No Show

In just two weeks, the GBTA | Global Business Travel Association 2026 Convention kicks off in Chicago, bringing together thousands of leaders shaping the future of business travel.

Ahead of the event, Jeff Borman and Matt Brown sat down with Katharine Farrell, Vice President, Americas at GBTA, to talk about what's happening in the industry. 

While AI is dominating the headlines, travel managers are navigating geopolitica...

Daniel Kuperschmid has spent his career helping people discover exceptional places, first through three decades with Hyatt Hotels and now as President and CEO of the San Diego Tourism Authority.

Daniel joins No Show to explore what it really takes to steward one of America's most visited destinations, balancing tourism, local communities, government, infrastructure, and long-term city building. We get into:

• Why and how Sa...

Joff Romoff, Google Cloud's Global Head - Travel & Hospitality, unpacks the real and imagined cultural gaps between Silicon Valley and the hotel industry. We talk how tech companies are asset-light and data-forward, while hoteliers are asset-heavy and still inclined to think of the room, not the customer, as the product.

And, how AI is (very) quickly transforming how travelers get inspired via longer, richer prompts, demand for ...

Here's one of the clearest conversations you'll hear on why Africa is not a single hotel market, but 54 radically different ones.

W Hospitality's Trevor Ward breaks down the realities behind the continent's booming hotel pipeline, and why local capital, not foreign money, is driving most development. Infrastructure, aviation, politics, and risk perception shape hospitality growth in an environment where optimism and operatio...

Experiential tourism around sports and music has gone stratospheric. BTS just announced they're back together and going on a world tour, and flights and hotels across 34 cities sold out almost immediately.

Kickstarted by Taylor and Beyoncé, music tourism could go to $9 billion globally by 2030—a 50% jump from 2023. Sports could crack a trillion dollars within a few years, especially with FIFA World Cup games this summer and th...

About 71% of active U.S. travelers say they are more likely to travel internationally than they were two years ago. The U.S. has lost half its market share, 10% of global inbound travel to 5%, since 1995. What is happening exactly? We'll give you a couple of guesses...

Also, how does war and regional instability affect travel routes of the major carriers? And when gas prices for airlines go up because of all these wars, who ends up ...

For 70 years, duty free sat at the intersection of monopoly on concessions, opaque pricing, cross-border tax rules, very captive audiences, and political insulation. Non-aeronautical revenue — retail, food, alcohol, duty free — accounts for roughly 40–60% of total airport revenue at major hubs.

Duty-free shopping existed for a pretty straightforward economic reason: it helps countries capture spending from internat...

The Nine Freedoms of the Air are one of the most fascinating (and quietly political) frameworks in global aviation. They define what airlines are allowed to do when flying between countries, and they shape everything from ticket prices to whether Dallas gets a nonstop to Dubai.

But look, see, in aviation, freedom's just another word for restrictions with diplomatic paperwork. The Nine Freedoms are the rulebook for who gets to compet...

As President and CEO of Sonoma County Tourism, Claudia Vecchio always has an eye on the delicate balance between tourism growth and community stewardship. No small task in one of the most famous wine-producing regions in the world, a place that set the template for experiential travel.

We talk tourism, California, ecology, how Sonoma excels in the beauty of backroads discovery, the region's long history of artisanal culture, "Wine C...

If the word "creator" were a person, that person would be Tony Lorenz. He is known universally for his work in the global meetings and events sector and his impossibly deep understanding of the event management industry. He lays out the importance of Destination Management Companies (DMCs), entities that focus on on-the-ground logistics and specialized local experiences for travel and major events.

We talk through how they work, wha...

From the Jersey Shore to the Sunset Strip, the Garden of the Gods to Boston Common, the Eden Roc to the El Capitan, Curator Hotel and Resort Collection has been on an absolute tear, bringing some of the most unique and independent properties in the country together in a groundbreaking collective.

Jennifer Barnwell talks with us about Curator's ROI-first model and value proposition, the "brand or boutique dilemma" for hotel owners, k...

We're here, it's happening, 2026 is officially a thing. As we restart our brains for the new year, we ponder:

• Is Hushpitality a thing?
• The good news about global growth
• Fatigue as a good thing in travel
• The shift away from marquee names and places
• The shift toward shoulder seasons and cost concerns
• How travel will be shaped less by whims and more by economic realism
• Eastern Europe's rise as a travel alternative
• How refinancing pressure...

When you walk into the Mayflower Hotel, it feels like a film set, the ideal visual representation of what a hotel should be. It is one of the most important venues in the shaping of America, hotel or otherwise. The conversations, the deals, the A-list encounters, the scandals that shook politics. It was a place that knew how to keep a secret. Until it didn't.

It survived depressions, wars, setbacks, inaugurations, ownership changes,...

​​Nobody knows the ebbs and flows, ins and outs, weather patterns and trail ratings of Canadian tourism like Travel Alberta's CEO David Goldstein.

In a candid and free-flowing conversation, we talk about how and why tourism traffic and spend is (way) up in Alberta, as well as the province's approach to Indigenous tourism partnerships, balancing big-ticket destinations like Banff with worthwhile places off the beaten path, deciding w...

Tariffs, shutdowns, "integrity" fees, H2-B visa caps, FAA staffing and hardware issues, airport restrictions ... it all begs the question: Does the U.S. government hate its own travel industry?

International travel is predicted to drop by 6.3% from 72.4 million in 2024 to 67.9 million in 2025, according to U.S. Travel Association. This year we are poised to be the only country in the WORLD where inbound tourism decreased. Travel and...

No Show is at the 2025 Phocuswright Conference this week talking to a variety of exhibitors, innovators, and speakers and taking their temperature on the present and future of travel technology. We found out that:

• Levee founder Al Lagunas is done with the 3 pm check-in
• Ron Glickman from Innovation Launch People’s Choice Award Winner Acai Travel is ready for boundaries to be pushed
• Taylor Palmer from SiriusXM Connect is putti...

Mitra Sorrells, Senior Vice President, Content for Phocuswright, joins us on the eve of the conference to talk about the big themes, keeping hype in check, new trends around data and customer journeys, getting good answers from panelists, the shift of power between traditional travel brands and tech startups, and the risks of playing a drinking game based on how many times AI will be uttered on stage (please pace yourself according...