The untold story of how one entrepreneur's vision transformed both the Black hair care industry and American pop culture forever. Meet George Johnson, the visionary behind Johnson Products who turned Ultra Sheen and Afro Sheen into household names while secretly helping launch one of television's most iconic shows – Soul Train.
In this powerful conversation with the 97-year-old legend himself, Johnson reveals how he built his hair care empire from scratch, saved Essence magazine from collapse, and became the first Black-owned company on the American Stock Exchange. But beyond the business triumphs, you'll discover the deeply personal story of a man who chose entrepreneurship over ministry and went on to support civil rights organizations when few others would.
Key revelations include:
- The fascinating connection between Ultra Sheen's success and Soul Train's early days
- How Johnson Products became a $100M+ empire while staying true to its community roots
- Behind-the-scenes insights into being the first Black-owned company to go public
- Johnson's practical wisdom for modern entrepreneurs on building ethical, sustainable businesses
- The untold story of his role in establishing Independence Bank and supporting Black media
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Episode Timestamps:
[00:00] Meet the revolutionary force behind Johnson Products
[03:33] From potential minister to beauty industry pioneer
[07:37] The Soul Train connection revealed
[12:28] Taking Johnson Products public & saving Essence
[20:10] Building community through business
[24:09] Faith, integrity & entrepreneurship lessons
Whether you're an entrepreneur, beauty industry enthusiast, or student of Black history, this episode reveals how one man's commitment to excellence changed American culture forever. Don't miss this rare conversation with a living legend who proves that true success comes from lifting others as you climb.
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