Abracadabra! Creating Meeting Magic (ft. Bill Herz | President & Co-Founder | Magicorp Productions)

Title:

Abracadabra! Creating Meeting Magic (ft. Bill Herz | President & Co-Founder | Magicorp Productions)

Bio:

Bill Herz is a world-renowned magician and founder of Magicorp, the largest agency specializing in magic, mentalism, and illusion. With over 35 years of experience, Bill has performed at top events worldwide, blending his expertise in magic with a passion for creating unforgettable client experiences. 

Opening Quote: 

I mean, it's amazing. I never come in with a message. I come in and want to hear their objectives and, and how are we going to communicate it and make it fun and memorable, and how they can take those few steps to really drive it home.

Summary:

In this episode. Scott sits down with Bill Herz, a magician who turned his love for magic—and a solid MBA in hotel and restaurant administration—into a thriving corporate entertainment business. Bill shares his rollercoaster journey, starting as a magic-loving MBA grad who knocked on corporate doors right down to that poof! moment when an adjustment to his client list and a customized magic trick for a big gig in England changed everything.

From there, Bill and his wife built a unique business, Magiccorp, teaching executives how to use magic tricks to connect with their audience and deliver messages with flair. Their first star client? Oh, just Bill Gates. This was followed by a spotlight in the Wall Street Journal which literally turned their start-up business into a major hit.

Now, Bill’s company specializes in magic and mentalism for corporate events—think after-dinner shows, trade exhibitions, and team meetings. An agency with a full roster of the best magical talent out there, Magiccorp focuses on making every performance a perfect fit, tailoring acts to match the audience’s vibe, the event’s flow, and the client’s goals.

What’s more, Bill’s company keeps things top-tier by being picky with talent, ensuring every act fits the bill, which in turn delivers a great event. 

To wrap up, Bill emphasizes magic’s universal charm and why it’s crucial to hire performers who “get” the audience- s must-have for crafting memorable, message-driven moments. Turns out, with the right magic, even corporate events can be spellbinding!  Tune in and discover how Bill Herz will work his special brand of magic for you.  

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ABOUT NO MORE BAD EVENTS:

Brought to you by eSpeakers and hosted by professional emcee, host, and keynote speaker Scott Bloom, No More Bad Events is where you’ll hear from some of the top names in the event and speaking industry about what goes on behind the scenes at the world’s most perfectly executed conferences, meetings, and more. Get ready to learn the secrets and strategies to help anyone in the event industry reach their goal of putting on nothing less than world-class events. 

Learn more at: nomorebadevents.com

ABOUT THE HOST:

A veteran comedian and television personality who has built a reputation as the go-to choice for business humor, Scott has hosted hundreds of events over two decades for big and small organizations alike. Scott has also hosted his own weekly VH1 series and recently co-hosted a national simulcast of the Grammy Awards from the Palace Theater.

As the son of a successful salesman, he was exposed to the principles of building a business at an early age. As a comedian, Scott cut his teeth at renowned improv and comedy clubs. As