From working with the Big 4 to Boutique firms, you do have choice, and a choice may be to be your on consultancy. What format is best for you is a decision you can make and one you can also modify. Regardless, whether in an organization or on your own, you will need to define your brand as a foundation for your demand. But, once your your way, managing your business will be come more important as you determine your growth, your change, and your future.
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