Next Level Supply Chain with GS1 US

How do you build a beverage brand from scratch and land in over a thousand stores?

For Aisha Chottani, it started with stress and a few homemade “potions”.

In this episode, Aisha, Founder and CEO of Moment, joins hosts  Reid Jackson and Liz Sertl to talk through what really goes into launching and scaling a functional drink brand. From labeling boxes by hand to managing relationships with co-p...

What does it take to grow a brand on Amazon today?

The rules have changed, and Amazon is now less of a storefront and more of a dynamic ad and data platform.

In this episode, Jason Boyce, Founder and CEO of Avenue7Media, joins host Reid Jackson to share what he’s learned over 22 years in the e-commerce world. From selling as a reseller to building a brand and leading an agency, Jayson explains...

How accurate is your inventory?

For many retailers, answering that question is more difficult than it appears—especially when inventory counts are only conducted once or twice a year.

In this episode, Dean Frew, President, RFID Solutions Division, SML IIS, sits down with hosts Reid Jackson and Liz Sertl to explore how RFID solves one of retail’s biggest challenges. Dean shares how real-time da...

Did you know that the first coupon dates back to the 1800s?

 It hasn't changed much for something that's been around that long, and how shoppers redeemed coupons stayed the same…until now.

In this episode, Brett Watson, CEO of The Coupon Bureau, joins hosts Reid Jackson and Liz Sertl to talk about how the world of coupons is finally catching up. With digital formats, real-time validation, and ...

Do you ever think about food safety when you sit down for a meal? It’s easy to take for granted, but behind every meal, strict standards and practices ensure the food we consume is safe.

In this replay episode, we revisit our conversation with Darin Detwiler, Founder and CEO of Detwiler Consulting Group. Darin’s path to food safety is deeply personal, driven by the tragic loss of his son to E. coli.

The apparel industry is working to be more sustainable, but verifying those claims is complicated. With over 70 certifications and no standardized way to share data, brands and retailers struggle to track sustainability efforts efficiently.

In this episode, Amy Reiter, Senior Director of Customer Success for the Apparel and General Merchandise Initiative at GS1 US, joins hosts Reid Jackson and Liz Sertl fo...

The Food Safety Modernization Act (FSMA) compliance deadline is approaching quickly, giving companies less than a year to meet new food safety and traceability requirements. But beyond compliance, why does traceability matter?

In this episode, Wiggs Civitillo, Founder & CEO of Starfish,  joins hosts Reid Jackson and Liz Sertl to discuss how product traceability can streamline recalls, reduce food waste, an...

Customers have endless options at their fingertips. If they can’t find what they need in your store, they’ll simply go elsewhere to shop. But this isn’t just a retailer’s problem, it’s a challenge that impacts the entire supply chain.

In this episode, industry expert Mike Graen joins hosts Reid Jackson and Liz Sertl to break down the critical importance of on-shelf availability. Mike shares why ensuring pr...

Traceability and supply chain integrity are more than just buzzwords—they’re the backbone of patient safety and industry innovation. 

In this episode, host Reid Jackson welcomes Gary Lerner, Founder and CEO of Gateway Checker, to explore the transformative power of the Drug Supply Chain Security Act (DSCSA).

They discuss how the shift from lot-level to item-level traceability is revolutionizin...

As 2025 approaches, supply chain trends like digital transformation, AI, sustainability, and smart logistics remain top of mind.

In this episode, James Chronowski, Vice President of Strategic Account Management at GS1 US, joins hosts Reid Jackson and Liz Sertl to explore how data quality plays a crucial role in addressing these trends. James offers practical insights for businesses to tackle emerging challenges and sei...

Modern technology makes starting an online business easy. However, that also means stiffer competition. 

How can aspiring entrepreneurs succeed in the world of e-commerce?

In this episode, Jesse Ness, at Ecwid by Lightspeed, joins hosts Reid Jackson and Liz Sertl to discuss the essential steps and common pitfalls of starting and growing an online business. They discuss ways high-quality imagery, detailed...

This year has been packed with incredible supply chain stories showcasing innovation, collaboration, and inspiring moments in supply chain logistics.

In this episode, hosts Reid Jackson and Liz Sertl take you through their favorite conversations of the year, featuring insights from industry leaders like Gena Morgan, Dr. Darin Detwiler, and Chuck Lasley. They discuss key topics that defined the year—data quality, tracea...

What started as a college project has now become a pantry staple sold in over 5,000 stores. 

In this episode, Matt Pittaluga, Co-Founder of Hank Sauce, joins hosts Reid Jackson and Liz Sertl to share how a homemade hot sauce grew into a beloved national brand.

Matt explains how traceability and consistency have been key to scaling the business while keeping product quality high. Through detai...

With disruptions becoming more frequent, companies must adapt or risk falling behind.

To stay ahead, many are embracing new technology, with AI emerging as a powerful tool for enhancing supply chain agility and resilience.

In this episode, Steve Hochman, VP of Research at Zero100, joins hosts Reid Jackson and Liz Sertl to talk about the key trends shaping the future of supply chains. He highli...

With less than 10% of warehouses currently automated, the industry is on the verge of a major transformation. 

As automation surges, one element will define success: the power of high-quality data.

In this episode, Ries Bouwman, Product Manager at KNAPP, and Gasper Gulotta, Director of Software Consultancy at KNAPP, join hosts Reid Jackson and Liz Sertl to discuss how accurate data is essentia...

As supply chains become increasingly complex and stringent regulations like DSCSA and FSMA become more prevalent, understanding how to leverage EPCIS (Electronic Product Code Information Services) for granular visibility and efficient data management is more crucial than ever.

In this episode, hosts Reid Jackson and Liz Sertl are joined by Matt Andrews, Global Standards Director at GS1 US. Matt unpacks th...

Imagine if barcodes not only speed up your grocery checkout but also transform logistics, healthcare, and the overall efficiency of global supply chains.

In this episode, hosts Reid Jackson and Liz Sertl are joined by Rich Eicher, Director of codeREADr. With his extensive experience in barcode innovation, Rich shares insights into how modern camera-based barcode readers surpass traditional laser readers an...

Imagine a world where combating climate change and protecting the environment is integrated into every step of global trade. 

In this episode, hosts Reid Jackson and Liz Sertl are joined by Lea-Ann Bigelow, Director of Green Trade at U.S. Customs and Border Protection (CBP). With a wealth of experience in environmental regulation and sustainability, Lea-Ann shares how U.S. Customs is evolving to meet the c...

Imagine a world where ensuring patient safety and improving healthcare outcomes begins with something as simple as smart inventory management.

In this episode, hosts Reid Jackson and Liz Sertl are joined by Chris Anderson, Director of Technical Program Management at VUEMED. Chris, with nearly a decade of experience in data management and analytics, shares the intricate world of inventory management solutio...