Who’s Your Event Wingman or Wingwomen? (ft. Liz Lathan | Co-Founder | The Community Factory and Club Ichi)

Title: Who’s Your Event Wingman or Wingwomen?  (ft. Liz Lathan | Co-Founder | The Community Factory and Club Ichi)  

Bio: 

Co-founder of the Community Factory and Club Ichi, Liz is passionate about creating belonging at events through transformational gatherings that activate, grow, and engage communities. The Factory creates peer conversations through spontaneous think tanks, experiential field, and small event programs while Club Ichi is a membership club for B2B event professionals offering tailored content and exceptional networking opportunities.

Opening Quote: 

“What's crazy, there's actually people that do this as their real job. If you look up Shana Harrison, she's incredible. She's based in Sweden but will fly anywhere. She is a professional event wingwoman. You can give her the target list of people that you want to meet. She will go find them and introduce you to them, even if she doesn't know you or that, like, she, like, this is her job, and she makes those business connections for you. This is freaking brilliant. She can just come with me to events and introduce me to people. It’s amazing.”

Summary: 

Welcome to No More Bad Events. In this episode, Scott is joined by the dynamic Liz Lathan, the driving force behind The Community Factory and Club Ichi. As it concerns the Factory, Liz shares her expertise in building and sustaining impactful business communities. From community design services to enablement programs to employing professional facilitators – also fondly referenced as event wingmen or women – the Factory churns out amazing work.

Liz also delves into the unique philosophy of Club Ichi, a community for B2B event marketers centered on growth and connection. 

Furthermore, Liz discusses the principles that guide her work. 

She talks about the “5 S’s to Success”— show, site, series of gatherings, sounding board, and shareable moments; as well as the “Five C’s to Community”—  care, collaborate, co-create, converse, and connect, all of which work together to foster ongoing engagement as well as a caring approach to building strong, interactive networks.

And in general, she breaks down the core emotions at the heart of all successful events— coined as HAAAM— to the actions of being hopeful, active, accepted, adventurous, and motivated.

There’s a lot to learn from Liz.  So stay tuned as Liz and Scott explore the essentials of creating exceptional events and thriving communities … all of which leads us, of course, to no more bad events.

HIRE THEM TO SPEAK:

Follow Liz Lathan: Liz Lathan's LinkedIn Bio

Follow Scott Bloom: eSpeakers Bio

Follow eSpeakers: eSpeakers Marketplace

ABOUT NO MORE BAD EVENTS:

Brought to you by eSpeakers and hosted by professional emcee, host, and keynote speaker Scott Bloom, No More Bad Events is where you’ll hear from some of the top names in the event and speaking industry about what goes on behind the scenes at the world’s most perfectly executed conferences, meetings, and more. Get ready to learn the secrets and strategies to help anyone in the event industry reach their goal of putting on nothing less than world-class events. 

Learn more at: nomorebadevents.com

ABOUT THE HOST:

A veteran comedian and television personality who has built a reputation as the go-to choice for business humor, Scott has hosted hundreds of events over two decades for big and small organizations alike. Scott has also hosted his own weekly VH1 series and recently co-hosted a national simulcast of the Grammy Awards from the Palace Theater.

As the s