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April 30, 2025 36 mins

We’re often told to “be more curious,” but how do you actually develop curiosity as a skill? And how can curiosity be used as a powerful tool in nonprofit and philanthropy communicators?

In this episode, I talk with Leo Chan, founder and Chief Innovation Igniter of Abound Innovation Inc., to explore how curiosity fuels creativity, improves storytelling, and leads to fresh, innovative solutions in nonprofit communications. Leo, a former Innovation Catalyst at Chick-fil-A, a LEGO® SERIOUS PLAY® facilitator, and a LinkedIn Learning instructor, shares hands-on techniques to cultivate curiosity and apply it to your work.

We dive into:

✅ The foundations of curiosity and why it matters in nonprofit communications
✅ How curiosity fuels innovation and creativity—even on a limited budget
✅ Practical tools and exercises to become more curious every day
✅ What LEGO® SERIOUS PLAY® is—and how it unlocks new ways of thinking
✅ How to foster a culture of curiosity within nonprofit teams

Whether you’re a nonprofit leader, communicator, or fundraiser, this episode will help you harness curiosity to improve messaging, engage supporters, and drive greater impact.

Resources and links:

🎙️ Subscribe & Leave a Review! Enjoyed this episode? Subscribe, share, and leave a review to help more nonprofit professionals discover the power of curiosity in communications!

🪷🪷 This episode sponsored by Bloomerang! 🪷🪷

What if we named things for what they're not? We'd give teachers non-apples and fly non-cars.  Ridiculous, right? So why is your world-changing organization called a "nonprofit"? Truth is you're for-purpose. And the more you raise, recruit, and retain, the more good you can do.

That's where Bloomerang comes in. Bloomerang's Giving Platform is built for purpose, with easy-to-use tools and powerful insights that help you understand your donors better than ever and unleash generosity! (Slightly faster, more energetic) Imagine... spending less time on admin tasks and more time on what matters: your mission. Bloomerang customers raise an average of 26% more!
Ready to join them? Visit jcsocialmarketing.com/bloomerang to learn more and start making an even bigger impact.  

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