June 27, 2025 • 23 mins
Success blooms where sacrifice grows. In today’s episode, Kevin and Alan reveal the raw, unfiltered truth about what it takes to win. From skipped meals and 13-hour days to tracking 10,000 hours of deep work, they share the sacrifices and systems that make high-level results possible. Whether you're chasing growth in business, fitness, or life, this episode will challenge you to rethink comfort, clarity, and commitment.
Learn more about:
📖 Next Level Dreamliner is a productivity journal designed to help break down dreams into goals, milestones, and daily habits. Grab your copy 👉 https://a.co/d/9fPpxEt
📘 Next Level Book Club - https://zoom.us/meeting/register/tJMkcuiupjIqE9QlkptiKDQykRtKyFB5Jbhc
Free 30-minute Business Breakthrough Session with Alan -
https://calendly.com/alanlazaros/30-minute-free-breakthrough-session?month=2025-04
Free 30-Minute Podcast Breakthrough Session with Kevin -
https://calendly.com/kevinpalmieri/free-30-minute-podcast-breakthrough-session-with-kevin
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NLU is not just a podcast; it’s a gateway to a wealth of resources designed to help you achieve your goals and dreams. From our Next Level Dreamliner to our Group Coaching, we offer a variety of tools and communities to support your personal development journey.
For more information, please check out our website at the link below. 👇
Website 💻 http://www.nextleveluniverse.com
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We love connecting with you guys! Reach out on Instagram, Facebook, or via email. We’re here to support you in your personal and professional development journey.
Instagram 📷
Kevin: https://www.instagram.com/neverquitkid/
Alan: https://www.instagram.com/alazaros88/
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Alan: https://www.facebook.com/alan.lazaros
Kevin: https://www.facebook.com/kevin.palmieri.90/
Email 💬
Kevin@nextleveluniverse.com
Alan@nextleveluniverse.com
LinkedIn ✍
Kevin: https://www.linkedin.com/in/kevin-palmieri-5b7736160/
Alan: https://www.linkedin.com/in/alanlazarosllc/
_______________________
Show notes:
(2:47) Sacrifices behind the scenes
(4:03) When the podcast comes first
(6:16) Priorities drive real progress
(10:42) Alan hits 10,000 hours
(13:21) Level up with NLU: Join our free virtual Monthly Meet-up event every first Thursday for powerful insights, real tools, and unstoppable growth. https://us06web.zoom.us/meeting/register/K_0bBGWuTfKcnTh5B0pvBg#/registration
(17:08) Winning doesn't always feel good
(20:22) Success will always be a climb
(2
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🎙️ Hosted by Kevin Palmieri and Alan Lazaros
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Kevin Palmieri (00:00):
I used to want to be the guy who motivated
people to become successful, andnow, if anything, I would
rather be the guy who tells thetruth.
So much, in fact, that maybeyou re-evaluate what success
means to you, because I wishsomebody did that for me earlier
.
Alan Lazaros (00:19):
I've been saying to my clients a lot lately the
science of success, the scienceof achievement, does not care
about your feelings.
I was in the gym earlier todayand I look my best right now
because I'm in a cut and I'mlosing body fat.
But I feel my worst Sometimeswhen you're winning.
It feels terrible.
Kevin Palmieri (00:38):
Welcome to Next Level University.
I'm your host, kevin Palmieri,and I'm your co-host, alan
Lazarus.
At NLU, we believe in aheart-driven but no BS approach
to holistic self-improvement fordream chasers.
Alan Lazaros (00:52):
Our goal with every episode is to help you
level up your life, love, healthand wealth.
Kevin Palmieri (00:59):
We bring you a new episode every single day on
topics like confidence,self-belief, self-worth,
self-awareness, relationships,boundaries, consistency, habits
and defining your own uniqueversion of success
Self-improvement in your pocketevery day, from anywhere,
(01:20):
completely free.
Welcome to Next Level Universitycompletely free, but it
probably is, because we'll bemotivation, motivational and
(01:43):
inspirational.
But like it's going to be aheavy one, it's gonna be a heavy
one, all right.
Yesterday, 6.
Am till seven 30.
I think, 13 and a half hour day, 13 and a half hour day.
I was on a podcast and I had amoment where it was like, ah, I
(02:07):
understand now a little bitabout why people think I'm crazy
.
I get it.
It was one of those podcastswhere it was just like all over
the place, just a coolconversation, no direction.
I love those.
It's always fun.
I'm talking about microsoftflight simulator.
At one point I was like this isfucking awesome.
Microsoft flight simulator iswhat we were talking about at
one point from way back no, theymade a new one in 20 2020 I
(02:28):
used to play f22 lightning 2this guy always streams it.
He's a guy streaming on twitch.
It's like dude, how, what acool life, what a wild time to
be alive.
And we were talking aboutbodybuilding.
He's like you like the six meala day kind of guy and I was
like no, I eat like one meal aday.
And he's like how does thatwork?
and I was like it's not ideal,it's not optimal at all.
(02:49):
I know that.
I said I worked out at six andat this time it was like 4 30.
I said I probably won't eatuntil like eight o'clock tonight
and I had a moment.
I was like huh, so I worked outit.
I worked out at 6 30, then I gowork a 13 hour day and I don't
eat anything until nighttime andI was like that's kind of
(03:11):
fucked up a little bit.
That's a little bit that'sthat's probably a little bit
detrimental.
Alan Lazaros (03:16):
I'll never forget the first time I heard about the
quote-unquote warrior diet andit's intermittent fasting,
essentially, and you do 20 hoursof fasting for four hours of
eating, and I remember thinkingthat's a little crazy, and now I
don't feel like that's crazy atall.
Same, we've lost it, man.
We've totally lost perspectiveon what we do.
Kevin Palmieri (03:39):
When we were doing the weigh-in last year for
the 10 pound in 10 weekchallenge, I wanted to hit the
goal early.
I just didn't eat for two days.
I'm just not going to eatbecause I don't.
I literally I don't think itwas two days, I think it was
like a day and a half.
I just didn't eat.
And then I weighed in and I waslike cool, done, I did a
marathon.
Alan Lazaros (03:51):
He's in a marathon .
I'm not saying clarify the halfmarathon.
I did a half marathon and Ifinished the full marathon but I
had to walk.
Kevin Palmieri (03:58):
He did it wasn't .
It wasn't pretty, it was notpretty.
Alan Lazaros (04:01):
The half marathon was legit, though.
Kevin Palmieri (04:03):
Yes, I did a video last night that that this
is the inspiration for thisepisode.
I did a video last night whereI was talking about how so many
people ask how did you guys doit?
How do you guys do an episodeevery day?
Blah, blah, blah All thequestions, and I appreciate
those questions.
I'm not blah, blah, blah inthat way, and my new answer is
(04:28):
this it is just the number onepriority, even ahead of alan and
myself.
That's the answer.
It is the number one priorityahead of everything else, except
for my wife and except foralan's family.
That is the truth.
If I'm on a podcast after thisand we don't have enough time,
we cancel the podcast.
Doesn't matter Too bad.
I'm sorry.
This has to take precedent,just has to.
(04:49):
There was a death in our familylast year and I went and
supported the family and I hadto leave and come home at like
nine o'clock at night and youand I recorded however many
episodes.
I'm going to Vermont in twoweeks.
I already pre-planned all ofour episodes.
It's gonna suck.
I'm going to south carolina thenext week.
(05:10):
We've already pre-planned allour episodes.
It's gonna suck.
We're in south carolina, myrtlebeach, baby nice going golfing
for a bachelor party.
Alan Lazaros (05:19):
Fan of that state, I gotta say.
If anyone's from south carolina, I apologize.
Not a fan, I've never been.
It's I don't know, it's not forme, I've no, yeah, I'll let you
know.
Kevin Palmieri (05:28):
I've never been.
Yeah, I don't really care.
Really, you know where we'regod, whatever it is, you're
better I do, I really do I don'tknow man, you know me, I like
to get a little wild on thebeach, I think it'll be fun to
visit.
Alan Lazaros (05:42):
I was there for a week.
Too long, yeah, too long, toolong.
I think a few days is fine.
Kevin Palmieri (05:47):
That's the theme in today's episode.
The theme in today's episode isthe thing that you are the most
successful in is going to bethe thing that you prioritize
above everything else, and thatis the simplest fundamental of
success.
Alan and I are very hungrybecause we're dieting.
I, alan and I, are very hungrybecause we're dieting.
I am prioritizing my fitnessgoals over my desire to eat good
food, over social events,potentially and or eating at
(06:11):
social events, and that is thereason we're getting results.
That that it is that simple.
Alan Lazaros (06:16):
Yeah.
Kevin Palmieri (06:16):
It is that unsexy, unfortunately, and I
just don't think people arewilling to admit that, because I
think there's two types ofpeople.
People are willing to admitthat because I think there's two
types of people.
There's somebody who takesmassive pride in how easy it was
and there's people who takemassive pride in how challenging
it was, and I think,unfortunately, are we.
We are the second one, for sure, but because I don't care if
(06:39):
somebody, somebody looks at meand says, oh, oh, you guys are
business owners and you thebusiness doesn't run itself yet
and blah like that's allbullshit.
Anyway, I don't care about that, whatever.
No, that's never gonna happen,it is what it is.
Alan Lazaros (06:50):
So, yeah, that's my, that's my thesis in today's
episode the paradox is, the onlyway that happens is if we don't
believe it yet.
Okay, so I want to share this.
And again, kevin and I are moresuccessful than we've ever been
by a significant margin, andthe reason I'm saying that is
not to brag, it's to make thispoint land.
The only reason why we're moresuccessful than we've ever been,
(07:13):
the main reason I would say 90%of it, at least 80% of it is
because of this.
So last night, emilia and Ihave had conversations recently
where I'm working way too late.
We have a keystone habit.
A keystone habit is the onething that changes everything.
It's the.
When there's an arc, it's themain keystone in the center that
(07:33):
holds the whole arc up,essentially.
And we have a keystone habitwith a streak on the whiteboard
downstairs there's a zero there,zero days straight for that
1,121 days of exercise, zerodays of keystone habit of
cutting by eight o'clock.
so cutting at eight o'clock isthe keystone habit.
If we cut at eight, her and I,then we have some r and r, we
(07:57):
eat, we get to bed on time, wewake up on time, we go to the
gym.
It cas cascades, everythingcascades.
You know how you start slippingin one thing Everything starts
rolling down the hill.
You were talking about thedishes recently.
Okay.
So Emilia is very focused.
She said can I storm the keep?
Can I?
Me and Tucker and Tilly and Taoare going to barge in there at
(08:18):
8.15 if you're not out of thefucking office and we're gonna
all come in and snuggle you.
Cute.
They did that last night afterwe were done recording and it
wasn't 8 15.
So we finished recording lastnight at.
We finished at 7 30.
You had a coaching call lastnight.
Oh, for fuck's sake.
Okay.
So I finished my coaching callat 8 30.
Yep, 8 30.
(08:40):
I finished my coaching call.
Then I still had to close out,close the store.
Bunch of different stuff.
Z out the register.
You got to last night 7 37 pm.
Alan says to emilia in whatsapptonight is jeff tunney, so sorry
, see you as soon as I can.
Exclamation point with a heartready, watch this.
This morning I wake up, I textKevin, I seriously need our
(09:06):
start time to be 1030 and canbarely make that.
Can we do tomorrow morning tooto make up for it?
Take whatever slot you fuckingneed, son.
I added that last part.
It was just take whatever slotyou need, and we did.
But I just want to give abehind the scenes, because the
truth of the matter is is fromthe outside in.
It does.
I think we do, and again, Ithink we do a better job of this
(09:27):
than most, because we alwaystalk about how much we're
struggling and we're honestabout that.
But I do think if you weren'treally paying attention or
listening to the show, we mightmake it look easy.
I was looking at our YouTubeyesterday.
Dude, the amount of contentwe've created is mind-blowing.
It's a lot of episodes.
It's a lot of episodes.
It's mind-blowing.
I tracked this yesterday.
I finally caught up my calendar.
(09:49):
I've been extremely, extremely,extremely, extremely, extremely
focused on calendar hygiene forthe last many, many, many years
, and I used to have theseflashcards that I would do when
we were on the road, where Iwould track everything.
You remember I'd flash cardsthat I would do when we were on
the road, where I would trackeverything.
You remember we'd I'd be doingthem at the hotel rooms and
(10:10):
motels and we couldn't affordmuch back then.
So shitty motel sixes, and youremember that one.
That place sucked man.
I had to nap yeah, yeah, Iremember, yeah, that was brutal
you were like oh, this isnothing, man, I was on the road
for years that was quite.
Kevin Palmieri (10:19):
I mean there's no.
There was no hypodermic needlesand blood on the walls, so that
was yeah, that was nothing.
That was totally fine.
Alan Lazaros (10:24):
This is all relative.
This is totally fine.
This is clean as shit.
This might as well be hiltonbaby, all right.
So I used to track in theselittle black notebooks.
Then I had these flash cardsthat I would do every single day
.
I have piles of them.
I actually did a trainingrecently on this and then
eventually I digitized it.
I put it all in on GoogleSheets.
I track everything.
I have something I call my10,000 hour tracker and I've
(10:45):
been working on this forliterally 10 years.
I'm not kidding.
And I was talking to Amelia onour walk last night.
I said I did it and she saidwhat do you mean?
I said I finally passed 10,000hours and I already did a while
ago and I knew it, but I neededcertainty.
So 10,776 coaching sessions,trainings and podcasts.
(11:06):
Now, coaching sessions isanything one-to-one.
Trainings is anythingone-to-several.
Podcasts is obviously podcastepisodes.
So this Business GrowthUniversity, conscious Couples
Podcast any other podcast that Iguest on and 10,766 hours
probably more than that, cause Iusually go over, as you know,
(11:27):
but then some episodes aresmaller than others, so it
probably averages out.
But there's a 10,000 hour rulein deep practice.
If you study the research,malcolm Gladwell talks about how
, once you reach 10,000 hours,you're basically world-class,
and so I started tracking that10 years ago.
Speeches count as trainings.
You understand, it's my ownsystem.
But I had a moment where it waslike I was working on that for
(11:49):
10 years and I surpassed it by asignificant margin.
I'm going to keep going.
I'm still going to call it my10,000 hour tracker.
Eventually it'll be 20,000,30,000, 40,000.
But I was thinking to myself nowonder why, when we look back
at old content, we think itsucks.
And Emilia said yeah, I feelvery seen right now because in
the conscious couples podcastshe, she probably is at like
(12:11):
2000 or 3000 hours and sometimesI'll be like sweetheart, I need
you to bring it, come on, let'sdo, let's do this Right.
And she's.
She said I think you're losingsight of how far ahead.
You were, like you and Kevinalready had 700 episodes when I
started my show or somethinglike that.
Maybe 300, 400, something likethat.
And the reps they do, they payoff.
(12:32):
So what's my point of all this?
90% of our success comes downto that one metric 10,766 hours.
And Kev, early on, he said howdid you know we'd be successful?
And I I said simply, you can'tadd that much value to that many
people for that long andimprove that much without
eventually being successful.
It's, it's a math equation now.
Did I fucking think it wouldtake that long for this?
(12:54):
Are you kidding?
The equation was off a little.
Oh my goodness, apparentlythere's some other things that
matter branding, marketing,sales perception, marketing,
sales perception, status, allthe stuff.
And when you look like afucking Ken doll, that does not
help in business, but a lot ofit comes down to that for sure.
Just repetition, repetition,repetition, repetition,
(13:15):
repetition.
You're not going to playbaseball for 10 years and still
suck if you're focused onimproving and have coaches and
yeah, nlu listener, what ishappening?
I just wanted to jump in hereand let you know if you want to
get to the next level faster.
We have a free virtual monthlymeetup at the first Thursday of
every month.
You can connect withlike-minded people and become a
(13:36):
bigger part of this amazingglobal community.
The link to register will be inthe show notes.
Kevin Palmieri (13:44):
It's unsexy.
And again it will be in theshow notes.
It's unsexy, and again it mightnot be the most motivational,
inspirational thing.
But I do think the thing thatremains, the priority, is the
thing that you will be the bestat.
If you're hyper-focused onbeing a great parent, you
literally reverse engineereverything to make sure that you
can spend time with your kids.
That's awesome.
I love that.
When your kids are sick, youcall out of work.
When your kids are sick, maybeyou don't go to the gym.
(14:05):
When your kids are sick, youdon't go see your friends.
That's the priority.
Yeah, what's the must?
Love it, and I and I love that.
That's one of the reasons I donot have children and I am not
planning on having children,because I don't necessarily want
that to be the priority,necessarily want that to be the
priority, and I know it has tobe.
(14:26):
I feel like it would be selfishof me to to bring a child into
the world knowing that it's it'snot as big a priority for me
now.
Will that happen at some point?
Alan Lazaros (14:33):
I don't know, maybe I find that so paradoxical
.
You and taryn, I think, wouldbe great parents, statistically
speaking and ironically, oh Iknow.
Seriously, though, right, it'scertainly on the higher end of
maturity and that's the goal.
Yeah, you work on yourselvesand each other and all that, and
(14:54):
you guys aren't gonna have kidswe might adopt at some point.
Yeah, I don't think that willprobably end up happening I
don't know we'll see, there arecertain people that I'm certain
of that I, I know that I amcertain should not For sure.
They're adult children havingchildren and it's rut row and I
find that really paradoxical.
It's the person mature enoughto admit that they shouldn't,
(15:14):
because it would be selfish, isthe person who actually fucking
should.
Kevin Palmieri (15:17):
Here's the other thing too.
Everybody I've asked asked likeamazing having kids?
Huh, they're like nah, kind ofkind of fucking sucks.
Yeah, I we talked to somebodyat a birthday party recently and
they're like no, it's terrible.
We love them and they'reamazing and they're sweet, but
it's absolutely terrible.
And I was like I know, and Iappreciate you telling me I know
(15:38):
they're the greatest thegreatest gift ever.
Yes, I understand.
Awesome, awesome, awesome,awesome.
This podcast is also like thegreatest gift ever.
Yes, I understand.
Awesome, awesome, awesome,awesome.
This podcast is also like thegreatest gift ever for me, and
it also is terrible.
Two things can besimultaneously true at the same
time, isn't that?
Alan Lazaros (15:50):
the whole thing Pretty much.
That's got to be the key lesson.
Everything has pros and cons.
Everything.
Kevin Palmieri (15:59):
And the bigger the pros, the bigger the cons.
Alan Lazaros (16:02):
Facts Absolute facts.
Right, I was a like I alwaysjoke about.
I was a prepubescent loser backin the day.
Short didn't hit puberty.
You think I look young now?
Imagine me at 14, right, but Inever had to.
I just kind of didn't have todeal with any bullshit because I
(16:23):
was overlooked.
And this guy in the gym I toldthe story on yesterday's podcast
about him stepping to me.
He was in the gym and he gaveme the nod, you know, the honor
nod of like.
I see you, I know I know we'regood, we're good man, but that
shit never used to happen.
Now that I'm the top dog quoteunquote at the gym and it's not
hard, at my gym it's a tiny gym,but you have to deal with a
(16:44):
bunch of shit.
You didn't realize and again,trust me, I'd rather be this
than the way I felt about myselfback then.
For sure, high school was notfun for me, but there's pros and
cons with everything and youand I have become more
successful.
We've achieved a lot of ourdreams and and I don't want you
not to do it Cuz it is better,it's so much better, but it's
(17:04):
not what you think.
Yes, definitely not.
It's, it's not like.
Kevin Palmieri (17:08):
It's like you have to double and triple and
quadruple down on the priority.
We we logged on to recordyesterday and we just had a
laughing fit.
We would, you and I were justlaughing our asses off sometimes
.
That's what happens when we'regoing through it we just have a
good giggle sesh.
It was like we've never beenmore successful, we've never had
more opportunity, and it justfeels worse than it ever has
(17:29):
somehow, but but in a good placeand in a good direction.
And it's not.
It's not as catastrophic as itonce was, but it's definitely
not if there is a land ofunicorns, rainbows and just
golden arches.
I don't.
I've never seen it.
Alan Lazaros (17:47):
No and I don't believe it exists.
I don't think it exists, allright, what's your next lesson?
Yeah, the last, last, laststory.
I wanted to say this what wasit?
Oh, this is, I think, a goodmetaphor.
I was in the gym today and I amdoing the 10 pound in 10 week
challenge.
Shout out to any next levelersout there doing that with us.
If you want in on the nextlevel fitness group, we just had
(18:08):
someone join, kj, jk, jk, andif you want in, dm kevin or
myself, because when we put thelink in the show notes we got
bots and shit.
So, but anyways, so I'mprobably four pounds, five
pounds down and I feel I didn'teat last night much and I didn't
eat this morning and I went tothe gym and I don't have any
(18:29):
carbs in me right now.
I can feel depleted and that'spart for the course.
I need to do that,unfortunately, and I'm sitting
there and I'm looking in themirror and I'm going.
I look better than I have in along time.
This is, I'm looking good, butI feel fucking terrible.
I feel I don't and again, Iknow it's not that bad.
You're like dude, I've beendying for 20 weeks.
I, I'm telling you right now.
(18:50):
I had a moment of.
It makes sense.
I look my best when I feel myworst.
There's something about that.
From the outside in, I look themost successful in fitness that
I have in a long time and I'mtelling you, from the inside out
, I don't feel good.
I don't feel good at all.
Actually, I couldn't get inflow.
Today was a terrible workout,so I think that's a good
metaphor.
When you're winning, when yourfuture is winning, sometimes
(19:13):
your present self feels likeit's losing, and I think that
that's a fucking law.
You're the most in shape you'vebeen in a long time and you feel
worse, terrible, yeah, terrible, that pretty terrible there's,
there's a fucking correlationwith that, I'm telling you, and
I'm the most overwhelmed I'veever been.
You are too for sure inbusiness, but we're also more
(19:33):
successful than we've ever been.
So can you have one without theother?
I don't think you can.
Kevin Palmieri (19:43):
And I'm done pretending that you can because
it's not helping.
I think you can when you'relike 30 years in.
I think, eventually you justhave so much momentum that maybe
you're not becoming moresuccessful, but you're
successful enough where it'slike you can just kind of ride
the coattails of the successthat you built.
I'm convinced of that.
Not in fitness, though.
In fitness that doesn't exist,because fitness is a yeah, it
gets worse, it is adeteriorating, it just
deteriorates forever and again.
(20:04):
30 years is a long ass time,right so, but yeah, for for
99.99999 percent of people it'sthat only works.
Alan Lazaros (20:12):
Kev if you stop going to the next level, like
you can coast if you want tostay at a certain level that's
what I mean, if you're trying toget to the next level, it's
always going to feel like afucking yes, yeah, it has to.
Kevin Palmieri (20:22):
It has to yeah by definition.
Alan Lazaros (20:24):
You're going to try to go up.
Kevin Palmieri (20:25):
It's going to feel like a climb and that's why
we're so big on it, becauseit's not, this is next level.
There's always a next level,always, always, always, always.
I was talking, you and I weretalking yesterday.
I was like, dude, I, I amstruggling with a diet and
struggling with exercise andalan is like you gotta stop.
It's maybe we just maybe wecall it.
And I said, no, dude, I'm not,no yeah, fuck no, I've come too
(20:46):
far.
I've come too far and it's notthat bad.
It sucks, but it's not.
It's not the end of the world.
It's not the end of the road.
It's not that detrimental.
My sleep is great, my workoutsare terrible, but it is what it
is.
What are we gonna do?
It's a priority and I'm makinga lot of progress and that's
important and I want to makesure I keep that progress.
(21:07):
So that is my next level lessonpriorities create progress.
Progress creates opportunity.
Opportunities create moreopportunities for priorities.
A little triangle right there,baby that was like six things,
man that was three things it'sfive three priorities creates
progress.
Progress creates man.
That was three things, it'sfive.
Three priorities createsprogress.
Progress creates priorities.
That's two things.
And then progress prioritiescreate progress.
(21:31):
Progress creates priorities.
Priorities create newopportunities for priorities.
I don't fucking know, don'tworry here's the problem.
Alan Lazaros (21:38):
I know we're gonna go with.
Progress makes things morecomplex.
Yeah, it creates opportunities.
The need for more priority,need for more priority yeah,
there you go.
All right, nice, thank you Iappreciate that all right
opportunities.
Kevin Palmieri (21:52):
They make everything harder they do and
some things they make everythingharder and better.
Nice, but also worse, but alsobetter.
If you are struggling withprioritization and you need help
with that, we have the nextlevel dreamliner.
You can literally write out thetop main three things you're
focused on every single day andthat level of clarity hopefully
(22:14):
will be a little mario kartbooster, so we'll have the link
in the show notes for that ifyou want to join book club, you
need more necessity to read,like I do.
Alan Lazaros (22:24):
Willpower, roy Baumeister, john Tierney I just
lied to everybody.
I don't need more necessity toread.
No, you read all the time.
Yeah, I do need more necessityto read hard copy books.
I'm an audible guy, so this ishard copy book Everyurday, 12 30
pm eastern standard time.
We had 15 to 18 people on thelast one and usually the first
(22:49):
chapter of the book is alwaysthe highest hitter.
It's summer.
A lot of people are off therails.
I know that that's okay.
Stay on the rails with bookclub.
Show up 12 30 pm eastern Time.
The only point of that bookclub is to help you reach your
potential.
That is it.
Kevin Palmieri (23:04):
Boom, as always, we love you, we appreciate you,
grateful for each and every oneof you and at NLU, we don't
have fans, we have family.
We will talk to you alltomorrow.
Alan Lazaros (23:12):
Keep it Next Level , next Level Nation.
Kevin Palmieri (23:16):
Thanks for joining us for another episode
of Next Level University.
Thank you again and we willtalk to you tomorrow.
I used to want to be the guy who motivated
people to become successful, andnow, if anything, I would
rather be the guy who tells thetruth.
So much, in fact, that maybeyou re-evaluate what success
means to you, because I wishsomebody did that for me earlier
.
Alan Lazaros (00:19):
I've been saying to my clients a lot lately the
science of success, the scienceof achievement, does not care
about your feelings.
I was in the gym earlier todayand I look my best right now
because I'm in a cut and I'mlosing body fat.
But I feel my worst Sometimeswhen you're winning.
It feels terrible.
Kevin Palmieri (00:38):
Welcome to Next Level University.
I'm your host, kevin Palmieri,and I'm your co-host, alan
Lazarus.
At NLU, we believe in aheart-driven but no BS approach
to holistic self-improvement fordream chasers.
Alan Lazaros (00:52):
Our goal with every episode is to help you
level up your life, love, healthand wealth.
Kevin Palmieri (00:59):
We bring you a new episode every single day on
topics like confidence,self-belief, self-worth,
self-awareness, relationships,boundaries, consistency, habits
and defining your own uniqueversion of success
Self-improvement in your pocketevery day, from anywhere,
(01:20):
completely free.
Welcome to Next Level Universitycompletely free, but it
probably is, because we'll bemotivation, motivational and
(01:43):
inspirational.
But like it's going to be aheavy one, it's gonna be a heavy
one, all right.
Yesterday, 6.
Am till seven 30.
I think, 13 and a half hour day, 13 and a half hour day.
I was on a podcast and I had amoment where it was like, ah, I
(02:07):
understand now a little bitabout why people think I'm crazy
.
I get it.
It was one of those podcastswhere it was just like all over
the place, just a coolconversation, no direction.
I love those.
It's always fun.
I'm talking about microsoftflight simulator.
At one point I was like this isfucking awesome.
Microsoft flight simulator iswhat we were talking about at
one point from way back no, theymade a new one in 20 2020 I
(02:28):
used to play f22 lightning 2this guy always streams it.
He's a guy streaming on twitch.
It's like dude, how, what acool life, what a wild time to
be alive.
And we were talking aboutbodybuilding.
He's like you like the six meala day kind of guy and I was
like no, I eat like one meal aday.
And he's like how does thatwork?
and I was like it's not ideal,it's not optimal at all.
(02:49):
I know that.
I said I worked out at six andat this time it was like 4 30.
I said I probably won't eatuntil like eight o'clock tonight
and I had a moment.
I was like huh, so I worked outit.
I worked out at 6 30, then I gowork a 13 hour day and I don't
eat anything until nighttime andI was like that's kind of
(03:11):
fucked up a little bit.
That's a little bit that'sthat's probably a little bit
detrimental.
Alan Lazaros (03:16):
I'll never forget the first time I heard about the
quote-unquote warrior diet andit's intermittent fasting,
essentially, and you do 20 hoursof fasting for four hours of
eating, and I remember thinkingthat's a little crazy, and now I
don't feel like that's crazy atall.
Same, we've lost it, man.
We've totally lost perspectiveon what we do.
Kevin Palmieri (03:39):
When we were doing the weigh-in last year for
the 10 pound in 10 weekchallenge, I wanted to hit the
goal early.
I just didn't eat for two days.
I'm just not going to eatbecause I don't.
I literally I don't think itwas two days, I think it was
like a day and a half.
I just didn't eat.
And then I weighed in and I waslike cool, done, I did a
marathon.
Alan Lazaros (03:51):
He's in a marathon .
I'm not saying clarify the halfmarathon.
I did a half marathon and Ifinished the full marathon but I
had to walk.
Kevin Palmieri (03:58):
He did it wasn't .
It wasn't pretty, it was notpretty.
Alan Lazaros (04:01):
The half marathon was legit, though.
Kevin Palmieri (04:03):
Yes, I did a video last night that that this
is the inspiration for thisepisode.
I did a video last night whereI was talking about how so many
people ask how did you guys doit?
How do you guys do an episodeevery day?
Blah, blah, blah All thequestions, and I appreciate
those questions.
I'm not blah, blah, blah inthat way, and my new answer is
(04:28):
this it is just the number onepriority, even ahead of alan and
myself.
That's the answer.
It is the number one priorityahead of everything else, except
for my wife and except foralan's family.
That is the truth.
If I'm on a podcast after thisand we don't have enough time,
we cancel the podcast.
Doesn't matter Too bad.
I'm sorry.
This has to take precedent,just has to.
(04:49):
There was a death in our familylast year and I went and
supported the family and I hadto leave and come home at like
nine o'clock at night and youand I recorded however many
episodes.
I'm going to Vermont in twoweeks.
I already pre-planned all ofour episodes.
It's gonna suck.
I'm going to south carolina thenext week.
(05:10):
We've already pre-planned allour episodes.
It's gonna suck.
We're in south carolina, myrtlebeach, baby nice going golfing
for a bachelor party.
Alan Lazaros (05:19):
Fan of that state, I gotta say.
If anyone's from south carolina, I apologize.
Not a fan, I've never been.
It's I don't know, it's not forme, I've no, yeah, I'll let you
know.
Kevin Palmieri (05:28):
I've never been.
Yeah, I don't really care.
Really, you know where we'regod, whatever it is, you're
better I do, I really do I don'tknow man, you know me, I like
to get a little wild on thebeach, I think it'll be fun to
visit.
Alan Lazaros (05:42):
I was there for a week.
Too long, yeah, too long, toolong.
I think a few days is fine.
Kevin Palmieri (05:47):
That's the theme in today's episode.
The theme in today's episode isthe thing that you are the most
successful in is going to bethe thing that you prioritize
above everything else, and thatis the simplest fundamental of
success.
Alan and I are very hungrybecause we're dieting.
I, alan and I, are very hungrybecause we're dieting.
I am prioritizing my fitnessgoals over my desire to eat good
food, over social events,potentially and or eating at
(06:11):
social events, and that is thereason we're getting results.
That that it is that simple.
Alan Lazaros (06:16):
Yeah.
Kevin Palmieri (06:16):
It is that unsexy, unfortunately, and I
just don't think people arewilling to admit that, because I
think there's two types ofpeople.
People are willing to admitthat because I think there's two
types of people.
There's somebody who takesmassive pride in how easy it was
and there's people who takemassive pride in how challenging
it was, and I think,unfortunately, are we.
We are the second one, for sure, but because I don't care if
(06:39):
somebody, somebody looks at meand says, oh, oh, you guys are
business owners and you thebusiness doesn't run itself yet
and blah like that's allbullshit.
Anyway, I don't care about that, whatever.
No, that's never gonna happen,it is what it is.
Alan Lazaros (06:50):
So, yeah, that's my, that's my thesis in today's
episode the paradox is, the onlyway that happens is if we don't
believe it yet.
Okay, so I want to share this.
And again, kevin and I are moresuccessful than we've ever been
by a significant margin, andthe reason I'm saying that is
not to brag, it's to make thispoint land.
The only reason why we're moresuccessful than we've ever been,
(07:13):
the main reason I would say 90%of it, at least 80% of it is
because of this.
So last night, emilia and Ihave had conversations recently
where I'm working way too late.
We have a keystone habit.
A keystone habit is the onething that changes everything.
It's the.
When there's an arc, it's themain keystone in the center that
(07:33):
holds the whole arc up,essentially.
And we have a keystone habitwith a streak on the whiteboard
downstairs there's a zero there,zero days straight for that
1,121 days of exercise, zerodays of keystone habit of
cutting by eight o'clock.
so cutting at eight o'clock isthe keystone habit.
If we cut at eight, her and I,then we have some r and r, we
(07:57):
eat, we get to bed on time, wewake up on time, we go to the
gym.
It cas cascades, everythingcascades.
You know how you start slippingin one thing Everything starts
rolling down the hill.
You were talking about thedishes recently.
Okay.
So Emilia is very focused.
She said can I storm the keep?
Can I?
Me and Tucker and Tilly and Taoare going to barge in there at
(08:18):
8.15 if you're not out of thefucking office and we're gonna
all come in and snuggle you.
Cute.
They did that last night afterwe were done recording and it
wasn't 8 15.
So we finished recording lastnight at.
We finished at 7 30.
You had a coaching call lastnight.
Oh, for fuck's sake.
Okay.
So I finished my coaching callat 8 30.
Yep, 8 30.
(08:40):
I finished my coaching call.
Then I still had to close out,close the store.
Bunch of different stuff.
Z out the register.
You got to last night 7 37 pm.
Alan says to emilia in whatsapptonight is jeff tunney, so sorry
, see you as soon as I can.
Exclamation point with a heartready, watch this.
This morning I wake up, I textKevin, I seriously need our
(09:06):
start time to be 1030 and canbarely make that.
Can we do tomorrow morning tooto make up for it?
Take whatever slot you fuckingneed, son.
I added that last part.
It was just take whatever slotyou need, and we did.
But I just want to give abehind the scenes, because the
truth of the matter is is fromthe outside in.
It does.
I think we do, and again, Ithink we do a better job of this
(09:27):
than most, because we alwaystalk about how much we're
struggling and we're honestabout that.
But I do think if you weren'treally paying attention or
listening to the show, we mightmake it look easy.
I was looking at our YouTubeyesterday.
Dude, the amount of contentwe've created is mind-blowing.
It's a lot of episodes.
It's a lot of episodes.
It's mind-blowing.
I tracked this yesterday.
I finally caught up my calendar.
(09:49):
I've been extremely, extremely,extremely, extremely, extremely
focused on calendar hygiene forthe last many, many, many years
, and I used to have theseflashcards that I would do when
we were on the road, where Iwould track everything.
You remember I'd flash cardsthat I would do when we were on
the road, where I would trackeverything.
You remember we'd I'd be doingthem at the hotel rooms and
(10:10):
motels and we couldn't affordmuch back then.
So shitty motel sixes, and youremember that one.
That place sucked man.
I had to nap yeah, yeah, Iremember, yeah, that was brutal
you were like oh, this isnothing, man, I was on the road
for years that was quite.
Kevin Palmieri (10:19):
I mean there's no.
There was no hypodermic needlesand blood on the walls, so that
was yeah, that was nothing.
That was totally fine.
Alan Lazaros (10:24):
This is all relative.
This is totally fine.
This is clean as shit.
This might as well be hiltonbaby, all right.
So I used to track in theselittle black notebooks.
Then I had these flash cardsthat I would do every single day
.
I have piles of them.
I actually did a trainingrecently on this and then
eventually I digitized it.
I put it all in on GoogleSheets.
I track everything.
I have something I call my10,000 hour tracker and I've
(10:45):
been working on this forliterally 10 years.
I'm not kidding.
And I was talking to Amelia onour walk last night.
I said I did it and she saidwhat do you mean?
I said I finally passed 10,000hours and I already did a while
ago and I knew it, but I neededcertainty.
So 10,776 coaching sessions,trainings and podcasts.
(11:06):
Now, coaching sessions isanything one-to-one.
Trainings is anythingone-to-several.
Podcasts is obviously podcastepisodes.
So this Business GrowthUniversity, conscious Couples
Podcast any other podcast that Iguest on and 10,766 hours
probably more than that, cause Iusually go over, as you know,
(11:27):
but then some episodes aresmaller than others, so it
probably averages out.
But there's a 10,000 hour rulein deep practice.
If you study the research,malcolm Gladwell talks about how
, once you reach 10,000 hours,you're basically world-class,
and so I started tracking that10 years ago.
Speeches count as trainings.
You understand, it's my ownsystem.
But I had a moment where it waslike I was working on that for
(11:49):
10 years and I surpassed it by asignificant margin.
I'm going to keep going.
I'm still going to call it my10,000 hour tracker.
Eventually it'll be 20,000,30,000, 40,000.
But I was thinking to myself nowonder why, when we look back
at old content, we think itsucks.
And Emilia said yeah, I feelvery seen right now because in
the conscious couples podcastshe, she probably is at like
(12:11):
2000 or 3000 hours and sometimesI'll be like sweetheart, I need
you to bring it, come on, let'sdo, let's do this Right.
And she's.
She said I think you're losingsight of how far ahead.
You were, like you and Kevinalready had 700 episodes when I
started my show or somethinglike that.
Maybe 300, 400, something likethat.
And the reps they do, they payoff.
(12:32):
So what's my point of all this?
90% of our success comes downto that one metric 10,766 hours.
And Kev, early on, he said howdid you know we'd be successful?
And I I said simply, you can'tadd that much value to that many
people for that long andimprove that much without
eventually being successful.
It's, it's a math equation now.
Did I fucking think it wouldtake that long for this?
(12:54):
Are you kidding?
The equation was off a little.
Oh my goodness, apparentlythere's some other things that
matter branding, marketing,sales perception, marketing,
sales perception, status, allthe stuff.
And when you look like afucking Ken doll, that does not
help in business, but a lot ofit comes down to that for sure.
Just repetition, repetition,repetition, repetition,
(13:15):
repetition.
You're not going to playbaseball for 10 years and still
suck if you're focused onimproving and have coaches and
yeah, nlu listener, what ishappening?
I just wanted to jump in hereand let you know if you want to
get to the next level faster.
We have a free virtual monthlymeetup at the first Thursday of
every month.
You can connect withlike-minded people and become a
(13:36):
bigger part of this amazingglobal community.
The link to register will be inthe show notes.
Kevin Palmieri (13:44):
It's unsexy.
And again it will be in theshow notes.
It's unsexy, and again it mightnot be the most motivational,
inspirational thing.
But I do think the thing thatremains, the priority, is the
thing that you will be the bestat.
If you're hyper-focused onbeing a great parent, you
literally reverse engineereverything to make sure that you
can spend time with your kids.
That's awesome.
I love that.
When your kids are sick, youcall out of work.
When your kids are sick, maybeyou don't go to the gym.
(14:05):
When your kids are sick, youdon't go see your friends.
That's the priority.
Yeah, what's the must?
Love it, and I and I love that.
That's one of the reasons I donot have children and I am not
planning on having children,because I don't necessarily want
that to be the priority,necessarily want that to be the
priority, and I know it has tobe.
(14:26):
I feel like it would be selfishof me to to bring a child into
the world knowing that it's it'snot as big a priority for me
now.
Will that happen at some point?
Alan Lazaros (14:33):
I don't know, maybe I find that so paradoxical
.
You and taryn, I think, wouldbe great parents, statistically
speaking and ironically, oh Iknow.
Seriously, though, right, it'scertainly on the higher end of
maturity and that's the goal.
Yeah, you work on yourselvesand each other and all that, and
(14:54):
you guys aren't gonna have kidswe might adopt at some point.
Yeah, I don't think that willprobably end up happening I
don't know we'll see, there arecertain people that I'm certain
of that I, I know that I amcertain should not For sure.
They're adult children havingchildren and it's rut row and I
find that really paradoxical.
It's the person mature enoughto admit that they shouldn't,
(15:14):
because it would be selfish, isthe person who actually fucking
should.
Kevin Palmieri (15:17):
Here's the other thing too.
Everybody I've asked asked likeamazing having kids?
Huh, they're like nah, kind ofkind of fucking sucks.
Yeah, I we talked to somebodyat a birthday party recently and
they're like no, it's terrible.
We love them and they'reamazing and they're sweet, but
it's absolutely terrible.
And I was like I know, and Iappreciate you telling me I know
(15:38):
they're the greatest thegreatest gift ever.
Yes, I understand.
Awesome, awesome, awesome,awesome.
This podcast is also like thegreatest gift ever.
Yes, I understand.
Awesome, awesome, awesome,awesome.
This podcast is also like thegreatest gift ever for me, and
it also is terrible.
Two things can besimultaneously true at the same
time, isn't that?
Alan Lazaros (15:50):
the whole thing Pretty much.
That's got to be the key lesson.
Everything has pros and cons.
Everything.
Kevin Palmieri (15:59):
And the bigger the pros, the bigger the cons.
Alan Lazaros (16:02):
Facts Absolute facts.
Right, I was a like I alwaysjoke about.
I was a prepubescent loser backin the day.
Short didn't hit puberty.
You think I look young now?
Imagine me at 14, right, but Inever had to.
I just kind of didn't have todeal with any bullshit because I
(16:23):
was overlooked.
And this guy in the gym I toldthe story on yesterday's podcast
about him stepping to me.
He was in the gym and he gaveme the nod, you know, the honor
nod of like.
I see you, I know I know we'regood, we're good man, but that
shit never used to happen.
Now that I'm the top dog quoteunquote at the gym and it's not
hard, at my gym it's a tiny gym,but you have to deal with a
(16:44):
bunch of shit.
You didn't realize and again,trust me, I'd rather be this
than the way I felt about myselfback then.
For sure, high school was notfun for me, but there's pros and
cons with everything and youand I have become more
successful.
We've achieved a lot of ourdreams and and I don't want you
not to do it Cuz it is better,it's so much better, but it's
(17:04):
not what you think.
Yes, definitely not.
It's, it's not like.
Kevin Palmieri (17:08):
It's like you have to double and triple and
quadruple down on the priority.
We we logged on to recordyesterday and we just had a
laughing fit.
We would, you and I were justlaughing our asses off sometimes
.
That's what happens when we'regoing through it we just have a
good giggle sesh.
It was like we've never beenmore successful, we've never had
more opportunity, and it justfeels worse than it ever has
(17:29):
somehow, but but in a good placeand in a good direction.
And it's not.
It's not as catastrophic as itonce was, but it's definitely
not if there is a land ofunicorns, rainbows and just
golden arches.
I don't.
I've never seen it.
Alan Lazaros (17:47):
No and I don't believe it exists.
I don't think it exists, allright, what's your next lesson?
Yeah, the last, last, laststory.
I wanted to say this what wasit?
Oh, this is, I think, a goodmetaphor.
I was in the gym today and I amdoing the 10 pound in 10 week
challenge.
Shout out to any next levelersout there doing that with us.
If you want in on the nextlevel fitness group, we just had
(18:08):
someone join, kj, jk, jk, andif you want in, dm kevin or
myself, because when we put thelink in the show notes we got
bots and shit.
So, but anyways, so I'mprobably four pounds, five
pounds down and I feel I didn'teat last night much and I didn't
eat this morning and I went tothe gym and I don't have any
(18:29):
carbs in me right now.
I can feel depleted and that'spart for the course.
I need to do that,unfortunately, and I'm sitting
there and I'm looking in themirror and I'm going.
I look better than I have in along time.
This is, I'm looking good, butI feel fucking terrible.
I feel I don't and again, Iknow it's not that bad.
You're like dude, I've beendying for 20 weeks.
I, I'm telling you right now.
(18:50):
I had a moment of.
It makes sense.
I look my best when I feel myworst.
There's something about that.
From the outside in, I look themost successful in fitness that
I have in a long time and I'mtelling you, from the inside out
, I don't feel good.
I don't feel good at all.
Actually, I couldn't get inflow.
Today was a terrible workout,so I think that's a good
metaphor.
When you're winning, when yourfuture is winning, sometimes
(19:13):
your present self feels likeit's losing, and I think that
that's a fucking law.
You're the most in shape you'vebeen in a long time and you feel
worse, terrible, yeah, terrible, that pretty terrible there's,
there's a fucking correlationwith that, I'm telling you, and
I'm the most overwhelmed I'veever been.
You are too for sure inbusiness, but we're also more
(19:33):
successful than we've ever been.
So can you have one without theother?
I don't think you can.
Kevin Palmieri (19:43):
And I'm done pretending that you can because
it's not helping.
I think you can when you'relike 30 years in.
I think, eventually you justhave so much momentum that maybe
you're not becoming moresuccessful, but you're
successful enough where it'slike you can just kind of ride
the coattails of the successthat you built.
I'm convinced of that.
Not in fitness, though.
In fitness that doesn't exist,because fitness is a yeah, it
gets worse, it is adeteriorating, it just
deteriorates forever and again.
(20:04):
30 years is a long ass time,right so, but yeah, for for
99.99999 percent of people it'sthat only works.
Alan Lazaros (20:12):
Kev if you stop going to the next level, like
you can coast if you want tostay at a certain level that's
what I mean, if you're trying toget to the next level, it's
always going to feel like afucking yes, yeah, it has to.
Kevin Palmieri (20:22):
It has to yeah by definition.
Alan Lazaros (20:24):
You're going to try to go up.
Kevin Palmieri (20:25):
It's going to feel like a climb and that's why
we're so big on it, becauseit's not, this is next level.
There's always a next level,always, always, always, always.
I was talking, you and I weretalking yesterday.
I was like, dude, I, I amstruggling with a diet and
struggling with exercise andalan is like you gotta stop.
It's maybe we just maybe wecall it.
And I said, no, dude, I'm not,no yeah, fuck no, I've come too
(20:46):
far.
I've come too far and it's notthat bad.
It sucks, but it's not.
It's not the end of the world.
It's not the end of the road.
It's not that detrimental.
My sleep is great, my workoutsare terrible, but it is what it
is.
What are we gonna do?
It's a priority and I'm makinga lot of progress and that's
important and I want to makesure I keep that progress.
(21:07):
So that is my next level lessonpriorities create progress.
Progress creates opportunity.
Opportunities create moreopportunities for priorities.
A little triangle right there,baby that was like six things,
man that was three things it'sfive three priorities creates
progress.
Progress creates man.
That was three things, it'sfive.
Three priorities createsprogress.
Progress creates priorities.
That's two things.
And then progress prioritiescreate progress.
(21:31):
Progress creates priorities.
Priorities create newopportunities for priorities.
I don't fucking know, don'tworry here's the problem.
Alan Lazaros (21:38):
I know we're gonna go with.
Progress makes things morecomplex.
Yeah, it creates opportunities.
The need for more priority,need for more priority yeah,
there you go.
All right, nice, thank you Iappreciate that all right
opportunities.
Kevin Palmieri (21:52):
They make everything harder they do and
some things they make everythingharder and better.
Nice, but also worse, but alsobetter.
If you are struggling withprioritization and you need help
with that, we have the nextlevel dreamliner.
You can literally write out thetop main three things you're
focused on every single day andthat level of clarity hopefully
(22:14):
will be a little mario kartbooster, so we'll have the link
in the show notes for that ifyou want to join book club, you
need more necessity to read,like I do.
Alan Lazaros (22:24):
Willpower, roy Baumeister, john Tierney I just
lied to everybody.
I don't need more necessity toread.
No, you read all the time.
Yeah, I do need more necessityto read hard copy books.
I'm an audible guy, so this ishard copy book Everyurday, 12 30
pm eastern standard time.
We had 15 to 18 people on thelast one and usually the first
(22:49):
chapter of the book is alwaysthe highest hitter.
It's summer.
A lot of people are off therails.
I know that that's okay.
Stay on the rails with bookclub.
Show up 12 30 pm eastern Time.
The only point of that bookclub is to help you reach your
potential.
That is it.
Kevin Palmieri (23:04):
Boom, as always, we love you, we appreciate you,
grateful for each and every oneof you and at NLU, we don't
have fans, we have family.
We will talk to you alltomorrow.
Alan Lazaros (23:12):
Keep it Next Level , next Level Nation.
Kevin Palmieri (23:16):
Thanks for joining us for another episode
of Next Level University.
Thank you again and we willtalk to you tomorrow.
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