New Yorker of the Week: How Soft Power Vote Is Demystifying NYC Elections

t’s Week 2 of New Yorker of the Week: “The World’s on Fire So We’re Getting Political for a Sec” Edition 

This week’s honorary New Yorkers are two legends doing the lord’s work: Melissa Sáenz Gordon and Molly Salas, co-founders of @softpowervote.

Soft Power Vote is your go-to for actually clear, non-boring, deeply researched voting guides - made for New Yorkers who want to make informed choices but don't want to have 19 tabs open about the NYC Board of Elections. Right now they’re zeroed in on the mayoral race (same), and making sure voters feel confident, not confused.

We get into:

• Why voting shouldn’t feel like taking the SAT
• The absolute comedy that is Eric Adams’ public statements (funny? yes. fit to govern? absolutely not.)
• Why local elections matter even if you’ve emotionally disassociated from the federal government
• And how Melissa and Molly are making voting feel less like a chore and more like a power move

If you’ve ever felt overwhelmed by a ballot, side-eyed a mayoral press conference, or just love to hear from badass New Yorkers doing something useful — this episode’s for you.

Love us? Hate us? Keep in touch!

Check us out (yes, literally!) on YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Watch Now⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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And if you've fallen head over heels for us (and who could blame you?), show us some love on Instagram too:

Hanna Gerlander:⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠@hanna_gerlander⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Nora Fried: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@norafriedcomedy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Sean Curley - Production Manager and Video Editor: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@therealseancurley⁠⁠⁠⁠⁠⁠⁠

Special Guests: Soft Power Vote @softpowervote (co-founders, Melissa Sáenz Gordon and Molly Salas)

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