week's episode of Bicycle Retail Radio features Jason Ford of The New Wheel. Learn how they're utilizing AI and how you can utilize new tools in your business.

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How do you track your returns after a store remodel? In the off season, explore if remodel and remerchandising makes sense with Brian and Heather.

Our Retailer Design Flex episode of Bicycle Retail Radio features Brian from Fixture Lab and NBDA President, Heather Mason as they tackle retailer flow and design issues.

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November 4, 2025 59 mins

The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team.

The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly newsletter The Micromobility Reporter is a dynamic resource for the industry, featuring timely news and in-depth analy...

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Episode 1: Manufacturing Upheaval, Tariff Tensions, and the Stories Shaping Bike Retail

The inaugural episode of our quarterly news review series with Steve Frothingham, Editor in Chief of Bicycle Retailer Industry News. In this wide-ranging conversation, Steve shares his journey to the helm of the industry's leading trade publication and discusses how BRAIN operates under Outside Inc. ownership.

This episode dives dee...

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In this episode of Bicycle Retail Radio, we sit down with the leadership team at eBliss Global: Chairman & CEO Bill Klehm, Vice President Steve Richey, and National Sales Manager Tom Roth.

The team shares insights on their new $4.1 million e-bike assembly facility in Utica, New York, why domestic production matters, and how eBliss is supporting retailers with U.S.-assembled e-bikes. Tune in for an inside look at eBliss’s mission...

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The NBDA provides a quarterly platform for industry experts to meet, discuss and address retailer risks, concerns, and best practices regarding lithium-ion batteries and e-mobility devices safety, standards, and compliance.

Listen to this week's episode of Bicycle Retail Radio, our most recent E-Bike Safety & Standards Panel.

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In this episode of Bicycle Retail Radio, we sit down with Chad Smith, Vice President of HLC US, and Patrick McGinnis, CEO of HLC, one of the bike industry’s leading distributors.

We explore how HLC is evolving in a rapidly changing market, from inventory strategies to simplification to data-driven partnerships, and how keeping retailers at the center of their mission informs these decisions. With a focus on wins, lessons, and opport...

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September 30, 2025 57 mins

The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team.

The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly newsletter The Micromobility Reporter is a dynamic resource for the industry, featuring timely news and in-depth analy...

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In this episode of Bicycle Retail Radio, we welcome back Stephen “Phunky” Proffitt, Technical Account Manager at Bosch eBike Systems. Stephen shares what’s new in the 2025 Bosch Dealer Training Tour, including in-person and virtual options designed to certify shop staff and introduce fresh curriculum.

We explore how training helps shops tackle service challenges and prepare for the future of ebike retail and repair.

View all Dealer T...

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With tighter margins and communication expectations evolve, it’s never been more important to meet customers where they are.

In this episode, Yan Lee, Affiliate Manager at Zidy, shares how smart retailers are moving beyond static websites to create fast, personal, and effective communication-plus, hear practical tips for engaging new riders and digital-first shoppers.

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In this episode of Bicycle Retail Radio, Mike Gann, President of LOOK Cycle USA, reflects on his leadership experience across major bike brands and LOOK’s forward-facing IBD strategy.

He discusses LOOK’s iconic legacy and product strategy, the brand’s unique approach to supporting retailers, and actionable advice for shops looking to grow their businesses. Tune in to hear Mike’s insights on navigating today’s market and how LOOK Cyc...

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Keep your to-do list short this week. Brian and Heather review the 5 things you should do for your business.

Our Retailer Design Flex episode of Bicycle Retail Radio features Brian from Fixture Lab and NBDA President, Heather Mason as they tackle retailer flow and design issues.

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August 26, 2025 76 mins

Summer season is coming to a close. Listen to our News Hour recap to catch up on industry news from our friends at Human Powered Solutions.

We use this episode to recap the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team.

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Listen to our July Best Practices panel this week on Bicycle Retail Radio.

The NBDA is holding quarterly forum style meetings on Retailer & Supplier Best Practices. The NBDA wishes to unite industry experts in a panel discussion to circulate best practices to align the industry. During the meeting, the NBDA organized panel will talk through an agenda on various topics.

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Missed our Growing Ridership panel this July? Listen now in this week's Bicycle Retail Radio episode.

This panel brings proactive thoughts on solutions that could facilitate growth in ridership numbers and a return to cycling. Panel lead members have been organized to represent retailers, suppliers, and select industry experts, all who have committed to being proactive and opting to take part in this forum and to provide action...

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August 5, 2025 65 mins

The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team.

The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly newsletter The Micromobility Reporter is a dynamic resource for the industry, featuring timely news and in-depth analy...

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In this episode, we sit down with Suzette Ayotte, founder and owner of MINT socks, to talk about her evolution in the cycling industry and what inspired her to launch her own brand. After decades as an inside sales rep, marketing director, and PR firm owner, Suzette now designs and delivers premium Italian-made socks to shops across the country.

She shares why personal connections with retailers matter and how she brings purpose to ...

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In this episode, Lifan Irwin and Michael Potter from Bikeflights reveal how their innovative shipping platform makes sending bikes faster, easier, and more reliable for both retailers and riders.

They discuss new features, best practices, and strategies that help shops streamline shipping, enhance customer experience, and drive profitability. Listeners will learn how Bikeflights is shaping the future of bike shipping with seamless i...

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Today we sit down with Rob Kaplan, Head of Sales and Marketing at Bulls Bikes USA. With over 30 years in the cycling industry, Rob is widely respected for his thoughtful leadership and big picture vision.

He shares insights from his extensive career, his current work at Bulls, and offers valuable guidance for retailers navigating today’s challenges and ebike opportunities in bicycle retail.




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July 8, 2025 58 mins

Listen to our monthly News Hour episode with Human Powered Solutions team. We recap high priority headlines for specialty retailers so you can stay informed!

The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team.

The team at Human Powered Solutions has over 245 years of experience and are ...

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