In this high-energy episode of the None of Your Business Podcast, Michael Greenfield and Ushy Schwartz bring you two powerful conversations with Joseph Gestetner and Laibel Schwartz—two masters in their craft who have taken very different paths to the top, but both share one thing: the ability to own every room they walk into.
First up, Joseph Gestetner, CMO of CBS (Centralized Business Services), opens up about his journey through the healthcare world, trade shows, and the power of vulnerability. From running a high-performing back office to launching a music career, Joseph proves that you can be strategic and emotional, business-savvy and soulful, all at once. He shares why building real relationships—not just collecting business cards—is everything, and how sharing his most personal story publicly helped him grow both professionally and personally.
Then we sit down with Laibel Schwartz, founder of Laibel Schwartz Photography, who turned a small wedding photography gig into a high-end branding and visual storytelling powerhouse. Laibel reveals how he creates impact-driven content for major brands, solves real business problems through video, and why authenticity is the most powerful marketing tool of all. His creative philosophy? People don’t want perfect—they want real.
Whether you're a startup founder, a healthcare operator, a content creator, or someone just trying to figure out your next big move—this episode is packed with raw insights, strategy, and inspiration to help you level up in your business and your mindset.
Tap in for real talk, honest laughs, and a behind-the-scenes look at what it takes to build influence, master your craft, and turn creativity into impact.
00:00 Welcome and Introduction
00:37 The Importance of Nerves
02:13 Starting the Podcast Journey
04:32 Building a Photography Business
10:44 Transition to Corporate and Headshots
11:48 Video Production and Client Success
13:41 Challenges and Strategies in Video Production
16:09 Connecting with Clients Through Headshots
17:45 Recent Projects and Industry Insights
21:01 Marketing Nursing Homes: A Personal Journey
22:22 The Impact of Video Marketing
24:19 Entering a New Industry
24:53 Understanding Client Objectives
26:20 Changing the Narrative in Healthcare
28:03 Networking and Trade Shows
31:24 The Power of Sharing Personal Stories
35:53 Exploring Personal Passions
40:22 Advice for Newcomers in the Industry
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