February 28, 2025 • 12 mins
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Episode Transcript
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Speaker 1 (00:00):
Welcome to this episode of the NerdBrand Podcast
.
I'm your host, jason Davis, andI am by myself and I'm gonna
record a quick podcast for youtoday, because it's all about
podcasting.
Yay, welcome to this episode ofthe Nerd man Podcast.
(00:35):
We're talking about podcasting.
So I've talked about podcastinga lot, but you know it's still
popular, and one of the thingswe talked about was, I, I
believe, how to brand and comeup with one, and blah blah.
So on this episode, I want totalk about, basically, um, let's
talk about some equipment.
Let's talk about, uh, you knowtopical things that you could
(00:56):
talk about and how unique youcan make it.
So let's start with equipment.
So you have usb mics and thenyou have XLR I think it's XLR
mics.
Anyhow, ace, you're going tonotice the difference right away
, just because of the cablesthat you need in order to plug
this equipment in.
I recommend a good soundboard,depending on how many people you
want to have on your show.
(01:17):
You can do two channel or four.
I have a four channelRodecaster Pro.
It's older, but it does the job.
It's awesome.
I like four-channel.
Uh.
Roadcaster pro.
It's older, but it does the job.
It's awesome, I like it.
Jacob likes to push the buttonsand to make it do sound effects.
He's not here today so he can'tactually do that right now, but
if he were here he'd be pushinga bunch of buttons and uh and,
and that's what would happen.
So, just just saying, the micsthat we have are just their
(01:40):
roadcaster mics, I believe um,I'm trying to look for the name
on them and of course I did notdo that before recording, but
they're about $100.
So, yeah, it's an expensivemicrophone.
Your cables, those could beseparate, it just depends.
But you can get an entire kitprobably for about a couple
thousand dollars.
Just being honest with you, ifit's a four-channel setup like
(02:02):
we got, and that's just what weuse, there's really nothing
secretive about that or anythingspecial.
We also have a USB mic.
For that I bought the Yeti.
It looks like a giant pill.
I mean, it's something that youliterally could assault a
person with.
But I like it because as a USBmic you can do remote shows and
(02:23):
because all you need really is alaptop and garage band.
But for the Yeti it's gotdirections on it.
So the microphone, the way it'ssituated, it, can be
omnidirectional, which means itcan record.
Let's say you have four peoplesitting at a table, or even
three, put it in the middle ofthe table and records everybody
around it.
Or you can have it directionalto where it only faces the
direction and captures soundthat's coming at it.
(02:43):
That's kind of basically theidea for the mic.
You want to get a pop filter,and a pop filter is a funny
little gadget that kind of goeson top of the microphone.
You've probably seen somesingers use it.
Some microphones have thembuilt into them so you can pay a
little bit more to get the popfilter that is in a built-in mic
(03:04):
, or you'll have to get oneseparate and mount it to the
microphone yourself to get ridof that pop, pop, pop, popping
sound that you hear there.
So that's something that youwant to maybe consider.
Depending on you know howstrong of a pucker your guests.
Have that sounded wrong, butI'm keeping it in the edit.
Have that sounded wrong, butI'm keeping it in the edit.
(03:29):
On that note of that, not thepuckering, but the uh equipment.
Um, you know usb cables.
Uh, you want to make sure thatif you're using that um with
your laptop, say macbook pro,you want to have a um, let's say
, if you go usb, and of courseyou know mac looks like that fun
little usb-c type, right.
So if you go USB and of courseyou know Mac looks like I've got
that fun little USB-C type,right.
So if you've got an old schoolUSB and you're like, oh no, it
(03:51):
won't fit into my MacBook, well,you get you a converter cable,
but just get one without a poweror resistor in it and it, well,
you can just kind of jack thatbaby in and there's no
interference between themicrophone and picking up sound
and the processors and all thedoodabbies inside of the laptop.
Yes, I said doodabbies becausethat's the way I talk.
(04:11):
Podcasting is supposed to be fun.
It's not supposed to besomething that it feels like
work.
And if it feels like work, wellthat's because you've probably,
I guess, are making lots ofmoney doing it or you turn it
into it.
But podcasting is somethingthat's very difficult to do.
Right now.
I'm actually doing this show onthe fly, without notes, which
(04:32):
is very scary because it will bea short episode.
But at the same time, you justhave to get used to just talking
.
And if you have a hard timetalking, if you're very shy,
then I recommend severalexercises to go overcome that,
and one of those is actually gooutside and talk to people, go
to networking groups.
(04:52):
There's one that meets everyother Friday at Dave and
Buster's.
It may meet now at main event,I'm not sure here in Louisville,
kentucky, but Third CircleNetworking Club is a good one to
go to and you can meet a lot ofbusiness owners, from micro to
large businesses, and connectwith them and just kind of
practice your social skills,because when you're doing
podcasting you got to be socialand even if you're by yourself,
(05:20):
like I am right now, you need tobe able to talk and you got to
be able to do it fluently,without the and maybe, and like
okay, like all of those things.
We all have those tics and it'sreally hard to not do them.
But you have to work them outand you'll have a cleaner, much
more fluid show, because theediting that it takes to do a
(05:41):
podcast can be very tedious.
But if you do it this way andyou work out all these things
and you do it on the fly likethis, you'll find out oh my god,
I'm not working, this doesn'tfeel like work, this actually is
fun and that's where thathappens.
Magic that you look for in apodcast.
The it factor is not somethingthat can be manufactured.
(06:05):
I have no answer for this one.
I know a lot of people want todo a show and they want to be
popular and they want to haveall kinds of listeners and I
want to have all kinds offriends and you know I want to
have all kinds of listeners andI want to have all kinds of
friends and you know I want tohave, you know, my belly rubbed
at night after having a goodmeal.
But that's not going to happenand if it does, then someone
(06:26):
come help now.
So there's a lot to be saidabout the it factor in a show.
I think about it was, I want tosay, 2004,.
Kevin Smith started podcasting,but Adam Curry was the first one
and we call him the podfather.
He was actually recently on JoeRogan's podcast, by the way, if
you want to go and watch that,and he'll talk to you about
(06:48):
several things during the MTVera, because he was in a.
I think they called it a Vjockey or video jockey, I don't
know.
There was a weird term, beingof the MTV generation, you'd
think I would know this, butanyways, he told a story where
he was on a plane with Ozzy andSharon Osbourne.
He was with Ozzy peeing himself.
(07:10):
I couldn't imagine this planeride.
The Scorpions a band was onthere and it had a lot to do
with the Berlin Wall coming downand he told a story about, you
know, our favorite night riderfrom the 80s, hasselhoff, and
him singing in Germany when ithappened, and so this guy's been
around quite a while, but he'sthe podfather.
I mean, if not for him, wewouldn't be doing what we're
(07:31):
doing now with this microphoneand me talking to you about it
honestly.
I mean, if not for him, wewouldn't be doing what we're
doing now with this microphoneand me talking to you about it
honestly.
I mean, it's the Wayne's worldof television.
So as a result of that, youknow he also was able to connect
with a guy that was technicallyinclined and on the Internet it
wasn't really a thing to beable to sync audio or to do that
.
So they had to create a new tagin order for that to work, and
(07:54):
once they got that done, you hadthe floodgates, and so later on
, kevin Smith 2004, startedpodcasting.
Joe Rogan came after him.
Now, in those days you had topay for your own web server to
host your podcast show Today.
You can apply and pay a serviceand it's affordable.
(08:15):
It is.
I mean you have limits on howmany hours, of course, in a
month you can upload.
In a month you can upload.
However, it is still very, veryfar cry from what it used to be
, where you had an old PC inyour basement and God knows
where from who was accessing thefiles to listen to them.
But that's sort of how it wasand that became quite costly,
(08:35):
especially when you move to thatand it's all for the cloud
servers and all this stuffhappened right.
So you've got an entire thinghappening here with back in 2004
.
Also, remember that's whenYouTube, I think, began.
So the Internet had just becomea different place.
You know we had moved from theread-only era Web 1.0, as I call
(08:56):
it, to Web 2.0, which is readand write, where we're adding
content.
Web 3.0, we're still not quitethere.
It's a bit of a differentanimal and I know a lot of
people like to use it as a fancykeyword or fancy word to kind
of sell you something.
But quite honestly, it'sdecentralized web and it's a
whole other show.
Everyone but for now, I think,for podcasting is to understand
(09:17):
that if you have a show and youhave something worth talking
about and people want to hear it, they'll tune in.
I may be talking really fastbecause I don't know what you're
doing right now.
Maybe you process thingsquicker, maybe I'll capture your
attention and you can rewindthe tape and see what I did.
So think about a show.
If you want to do one, you knowhow to find us at
(09:38):
nerdbrandagencycom and justreach out.
We actually have a podcastingservice line that we provide
audio only because, honestly,podcasts have always started out
in audio At some point.
If you roll video in, do youreally need the headphones?
If you have a sound engineeroff camera, probably not, but I
would say that it is optional toramp up and do video, but you
(10:01):
need a studio for that and soyou can start to go to triple
quadruple your costs real quick,based on the production costs,
because production costs areproduction costs.
I mean you got time, people,equipment, I mean it just
everything starts to change.
But if it's just you and someguests and you want to talk
about what you know in yourbusiness and it's something you
(10:21):
want to help generate contentthat you can put out there for
the internets to consume and toget found on Google or whatever
it is you have in mind.
It's not a bad platform to jumpinto as long as you can talk
and as long as you have theright equipment, and that's
something worth listening to.
That's the magic of podcasting.
I know 10 minutes.
We're at 10, 20, 21, 22.
(10:43):
All right, I'll stop.
So that is the some of themagical tips of podcasting that
I could recommend.
Um, we are developing a coupleof shows for people right now.
So book now, reach out to JacobMoeller.
You know how to find us, like Isaid, nervebandagencycom and uh
, we'll be happy to talk to youabout that.
Get you booked and start, getyou scheduled for sort of
(11:07):
recording some shows and thenwalk you through the process on
how to name the show, how tobrand it and, uh, get it out
there and market it If youreally really are wanting to put
your foot on the gas.
Anyhow, if you liked thisepisode, you can go to nerve
brand agencycom slash podcast.
We have a?
Uh a form on there.
You can scroll down from thefirst five shows and then, on
down on the page, you'll find anewsletter you can sign up for
(11:28):
and we'll send you some stuff.
If we get merch and you wantmerch, we'll sell you some merch
.
If you subscribe to that andyou say, hey, I'd really like
some merch, you know, um, we'llwork that out, we'll'll figure
something out.
We're not giving away a hugebunch of stuff.
Can't afford it, Just beinghonest, hats are expensive.
(11:48):
But I know a few guys, I knowsome guys.
So, anyhow, go tonerdbrandagencycom slash podcast
and sign up for the newsletter.
Let us know you're alive andyou're a person We'd love to
touch.
Reach out, reach out, touch ouraudience.
That is's so weird.
Um, anyways, we'd love to knowwhat you think, what you'd like
(12:09):
to listen to, uh, or hear ustalk about.
I'm gonna have jacob and mitchback on soon for the show.
Um, I have had them tied up.
We've been buried in projectsnow for six months and we're
ready to come up for air.
So, uh, stay tuned for the nextepisode.
Uh, we'll see you Fridays at 11, even though the show
syndicates and goes on in theair earlier.
But still, you know what to doand remember, keep your nerd
(12:31):
brand strong.
Welcome to this episode of the NerdBrand Podcast
.
I'm your host, jason Davis, andI am by myself and I'm gonna
record a quick podcast for youtoday, because it's all about
podcasting.
Yay, welcome to this episode ofthe Nerd man Podcast.
(00:35):
We're talking about podcasting.
So I've talked about podcastinga lot, but you know it's still
popular, and one of the thingswe talked about was, I, I
believe, how to brand and comeup with one, and blah blah.
So on this episode, I want totalk about, basically, um, let's
talk about some equipment.
Let's talk about, uh, you knowtopical things that you could
(00:56):
talk about and how unique youcan make it.
So let's start with equipment.
So you have usb mics and thenyou have XLR I think it's XLR
mics.
Anyhow, ace, you're going tonotice the difference right away
, just because of the cablesthat you need in order to plug
this equipment in.
I recommend a good soundboard,depending on how many people you
want to have on your show.
(01:17):
You can do two channel or four.
I have a four channelRodecaster Pro.
It's older, but it does the job.
It's awesome.
I like four-channel.
Uh.
Roadcaster pro.
It's older, but it does the job.
It's awesome, I like it.
Jacob likes to push the buttonsand to make it do sound effects.
He's not here today so he can'tactually do that right now, but
if he were here he'd be pushinga bunch of buttons and uh and,
and that's what would happen.
So, just just saying, the micsthat we have are just their
(01:40):
roadcaster mics, I believe um,I'm trying to look for the name
on them and of course I did notdo that before recording, but
they're about $100.
So, yeah, it's an expensivemicrophone.
Your cables, those could beseparate, it just depends.
But you can get an entire kitprobably for about a couple
thousand dollars.
Just being honest with you, ifit's a four-channel setup like
(02:02):
we got, and that's just what weuse, there's really nothing
secretive about that or anythingspecial.
We also have a USB mic.
For that I bought the Yeti.
It looks like a giant pill.
I mean, it's something that youliterally could assault a
person with.
But I like it because as a USBmic you can do remote shows and
(02:23):
because all you need really is alaptop and garage band.
But for the Yeti it's gotdirections on it.
So the microphone, the way it'ssituated, it, can be
omnidirectional, which means itcan record.
Let's say you have four peoplesitting at a table, or even
three, put it in the middle ofthe table and records everybody
around it.
Or you can have it directionalto where it only faces the
direction and captures soundthat's coming at it.
(02:43):
That's kind of basically theidea for the mic.
You want to get a pop filter,and a pop filter is a funny
little gadget that kind of goeson top of the microphone.
You've probably seen somesingers use it.
Some microphones have thembuilt into them so you can pay a
little bit more to get the popfilter that is in a built-in mic
(03:04):
, or you'll have to get oneseparate and mount it to the
microphone yourself to get ridof that pop, pop, pop, popping
sound that you hear there.
So that's something that youwant to maybe consider.
Depending on you know howstrong of a pucker your guests.
Have that sounded wrong, butI'm keeping it in the edit.
Have that sounded wrong, butI'm keeping it in the edit.
(03:29):
On that note of that, not thepuckering, but the uh equipment.
Um, you know usb cables.
Uh, you want to make sure thatif you're using that um with
your laptop, say macbook pro,you want to have a um, let's say
, if you go usb, and of courseyou know mac looks like that fun
little usb-c type, right.
So if you go USB and of courseyou know Mac looks like I've got
that fun little USB-C type,right.
So if you've got an old schoolUSB and you're like, oh no, it
(03:51):
won't fit into my MacBook, well,you get you a converter cable,
but just get one without a poweror resistor in it and it, well,
you can just kind of jack thatbaby in and there's no
interference between themicrophone and picking up sound
and the processors and all thedoodabbies inside of the laptop.
Yes, I said doodabbies becausethat's the way I talk.
(04:11):
Podcasting is supposed to be fun.
It's not supposed to besomething that it feels like
work.
And if it feels like work, wellthat's because you've probably,
I guess, are making lots ofmoney doing it or you turn it
into it.
But podcasting is somethingthat's very difficult to do.
Right now.
I'm actually doing this show onthe fly, without notes, which
(04:32):
is very scary because it will bea short episode.
But at the same time, you justhave to get used to just talking
.
And if you have a hard timetalking, if you're very shy,
then I recommend severalexercises to go overcome that,
and one of those is actually gooutside and talk to people, go
to networking groups.
(04:52):
There's one that meets everyother Friday at Dave and
Buster's.
It may meet now at main event,I'm not sure here in Louisville,
kentucky, but Third CircleNetworking Club is a good one to
go to and you can meet a lot ofbusiness owners, from micro to
large businesses, and connectwith them and just kind of
practice your social skills,because when you're doing
podcasting you got to be socialand even if you're by yourself,
(05:20):
like I am right now, you need tobe able to talk and you got to
be able to do it fluently,without the and maybe, and like
okay, like all of those things.
We all have those tics and it'sreally hard to not do them.
But you have to work them outand you'll have a cleaner, much
more fluid show, because theediting that it takes to do a
(05:41):
podcast can be very tedious.
But if you do it this way andyou work out all these things
and you do it on the fly likethis, you'll find out oh my god,
I'm not working, this doesn'tfeel like work, this actually is
fun and that's where thathappens.
Magic that you look for in apodcast.
The it factor is not somethingthat can be manufactured.
(06:05):
I have no answer for this one.
I know a lot of people want todo a show and they want to be
popular and they want to haveall kinds of listeners and I
want to have all kinds offriends and you know I want to
have all kinds of listeners andI want to have all kinds of
friends and you know I want tohave, you know, my belly rubbed
at night after having a goodmeal.
But that's not going to happenand if it does, then someone
(06:26):
come help now.
So there's a lot to be saidabout the it factor in a show.
I think about it was, I want tosay, 2004,.
Kevin Smith started podcasting,but Adam Curry was the first one
and we call him the podfather.
He was actually recently on JoeRogan's podcast, by the way, if
you want to go and watch that,and he'll talk to you about
(06:48):
several things during the MTVera, because he was in a.
I think they called it a Vjockey or video jockey, I don't
know.
There was a weird term, beingof the MTV generation, you'd
think I would know this, butanyways, he told a story where
he was on a plane with Ozzy andSharon Osbourne.
He was with Ozzy peeing himself.
(07:10):
I couldn't imagine this planeride.
The Scorpions a band was onthere and it had a lot to do
with the Berlin Wall coming downand he told a story about, you
know, our favorite night riderfrom the 80s, hasselhoff, and
him singing in Germany when ithappened, and so this guy's been
around quite a while, but he'sthe podfather.
I mean, if not for him, wewouldn't be doing what we're
(07:31):
doing now with this microphoneand me talking to you about it
honestly.
I mean, if not for him, wewouldn't be doing what we're
doing now with this microphoneand me talking to you about it
honestly.
I mean, it's the Wayne's worldof television.
So as a result of that, youknow he also was able to connect
with a guy that was technicallyinclined and on the Internet it
wasn't really a thing to beable to sync audio or to do that
.
So they had to create a new tagin order for that to work, and
(07:54):
once they got that done, you hadthe floodgates, and so later on
, kevin Smith 2004, startedpodcasting.
Joe Rogan came after him.
Now, in those days you had topay for your own web server to
host your podcast show Today.
You can apply and pay a serviceand it's affordable.
(08:15):
It is.
I mean you have limits on howmany hours, of course, in a
month you can upload.
In a month you can upload.
However, it is still very, veryfar cry from what it used to be
, where you had an old PC inyour basement and God knows
where from who was accessing thefiles to listen to them.
But that's sort of how it wasand that became quite costly,
(08:35):
especially when you move to thatand it's all for the cloud
servers and all this stuffhappened right.
So you've got an entire thinghappening here with back in 2004
.
Also, remember that's whenYouTube, I think, began.
So the Internet had just becomea different place.
You know we had moved from theread-only era Web 1.0, as I call
(08:56):
it, to Web 2.0, which is readand write, where we're adding
content.
Web 3.0, we're still not quitethere.
It's a bit of a differentanimal and I know a lot of
people like to use it as a fancykeyword or fancy word to kind
of sell you something.
But quite honestly, it'sdecentralized web and it's a
whole other show.
Everyone but for now, I think,for podcasting is to understand
(09:17):
that if you have a show and youhave something worth talking
about and people want to hear it, they'll tune in.
I may be talking really fastbecause I don't know what you're
doing right now.
Maybe you process thingsquicker, maybe I'll capture your
attention and you can rewindthe tape and see what I did.
So think about a show.
If you want to do one, you knowhow to find us at
(09:38):
nerdbrandagencycom and justreach out.
We actually have a podcastingservice line that we provide
audio only because, honestly,podcasts have always started out
in audio At some point.
If you roll video in, do youreally need the headphones?
If you have a sound engineeroff camera, probably not, but I
would say that it is optional toramp up and do video, but you
(10:01):
need a studio for that and soyou can start to go to triple
quadruple your costs real quick,based on the production costs,
because production costs areproduction costs.
I mean you got time, people,equipment, I mean it just
everything starts to change.
But if it's just you and someguests and you want to talk
about what you know in yourbusiness and it's something you
(10:21):
want to help generate contentthat you can put out there for
the internets to consume and toget found on Google or whatever
it is you have in mind.
It's not a bad platform to jumpinto as long as you can talk
and as long as you have theright equipment, and that's
something worth listening to.
That's the magic of podcasting.
I know 10 minutes.
We're at 10, 20, 21, 22.
(10:43):
All right, I'll stop.
So that is the some of themagical tips of podcasting that
I could recommend.
Um, we are developing a coupleof shows for people right now.
So book now, reach out to JacobMoeller.
You know how to find us, like Isaid, nervebandagencycom and uh
, we'll be happy to talk to youabout that.
Get you booked and start, getyou scheduled for sort of
(11:07):
recording some shows and thenwalk you through the process on
how to name the show, how tobrand it and, uh, get it out
there and market it If youreally really are wanting to put
your foot on the gas.
Anyhow, if you liked thisepisode, you can go to nerve
brand agencycom slash podcast.
We have a?
Uh a form on there.
You can scroll down from thefirst five shows and then, on
down on the page, you'll find anewsletter you can sign up for
(11:28):
and we'll send you some stuff.
If we get merch and you wantmerch, we'll sell you some merch
.
If you subscribe to that andyou say, hey, I'd really like
some merch, you know, um, we'llwork that out, we'll'll figure
something out.
We're not giving away a hugebunch of stuff.
Can't afford it, Just beinghonest, hats are expensive.
(11:48):
But I know a few guys, I knowsome guys.
So, anyhow, go tonerdbrandagencycom slash podcast
and sign up for the newsletter.
Let us know you're alive andyou're a person We'd love to
touch.
Reach out, reach out, touch ouraudience.
That is's so weird.
Um, anyways, we'd love to knowwhat you think, what you'd like
(12:09):
to listen to, uh, or hear ustalk about.
I'm gonna have jacob and mitchback on soon for the show.
Um, I have had them tied up.
We've been buried in projectsnow for six months and we're
ready to come up for air.
So, uh, stay tuned for the nextepisode.
Uh, we'll see you Fridays at 11, even though the show
syndicates and goes on in theair earlier.
But still, you know what to doand remember, keep your nerd
(12:31):
brand strong.
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